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  • Digg it UP - Top 7 Business Card Do's and Don'ts

    Would You Get an Award for The Way You Reward Your Customer Service Employees?
    We see people get awards on TV all the time. These days the award program most watched by movie goers over the years is probably the Academy Awards held in Hollywood each spring and attended by a host of celebrities and Hollywood stars/starlets.The reason for their popularity is probably related to the need people have to be acknowledged and recognized for their
    an read it just fine, let someone who's over 40 read it. If they have difficulty reading the type, make it larger. You don't want to lose any business due to a card that someone has to use reading glasses to read.

    4. Use a Larger Font for the Most Important Information

    If the desired action is for them to give you a call, highlig

    Quality of Customer Service is Most Important
    For those of you who are working in a customer service industry, the quality of that customer service itself is the most important aspect of the job. People respond positively to good customer service. IF you are a business owner then you know how the saying goes, it’s easier to keep a customer, as it is to get a new customer. In order to keep your customers and build
    A business card is the calling card for your business, so it's important to make your business card is one people will hold onto and not throw away. Want to make sure your business card is not in the discard pile? Here are seven do's and don'ts which will get your business card into the right hands and noticed.

    1. Don't Cheap Out

    Yes, you can get business cards for free. VistaPrint.com will give you 250 business cards for free. But, you have the word "free" on the backside of the card which tells everyone you can't afford proper business cards. It doesn't cost much extra at VistaPrint to get the word "free" taken off the back of the card. Do it. And, if you're printing your own business cards make sure the card stock is heavyweight card stock. There's also nothing that says cheap like flimsy card stock.

    2. Keep it Simple

    Don't use too many different fonts or include too much information on the card. Be sure to include all the vital information on the card, such as name, phone number and address, and perhaps a main slogan for your business, but steer clear of listing everything under the sun your business can do. Make sure it's clear by quickly glancing at the card what your company's main focus is.

    3. Use a Font Large Enough to Read

    Use fonts that are large enough for people of all ages to read. If you're 28 and can read it just fine, let someone who's over 40 read it. If they have difficulty reading the type, make it larger. You don't want to lose any business due to a card that someone has to use reading glasses to read.

    4. Use a Larger Font for the Most Important Information

    If the desired action is for them to give you a call, highligh

    Dynamic Interviewing Practices
    The pre-hiring process can be a challenge. If you’re reading this article, you are finished with the pre-hiring process and are looking for tips that will guide you through the interview.Much time and energy can be invested and in the end, wasted, if your approach is not focused, deliberate, and specific. The following approaches have resulted in engagi
    >Yes, you can get business cards for free. VistaPrint.com will give you 250 business cards for free. But, you have the word "free" on the backside of the card which tells everyone you can't afford proper business cards. It doesn't cost much extra at VistaPrint to get the word "free" taken off the back of the card. Do it. And, if you're printing your own business cards make sure the card stock is heavyweight card stock. There's also nothing that says cheap like flimsy card stock.

    2. Keep it Simple

    Don't use too many different fonts or include too much information on the card. Be sure to include all the vital information on the card, such as name, phone number and address, and perhaps a main slogan for your business, but steer clear of listing everything under the sun your business can do. Make sure it's clear by quickly glancing at the card what your company's main focus is.

    3. Use a Font Large Enough to Read

    Use fonts that are large enough for people of all ages to read. If you're 28 and can read it just fine, let someone who's over 40 read it. If they have difficulty reading the type, make it larger. You don't want to lose any business due to a card that someone has to use reading glasses to read.

    4. Use a Larger Font for the Most Important Information

    If the desired action is for them to give you a call, highlig

    Entrepreneurs Should Share
    I’ve always been a believer that whatever you give out in this world will come right back to you. I can’t stress how important it is as an entrepreneur to share your knowledge and information with others, constantly. Sharing what you know with people usually tends to provoke people to share what they know with you – it’s all about reciprocity and getting back what you p
    nting your own business cards make sure the card stock is heavyweight card stock. There's also nothing that says cheap like flimsy card stock.

    2. Keep it Simple

    Don't use too many different fonts or include too much information on the card. Be sure to include all the vital information on the card, such as name, phone number and address, and perhaps a main slogan for your business, but steer clear of listing everything under the sun your business can do. Make sure it's clear by quickly glancing at the card what your company's main focus is.

    3. Use a Font Large Enough to Read

    Use fonts that are large enough for people of all ages to read. If you're 28 and can read it just fine, let someone who's over 40 read it. If they have difficulty reading the type, make it larger. You don't want to lose any business due to a card that someone has to use reading glasses to read.

    4. Use a Larger Font for the Most Important Information

    If the desired action is for them to give you a call, highlig

    How To Create A Brand That Sticks
    Most people, when they hear the word branding, think logos - but in fact, branding is really much more than that. A brand involves blending the image, purpose, and focus of your business, with your core marketing message, and coming up with something which will stick in the minds of people who encounter it. As a business or an independent professional, it is who you are
    dress, and perhaps a main slogan for your business, but steer clear of listing everything under the sun your business can do. Make sure it's clear by quickly glancing at the card what your company's main focus is.

    3. Use a Font Large Enough to Read

    Use fonts that are large enough for people of all ages to read. If you're 28 and can read it just fine, let someone who's over 40 read it. If they have difficulty reading the type, make it larger. You don't want to lose any business due to a card that someone has to use reading glasses to read.

    4. Use a Larger Font for the Most Important Information

    If the desired action is for them to give you a call, highlig

    Yesterday's Hero
    Wonder Woman makes it looks so easy. She gets up every morning, fights the good fight, calls it a day, and starts the whole process all over again. This is the way most of us begin our workday. We work hard, accomplish lots, and get up in the morning for an encore presentation.From childhood we were told that if we put 110% into our careers that we will be shoo-i
    an read it just fine, let someone who's over 40 read it. If they have difficulty reading the type, make it larger. You don't want to lose any business due to a card that someone has to use reading glasses to read.

    4. Use a Larger Font for the Most Important Information

    If the desired action is for them to give you a call, highlight the phone number with a larger font. If it's the address, highlight the address. Don't make them have to hunt for the most important information on the card.

    5. Include your Website Address and E-mail Address

    If you don't have a website address, it's time to get one. People now are used to checking businesses out on the internet. A five-page website won't cost much, but can be the difference between gaining a new client or not.

    6. Never Use Cards with Outdated Information

    Have you ever received a business card with a phone number crossed out in black marker with another phone number written in ink next to it? All that says is "I'm too cheap to buy new cards." And that implies a business that isn't getting much business.

    7. When handing your business card to someone, make sure there's an offer on the back of the card, and hand the card to the person with the backside up so the person will see your offer. This can be 10% off your services, a free consultation, or whatever offer you think is appropriate. Give someone a reason to call you.

    Business cards can be one of the most important marketing tools you have. Give it the attention it deserves and you may be richly rewarded.

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