erpinned by some exceptionally clever tactics. Schwarzenegger has lobbied and obtained the support of other political powers in the States as well as internationally in order to ensure his campaign has more substance. A further clever move was to sign cross-border emissYou've got to give it to the man. Here is a World Body Building Champ, turned Hollywood actor and icon and now Governor of California stating the case for the environment and global warming. While the rest of the world is still arguing and pretending global warming isn't happening, ably led by Pres Bush, an unlikely champion stepped forward and lent his considerable clout to the cause.

According to a report in the Independent, Governor Schwarzenegger started his campaign in 2005. Since then California has managed to single handedly push the debate forward in the United States. Of course it helps that California is the sixth largest economy in the world. It's contribution to greenhouse gas emissions is the 12th highest in the world. It certainly also helps that Hollywood knows all about how to market itself using films and celebrities and that its Governor is truly world famous himself. Nothing like film stars arriving at the Oscars in hybrid cars rather than in Limos to make a point.

However, what is truly remarkable is the fact that the campaign has been underpinned by some exceptionally clever tactics. Schwarzenegger has lobbied and obtained the support of other political powers in the States as well as internationally in order to ensure his campaign has more substance. A further clever move was to sign cross-border emiss

happening, ably led by Pres Bush, an unlikely champion stepped forward and lent his considerable clout to the cause.

According to a report in the Independent, Governor Schwarzenegger started his campaign in 2005. Since then California has managed to single handedly push the debate forward in the United States. Of course it helps that California is the sixth largest economy in the world. It's contribution to greenhouse gas emissions is the 12th highest in the world. It certainly also helps that Hollywood knows all about how to market itself using films and celebrities and that its Governor is truly world famous himself. Nothing like film stars arriving at the Oscars in hybrid cars rather than in Limos to make a point.

However, what is truly remarkable is the fact that the campaign has been underpinned by some exceptionally clever tactics. Schwarzenegger has lobbied and obtained the support of other political powers in the States as well as internationally in order to ensure his campaign has more substance. A further clever move was to sign cross-border emiss

push the debate forward in the United States. Of course it helps that California is the sixth largest economy in the world. It's contribution to greenhouse gas emissions is the 12th highest in the world. It certainly also helps that Hollywood knows all about how to market itself using films and celebrities and that its Governor is truly world famous himself. Nothing like film stars arriving at the Oscars in hybrid cars rather than in Limos to make a point.

However, what is truly remarkable is the fact that the campaign has been underpinned by some exceptionally clever tactics. Schwarzenegger has lobbied and obtained the support of other political powers in the States as well as internationally in order to ensure his campaign has more substance. A further clever move was to sign cross-border emiss

t itself using films and celebrities and that its Governor is truly world famous himself. Nothing like film stars arriving at the Oscars in hybrid cars rather than in Limos to make a point.

However, what is truly remarkable is the fact that the campaign has been underpinned by some exceptionally clever tactics. Schwarzenegger has lobbied and obtained the support of other political powers in the States as well as internationally in order to ensure his campaign has more substance. A further clever move was to sign cross-border emiss

erpinned by some exceptionally clever tactics. Schwarzenegger has lobbied and obtained the support of other political powers in the States as well as internationally in order to ensure his campaign has more substance. A further clever move was to sign cross-border emissions regulation agreements so that companies wouldn't be able to dodge legislation by moving to a nearby state. Whole armies of scientists, politicians and related support services are working on solutions for legislation as well as technologies required.

The most important aspect of this campaign though, is the fact that according to California's Climate Action Team and a point which has gone mostly unrecognised, is the fact that much money can be made by developing new technologies for environment protection purposes. These new technologies will be snapped up by the rest of the world who will eventually have to face the same issues. There is no getting away from it.

Energy through renewable resources, landfill waste recycled as ethanol or used as a fuel source using clean air technologies, zero-emission vehicles, energy efficient desalination plants, solid sewage waste processed into hydrogen and many more, will require innovative solutions which will be imminently marketable. In fact these technologies could establish an industry which could replace Sili