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Digg it UP - Think Globally, Act Locally
Who or what is to blame if you are not getting the promotion you want and think you deserve?Many factors, in various combinations can be the cause, but one thing is almost certain. Like it or not, you and you alone must take most of the blame if your career is stuck on "hold."There is valuable insight into all of this in Shakespeare's "Julius Caesar." Cassius is advising Brutus as they consider their ambitions for bigger and better things: "The fault, dear Brutus, is not in our stars but in ourselves, that we are underlings."Let's examine four of the more fr
While it might appear to many that these phrases are ‘g
If you are dissatisfied with your current career, you may be considering pursuing a freelance lifestyle. I love my life of a free agent and independent professional, but I would be remiss if I didn’t share some of the cons.Taking the Risk. There is always risk involved when we work for ourselves. Will we get enough work to sustain us and our bank account? Will we choose and/or find clients that are agreeable to work with? Will we do the level of work that our clients will be pleased with? I could go on for pages listing questions filled with doubt. My recommendation
While attending a CHART conference last year, guest speaker Shep Hyken had the group write down nine words they associated with the word ‘run.' He then had us compare lists with one other person. A simple word we all know, but the majority of the group matched either none or one word with the other person. The point of the exercise? Be specific with direction and guidance.
For example, when the direction is ‘greet the guest,' the staff could interpret that as:
- “For here or to-go?”
- “Next.”
- “Can I take your order?”
- “Delivery or carry-out?”
While it might appear to many that these phrases are ‘gr
As IT specialists, a big way to differentiate yourself is to make sure that you're branding your company. Focus on selling your company name with its new industry twist. In this article, you'll learn why branding your company is so important for IT specialists.Don't go in flashing the certifications and vendor logos because that reduces you to a commodity. Sure, they can be part of your background information and something you can talk about, but don't lead with that-you are IT specialists. Concentrate on marketing and selling YOUR brand and the unique industry-specific value tha
While attending a CHART conference last year, guest speaker Shep Hyken had the group write down nine words they associated with the word ‘run.' He then had us compare lists with one other person. A simple word we all know, but the majority of the group matched either none or one word with the other person. The point of the exercise? Be specific with direction and guidance.
For example, when the direction is ‘greet the guest,' the staff could interpret that as:
- “For here or to-go?”
- “Next.”
- “Can I take your order?”
- “Delivery or carry-out?”
While it might appear to many that these phrases are ‘g
There are many business practices that just do not need to be tracked by computer. If the computerizing of any part of your business is not going to save time, workload, or money than why make it computerized.By computerizing processes of your business that don't need it you could just be frustrating customers and employees together. This is where you need to follow the old saying if it is not broke than do not fix it.The danger of upsetting customers with adding automated processes and computerized systems could mean disaster to your business. There are banks advertising i
For example, when the direction is ‘greet the guest,' the staff could interpret that as:
- “For here or to-go?”
- “Next.”
- “Can I take your order?”
- “Delivery or carry-out?”
While it might appear to many that these phrases are ‘g
A variety of definitions of advertising exist but the best I've found yet to cover what advertising is can be summed up in the following 2 statements:ad•ver•tis•ing n.: The activity of attracting public attention to a product or business, as by paid announcements in the print, broadcast, or electronic media.Also defined as "the non personal communication of information through various media, paid for by the advertiser and is usually convincing in nature about the need to buy products and services" - the advertisers of course.Advertising your company’s products and
For example, when the direction is ‘greet the guest,' the staff could interpret that as:
- “For here or to-go?”
- “Next.”
- “Can I take your order?”
- “Delivery or carry-out?”
While it might appear to many that these phrases are ‘g
Yes, I'll admit that this isn't an original title. In fact, it's taken from one of my favorite books of the same name by Susan Jeffers. It's amazing how people react to fear. Fear causes some to play ostrich and hide their heads to avoid what's in front of them. Fear acts as a catalyst to others, and propels them into action. Fear causes a third set to be totally immobilized and unable to do anything at all.One of the most common concerns I hear from clients is their inability to live the life that they truly want--a life that enables them to make a living, have meaningful co
While it might appear to many that these phrases are ‘greetings,' they aren't the ones you want your people using—not if you're trying to enhance service, anyway. The staff, however, hears these at many of the competitors and believes this is the way to properly greet the guest. Similar scenarios happen for suggestive selling (“Anything else?,” “You don't want to upsize that, do you?,” “Is that all?”), delivering the food (“Here's your food,” “#54,” “Burger with fries.”), and thanking the guest (“Next,” “Wait over there,” and “…” silence).
As leaders you must think globally and focus on the 10,000-feet view of operations—the higher up the corporate hierarchy, the bigger the picture and focus. Don't forget, however about acting locally. Provide the global direction (enhance service, increase speed, lower costs) and follow up with local specifics so the front-line staff execut
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