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  • Digg it UP - Marketing & Business Development Questionnaire: Diagnose your Needs - Part One

    You Are Your Brand
    While my focus is on successful art promotion, and helping artists, this same information is applicable and will work with virtually any type of business. It will work with your business.Is there something unique or otherwise notable about your artwork that’s worth mentioning to someone? Don’t just mention it; shout it from the (literal) rooftops! Do you know what a brand is, and why you need one? Listen up fellow artist.What
    erial (brochure, job sheets, catalog sheets, flyers) pre-printed and assembled by category of potential interest.

    3. Our company has elements of collateral formatted and able to be tailor-ma

    Business Start-Up Loan - Capital is Your Key to Success
    Most Americans have a series of dreams that they hope to achieve in the lifetime. They include owning their own home; raising a family and seeing them head off to college. Those dreams often include having their own small business. The good news is that millions of Americans achieve that goal every year. The bad news is that many more can’t make that happen because they don’t have their own capital or the credit to be able to get a business st
    Directions: Squint your eyes tight and reach frantically for sand (to bury your head). Or…you could thoughtfully and completely answer all questions in this marketing quiz. There are no right or wrong answers. If you are not currently doing something on this marketing and business development list, it does not mean that you must start. It does mean that you can use this questionnaire to diagnose your marketing and business development needs.

    Describe (in one or two paragraphs) your current Marketing & Business Development Program (who, what, when, where.) How many of the following elements apply to your marketing and business development program?

    1. Our company has and follows a written Marketing Plan & Calendar of Action.

    2. Our company has collateral material (brochure, job sheets, catalog sheets, flyers) pre-printed and assembled by category of potential interest.

    3. Our company has elements of collateral formatted and able to be tailor-ma

    New Grads - Tips For Moving Out, On and Up
    The first thing that comes to your mind after getting your degree is to find a lucrative job in your chosen field. The job market is highly competitive and it is important to prepare yourself before you start your job search. Multiple careers, downsizing workforces, and a lack of job security are realities of today’s job market.There’s nothing called a ‘lifetime career’ anymore - and on average, college students can expect to pursue ab
    rong answers. If you are not currently doing something on this marketing and business development list, it does not mean that you must start. It does mean that you can use this questionnaire to diagnose your marketing and business development needs.

    Describe (in one or two paragraphs) your current Marketing & Business Development Program (who, what, when, where.) How many of the following elements apply to your marketing and business development program?

    1. Our company has and follows a written Marketing Plan & Calendar of Action.

    2. Our company has collateral material (brochure, job sheets, catalog sheets, flyers) pre-printed and assembled by category of potential interest.

    3. Our company has elements of collateral formatted and able to be tailor-ma

    Who Is to Blame for Job Dissatisfaction?
    Many of the stereotypes of companies are true. Companies often hire inexperienced workers for low pay, don’t train them and then wonder why they get poor performance.Companies don’t sufficiently include their employees in the creative idea process or give attention to individual input. They continue to enforce higher production requirements with tighter deadlines – in effect, expecting a “worker bee style” from its employees to keep u
    agnose your marketing and business development needs.

    Describe (in one or two paragraphs) your current Marketing & Business Development Program (who, what, when, where.) How many of the following elements apply to your marketing and business development program?

    1. Our company has and follows a written Marketing Plan & Calendar of Action.

    2. Our company has collateral material (brochure, job sheets, catalog sheets, flyers) pre-printed and assembled by category of potential interest.

    3. Our company has elements of collateral formatted and able to be tailor-ma

    Employment Law, Part I
    Just how serious is employment law to the small businessperson? Very serious and let me tell you a true story; a horror story, which will make you think about just how serious these issues can be. In San Antonio TX one of our wash trucks was driving down the road and a border Patrol Officer passed them. We run a company which does onsite washing; www.CarwashGuys.com. Down the road they pulled over two trucks and were handcuffing Mexican illeg
    owing elements apply to your marketing and business development program?

    1. Our company has and follows a written Marketing Plan & Calendar of Action.

    2. Our company has collateral material (brochure, job sheets, catalog sheets, flyers) pre-printed and assembled by category of potential interest.

    3. Our company has elements of collateral formatted and able to be tailor-ma

    Developing a Great Relationship with Your Boss
    We usually write about how to get interviewed and then get hired for the best job. But this week’s tip is about what to do after that happens. Finding a job is largely a sales process – finding prospects (finding jobs), qualifying those prospects further (interviewing) and closing the sale (getting hired). Good salespeople know the sales process does not end when you close the deal. It continues after that as post-sale customer management.
    erial (brochure, job sheets, catalog sheets, flyers) pre-printed and assembled by category of potential interest.

    3. Our company has elements of collateral formatted and able to be tailor-made each time we need to reach a new audience.

    4. Our company has an effective and active website. The website is updated with new content on a regular basis. The website hits are monitored, leads tracked and contact information gathered.

    5. Our company has and maintains an active database of contacts. The database is current and updated often.

    6. Our company database is regularly analyzed for effectiveness. How are potential contacts reached? How often? With what results?

    7. Our company participates in the communities where our office and business is located. How?

    8. Our company leaders attend conferences and provide outreach such as speaking engagements and seminars. Where and how? What methods are used for follow up?

    The Nature of Your

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