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Digg it UP - Back to Business
I flew to Fiji from Singapore via Australia, requesting vegetarian meals throughout. But not a single vegetarian dish was provided.What’s unusual is that I checked and rechecked every step of the way: by telephone before departure, at check-in in Singapore, at the First Class Lounge in Sydney, aboard the airplane to Fiji, with airline staff on the ground in Fiji, during check-in at the Fiji airport, and once again in the Lounge in Sydney on the way home.Every step of the way my special meals were ‘confirmed’. I even received boarding passes issued from the airlines with ‘VGML’ (for ‘veget
How about those of us who enjoy the li
Engineering can best be described as the application of science to the needs of humanity. This is accomplished through the application of knowledge, mathematics, and practical experience to the design of useful objects or processes. Engineers devise new processes, operations, and machines, and advance the capability, and presentation of manufacturing systems, buildings or transportation systems, and electrical systems. Engineering is the basis of the technology that improves civilization.Engineering affects the quality of our lives. From telecommunications to infrastructure, and consumer produc
Some of the things that come to mind are:
1. Advertising
2. Promotion
3. Sales
4. Events
5. Networking
6. Charity
All of these means it seems are just simply the tip of a mountain of ideas. Let's take the first one for example, advertising. You have online and offline. Then you have to consider what form of online or offline advertising suits you and your clients best. The worst thing you can do is throw good money in the wrong direction. You need to decide first who your target market is and what motivates them to buy. That is a topic for another conversation though.
Promotion sort of flows out of the advertising river into a whole new income stream of its own. If you want to promote your business you must first decide whether you want to do it in print or live interaction. Promotion can be done with article writing or simple advertising or sales flyers. You should consider joining a group like the one I ran into recently that stuffs their product packages with your promotional pieces. What a neat concept that is. You produce the promotional piece and they put it in the box with the item they are mailing out to their customers. It can be a business card, brochure or even a promotional or sale flyer. Print up 500 pieces and send it to the member that is requesting them and they insert it into their mailings. I would be happy to share this resource with you if you are interested.
How about those of us who enjoy the liv
I accompanied a visiting friend from my apartment in Singapore to a taxi waiting downstairs.He climbed into the back seat and promptly sat on a wallet left behind by the previous passenger.My friend looked inside the wallet and found money, credit cards and personal identification. I suggested taking the wallet upstairs right away to call the owner. The taxi driver allowed me to copy down the necessary information…but he wouldn’t let the wallet out of his sight.He did not speak English well, but he made his message very clear. ‘My duty,’ he gestured to explain. ‘She left wallet in
3. Sales
4. Events
5. Networking
6. Charity
All of these means it seems are just simply the tip of a mountain of ideas. Let's take the first one for example, advertising. You have online and offline. Then you have to consider what form of online or offline advertising suits you and your clients best. The worst thing you can do is throw good money in the wrong direction. You need to decide first who your target market is and what motivates them to buy. That is a topic for another conversation though.
Promotion sort of flows out of the advertising river into a whole new income stream of its own. If you want to promote your business you must first decide whether you want to do it in print or live interaction. Promotion can be done with article writing or simple advertising or sales flyers. You should consider joining a group like the one I ran into recently that stuffs their product packages with your promotional pieces. What a neat concept that is. You produce the promotional piece and they put it in the box with the item they are mailing out to their customers. It can be a business card, brochure or even a promotional or sale flyer. Print up 500 pieces and send it to the member that is requesting them and they insert it into their mailings. I would be happy to share this resource with you if you are interested.
How about those of us who enjoy the li
When it comes to promoting businesses, few approaches are as popular or as wide spread as promotional pens. Pens are small, easy to carry, extremely useful to just about anyone anywhere, and are easy to give away to your customers, possibly to be passed on to potential clients in the future where new business can take root and grow. Promotional pens are a great way to get your business and your name out there and should not be overlooked when you are doing your advertising.Cheap plastic pens are the norm in this case, however metal pens can leave behind an incredible impression and will last y
Promotion sort of flows out of the advertising river into a whole new income stream of its own. If you want to promote your business you must first decide whether you want to do it in print or live interaction. Promotion can be done with article writing or simple advertising or sales flyers. You should consider joining a group like the one I ran into recently that stuffs their product packages with your promotional pieces. What a neat concept that is. You produce the promotional piece and they put it in the box with the item they are mailing out to their customers. It can be a business card, brochure or even a promotional or sale flyer. Print up 500 pieces and send it to the member that is requesting them and they insert it into their mailings. I would be happy to share this resource with you if you are interested.
How about those of us who enjoy the li
It seems as if everyone wants to have their own business these days. With so many large companies permanently downsizing, Entrepreneurialism is attracting many people. Having our own business for the last 28 years has given us a tremendous amount of freedom and opportunity. However, there were some tough times that we could have avoided had we been smarter.One of the easiest ways to start your own business and get up and running as soon as possible is to associate with someone who has already done a lot of the preliminary work for you. Network marketing is offering tremendous opportunities f
How about those of us who enjoy the li
Are you lost in the wilderness when it comes to choosing a career? Once, we knew the way. As children, we played at different roles, but some became our favorites. Those favorites hinted at our gifts. They pointed the way to our exciting futures as entrepreneurs, dancers or astronauts. We did what was fun, and, in the process, we began to find and follow our paths.As young adults, however, our paths began to fade under thickets of obstacles: other people's expectations, poor self-esteem and /or lack of faith. But, the good news is that, for each of us, the path is still out there. A cover of tan
How about those of us who enjoy the live interaction of an audience? There are multitudes of opportunities to promote your product or service doing seminars and chats. Just days ago I finished writing a book titled, "Promotional Skills for the Next Generation". I have it for sale in PDF version presently while I am awaiting my ISBN# to be able to sell it through vendors both in digital and print mediums. If you would like a copy just email me and I will be happy to send you your pre-release first edition copy.
What about Press Releases? They can be tied into your business promotion in a very powerful way. Consider hiring a professional who can not only pen the perfect press release but get it into the right hands. Don't attempt to do this on your own if you want real results. My PR Queen is Kim Emerson. If you want her assistance you can email me and I will be happy to put you in touch with her.
One thing we fall back on often is the use of sales. These can generate interest and sometimes are the catalyst to revenues from those potential customers who are sitting on the proverbial fence. I have recently begun offering coupon book promotion to my clients as this is a WIN, WIN, WIN! for everyone involved. Companies that would otherwise not let the associate promote their business can use these simple, non-threatening advertising options to their advantage. One thing that I have learned from this exp
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