Digg it UP - Business

Martial Arts Schools - Why Keep Statistics?
There is a big difference between how well you think your school is performing to how it actually is! You measure exactly how your business is performing accurately by keeping statistics like keeping score in a game.Statistics are like the dials in an aeroplane’s cockpit; imagine getting on a plane with no dials! How comfortable would you be just relying on the pilot’s judgement on how fast

of paper. Voila! The very first TV Guide.

Since 1436, the process has changed very little. We’re still putting letters together to form words, paragraphs and pages; someone rolls the ink on the letters and then mashes the le

The Adventures of Wolley Segap-Powerless
I wasn’t facing a severe problem until the sun went down. It was nightfall and now, I was forced to light a bunch of dusty old candles and place them around the living room. The power had been out for several hours now and I was getting pretty grumpy. Besides the lack of air conditioning, I missed my television and microwave. Yes, I had checked the fuse box and called a few neighbors, only to dis

Understanding printing is a rite of passage for all professional graphic designers. Some designers never understand it. Good thing the Internet came along to keep them employed. I truly love printing. It’s a detailed, tactile process with possibilities limited only by imagination (and budget). When Johannes Gutenberg built his press in 1436, he invented an artform that would lead to the social and industrial revolutions that followed. The Chinese invented a system of printing using movable type as early as the 9th century, but it was Gutenberg’s movable metal type that granted permanence and durability to the printed word. Gutenberg’s press was all about getting ink on paper. Basically, someone would organize metal letters to make words, paragraphs and pages. Then someone else would roll ink on the tightly packed letters, put a piece of paper in the press, and mash the tightly packed letters against the piece of paper. Voila! The very first TV Guide.

Since 1436, the process has changed very little. We’re still putting letters together to form words, paragraphs and pages; someone rolls the ink on the letters and then mashes the let

Don't Shy Away From the Limelight
Visibility is the first step in building a solid reputation. Consumers that see your name displayed somewhere are more likely to use your product than if they’d never heard of you. So step out, let your voice be heard, and display yourself for all to see.Becoming visible is something every business strives to do. Visibility is the principal idea behind advertising and promotion. By publi

ess with possibilities limited only by imagination (and budget). When Johannes Gutenberg built his press in 1436, he invented an artform that would lead to the social and industrial revolutions that followed. The Chinese invented a system of printing using movable type as early as the 9th century, but it was Gutenberg’s movable metal type that granted permanence and durability to the printed word. Gutenberg’s press was all about getting ink on paper. Basically, someone would organize metal letters to make words, paragraphs and pages. Then someone else would roll ink on the tightly packed letters, put a piece of paper in the press, and mash the tightly packed letters against the piece of paper. Voila! The very first TV Guide.

Since 1436, the process has changed very little. We’re still putting letters together to form words, paragraphs and pages; someone rolls the ink on the letters and then mashes the le

How To Make Your Advertising More Successful
Advertising is the most visible form of marketing. It is one the most effective marketing tools you can use to build a share of the prospect’s mind. If you know exactly what you want to gain from your advertising, where to direct your message, and how to say what you want your audience to know, your advertising will be effective.Unfortunately advertising is also one the most misunderstood fo

system of printing using movable type as early as the 9th century, but it was Gutenberg’s movable metal type that granted permanence and durability to the printed word. Gutenberg’s press was all about getting ink on paper. Basically, someone would organize metal letters to make words, paragraphs and pages. Then someone else would roll ink on the tightly packed letters, put a piece of paper in the press, and mash the tightly packed letters against the piece of paper. Voila! The very first TV Guide.

Since 1436, the process has changed very little. We’re still putting letters together to form words, paragraphs and pages; someone rolls the ink on the letters and then mashes the le

What Makes a Good Boss?
According to Rob Sheehan, director of executive education at the James MacGregor Burns Academy of Leadership at the University of Maryland, “Being a good boss is important in any organization, but it’s particularly important for small business. With smaller businesses, you really have the opportunity to set the tone for the entire company.” There are several characteristics, traits, and attitudes

ly, someone would organize metal letters to make words, paragraphs and pages. Then someone else would roll ink on the tightly packed letters, put a piece of paper in the press, and mash the tightly packed letters against the piece of paper. Voila! The very first TV Guide.

Since 1436, the process has changed very little. We’re still putting letters together to form words, paragraphs and pages; someone rolls the ink on the letters and then mashes the le

Who Is Your Chuckler?
Doesn't it just irritate you when you finally decide to start your own business and you spend hour after hour doing research and getting prepared just to have someone close to you chuckle at you for stepping out on that limb?No matter who you are or what you decide to do, you will have one of these somewhere close around you. So, what are you to do about it? You respect this person and you r

of paper. Voila! The very first TV Guide.

Since 1436, the process has changed very little. We’re still putting letters together to form words, paragraphs and pages; someone rolls the ink on the letters and then mashes the letters against a piece of paper. The digital revolution didn’t change that. It did change how we put the letters together, and technology moved us from metal type to a more precise printing plate-making process, but we’re still putting ink on paper.

My new clients typically fall into two categories: those who know they need a project designed (i.e. annual report, brochure, direct mail campaign), and those who tried to develop something in-house and gave up when it came time to print the thing. The former category typically ends up ahead of the game. Design and print are like the cast of Seinfeld—taken apart neither is very effective. They work together, so if you are a marketing or communications professional, your basic knowledge of the printing world is just as important as your ability to recognize good design.

The most important thing to remember is that printing is confusing. Even with a simple

HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.diggitup.net/article/28723/diggitup-Understanding-Commercial-Printing-Includes-Quick-Reference-Chart.html">Understanding Commercial Printing (Includes Quick Reference Chart)</a>

BB link (for phorums):
[url=http://www.diggitup.net/article/28723/diggitup-Understanding-Commercial-Printing-Includes-Quick-Reference-Chart.html]Understanding Commercial Printing (Includes Quick Reference Chart)[/url]

The first step you’ll have to take to launch your printing business on the right track is quite obviously to purchase the equipment. While we’ve already touched on the expenses of certain cogs in the system, we haven’t really considered the overall price. If you’re starting out, you should seriously consider the idea of

Tags

Links

Digg it UP - Understanding Commercial Printing (Includes Quick Reference Chart)

Related Articles: