Digg it UP - Business

What's the Score?
You may be aware that in a basketball game the assistant coaches keep an almost unending list of personal statistics for each player. Rebounds, assists, points, minutes played, etc. Why is that? Because they know that these individual statistics all add up to the bottom line. The final score. If they can achieve even a small incremental improvement in these individual statistics for each player this will have a compound affect on the final score. And of course, it helps them know which players to give the most playing time too. In marketing your business you should be just as disciplined. Which products and which ads and which media should you giv

Being conservative for the financial good of your company can help you get through the down times. It’s those monetary reserves that help pay the bills when your sales base shrinks. It also enables you to stay on course and plan for the upturn.

There is another benefit to the fiscal conservation of funds from a business and personal perspective as it relates to the business owner. I recently met a gentleman who, after many years of struggling in business found his retail enterprise taking off. He was flush with cash. Not long after the money started to flow he bought a new house, not just any house but a nice, new, big house. In addition he purchased himself a substantial luxury automobile and decided to expand his office space (even though there was no apparent need). He even opened a second location.

In my conversations with him he began to reveal that he had over ex

The SKINNY on Radio Advertising
From meager beginnings in 1920, radio has grown with us to be a major player in advertising. The radio industry says they get about 8 percent of all advertising bucks. Not bad when you consider the many ways to hawk your service or productThey get their fair share because radio works. With over twelve THOUSAND radio stations in the country, the music and news they broadcast is everywhere.Radio is the mobile medium. Few cars have TV’s up front, and few drivers can read the New York Times while driving (safely). The advertising on radio targets you passively. You don't have to be looking at it or reading it to get the message.Radio’s strength is drive time. The times of the day when most people are in thei

Not too long ago, my partner at the time, Drew and I were asked to go to the office of a prospect who inquired about our firm helping them promote their computer business.

The company was located in the Philadelphia suburbs in a large building that had been an elementary school. Drew and I figured that our prospect probably occupied a portion of the building and that other companies were housed there as well. As we entered we were shocked at what we saw. A huge banner hung from the ceiling, just beyond the entrance, that welcomed all to XYZ Computer’s grand new offices! I looked at Drew and he at me, both of us expressing bewilderment. After all, this was a start-up and I may add, much before the windfall of the .com 90’s.

We were directed into the CEO/President’s office. He was a big man who enjoyed the grandeur and status of his digs. He had the largest desk I have ever seen to go along with a huge office with a full-sized fountain (not one of those tabletop versions that mellow out the frantic business beast) surrounded by a rock garden that one would see on someone’s suburban landscape. Leather couches and chairs abounded.

The CEO/President greeted us and asked us to have a seat. He informed us that the company had opened its doors about two months before our visit and he wondered if we had seen his full-page advertisements in the newspapers.

We asked to see the ads and for some information as to what newspapers they had appeared. As he began to tell us where the ads ran we started to realize that he had placed many of them in the wrong publications for his audience. We were amazed. No wonder there were very few customers in the “store” even though the place was outfitted to the hilt.

It soon became evident that what we had on our hands was a corporate ego gone mad. As we left I turned to Drew and said, “That guy’s got a chapter 11 office.” Drew nodded in agreement. Within the year the company was out of business.

Too much overhead will eventually either kill a business or cause it to restructure itself and uncontrolled overhead can stop it before it really gets going.

There are things a businessperson can do to check their expenditures before they begin. It takes quite a bit of self-control for some types but it’s worth it. Here are some common situations to ponder.

· Take a long look at your ego. Is it controlling you and your business or are you using it as a tool to grow your business
· Don’t get larger offices than you need. You can always move or expand your existing space. Paying for more than you need because you think it looks good makes your landlord very happy and your revenues smaller.
· Don’t hire more people than you need. Although I am a great proponent of delegation, so you as a businessperson can grow, there should be a method and plan to your growth. There may be times when you will hire someone to help build your business within the structure of your plan, you may even pay them more than you make with the understanding that your payoff will come later. However hiring just to have a larger, “more professional looking” staff could signal ruination not far down the road.
· Don’t fall into that, “now that I’m a business owner or executive I should have a better car.” This one is extremely prevalent. Cars come later. Get the business consistent first and make sure it shows consistency over an extended period.
· Take less. Invest more. The more you invest back into the basic needs of your business the more money, security and equity you’ll have in the long run.

In my conversations with him he began to reveal that he had over ext

Getting Past Fear
Have you gotten tons of career advice, solicited and unsolicited? You nod when you hear it and think, "Yeah, I know this stuff." So, what else is new?But what have you done with the advice? Fess up. Probably very little.Do any of these scenarios fit?* You're in a job you absolutely hate. It's ruining your health and your life. You stay because of the money or the fear that there's nothing better out there.* You're in a job where your boss ignores you, barks instructions and expects you to be a workaholic. But you stay because a new boss might be worse.* You're lazy. You figure that one of these days, you'll hear about a great job, the economy will improve, or maybe your boss will realize h

to go along with a huge office with a full-sized fountain (not one of those tabletop versions that mellow out the frantic business beast) surrounded by a rock garden that one would see on someone’s suburban landscape. Leather couches and chairs abounded.

Too much overhead will eventually either kill a business or cause it to restructure itself and uncontrolled overhead can stop it before it really gets going.

In my conversations with him he began to reveal that he had over ex

Organization Design Models
Deming advocates the use of statistics to control quality by measuring waste and defects in manufacturing. The maintenance of formal procedures is a prerequisite to certification under various quality codes. It goes further than Taylor because computing power simplifies the gathering and processing of data to measure performance against pre-determined standards and against a worker’s peers. As systems become quicker, cleverer and cheaper the use of computing for this area of control must increase Drucker also suggests that it is only Taylorism that has consistently raised the real level of manual workers’ wages. Superior service requires all employees to be mindful of customer needs, to bring them to the attention of management and be e

a corporate ego gone mad. As we left I turned to Drew and said, “That guy’s got a chapter 11 office.” Drew nodded in agreement. Within the year the company was out of business.

Too much overhead will eventually either kill a business or cause it to restructure itself and uncontrolled overhead can stop it before it really gets going.

In my conversations with him he began to reveal that he had over ex

Disabled or Special Kids Can Run a Business to Pay for Themselves
Special Kids eventually grow up to be special adults and they can be very active members of society and pay their own way and function fine with a little supervision. All this without burdening the taxpayer you see?One way they can help society and themselves to a fair paycheck to pay for an apartment and their living expenses is to work with an Organization, which runs a mobile fleet washing business. We had worked thru such a plan back in 1999 with a New Jersey Special Kids Organization to do just that. Corporations with car pool vehicles and fleet ride share vans would pay for the services and the kids would help do the washing to pay for the organization, staff and even personal living expenses.Recently someone had ema

· Don’t hire more people than you need. Although I am a great proponent of delegation, so you as a businessperson can grow, there should be a method and plan to your growth. There may be times when you will hire someone to help build your business within the structure of your plan, you may even pay them more than you make with the understanding that your payoff will come later. However hiring just to have a larger, “more professional looking” staff could signal ruination not far down the road.
· Don’t fall into that, “now that I’m a business owner or executive I should have a better car.” This one is extremely prevalent. Cars come later. Get the business consistent first and make sure it shows consistency over an extended period.
· Take less. Invest more. The more you invest back into the basic needs of your business the more money, security and equity you’ll have in the long run.

In my conversations with him he began to reveal that he had over ex

What's the Best Background Check Company?
A good background check company will facilitate the hiring process for an organization by providing them with accurate and up-to-date details of their candidates. The company should have the resources to retrieve in short time information such as credit records, social security numbers, driving record, criminal records, and educational background.Background research companies must operate in sync with softwares such as Applicant Tracking Systems and Human Resources Management Systems that their client companies might use. This will help both parties to exchange information quickly and smoothly. Organizations value background research companies that help them in their hiring decisions and aid in minimizing instances of hire-and-fi

In my conversations with him he began to reveal that he had over extended himself and now he needed more cash than he was generating from his initial location. The second store was draining him. His mortgage and car payments were squeezing him and although he seemed so proud of his expanded office, I could see that he wished he had never signed the lease.

If only he had reinvested, written and stuck to a strategy for growth, done a cash flow and needs assessment and not been blinded by the cash.

This fellow has, fortunately, gotten himself some solid advisors who are leading him in the right direction. He understands what got him into the situation he’s in, both from a good (his ability to build a solid retail location) and bad (his lack of fiscal control). I believe that, in the end things will straighten out and he’ll be fine however, not without some pain on his part. At least his didn’t rent an entire vacant elementary school!

When it comes to growing your business take a full inventory of your needs and wants. List them down two sides of the same piece of paper. As your business grows cross of each need as it gets accomplished. After your needs list has been completely crossed off take a look at your wants list. Many of the items may seem unnecessary now. Some may still remain. Others may be added. The freedom you have achieved by taking care of your needs enables you to move to and understand your wants more clearly and hopefully attain them with a new and controlled perspective.

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Your Boss can make or break your career, which makes getting along with him an important part of your career tactics. However, not all bosses are created equal. In fact, some hardly seem human... so how do you deal with them? Do you need to bother?

If you are smart, you will form a business entity for your business start up. The question, however, is how do you find investors and what do you sell them in exchange for critically needed money.

Most people have one - a boss. Yet attending to their demands and idiosyncrasies can be nerve-wracking. Wise people engage good boss management strategies. Boss support, guidance, mentoring and influence will be your reward. After all, bosses are not exalted and invincible gods. They are human beings with special roles and authority as well as the requisite levels of human weaknesses, problems and pressures.

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Digg it UP - Look Out Overhead - Watching Your Expenses Can Lead To Continued Profitability

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