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Digg it UP - Screening Job Applicants - What Really Goes On Behind Closed Doors?
Speech on Branding from a Franchisor Founder o-face interview.I was asked today by a group of students; What do you feel is the best way to build brand name and why? And what significance do you feel are relevant to a strong corporate identity?Well obviously this is a group of marketing students. And it almost sounded as if I was being tested on The hiring manager will keep interviewing until they have invited 3-5 people in for a personal interview. As the realistic numbers I've indicated above reveal, in order to be invited in for an interview, you'll need to have a resume and cover letter better than 495 other candidates. Notice I did not say you needed more education, better experience or more years on the job than the other people applying for the The More Things Change The More They Stay The Same The first goal of any hiring manager is not to find a candidate, but to ELIMINATE unqualified candidates. Most hiring managers reading your resume will take the pile of up to 500 letters they received and try to separate the definite "no's' (Don't Call) into one pile and the interesting resumes into the second pile (Might Call). They then go back and eliminate again until what they have is a manageable pile (5-10 max) of pre-qualified candidates (To Call).The old adage 'the more things change the more they stay the same', is as true now as it ever was. A few weeks ago we heard on the news that a well known Telecoms' supplier was whingeing that they were victims of their own success. They had sold too many of a service and couldn't deliver the Getting into the second pile (Might Call) is your first goal. The first cut may take you from a stack of 500 resumes to a smaller yet still intimidating stack of 20. At 20 resumes, the reader will spend 2-3 minutes on each resume versus just a few seconds the first time through. The objective here for the hiring manager is to take the stack of 20 down to a more manageable 5-10 resumes mentioned above. At 5-10 resumes, the reader will be spending some quality time reading what you have written. They may be highlighting and making notes about the things that interest them the most or closely align with what they are looking for. A few more resumes will be eliminated during this round, but not necessarily put back into the Don't Call pile. These candidates go into the Might Call pile but will only be called only if the hiring manager cannot find enough qualified candidates from 4-8 resumes they have left. This is the To Call pile that you want to end up in. The hiring manager begins to make some calls and do some initial phone interviews. From here a few more people may be eliminated for a variety of reasons. Some of the people may have already taken other positions or the hiring manager does not like the candidate enough to invite him or her in for a face-to-face interview. The hiring manager will keep interviewing until they have invited 3-5 people in for a personal interview. As the realistic numbers I've indicated above reveal, in order to be invited in for an interview, you'll need to have a resume and cover letter better than 495 other candidates. Notice I did not say you needed more education, better experience or more years on the job than the other people applying for the Designing and Printing Catalogs didates (To Call).There are 2 different kinds of popular catalogs used for merchandising. There are online catalogs that provide easy access using the internet, and there are printed catalogs that are used for mail-orders. Mail order is a means of purchasing products and services through mail. Though online ca Getting into the second pile (Might Call) is your first goal. The first cut may take you from a stack of 500 resumes to a smaller yet still intimidating stack of 20. At 20 resumes, the reader will spend 2-3 minutes on each resume versus just a few seconds the first time through. The objective here for the hiring manager is to take the stack of 20 down to a more manageable 5-10 resumes mentioned above. At 5-10 resumes, the reader will be spending some quality time reading what you have written. They may be highlighting and making notes about the things that interest them the most or closely align with what they are looking for. A few more resumes will be eliminated during this round, but not necessarily put back into the Don't Call pile. These candidates go into the Might Call pile but will only be called only if the hiring manager cannot find enough qualified candidates from 4-8 resumes they have left. This is the To Call pile that you want to end up in. The hiring manager begins to make some calls and do some initial phone interviews. From here a few more people may be eliminated for a variety of reasons. Some of the people may have already taken other positions or the hiring manager does not like the candidate enough to invite him or her in for a face-to-face interview. The hiring manager will keep interviewing until they have invited 3-5 people in for a personal interview. As the realistic numbers I've indicated above reveal, in order to be invited in for an interview, you'll need to have a resume and cover letter better than 495 other candidates. Notice I did not say you needed more education, better experience or more years on the job than the other people applying for the Logo & Branding as a Team At 5-10 resumes, the reader will be spending some quality time reading what you have written. They may be highlighting and making notes about the things that interest them the most or closely align with what they are looking for.How To Use Logo To Gain A Successful BrandThis article introduces the joining of logo and branding. A successful logo builds the beginnings of branding and together they represent your business.Logo & Branding Your logo is a symbol, a rep A few more resumes will be eliminated during this round, but not necessarily put back into the Don't Call pile. These candidates go into the Might Call pile but will only be called only if the hiring manager cannot find enough qualified candidates from 4-8 resumes they have left. This is the To Call pile that you want to end up in. The hiring manager begins to make some calls and do some initial phone interviews. From here a few more people may be eliminated for a variety of reasons. Some of the people may have already taken other positions or the hiring manager does not like the candidate enough to invite him or her in for a face-to-face interview. The hiring manager will keep interviewing until they have invited 3-5 people in for a personal interview. As the realistic numbers I've indicated above reveal, in order to be invited in for an interview, you'll need to have a resume and cover letter better than 495 other candidates. Notice I did not say you needed more education, better experience or more years on the job than the other people applying for the ROI: False Conclusions r cannot find enough qualified candidates from 4-8 resumes they have left. This is the To Call pile that you want to end up in.Drawing false conclusions from Return on Investment analysis can be embarrassing and it can be costly.Here’s an example from business in managing risk and calculating Return on Investment ROI:The management of company A wanted to decrease the cost of manufacturing a key product. The hiring manager begins to make some calls and do some initial phone interviews. From here a few more people may be eliminated for a variety of reasons. Some of the people may have already taken other positions or the hiring manager does not like the candidate enough to invite him or her in for a face-to-face interview. The hiring manager will keep interviewing until they have invited 3-5 people in for a personal interview. As the realistic numbers I've indicated above reveal, in order to be invited in for an interview, you'll need to have a resume and cover letter better than 495 other candidates. Notice I did not say you needed more education, better experience or more years on the job than the other people applying for the Should You Start a Cleaning Business With Your Spouse? o-face interview.Running a home based cleaning business with your spouse can be a good way to combine business and family activities under one roof. But are you and your spouse the right match to work together as well as live together? Before you invest time and money into starting up a cleaning business wi The hiring manager will keep interviewing until they have invited 3-5 people in for a personal interview. As the realistic numbers I've indicated above reveal, in order to be invited in for an interview, you'll need to have a resume and cover letter better than 495 other candidates. Notice I did not say you needed more education, better experience or more years on the job than the other people applying for the same job. You just need to have better paperwork..."you just need a better story." This will be the topic of a future article.
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