Digg it UP - Business

80% of All Advertising Is Wasted Due To This Common Mistake
You’re flipping through this publication as you wait for your latte, when suddenly you decide to stop and read an ad. What made you stop? I’ll bet it was an attention grabbing headline.It is a scientifically proven fact that 5 times as many people read headlines as read the body copy of an ad. So with the headline, an advertiser has spent about 80% of their advertising dollar. It doesn’t take a genius to realize then the headline is the most important part of any ad.

My why for being in business is that I want to have a flexible schedule so that I can spend time with my daughter whenever I want. I don’t want to miss out on anything while she is growing up, and being in business for myself is the only way for me to do that. She is a very strong why for me. Whenever I get discouraged, or see a long night com

Get The Raise You Want And Deserve At Work
Do you want to make more money at your job? Most people do, but don't know how to get a raise. Here are 7 practical tips that you can use now to get the raise you want and deserve:1. Know your company’s policy and schedule. Most companies have strict cycles when they approve raises. What is the raise cycle in your company? If you don’t know, talk to your Human Resources representative.2. Start now. Even if the next raise cycle doesn’t start for a few months, y

Why did you start your business?

You must have a very strong reason for being in business. A why that will keep you going in the face of fear, and keep you motivated during the trying times in your business. The more powerful your why, the more of a motivating factor it will be.

Many times, I hear people say, “I started my business because I love doing this – it’s fun.” Yes, your business is probably a lot of fun. But is that enough to keep you going? In other words, will it be fun when you are up until the wee hours of the morning finishing a project? To some people that might be the epitome of fun! But, if “fun” is your why, you need to make sure that every single aspect of the business is fun for you.

Your why should be very personal, and something that will inspire you to build your business and keep it going no matter what.

When I started, my why was “because I want to help business owners be empowered.”

The problem with that was, my why was for someone else. I was doing this all for someone else. With my why being external, there was still always a reason to give up, or procrastinate. After all, I wasn’t doing this for me, I was doing it so that other business owners could benefit. Now, empowering others is my passion, but I needed a stronger, more personal why.

I had to do this for a reason that I held dear to my heart. My why for being in business is that I want to have a flexible schedule so that I can spend time with my daughter whenever I want. I don’t want to miss out on anything while she is growing up, and being in business for myself is the only way for me to do that. She is a very strong why for me. Whenever I get discouraged, or see a long night comi

Stop Searching for A Job and Start Attracting Professional Success!
1. Assess – Evaluate your skills, interests and abilities. Understand the transferable value in the marketplace.2. Translate – Communicate your competencies and expertise through well-crafted oral and written strategies that include a quality resume, cover letter, professional statement and well-defined accomplishments.3. Target – Create a marketing plan that targets specific industries, markets and companies where mutual opportunities can be explored and optimum

because I love doing this – it’s fun.” Yes, your business is probably a lot of fun. But is that enough to keep you going? In other words, will it be fun when you are up until the wee hours of the morning finishing a project? To some people that might be the epitome of fun! But, if “fun” is your why, you need to make sure that every single aspect of the business is fun for you.

Your why should be very personal, and something that will inspire you to build your business and keep it going no matter what.

When I started, my why was “because I want to help business owners be empowered.”

Promoting Your Home Business Offline
Most people are aware of the typical online promotional techniques home business owners have marketed through such as banners, link exchanges, different search engines, newsletters, forums, and the like. However, a good home based business must also consider offline promotion strategies as well and how to use them in order to generate more business.Remember, that simply because your business is online does not mean you are restricted to simply advertising online. Promoti

t of the business is fun for you.

Your why should be very personal, and something that will inspire you to build your business and keep it going no matter what.

When I started, my why was “because I want to help business owners be empowered.”

Craigslist: Marketing for the New Millennium
If your customers utilize the classifieds to connect with you, do they use Craigslist? More importantly, do you? Since the service is free to almost everyone, you probably should use this form of Internet advertising even if you turn up your nose at conventional news ads.What is Craigslist? For the uninformed, Craigslist is a very simplified form of classified ads in dozens of topics, split to cover all fifty states (with breakdowns inside those states) and even various

one else. With my why being external, there was still always a reason to give up, or procrastinate. After all, I wasn’t doing this for me, I was doing it so that other business owners could benefit. Now, empowering others is my passion, but I needed a stronger, more personal why.

The Secret to Building a Highly Profitable Business
The first business of any business is to make a profit...Plain and simple!Think about it...Regardless of what kind of business it is, regardless of whether it's selling a product or a service, regardless of whether it's doing business online or offline, if a business isn't making a profit it doesn't have any reason to exist, does it?However...Profit alone isn't enough.*How* a profit is made has far more to do with the ultimate success o

Your why should do the same for you. In the face of frustration, stress, and fatigue, your why should pull you through and help give you the strength to keep going. If you find you’re giving up too easily, or your constantly procrastinating and making excuses, maybe you need to revamp your why.

Let me clarify something; I find helping women extremely fulfilling. I am very passionate about it. I get an incredible thrill when I help someone overcome fear, or set a goal and achieve it. Those things are inspiring to me, and I know beyond a shadow of a doubt that it’s my purpose in life to teach and help women in this manner. However, I could find a way to do that while holding down a corporate job. I am choosing to do it through my own business. My daughter is my why for working for myself. Why you want to be in business for yourself, and your purpose in life may be two different things just as I have described.

Exercise: Finding your why If you already have a strong why for being in business, this exercise can still help you visualize a future for your business.

Take out a piece of paper and pen, or open a new document in your word processing program. Through these exploratory questions, you are digging deep to find a strong reason t

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If you're thinking about getting outside or equity capital to help fund your business, there are some things you need to do first, that can make your business more attractive to investors. Follow these simple ideas, and you'll be well on your way to raising the money you need.

The fastest way to have you gas bills paid for that I've come across, is to 'rent out' your car doors as advertising space to local businesses. The best part is, there is no permanent signage on your car! You can easily remove the advertisement everyday...it's simply a car door magnet!

Are Webkinz the next TY Beanie Babies? This article looks deeper into the Webkinz craze to find out.

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