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Digg it UP - Have You Hugged a Customer Today?
There has been a lot of hullabaloo recently about the problems facing Australia in retaining talented workers and the subsequent pressure placed on those remaining behind in the workplace.The incidence in stress claims is rising and is having an impact on the economy and enterprises in general.The incidences of people who work ‘day in day out’ who in many ways are closet workaholics is increasing.We are told that 1 in
We might:
- call someone who's just bought one of our products, and thank them for their purchase
- call a participant the week after our teleclass to see if they have any questions
- write a quick thank-you note to someone who's been supporting us
- thank someone, in writing, for their help with a project
- write to thank someone for coming to live workshop
- surprise an especially good customer with a small gift (free RealAudio download of a teleclass, for example)
- ask our best customers for feedback about our product, or our service Why Create a Brand?
If you take all of the things we have mentioned about your company name and how it is displayed, you will be ready to create your own brand. A brand is more than a name but it starts with how you deal with customers, and how customers perceive you. A brand also entails having a logo that is easily recognized and is also identified with your product or service.
When you are creating a brand, you need to look at many facet
Boy, was I mistaken....
As it turns out, I seldom use my scanner for slides. And no matter how many different 'Kathy' techniques I tried to get it to work, nothing. I even resorted to reading the online manual (what was I thinking?). Still didn't work.
After several (okay, many!) bull-headed attempts to figure it out myself, I called the Epson tech help line.
The good news, they actually answered the phone near midnight. The bad news? My scanner was out of warranty, so I'd have to pay $9.95 for their tech service.
I was pretty desperate, so $9.95 seemed a bargain. And indeed, I got the help I needed. I was, once again, a happy pup.
Didn't think about it again until the telemarketer called today....
1 - Good For Me
Before the call, I had virtually no attention on Epson, my scanner, or the slides that are now beautifully printed.
And I must say, when I answered the phone and heard, "Is this Kathleen?" (my first clue that it's not a friend calling!), I was a little annoyed.
For whatever reason, I didn't hang up. And I answered all the rep's questions about my experience with the Epson tech guys.
I was reminded that I didn't call just once, but twice - when I had some follow-up questions a few days later.
The call reminded me how great it was to be able to access their tech support 24 hours a day. (Is it just me, or do you, too, find that everything breaks down in the middle of the night?)
And the quick survey made me think back to the beautifully printed artwork that I scanned from my friend's slides.
Gotta say, I felt really good when I hung up the phone!
2 - Good For Them
What's in it for Epson?
Well, if even half of their calls today end in another smiling customer like me, they're doing great!
They're also getting valuable feedback that can help them improve their tech support, and their products.
Who knows if the two tech guys I spoke with last week were one "5" on the survey away from getting fired, or getting a promotion? I'd like to think that my positive feedback helped them personally, in some small way.
It's a win-win situation. And I like that.
3 - Make a Habit of Hugging Your Customers
Yes, I could have emailed Epson and told them how helpful their tech guys were. But I didn't.
Which got me thinking....
How often do we actually take the time to "hug" our customers and supporters?
We might:
- call someone who's just bought one of our products, and thank them for their purchase
- call a participant the week after our teleclass to see if they have any questions
- write a quick thank-you note to someone who's been supporting us
- thank someone, in writing, for their help with a project
- write to thank someone for coming to live workshop
- surprise an especially good customer with a small gift (free RealAudio download of a teleclass, for example)
- ask our best customers for feedback about our product, or our service Making the Most of Your Classified Ads
Classified ads are one of the most inexpensive ways to advertise your products or service. People read classified ads for a purpose. They are specifically looking for products, services and information that appeals to them.Unfortunately many people misuse classified ads. They try to sell a product directly from the ad. People read classified ads for a purpose. They are specifically looking for products, services and info$9.95 for their tech service.
I was pretty desperate, so $9.95 seemed a bargain. And indeed, I got the help I needed. I was, once again, a happy pup.
Didn't think about it again until the telemarketer called today....
1 - Good For Me
Before the call, I had virtually no attention on Epson, my scanner, or the slides that are now beautifully printed.
And I must say, when I answered the phone and heard, "Is this Kathleen?" (my first clue that it's not a friend calling!), I was a little annoyed.
For whatever reason, I didn't hang up. And I answered all the rep's questions about my experience with the Epson tech guys.
I was reminded that I didn't call just once, but twice - when I had some follow-up questions a few days later.
The call reminded me how great it was to be able to access their tech support 24 hours a day. (Is it just me, or do you, too, find that everything breaks down in the middle of the night?)
And the quick survey made me think back to the beautifully printed artwork that I scanned from my friend's slides.
Gotta say, I felt really good when I hung up the phone!
2 - Good For Them
What's in it for Epson?
Well, if even half of their calls today end in another smiling customer like me, they're doing great!
They're also getting valuable feedback that can help them improve their tech support, and their products.
Who knows if the two tech guys I spoke with last week were one "5" on the survey away from getting fired, or getting a promotion? I'd like to think that my positive feedback helped them personally, in some small way.
It's a win-win situation. And I like that.
3 - Make a Habit of Hugging Your Customers
Yes, I could have emailed Epson and told them how helpful their tech guys were. But I didn't.
Which got me thinking....
How often do we actually take the time to "hug" our customers and supporters?
We might:
- call someone who's just bought one of our products, and thank them for their purchase
- call a participant the week after our teleclass to see if they have any questions
- write a quick thank-you note to someone who's been supporting us
- thank someone, in writing, for their help with a project
- write to thank someone for coming to live workshop
- surprise an especially good customer with a small gift (free RealAudio download of a teleclass, for example)
- ask our best customers for feedback about our product, or our service Doing Business With China
The two most over-used buzzwords in business of the last ten to fifteen years are “China's Coming” and “The internet will change everything”. Curiously, it's not very often that you hear both buzzwords used together - but why not ? Using the internet to do business with China has to be one of the smartest ideas around.First of all, China has some incredible advantages in terms of trade. It has easy access to raw materials andthe Epson tech guys.
I was reminded that I didn't call just once, but twice - when I had some follow-up questions a few days later.
The call reminded me how great it was to be able to access their tech support 24 hours a day. (Is it just me, or do you, too, find that everything breaks down in the middle of the night?)
And the quick survey made me think back to the beautifully printed artwork that I scanned from my friend's slides.
Gotta say, I felt really good when I hung up the phone!
2 - Good For Them
What's in it for Epson?
Well, if even half of their calls today end in another smiling customer like me, they're doing great!
They're also getting valuable feedback that can help them improve their tech support, and their products.
Who knows if the two tech guys I spoke with last week were one "5" on the survey away from getting fired, or getting a promotion? I'd like to think that my positive feedback helped them personally, in some small way.
It's a win-win situation. And I like that.
3 - Make a Habit of Hugging Your Customers
Yes, I could have emailed Epson and told them how helpful their tech guys were. But I didn't.
Which got me thinking....
How often do we actually take the time to "hug" our customers and supporters?
We might:
- call someone who's just bought one of our products, and thank them for their purchase
- call a participant the week after our teleclass to see if they have any questions
- write a quick thank-you note to someone who's been supporting us
- thank someone, in writing, for their help with a project
- write to thank someone for coming to live workshop
- surprise an especially good customer with a small gift (free RealAudio download of a teleclass, for example)
- ask our best customers for feedback about our product, or our service Find Passion for Your Work
Most people spend approximately 25% to over 67% of their
waking hours working. Eventually, most everyone will want
to work in a career that they enjoy and are paid well enough
to live a prosperous life. Yet, far too many people end up
being miserable in their job and find themselves stuck in a
career that they did not choose. People then get
discouraged, produce less, and become disgruntled.
Unfortunately, people then customer like me, they're doing great!
They're also getting valuable feedback that can help them improve their tech support, and their products.
Who knows if the two tech guys I spoke with last week were one "5" on the survey away from getting fired, or getting a promotion? I'd like to think that my positive feedback helped them personally, in some small way.
It's a win-win situation. And I like that.
3 - Make a Habit of Hugging Your Customers
Yes, I could have emailed Epson and told them how helpful their tech guys were. But I didn't.
Which got me thinking....
How often do we actually take the time to "hug" our customers and supporters?
We might:
- call someone who's just bought one of our products, and thank them for their purchase
- call a participant the week after our teleclass to see if they have any questions
- write a quick thank-you note to someone who's been supporting us
- thank someone, in writing, for their help with a project
- write to thank someone for coming to live workshop
- surprise an especially good customer with a small gift (free RealAudio download of a teleclass, for example)
- ask our best customers for feedback about our product, or our service Jewellery Impressions In The World Of Fashion Jewellery
In today’s world of conscious people, fashion Jewelry is playing a remarkable role in giving vivacity to one’s attitude. Starting from clothes, a woman is also quite choosy in the selection of Jewellery she wears. The more attractive the Jewellery is, the more easier it will be for her to choose them. Jewelry is not only a status symbol as many people invest their life long savings on the Jewelry, they carry a set of jewels yearstake the time to "hug" our customers and supporters?
We might:
- call someone who's just bought one of our products, and thank them for their purchase
- call a participant the week after our teleclass to see if they have any questions
- write a quick thank-you note to someone who's been supporting us
- thank someone, in writing, for their help with a project
- write to thank someone for coming to live workshop
- surprise an especially good customer with a small gift (free RealAudio download of a teleclass, for example)
- ask our best customers for feedback about our product, or our service
- take the time to be grateful, and find ways to let people know about it!
Thanking our customers isn't just good for the soul. It's good business.
I'll be hugging lots more often - and more deliberately - in the future. I hope you'll join me.
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