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Digg it UP - Are You Paralyzed by Fear
What the Heck is Branding and Why Should I Care?
There's been a lot of buzz lately about branding. But what exactly is it, and who needs to do it? Simply put, a brand is what makes your business uniquely YOU! It's the way you present your business and how the world perceives it. And, importantly, it's the way your clients remember you when it comes time to
t history would repeat itself. We talked about this for sevThere's been a lot of buzz lately about branding. But what exactly is it, and who needs to do it? Simply put, a brand is what makes your business uniquely YOU! It's the way you present your business and how the world perceives it. And, importantly, it's the way your clients remember you when it comes time to
Effective And Affordable Types Of Advertising
First of all, every type of media has pros and cons. Here are a few:Billboards work okay if they are in a high-traffic area and have a short, easy to read message, but they could be very expensive, and many times your ad is moved from a good location to a bad location, especially if you are advertisin
Recently I was engaged by a client because he was unable to take action. He had so much going on in his personal life and in his company that he was paralyzed with fear.First of all, every type of media has pros and cons. Here are a few:Billboards work okay if they are in a high-traffic area and have a short, easy to read message, but they could be very expensive, and many times your ad is moved from a good location to a bad location, especially if you are advertisin
In the past, he made some bad decisions and he was afraid that history would repeat itself. We talked about this for seve
Multitasking Again?
Do you pride yourself on being a magnificent multitasker? Do you feel as though you can accomplish everything on your list only if you multitask?There are more and more studies being done about how the brain operates when we are doing more than one thing at a time. Concern over the safety of usin
take action. He had so much going on in his personal life and in his company that he was paralyzed with fear.Do you pride yourself on being a magnificent multitasker? Do you feel as though you can accomplish everything on your list only if you multitask?There are more and more studies being done about how the brain operates when we are doing more than one thing at a time. Concern over the safety of usin
In the past, he made some bad decisions and he was afraid that history would repeat itself. We talked about this for sev
Three Steps to Writing Your Own Resume
While most professionals hire a professional resume writer, some draft their own resume. People who write a lot for business usually have more success in putting together a sharp, focused presentation; still, anyone can learn the basic steps to prepare his or her own resume.There are three major diffe
and in his company that he was paralyzed with fear.While most professionals hire a professional resume writer, some draft their own resume. People who write a lot for business usually have more success in putting together a sharp, focused presentation; still, anyone can learn the basic steps to prepare his or her own resume.There are three major diffe
In the past, he made some bad decisions and he was afraid that history would repeat itself. We talked about this for sev
Judgment Day: Assessing Your Service
Many businesses are looking at this year as the year when they finally ramp up their service delivery. They have realized that service is the great differentiator in business. They understand that the products or services they offer are available from a variety of other sources. They know that if they want
the past, he made some bad decisions and he was afraid that history would repeat itself. We talked about this for sevMany businesses are looking at this year as the year when they finally ramp up their service delivery. They have realized that service is the great differentiator in business. They understand that the products or services they offer are available from a variety of other sources. They know that if they want
Is Your Yellow Pages Ad Putting Cash in Your Pocket... or Sucking Cash Out?
Any idea? It’s a question that more than a few Yellow Page advertisers ponder. If you are currently spending money every month to run an ad in your local directory, you don’t want to wrestle with that question. You want to know that your investment is generating a consistent flow of new clients to your busine
t history would repeat itself. We talked about this for several hours and I got a good understanding of his challenges. This person was successful by all standards and he had a successful company. No one could have guessed at his mental turmoil.Any idea? It’s a question that more than a few Yellow Page advertisers ponder. If you are currently spending money every month to run an ad in your local directory, you don’t want to wrestle with that question. You want to know that your investment is generating a consistent flow of new clients to your busine
He lacked direction and focus and he was emot
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