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Digg it UP - 18 Website Details Every Podcaster Must Know
Running a pay per click campaign can be a valuable, fast source of online sales – but it can also cost you a lot of money if you don't know what you’re doing. Many pay per click newbies sign up with a ppc search engine and end up spending lots of money very fast - without making a single sale.That's not how it should go - you can make tons of sales using pay per click advertising. I have several websites that ONLY receive pay per click traffic and they make sales on a consistent basis.The problem is that you have to know what you're doing. With that in mind here are 3 quick and easy tips to help you get the most from your pay per click campaign:Tip #1: Pull Them In With An Attention-Getting, Optimized TitleYour web site title is the first thing the searcher sees. Make sure it matches what your web site offers or else you'll tick your searchers off - and that's not a good way to start a potential customer relationship!(How many times have you been looking for something and clicked on a
9. Search engine optimization. When writing your show notes, consider your topic keywords, and use those keywords frequently so that your readers can easily see at a glance what your podcast is about – and the search engines can easily scout out your page and index your site properly. The goal is to make it obvious to both your human readers and the search engine crawlers what your show is about.
10. Yahoo and MSN links. Millions of folks find content through Yahoo and MSN. Get your podcast listed in their podcast index and include the links.
11. Podcast archive links. Recycle your listeners to your older content. There are a number of reasons to keep your old podcast posts alive and well on your website. First, if a listener finds your podcast interesting, it gives
Salary earners and others often are under pressure of sourcing money to meet urgent expenses by mid of the month. Larger loans involving property as security therefore become unnecessary. The loan should also be issued instantly otherwise its purpose will be lost. Then there are people with a bad credit history for whom loan turns out to be a big problem. No credit check instant loan is made especially keeping these hurdles in mind and for providing loan instantly to these borrowers.One can utilize no credit check instant loan for variety of purposes such as paying for medical or education bills, enjoying holiday trip, making much required home improvements etc.Taking no credit check instant loan is a very smooth process. The borrower is not required to offer any property as security of the loan to the lender. This makes the loan risk free for borrowers. All a salaried person or any borrower needs to do is issue post dated cheque of the borrowed amount to the lender. The lender deposits the cheque at the du
The smallness – the intimacy of one-on-one communication – is what makes podcasting so attractive.
So if you’ve spent hours, days, weeks or months working on your podcast, congratulations! The podcasters I know are a hard-working, passionate bunch of folks.
But when I check out their websites, many of them come up short.
Why is that? Do you want all that hard work to go for naught? Of course not.
When it comes to posting your podcast online and creating your podcast website make sure that it’s as EASY AS POSSIBLE for your listeners to LISTEN TO YOUR PODCAST, FIND YOU, SUBSCRIBE, CONTACT YOU and NAVIGATE your site.
It sounds simple, but so often I find websites that leave something obvious out, such as a link to subscribe to the podcast, or a way to listen online without having to download the file, or a way to contact the podcaster.
So in the interest of helping your website viewers and podcast listeners, here’s a list of 18 important details that I believe you should attend to when it comes to the ‘housekeeping’ of your website.
1. MP3 link. Probably the most obvious, your direct link to the MP3 (or other audio or video) file makes it easy to click and save or click and listen.
2. Streaming flash audio optimized for 56K. This is less common among podcasters than I think it should be. Here’s why it’s important: there are still a lot of folks that like to listen while they surf – and a lot of people who still access the web through dial-up. Yes, the number of broadband ‘net users is increasing, but dial-up is a way of life for millions of people. If your podcast is optimized for a 56K flash audio stream, it means that dial-up users can easily listen.
3. RSS Feed. This makes your audio or video file a podcast. Without it, there’s no way for your listener to automatically know when you’ve released a new episode.
4. How to subscribe. Thousands of people are getting online every day – and they’ve never been on a website before. They don’t know what a podcast is. They don’t know how it works. But if you have content they want, make it easy for them. Include instructions on how they can easily subscribe or listen to your podcast. Explain in easy-to-understand language.
5. iTunes subscribe link. Get listed in iTunes and plug an iTunes button on your site. Millions of people use iTunes to listen to music and podcasts. This makes it easier for those users to subscribe to your podcast.
6. E-mail list. Do you have an email list? They’re easy to set up and if you’re podcasting, it makes sense to have another way to keep in touch with those listeners. Set up a list and put a ‘subscribe here’ box on your main podcast page.
7. About YOU. Tell your viewers/listeners who you are, what you do, why you do it. Letting your listeners know more about you makes you more real to them and will keep them coming back.
8. Podcast show notes with links. All podcasts should include notes on what the listener will find, and be sure to include links to any person, business or organization or subject that you discussed.
9. Search engine optimization. When writing your show notes, consider your topic keywords, and use those keywords frequently so that your readers can easily see at a glance what your podcast is about – and the search engines can easily scout out your page and index your site properly. The goal is to make it obvious to both your human readers and the search engine crawlers what your show is about.
10. Yahoo and MSN links. Millions of folks find content through Yahoo and MSN. Get your podcast listed in their podcast index and include the links.
11. Podcast archive links. Recycle your listeners to your older content. There are a number of reasons to keep your old podcast posts alive and well on your website. First, if a listener finds your podcast interesting, it gives
Late payments on credit cards, automobile loans, and medical bills can greatly reduce your credit score and give you a bad credit label. Years ago, it was extremely difficult to get approved for a home loan with bad credit. However, many lenders are offering a range of bad credit loans that make homeownership a reality for the millions of people living with poor credit.How to Benefit the Most from a Bad Credit Mortgage LoanBad credit mortgage loans have several benefits. Many people avoid these loans because of the higher interest rates. Instead of focusing on the negative aspect of bad credit mortgages individuals should reflect on the fact that these mortgages can help improve credit rating. Higher credit scores will qualify you for better mortgage rates in the future.Although individuals with poor credit have options, it is important to take necessary steps to help improve your credit score before applying for a home loan. Moreover, when the time comes to find a lender,
It sounds simple, but so often I find websites that leave something obvious out, such as a link to subscribe to the podcast, or a way to listen online without having to download the file, or a way to contact the podcaster.
So in the interest of helping your website viewers and podcast listeners, here’s a list of 18 important details that I believe you should attend to when it comes to the ‘housekeeping’ of your website.
1. MP3 link. Probably the most obvious, your direct link to the MP3 (or other audio or video) file makes it easy to click and save or click and listen.
2. Streaming flash audio optimized for 56K. This is less common among podcasters than I think it should be. Here’s why it’s important: there are still a lot of folks that like to listen while they surf – and a lot of people who still access the web through dial-up. Yes, the number of broadband ‘net users is increasing, but dial-up is a way of life for millions of people. If your podcast is optimized for a 56K flash audio stream, it means that dial-up users can easily listen.
3. RSS Feed. This makes your audio or video file a podcast. Without it, there’s no way for your listener to automatically know when you’ve released a new episode.
4. How to subscribe. Thousands of people are getting online every day – and they’ve never been on a website before. They don’t know what a podcast is. They don’t know how it works. But if you have content they want, make it easy for them. Include instructions on how they can easily subscribe or listen to your podcast. Explain in easy-to-understand language.
5. iTunes subscribe link. Get listed in iTunes and plug an iTunes button on your site. Millions of people use iTunes to listen to music and podcasts. This makes it easier for those users to subscribe to your podcast.
6. E-mail list. Do you have an email list? They’re easy to set up and if you’re podcasting, it makes sense to have another way to keep in touch with those listeners. Set up a list and put a ‘subscribe here’ box on your main podcast page.
7. About YOU. Tell your viewers/listeners who you are, what you do, why you do it. Letting your listeners know more about you makes you more real to them and will keep them coming back.
8. Podcast show notes with links. All podcasts should include notes on what the listener will find, and be sure to include links to any person, business or organization or subject that you discussed.
9. Search engine optimization. When writing your show notes, consider your topic keywords, and use those keywords frequently so that your readers can easily see at a glance what your podcast is about – and the search engines can easily scout out your page and index your site properly. The goal is to make it obvious to both your human readers and the search engine crawlers what your show is about.
10. Yahoo and MSN links. Millions of folks find content through Yahoo and MSN. Get your podcast listed in their podcast index and include the links.
11. Podcast archive links. Recycle your listeners to your older content. There are a number of reasons to keep your old podcast posts alive and well on your website. First, if a listener finds your podcast interesting, it gives
Link popularity. We should all know that link popularity adds to our natural search engine rankings, and that the more link popular we are, the higher our natural search engine rankings, all other things being equal.How does article writing play into link popularity?All I can look at specifically is my own success with natural search engine rankings. I have multiple keyword phrases that consistently rank in the top ten search engine results in Yahoo and Google, and many of those in the top 1, 2, or 3 spots.About 90% of my online traffic generating time, SEO energy, and link popularity work is done writing articles. Sure, it is time consuming. And I can’t really pay anybody else to do it. I simply have to sit down and write. And it is boring sometimes. But article writing has done wonders for my link popularity and natural search engine rankings.Follow these steps:1) Write 10 articles in your niche.2) Write a bio for yourself and include a link to your main web page or squ
3. RSS Feed. This makes your audio or video file a podcast. Without it, there’s no way for your listener to automatically know when you’ve released a new episode.
4. How to subscribe. Thousands of people are getting online every day – and they’ve never been on a website before. They don’t know what a podcast is. They don’t know how it works. But if you have content they want, make it easy for them. Include instructions on how they can easily subscribe or listen to your podcast. Explain in easy-to-understand language.
5. iTunes subscribe link. Get listed in iTunes and plug an iTunes button on your site. Millions of people use iTunes to listen to music and podcasts. This makes it easier for those users to subscribe to your podcast.
6. E-mail list. Do you have an email list? They’re easy to set up and if you’re podcasting, it makes sense to have another way to keep in touch with those listeners. Set up a list and put a ‘subscribe here’ box on your main podcast page.
7. About YOU. Tell your viewers/listeners who you are, what you do, why you do it. Letting your listeners know more about you makes you more real to them and will keep them coming back.
8. Podcast show notes with links. All podcasts should include notes on what the listener will find, and be sure to include links to any person, business or organization or subject that you discussed.
9. Search engine optimization. When writing your show notes, consider your topic keywords, and use those keywords frequently so that your readers can easily see at a glance what your podcast is about – and the search engines can easily scout out your page and index your site properly. The goal is to make it obvious to both your human readers and the search engine crawlers what your show is about.
10. Yahoo and MSN links. Millions of folks find content through Yahoo and MSN. Get your podcast listed in their podcast index and include the links.
11. Podcast archive links. Recycle your listeners to your older content. There are a number of reasons to keep your old podcast posts alive and well on your website. First, if a listener finds your podcast interesting, it gives
When running a business it is important to know how much your tax burden is likely to be and how you can save on taxes. It is important to know what is deductible and how you can reduce taxes. The World Wide Web has in depth articles as well as tips on taxation and how one can save on taxes payable.The way to go about reducing taxes is to plan ahead. Begin at the start of the tax year and note down what you can due to reduce your business tax burden. Rules do change so you must read through the IRS site for the current year to find out what applies and what does not.1. Work out a filing system and collect systematically receipts for all business related activities. Remember even small expenses like parking charges, courier costs, stationary, or food expenses incurred by the office could be eligible for a deduction. Maximize your income tax deductions by collecting receipts for business related expenses and recording and filing them as per the IRS rules.2. Keep track of expenses like business licensing
5. iTunes subscribe link. Get listed in iTunes and plug an iTunes button on your site. Millions of people use iTunes to listen to music and podcasts. This makes it easier for those users to subscribe to your podcast.
6. E-mail list. Do you have an email list? They’re easy to set up and if you’re podcasting, it makes sense to have another way to keep in touch with those listeners. Set up a list and put a ‘subscribe here’ box on your main podcast page.
7. About YOU. Tell your viewers/listeners who you are, what you do, why you do it. Letting your listeners know more about you makes you more real to them and will keep them coming back.
8. Podcast show notes with links. All podcasts should include notes on what the listener will find, and be sure to include links to any person, business or organization or subject that you discussed.
9. Search engine optimization. When writing your show notes, consider your topic keywords, and use those keywords frequently so that your readers can easily see at a glance what your podcast is about – and the search engines can easily scout out your page and index your site properly. The goal is to make it obvious to both your human readers and the search engine crawlers what your show is about.
10. Yahoo and MSN links. Millions of folks find content through Yahoo and MSN. Get your podcast listed in their podcast index and include the links.
11. Podcast archive links. Recycle your listeners to your older content. There are a number of reasons to keep your old podcast posts alive and well on your website. First, if a listener finds your podcast interesting, it gives
Do you dread Sunday night because you can't face another long week at a job you hate? Maybe it's time to start your own work at home business. Working at home via your own computer and the internet puts you in charge; it's not just a job, it's your future. There are basically 3 ways to succeed online and fire your boss. You can either: Sell or advertise other peoples' products and services. Allow other people to advertise their products/services on your website or blog. Sell or advertise your own products/services.Let's look at each of these in further detail . . .Selling or advertising other peoples' products can be done in several different ways: Probably the most common and easily understood is e-commerce. You start a work at home business by establishing a web 'store' with products from one or more manufacturers or producers and you sell them to consumers from your website for a profit. This type of site follows the more traditional business f
9. Search engine optimization. When writing your show notes, consider your topic keywords, and use those keywords frequently so that your readers can easily see at a glance what your podcast is about – and the search engines can easily scout out your page and index your site properly. The goal is to make it obvious to both your human readers and the search engine crawlers what your show is about.
10. Yahoo and MSN links. Millions of folks find content through Yahoo and MSN. Get your podcast listed in their podcast index and include the links.
11. Podcast archive links. Recycle your listeners to your older content. There are a number of reasons to keep your old podcast posts alive and well on your website. First, if a listener finds your podcast interesting, it gives them older episodes to browse and perhaps listen to. Second, the deeper your website goes with keyword-rich posts and content, the better you site looks to search engines. Third, it shows any new listener how long you’ve been at it. If you’ve recorded a hundred podcasts your listener perceives a level of depth and experience from you that they wouldn’t perceive if you have only a half dozen podcasts. As an added note: it might be a bad idea to put a Google site search function on your main page so that viewers can look for specific topics.
12. Photo of host(s). The more you can communicate about your virtual self, the more your listener understands you. If they like what they see, they’ll want to come back for more. If they don’t like what they see or hear on your podcast chances are you wouldn’t have gained any benefit from having them as a listener. So grab a good photograph and post it prominently.
13. Contact information: include ways for viewers to get a hold of you. Have a contact page that includes your e-mail address or contact page response form, phone number, and if you feel comfortable with it – your physical address. Make sure your visitors can contact you. This may seem like a no-brainer, but I keep running across websites that don’t make it easy. If you are able to set up a dedicated telephone line for listeners to record their comments, you can easily incorporate those comments into your podcast – which in turn will spawn more comments.
14. Invitation to send in feedback. Now that you’ve got the contact page in place and the telephone recorder, make it obvious that you WANT them to call and offer feedback. This might mean something as simple as putting a small graphic or note on your podcast page that says “Let us know what you think of our recent podcast interview with…!”
15. Copyright and trademark information. You may not have gone through the process of actually trademarking your name or show title, because in more cases it isn’t really necessary, but you certainly own the copyright on all material you create. Post a notice to that effect.
16. Privacy information. If you ask for people’s personal information, your privacy policy should spell out what you will do with that information. If you don’t have a privacy policy in place, get one! Check out other websites to see what their policy is and model it after them, if that makes you comfortable. Or, just use your common sense and create a policy. It may be something as simple as a couple of paragraphs explaining that you and only you have access to their information and that you won’t share it with anyone. Without a privacy policy many folks will feel hesitant about giving you their name and email address.
17. Navigation menu made easy. One easy way to test your site’s navigation is to have a friend who hasn’t seen the site sit down and try to make their way around your site. Follow their trail and see what they come up with. Then ask if they’re able to find your archives, or figure out how to contact you, or download the latest podcast, or subscribe, or read your privacy policy.
18. Any products or services you offer should be displayed as well. While it may not be (and probably isn’t) the main topic of your podcast, it’s probably at least related. So create a sma
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