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  • Digg it UP - New or Smaller Franchisors and Business Brokers - Some Marketing Thoughts

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    that market.

    Nevertheless, a Franchiser needs to be careful on who they are de

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    Should a new or smaller franchiser align themselves with a business broker in order to generate regional sales rather than setting up a master franchise, regional partnership or sub-franchiser strategy? Business Brokers look enticing to the smaller franchiser, since they know the market and the people there and put lots of advertising into that market.

    Nevertheless, a Franchiser needs to be careful on who they are dea

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    o generate regional sales rather than setting up a master franchise, regional partnership or sub-franchiser strategy? Business Brokers look enticing to the smaller franchiser, since they know the market and the people there and put lots of advertising into that market.

    Nevertheless, a Franchiser needs to be careful on who they are de

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    ship or sub-franchiser strategy? Business Brokers look enticing to the smaller franchiser, since they know the market and the people there and put lots of advertising into that market.

    Nevertheless, a Franchiser needs to be careful on who they are de

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    ser, since they know the market and the people there and put lots of advertising into that market.

    Nevertheless, a Franchiser needs to be careful on who they are de

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    that market.

    Nevertheless, a Franchiser needs to be careful on who they are dealing with and make sure that the Business Brokers do not break the franchise rule. One slip of the tongue by and the franchiser opens themselves up to litigation in the future, beware.

    This is not the only problem that can run a new franchiser into wall at Daytona. I can tell you stories around the country of Business Brokers meeting

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