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Digg it UP - How to Pay a Powerful Compliment
Beyond Branding rism’ for scuba-diving and for the region.Small businesses owners today are aware of the importance of carving an image in the minds of their prospective clients. They realize the effect of a catchy business name, a distinctive logo and the perfect slogan as well as the effective execution of their brand through appropriate marketi My friend and I returned home with nothing but positive comments and stories. We knew the diving would be great, with unusual creatures seen at each location. But we had no idea such great scuba-diving would be coupled with delight Make Your Conference Attendance More Productive I received a powerful testimonial from a client. I often receive nice letters after my presentations, but this note stood out as exceptionally genuine, specific and sincere. I read it twice, and that got me thinking.Throughout our careers we are all required to attend conferences, industry meetings, retreats, strategic off-site meetings. These events are all called different names but the idea is the same – you need to be away from your home or office for a period of time. To ensure this is a productiv I write ‘Thank you’ notes every week to colleagues, suppliers and friends. Perhaps you do, too. But how many of my notes – or yours – pack such a positive punch? I thought, ‘If I am going to take the time to send a note, why not write one that really stands out?’ So I studied my client’s message again and found four distinct elements working closely together: 1. Acknowledge the high level of quality received. 2. Report the impact this quality had on the people. 3. Explain how the experience exceeded expectations. 4. Gesture towards positive interactions in the future. This formula is simple yet powerful. I used it to compliment a scuba-diving resort I visited for a week. Here’s my letter. It took two minutes to write. Dear Kungkungan Bay Resort, I want to thank you for a terrific diving vacation last month. The entire resort is a credit to ‘environmental tourism’ for scuba-diving and for the region. My friend and I returned home with nothing but positive comments and stories. We knew the diving would be great, with unusual creatures seen at each location. But we had no idea such great scuba-diving would be coupled with delightf 5 Keys To Considering A Career Change nd friends. Perhaps you do, too. But how many of my notes – or yours – pack such a positive punch?Are you successful in your chosen career, but wondering if you actually chose the right career? Did you spend years gaining qualifications, work hard for promotion, and climb that corporate ladder only to find that it’s up against the wrong wall? Do you now feel you can’t or shouldn’t chang I thought, ‘If I am going to take the time to send a note, why not write one that really stands out?’ So I studied my client’s message again and found four distinct elements working closely together: 1. Acknowledge the high level of quality received. 2. Report the impact this quality had on the people. 3. Explain how the experience exceeded expectations. 4. Gesture towards positive interactions in the future. This formula is simple yet powerful. I used it to compliment a scuba-diving resort I visited for a week. Here’s my letter. It took two minutes to write. Dear Kungkungan Bay Resort, I want to thank you for a terrific diving vacation last month. The entire resort is a credit to ‘environmental tourism’ for scuba-diving and for the region. My friend and I returned home with nothing but positive comments and stories. We knew the diving would be great, with unusual creatures seen at each location. But we had no idea such great scuba-diving would be coupled with delight Broaden Your Horizons - Temporary Travelling Job rking closely together:Anybody who has recently spent time trying to find a permanent job would most likely be willing to attest as to just how hard it is, especially if it is for a specific job. If you have your heart set on a specific career then you will often find that there is no such thing as the perfect jo 1. Acknowledge the high level of quality received. 2. Report the impact this quality had on the people. 3. Explain how the experience exceeded expectations. 4. Gesture towards positive interactions in the future. This formula is simple yet powerful. I used it to compliment a scuba-diving resort I visited for a week. Here’s my letter. It took two minutes to write. Dear Kungkungan Bay Resort, I want to thank you for a terrific diving vacation last month. The entire resort is a credit to ‘environmental tourism’ for scuba-diving and for the region. My friend and I returned home with nothing but positive comments and stories. We knew the diving would be great, with unusual creatures seen at each location. But we had no idea such great scuba-diving would be coupled with delight Pricing A Business For Sale - Key Factors All Play A Role! le yet powerful. I used it to compliment a scuba-diving resort I visited for a week. Here’s my letter. It took two minutes to write.Correctly Pricing A Business Is Important If You Really Want To Sell It!As a consultant I talk to many business owners, brokers, and agents on a daily basis about valuing businesses. It always amazes me on how some of these individuals come up with the values on small businesses bein Dear Kungkungan Bay Resort, I want to thank you for a terrific diving vacation last month. The entire resort is a credit to ‘environmental tourism’ for scuba-diving and for the region. My friend and I returned home with nothing but positive comments and stories. We knew the diving would be great, with unusual creatures seen at each location. But we had no idea such great scuba-diving would be coupled with delight A Little Pride Goes A Long Way rism’ for scuba-diving and for the region.In today’s competitive world, the small things sometimes measure the fine line between success and failure:1. The caring smile of each employee.2. The extra effort to meet a deadline.3. One final check of a job before it goes to the customer.4. The moment you My friend and I returned home with nothing but positive comments and stories. We knew the diving would be great, with unusual creatures seen at each location. But we had no idea such great scuba-diving would be coupled with delightful rooms, friendly staff and first-class dining that ranks way beyond our expectations. We will certainly tell our friends about you, and look forward to returning soon. Sincerely, Ron Kaufman Can you see how the simple four-step formula makes this letter so real and so effective? Isn’t that what you want to do when you send out a letter of compliment or thanks? Now you can do it, in just four easy steps. Key Learning Point Sincere compliments motivate, encourage and inspire. The next time you praise a deserving person or organization, create a compliment with positive power. Action Steps Choose an individual who deserves praise for his or her service skill, energy or commitment. Choose an organization deserving of praise for its plans, purpose or projects. Then use this outline to create compliments everyone will appreciate and remember.
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