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    Brand YOU
    If you are the brand then you need to follow all the branding rules. You must adhere to all the conventions of creating a solid brand. You are also the corporate identity along with several other functions. The functions you would use for a corporate identity all need to be addressed. These functions include: Logo, advertisements, annual reports, transportation, signage, letterhead, website, business cards, and so on. Everything needs to be consistent. This means that the elevator pitch you use must also fall into line with all the other components. Do not let anything be different from the creation of the brand. Creating a brand around a person is not easy but it will show them as an expert in their field. If you are are able to write, and if you are going to be an expert (and a Brand) then you will need to add a written book to your list. From this book (and for other reasons), you will also be able to do book speaking engagements. Every thing you do will work towards creating your brand. Just be consistent at all times. When you are a consultant, you will be called upon to use your expertise to solve problems. It is this expertise that will become part of the brand. I am sure all of you have heard of Stephen Covey. His expertise is
    cases, your parents.

    There are a plethora of reason but all you know is that when it comes to your career you may feel stuck in a chasm, in the abyss, between a rock and hard place. The great thing is, if you look up, you see a glimmer of light and that’s called possibility. You can make a change, a choice to do something differently in your life, escape the ‘stuck-ness’ and seek fulfilment.

    It may seem overwhelming, a task too big to even consider, but don’t forget the adage.

    “How do you eat an elephant?”

    “One bite at a time.”

    Apply the same approach to seeking a fulfilling work life and discover how you can ‘Escape the CHASM™’.

    ** Create Choice & Change **

    What can you do when you don’t have much choice? Well the fact that you’re doing nothing is a choice in it

    Cash Bonus or Gift Vouchers? Overdraft or Experience?
    The dilemma that most HR managers face, is that their staff want cash as bonuses and not gifts or gift vouchers. But why is this a dilemma?Well it has long been established that companies need to give their staff not necessarily what they want, but what they need. This way companies can start to reap the reward of giving rewards by getting their staff churn down, and by their sales /service increasing.How many of us have had a cash bonus and it has gone into the overdraft, been used by the partner on the weekly shop, been given to the kids as pocket money…the list can be and is endless! My favourite one is “gosh – did I have a bonus last month? I did not look at my bank account or payslip!”Companies need to realise that giving staff gift vouchers or gifts for that long service award, promotion, bonus, retirement pressie or giving their customers the potential to earn rewards can be hugely successful.Give them something they remember. Give them an experience – let them purchase something and think of you every time they use it or remember it. Don’t just chuck your money at them and hope they thank you for it! Your staff/customers/channel partners will enjoy choosing their own gifts when you give them lots of options to
    Let’s say you work an average of 40 hours a week and you started work when you were 20 years old and retired at 65. You’re also a good sleeper and get a good eight hours a night.

    That’s 93 600 hours of your life or a solid 10 years devoted to work. If you consider that you spend another huge chunk of your life sleeping, work is a big part of our existence so isn’t natural that we want it to be a happy existence?

    In my experience it would appear not as I’ve never met one person, who worked for someone else, that loved, let alone, thoroughly enjoyed all aspects of their job.

    It made me think of a tidbit I heard during a recent seminar about a survey asking critically ill people what they most regretted in life:

    - Not making the most of their relationships
    - Not doing meaningful work, and
    - Not playing enough

    The last two points really had an impact on me. Nobody is sitting on their deathbed proclaiming, “I wish I bought another house.” or “I should have spent more time in the office.”

    No, they’re saying they should have loved more, lived more!

    If we spend workdays craving 5pm or the weekend does that indicate work that is meaningful or fulfilling? And why do we always consider our playtime outside the hours of 9am-5pm?

    So why are a majority of us filling our precious lives with unfulfilling work?

    Some answers, and what you can do about it, follow.

    ++ You Fell Into It ++

    You've had the same type of job from day one and all that may have changed is the company you work for or your job title.

    At one stage you had great dreams of what you aspired to be. Standing in front of the mirror singing into a hairbrush experiencing the bliss of being a pop star. Running through the backyard with a hose fighting imaginary fires. Peering through a microscope’s lens intrigued by the cells moving before you.

    In youth we’re often clear what we want to be when we grow up. But then something happens, some would say life, others would say bad luck or even reality.

    Basically it’s the gap between what you dreamed of and the work you’re currently doing that causes dissatisfaction.

    ++ You Feel Stuck and Don’t Have a Choice ++

    You have a mortgage, kids to feed, not enough education or no time.

    So you’ve chosen a job that reflects your circumstances. You’re basically trading time for money to pay for a life you’re not thoroughly enjoying.

    ++ You’re Numb ++

    You get up, go to the bathroom, have a shower, eat breakfast, get dressed, walk to the bus stop, arrive at work, work, eat lunch, work some more, come home, eat dinner and go to bed. REPEAT. Sure, our lives are busier and more colorful than that, but essentially these steps are present each weekday.

    You exist in an unconsciously competent state, similar to driving a car where you get from A to B without thinking about it. Same thing with work, you’re going through motions.

    You know something ‘just ain’t right’ but you don’t know what it is, and even if you did, you wouldn’t know how to get out of it.

    There are a plethora of reasons: your job is your identity, you’re continually looking for the ‘perfect’ role, society made you do it, or in some cases, your parents.

    There are a plethora of reason but all you know is that when it comes to your career you may feel stuck in a chasm, in the abyss, between a rock and hard place. The great thing is, if you look up, you see a glimmer of light and that’s called possibility. You can make a change, a choice to do something differently in your life, escape the ‘stuck-ness’ and seek fulfilment.

    It may seem overwhelming, a task too big to even consider, but don’t forget the adage.

    “How do you eat an elephant?”

    “One bite at a time.”

    Apply the same approach to seeking a fulfilling work life and discover how you can ‘Escape the CHASM™’.

    ** Create Choice & Change **

    What can you do when you don’t have much choice? Well the fact that you’re doing nothing is a choice in its

    The Safe Practice Of Online Credit Card Processing To Collect Fees For Events And Conferences
    The safe practice of online credit card processing: 3 things event planners and their attendees should look for.It's fair to say that chasing up payments is on the list of life's most tedious and time consuming tasks. The advent of online credit card processing (instant transactions), has somewhat alleviated this for event organizers who use it as a benefit of online registration. Credit card use however, already carries its fair share of anxieties and asking people to hand over their digits online... even more so.The good news is that there are three simple things event organizers and those paying for anything online with a credit card can look for that signal safe practice.1. Technical talk:There should be a SSL (Secure Socket Layer) certificate installed on the server where credit card information is being gathered. This signals a secure connection between the webpage where you are entering your details (data) and the server. Look for:The letter s after the http in the browser address, i.e. https://www/. A lock or key icon in your browser. If you double click on this it should bring up the security certificate details. 2. An out: People breath
    work, and
    - Not playing enough

    The last two points really had an impact on me. Nobody is sitting on their deathbed proclaiming, “I wish I bought another house.” or “I should have spent more time in the office.”

    No, they’re saying they should have loved more, lived more!

    If we spend workdays craving 5pm or the weekend does that indicate work that is meaningful or fulfilling? And why do we always consider our playtime outside the hours of 9am-5pm?

    So why are a majority of us filling our precious lives with unfulfilling work?

    Some answers, and what you can do about it, follow.

    ++ You Fell Into It ++

    You've had the same type of job from day one and all that may have changed is the company you work for or your job title.

    At one stage you had great dreams of what you aspired to be. Standing in front of the mirror singing into a hairbrush experiencing the bliss of being a pop star. Running through the backyard with a hose fighting imaginary fires. Peering through a microscope’s lens intrigued by the cells moving before you.

    In youth we’re often clear what we want to be when we grow up. But then something happens, some would say life, others would say bad luck or even reality.

    Basically it’s the gap between what you dreamed of and the work you’re currently doing that causes dissatisfaction.

    ++ You Feel Stuck and Don’t Have a Choice ++

    You have a mortgage, kids to feed, not enough education or no time.

    So you’ve chosen a job that reflects your circumstances. You’re basically trading time for money to pay for a life you’re not thoroughly enjoying.

    ++ You’re Numb ++

    You get up, go to the bathroom, have a shower, eat breakfast, get dressed, walk to the bus stop, arrive at work, work, eat lunch, work some more, come home, eat dinner and go to bed. REPEAT. Sure, our lives are busier and more colorful than that, but essentially these steps are present each weekday.

    You exist in an unconsciously competent state, similar to driving a car where you get from A to B without thinking about it. Same thing with work, you’re going through motions.

    You know something ‘just ain’t right’ but you don’t know what it is, and even if you did, you wouldn’t know how to get out of it.

    There are a plethora of reasons: your job is your identity, you’re continually looking for the ‘perfect’ role, society made you do it, or in some cases, your parents.

    There are a plethora of reason but all you know is that when it comes to your career you may feel stuck in a chasm, in the abyss, between a rock and hard place. The great thing is, if you look up, you see a glimmer of light and that’s called possibility. You can make a change, a choice to do something differently in your life, escape the ‘stuck-ness’ and seek fulfilment.

    It may seem overwhelming, a task too big to even consider, but don’t forget the adage.

    “How do you eat an elephant?”

    “One bite at a time.”

    Apply the same approach to seeking a fulfilling work life and discover how you can ‘Escape the CHASM™’.

    ** Create Choice & Change **

    What can you do when you don’t have much choice? Well the fact that you’re doing nothing is a choice in it

    Levi's - Fashion Brand or Denim Icon?
    Denim icon. There are a multitude of fashion brands in the market, especially in the jeans market, however none achieve the iconic status and brand salience as Levi’s. The fortified and unique image of the Levi’s brand allows them to not only be the most recognised but dominate the jeans market from markedly more expensive competitors. Levi’s can be mentioned in the same breath as Diesel, Ralph Lauren, Calvin Klein and Evisu, and in certain parts of the world they are considered a luxury brand; in southern Europe and parts of Asia and South America they are regularly preferred to designer labels.An icon imbues legendary, revolutionary, original and unique qualities that are fully recognised and accepted by a large audience. An icon is a revered figurehead that is truly respected and regarded as a leader of their element. An icon that effuses a heritage of innovation and originality through 150 years of social and economic change and still remains at the vanguard of its field becomes a personality and a part of one’s life.On a global scale people look to Levi’s for authenticity, originality and dependability, in other words they see it as the ‘real deal’. Worldwide Levi’s is accepted as an American icon, an idea furthered by creative images of
    what you aspired to be. Standing in front of the mirror singing into a hairbrush experiencing the bliss of being a pop star. Running through the backyard with a hose fighting imaginary fires. Peering through a microscope’s lens intrigued by the cells moving before you.

    In youth we’re often clear what we want to be when we grow up. But then something happens, some would say life, others would say bad luck or even reality.

    Basically it’s the gap between what you dreamed of and the work you’re currently doing that causes dissatisfaction.

    ++ You Feel Stuck and Don’t Have a Choice ++

    You have a mortgage, kids to feed, not enough education or no time.

    So you’ve chosen a job that reflects your circumstances. You’re basically trading time for money to pay for a life you’re not thoroughly enjoying.

    ++ You’re Numb ++

    You get up, go to the bathroom, have a shower, eat breakfast, get dressed, walk to the bus stop, arrive at work, work, eat lunch, work some more, come home, eat dinner and go to bed. REPEAT. Sure, our lives are busier and more colorful than that, but essentially these steps are present each weekday.

    You exist in an unconsciously competent state, similar to driving a car where you get from A to B without thinking about it. Same thing with work, you’re going through motions.

    You know something ‘just ain’t right’ but you don’t know what it is, and even if you did, you wouldn’t know how to get out of it.

    There are a plethora of reasons: your job is your identity, you’re continually looking for the ‘perfect’ role, society made you do it, or in some cases, your parents.

    There are a plethora of reason but all you know is that when it comes to your career you may feel stuck in a chasm, in the abyss, between a rock and hard place. The great thing is, if you look up, you see a glimmer of light and that’s called possibility. You can make a change, a choice to do something differently in your life, escape the ‘stuck-ness’ and seek fulfilment.

    It may seem overwhelming, a task too big to even consider, but don’t forget the adage.

    “How do you eat an elephant?”

    “One bite at a time.”

    Apply the same approach to seeking a fulfilling work life and discover how you can ‘Escape the CHASM™’.

    ** Create Choice & Change **

    What can you do when you don’t have much choice? Well the fact that you’re doing nothing is a choice in it

    Young Beef Cattle Bull Notes and Reminders
    Yearling bulls should be well grown but not too fat. The energy content of a ration should be reduced if bulls are getting too fat. Fat bulls may fatigue rapidly, contributing to fewer cows conceiving.For a yearling bull to be used successfully, he should have reached puberty 3 to 4 months before breeding time. The age of a bull at puberty depends on several interrelated factors, but size or weight and breed are probably the controlling factors.The production of semen by a young bull largely depends on his overall growth as well as the development of his testicles and other reproductive organs. The size of testicles and volume of semen produced are positively correlated.Research at Kansas State University has illustrated that young "gain-tested" bulls have normal fertility and libido when allowed to return gradually to moderate fleshiness and hearty physical condition before the breeding season. In fact, many performance tested bulls are returned to the owner's ranch after the gain test in order that they be allowed to be properly conditioned before the sale date. Test station sales usually offer bulls that completed their gain test about 6 months previously.Any rancher that purchases a young, highly fitted or conditioned b
    ghly enjoying.

    ++ You’re Numb ++

    You get up, go to the bathroom, have a shower, eat breakfast, get dressed, walk to the bus stop, arrive at work, work, eat lunch, work some more, come home, eat dinner and go to bed. REPEAT. Sure, our lives are busier and more colorful than that, but essentially these steps are present each weekday.

    You exist in an unconsciously competent state, similar to driving a car where you get from A to B without thinking about it. Same thing with work, you’re going through motions.

    You know something ‘just ain’t right’ but you don’t know what it is, and even if you did, you wouldn’t know how to get out of it.

    There are a plethora of reasons: your job is your identity, you’re continually looking for the ‘perfect’ role, society made you do it, or in some cases, your parents.

    There are a plethora of reason but all you know is that when it comes to your career you may feel stuck in a chasm, in the abyss, between a rock and hard place. The great thing is, if you look up, you see a glimmer of light and that’s called possibility. You can make a change, a choice to do something differently in your life, escape the ‘stuck-ness’ and seek fulfilment.

    It may seem overwhelming, a task too big to even consider, but don’t forget the adage.

    “How do you eat an elephant?”

    “One bite at a time.”

    Apply the same approach to seeking a fulfilling work life and discover how you can ‘Escape the CHASM™’.

    ** Create Choice & Change **

    What can you do when you don’t have much choice? Well the fact that you’re doing nothing is a choice in it

    A Dozen Tips for Staying Motivated in Your Job Search
    1. Recognize your motivational enemies in a job search. They are: constant rejection, constant failure, and lack of control. Don’t let them make you inactive and lacking in confidence.2. Look forward, not backward: Every minute you spend thinking about your past job is a minute robbed from your future. And anyway, your previous employer is no longer paying you for thinking about them; you’re giving them free consulting time.3. Focus on your strengths, not your weaknesses. It is human nature to spend more time thinking about your weaknesses than your strengths, but getting a job and being successful in a career depends more on your strengths than your weaknesses.4. Turn your goal into a vision. The goal of “getting a job” isn’t enough. See in your minds eye the job you want, in detail.5. Over prepare. Practice interviewing, get input on your r?sum?, get appropriate job search and career counseling and help. Remember, “good enough” isn’t good enough.6. Network, network, network. About 70% of jobs are obtained through some form of personal contact (such as personal networking and utilizing recruiters). Less than 10% of jobs are obtained through the Internet; so why spend 95% of your t
    cases, your parents.

    There are a plethora of reason but all you know is that when it comes to your career you may feel stuck in a chasm, in the abyss, between a rock and hard place. The great thing is, if you look up, you see a glimmer of light and that’s called possibility. You can make a change, a choice to do something differently in your life, escape the ‘stuck-ness’ and seek fulfilment.

    It may seem overwhelming, a task too big to even consider, but don’t forget the adage.

    “How do you eat an elephant?”

    “One bite at a time.”

    Apply the same approach to seeking a fulfilling work life and discover how you can ‘Escape the CHASM™’.

    ** Create Choice & Change **

    What can you do when you don’t have much choice? Well the fact that you’re doing nothing is a choice in itself. If you want your life to change you have to ‘do’ something about it, they can be large or small choices, but they are essential.

    A few months a go I worked in marketing consulting. One day I asked my husband, “Why are we both working like crazy so we can live in an apartment we never see and create a life of things we never enjoy?” A month later I quit that job and went into ‘retirement’. I decided that I was going to do something different for once in my life – nothing.

    How could I afford to do that you may ask? I wanted to make a change so I had to make some choices.

    Firstly, we decided to sell our investment property which pretty much got rid of our major debt and reduced our mortgage to a very manageable $600 a month. We also decided to move into a house after paying a crippling $52,000 special levy the year before on our condo. Instead of staying in the suburb we currently lived in where we would have to get another huge mortgage, we opened our minds to the possibility of a different area where we could buy something for cash. I also decided that I had enough shoes, handbags, clothes and other material things for the time being so I stopped the shopping addiction that often kept me caught in the trap of: I don’t like my work, I’ll buy something to cheer me up, now I have to work to pay for what I bought. All these things were huge changes for me and at times I was uncomfortable.

    Months later I was speaking to a motivational consultant on the topic of choice and change and I reflected, “When I made the choice to opt-out of the corporate world to create a life I experienced, instead of just watched, I thought I was making a sacrifice. But you know what, when you’re on the other side of it, there really is no sacrifice, just decisions which create circumstances that make you happy or unhappy.”

    In that moment I realised, that at the time, I thought I was giving up a lot, in reality, I had lost nothing and gained more than I could have imagined.

    I spent more time with my husband and pets, I got to see the sun during the day instead of starting and ending my day in darkness, I created time to do the things I always put off like walks on the beach or reading in bed.

    So the choice to change doesn’t have to be a scary one, on the contrary, it can be very freeing.

    ** Create Happiness **

    Follow your glee. That’s easier said than done. My friend Jo once said, “I don’ even know what makes me happy anymore because I spend so much time making sure everybody else is.”

    Do you remember what makes you happy?

    Think back to experiences that made you smile, laugh out loud, proud or warmed your heart. What were you doing and what choices are you going to make to reclaim your happiness.

    ** Have the Right Attitude **

    When graphic designer Bev Bradnick was asked how she started doing the job she now loves she said, “I changed my attitude. I also chose to start doing things I really enjoyed but never thought I had the time to do. Finding the time to do them really enabled me to become more creative, less stressed out and more fulfilled which in turn affected my working relationships.”

    Attitude was key to Bev’s success. Consider this, if y

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