Tags |
|
|
Links |
|
|
Digg it UP - Selling Is Like Buying A Bathing Suit
No one asks for a raise just for the sake of asking. You need a raise, maybe to move to a new home, or you may want to support your spouses college education. You may even be putting in 50-60 hours a week for the sole benefit of the employer; whatever the reason, you have identified that you need it.The big question is, do you deserve it? You can confidently ask for th
· Your Bathing Suit From 1994 No Longer Does It. Yes - your fancy schmancy logo from 10 years ago cost you $500 to get designed. (Although let's be honest - someone you KNEW probably designed it for you!) But those days are over girl. Everything needs an over
Last week I attended the annual conference of the North American Simulation and Gaming Association. I have served on the NASAGA Board for the past six years. During that time I have served as the Chair twice and our company also has pro¬duced the annual conference.Never have I learned as much about myself at one of these conferences as I did last week. One of the thing
Shopping for a bathing suit is right up there on my Top 10 Ways to Torture Yourself.
Why?
Because finding something that is the "perfect fit" (and you know what I mean here- that somehow the Bathing Suit Fairy will magically take 10 pounds off your ass)
But you know what?
It is always worth the effort to find the "perfect bathing suit for you." Before I went to the Caribbean this spring I spent 2 hours with a sales girl who had a "behind" the size of an apricot. And she did offer expert advice and she reduced most of the pain from the mirrors!
And you know me - as I was twisting, turning, and sweating during the process I thought " I am going to turn this into an article someday!!"
Here's How Bathing Suits Are Like Selling:
· One Size Does NOT Fit All. In selling you need to smarten up. Quit trying to be something for everyone. Who is your target audience or better yet - WHO SHOULD BE your target audience?
· Tight Bathing Suits Are Too Constricting (GASP). That's right - sometimes you need to release clients that don't fit anymore. Perhaps they don't pay enough, or you just aren't getting the "warm fuzzy factor" anymore. Or perhaps they have outgrown you or you have outgrown them. Either way - respectfully release them.
You Gotta Know Your Strengths Baby! Bathing Suits are all about marketing. Playing up your strengths and not focusing on your weaknesses What are the biggest assets you bring to a client? How you can help them the most and does your marketing reflect this?
· Cheap Bathing Suits Look Cheap. You get what you pay for. Are you not spending money in areas that you REALLY SHOULD be? ie/ creating an e-zine, follow-up with your customers, improving your product or service on a consistent basis. Obviously there are areas you want to save money, however, never should it be at the expense of your reputation or brand.
· Your Bathing Suit From 1994 No Longer Does It. Yes - your fancy schmancy logo from 10 years ago cost you $500 to get designed. (Although let's be honest - someone you KNEW probably designed it for you!) But those days are over girl. Everything needs an overh
Trade show photography has one of the largest formats of all photography. Because of this, the professional trade show photographer can magically make the client’s logo jump out on the trade show exhibit, have the trade show display look modern and contemporary, and can reproduce beautiful artwork in some of the biggest displays and settings that photography is used.W
It is always worth the effort to find the "perfect bathing suit for you." Before I went to the Caribbean this spring I spent 2 hours with a sales girl who had a "behind" the size of an apricot. And she did offer expert advice and she reduced most of the pain from the mirrors!
And you know me - as I was twisting, turning, and sweating during the process I thought " I am going to turn this into an article someday!!"
Here's How Bathing Suits Are Like Selling:
· One Size Does NOT Fit All. In selling you need to smarten up. Quit trying to be something for everyone. Who is your target audience or better yet - WHO SHOULD BE your target audience?
· Tight Bathing Suits Are Too Constricting (GASP). That's right - sometimes you need to release clients that don't fit anymore. Perhaps they don't pay enough, or you just aren't getting the "warm fuzzy factor" anymore. Or perhaps they have outgrown you or you have outgrown them. Either way - respectfully release them.
You Gotta Know Your Strengths Baby! Bathing Suits are all about marketing. Playing up your strengths and not focusing on your weaknesses What are the biggest assets you bring to a client? How you can help them the most and does your marketing reflect this?
· Cheap Bathing Suits Look Cheap. You get what you pay for. Are you not spending money in areas that you REALLY SHOULD be? ie/ creating an e-zine, follow-up with your customers, improving your product or service on a consistent basis. Obviously there are areas you want to save money, however, never should it be at the expense of your reputation or brand.
· Your Bathing Suit From 1994 No Longer Does It. Yes - your fancy schmancy logo from 10 years ago cost you $500 to get designed. (Although let's be honest - someone you KNEW probably designed it for you!) But those days are over girl. Everything needs an over
At 59 years of age, I have spent most of the last 40 years working for myself in some fashion or other. I’ve owned my own business in some form since about 1970. Yes, there has been at least one extended period when I worked for someone else as my primary source of income, but even during that thirteen year stint I still owned my own business, and moonlighted working it. Selling:
· One Size Does NOT Fit All. In selling you need to smarten up. Quit trying to be something for everyone. Who is your target audience or better yet - WHO SHOULD BE your target audience?
· Tight Bathing Suits Are Too Constricting (GASP). That's right - sometimes you need to release clients that don't fit anymore. Perhaps they don't pay enough, or you just aren't getting the "warm fuzzy factor" anymore. Or perhaps they have outgrown you or you have outgrown them. Either way - respectfully release them.
You Gotta Know Your Strengths Baby! Bathing Suits are all about marketing. Playing up your strengths and not focusing on your weaknesses What are the biggest assets you bring to a client? How you can help them the most and does your marketing reflect this?
· Cheap Bathing Suits Look Cheap. You get what you pay for. Are you not spending money in areas that you REALLY SHOULD be? ie/ creating an e-zine, follow-up with your customers, improving your product or service on a consistent basis. Obviously there are areas you want to save money, however, never should it be at the expense of your reputation or brand.
· Your Bathing Suit From 1994 No Longer Does It. Yes - your fancy schmancy logo from 10 years ago cost you $500 to get designed. (Although let's be honest - someone you KNEW probably designed it for you!) But those days are over girl. Everything needs an over
TIP: Update your resume often. Be sure to add details of any training course, new interests and areas of responsibility.Continue to style your resume the way we did it before. Use Bold font for section headings. You might also want to underline them.TIP: For Speed-highlight the text to underline -- go to the top toolbar. You will see a button that looks like U (
You Gotta Know Your Strengths Baby! Bathing Suits are all about marketing. Playing up your strengths and not focusing on your weaknesses What are the biggest assets you bring to a client? How you can help them the most and does your marketing reflect this?
· Cheap Bathing Suits Look Cheap. You get what you pay for. Are you not spending money in areas that you REALLY SHOULD be? ie/ creating an e-zine, follow-up with your customers, improving your product or service on a consistent basis. Obviously there are areas you want to save money, however, never should it be at the expense of your reputation or brand.
· Your Bathing Suit From 1994 No Longer Does It. Yes - your fancy schmancy logo from 10 years ago cost you $500 to get designed. (Although let's be honest - someone you KNEW probably designed it for you!) But those days are over girl. Everything needs an over
First, I must admit...I am a bit biased about this topic - I love what I do on a daily basis! I love to help organizational teams get to know each other better and improve their effectiveness in working together through team building sessions. I also love to lead workshops and seminars, where I help people learn to set goals that are connected to their deepest values. I lo
· Your Bathing Suit From 1994 No Longer Does It. Yes - your fancy schmancy logo from 10 years ago cost you $500 to get designed. (Although let's be honest - someone you KNEW probably designed it for you!) But those days are over girl. Everything needs an overhaul every now and again. Even your business. What part do you need to throw out?
So what was the result of my bathing suit experience? I found 2 "smokin" bathing suits and I easily raised the temperature of the Caribbean water by at least 10 degrees.
And in regards to my business - I have been doing TONS of traveling, working like crazy on products, carving and reshaping my products and services to all new HIGHS of DIVA-NESS!
Take a good hard look at your business under those HARSH LIGHTS and see what you need to adjust. Remember - you can keep tugging but eventually what doesn't work WILL expose you!
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.diggitup.net/article/27344/diggitup-Selling-Is-Like-Buying-A-Bathing-Suit.html">Selling Is Like Buying A Bathing Suit</a>
BB link (for phorums):
[url=http://www.diggitup.net/article/27344/diggitup-Selling-Is-Like-Buying-A-Bathing-Suit.html]Selling Is Like Buying A Bathing Suit[/url]
Related Articles:
Online Job Sites - How to Find the Best Ones
5 Clues You're in The Wrong Job or Career
Law Jobs - How to Prepare for an Interview for a Job in the Legal Profession
Bookmark it:
|