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Digg it UP - For Heavens Sake Get A Grip - Tough Words For Would Be Creators
There is a single fundamental truth in branding that is true regardless of industry, company, or product: IN ORDER TO BE SUCCESSFUL, YOU MUST BE WILLING TO WIN. This may sound ridiculous to say but, there are many occasions when we come across brands where the brand managers, VP’s of Marketing, CEO’s, and even members of the Board of Directors are more attached to their own preconceived notions and ideas about what they think the brand should be than in winning. Their hidden desire often times, is to hire a strategic branding and wanting them to say that they are doing everything correct. The great Vince Lombardi once said, “Winning isn’t everything, but the will to win is everything.” Meaning, if a company, team, or individual does not have the will to win, they will never be able to win.Marketing MasturbationMarketing masturbation is the practice of companies marketing and branding their products and services on the basis of self-gratification. That is, marketing and branding from only the perspective of the company. This kind of branding and marketing is based on what the company believes to be true about the product or service often without any regard of what the consumer believes to be true. Once branded, these product and service offerings are held up as sacred cows, not to be touched in any way. Any problems with sales, margins, or awareness could never be caused by these kinds of products or services; it is always a problem with the sales force, ad agency, or market conditions - not the brand itself. However, that is hardly ever the truth.Married to the Status QuoThe real issue for companies focused on maintaining the status quo is in not having the desire to win. Many times, corporate executive are “married” to the brands they have helped to create and believe that their “baby” can handle things just fine as it is. Having a brand firm, or anyone else for that matter, tell one of these executives there is a problem with their brand is akin to telling a mother she has homely children. However, in order for a brand to be as successful as possible and actua
Yes in between the madness that nags at us and asks ‘what is it all about’ there are the
times that we ‘forget’ or put more clearly we chose to cover up with the crap that consumes our lives. It’s so much easier – we think – to ignore the inner chatter and resort to the usual stuff – after all what can we do about anything its all some one
Title The most important thing you can do to your ranking is to include the keyword in the title you submit to Yahoo. If your title does not contain any keywords, you'll never rise high enough to collect a large amount of clicks. Is including the keyword once in your title enough, or should you risk it and try to repeat the word? I didn't see a single site that had two or more instances of the same keyword in its title. That doesn't mean there aren't any, but I don't believe that having two keywords will give you a big advantage over having one. Also, trying to repeat the keyword might get your title edited or your submission rejected, so I wouldn't try it.Description This really surprised me. I started the experiment with the belief that having the keyword in the description is absolutely vital in order to gain a high ranking. However, the data seemed to prove otherwise. The top ten sites actually had less keywords in their descriptions than those listed after them. Still, I don't believe that including keywords in your description will actually hurt you. It is likely to boost you upwards a bit, but I think the boost will be significantly smaller than what it has generally been claimed to be.URL No clear data here, so I won't make too strong conclusions either. Some words are in order, though. My current position is that having the keyword in your URL is worth something, but less than having the keyword in any of the other places (description, title, category). Is it necessary to get a keyword rich domain name if you're desperate to reach the top ten? Not in my opinion, unless it will give you a valid reason to include your keyword in your title.Category Being listed in a category that has a keyword in its name definitely increases your ranking for that keyword. More than having the keyword in the URL and more than having the keyword in your description, but less than having the keyword in your title.
This article is for those of you who have read every new self help spiritual book that comes on to the market place and with many of them gathering dust on your bookshelves. You might want to reconsider reading this article because it is about taking responsibility for your self, and can you really do this, to create the life you really desire. if you are totally disheartened by yourself and all the spiritual gurus who have seemingly not been able to help you to shift to a better life – then maybe just maybe this will help you or then maybe it won’t!
The truth is that your really far too busy reading ‘help me’ books to actually take the time and effort to do something about your life yourself, what you want is for some one else to do it for you – and as you have already discovered with your bookshelves bulging and which is why you are reading THIS right now, no amount of ‘self help me’ books will get you out of your own stupor. And actually neither will I – only YOU can get yourself out of the same old same old tiresome round and round of circles and patterns that you have created to get you where you are today . So in advance you must forgive me for being blunt but the truth is all that you have got left and the truth is that you have read it ALL before, you already know ALL of this stuff, you’ve read the books, listened to the cds, watched the videos and prayed to be happy more times that you can count. And nothing works, does it? There may be some respite from the continued nagging feeling that keeps popping into your head that you are put onto this earth to do some thing with your life, or that you can make a difference in the world, or that your soul is talking to you.
Yes in between the madness that nags at us and asks ‘what is it all about’ there are the
times that we ‘forget’ or put more clearly we chose to cover up with the crap that consumes our lives. It’s so much easier – we think – to ignore the inner chatter and resort to the usual stuff – after all what can we do about anything its all some one e
Everyone, well almost everyone, wants to be a property investor. Visiting auctions, developing something that has been allowed to fall into disrepair, and making a huge profit looks pretty glamorous to most of us. So many people now dream of giving up the day job, getting a property to update, and selling it on at a good mark-up. But does everyone make money in property investment? This article will explore the question of whether property investment is all it’s cracked up to be.So, you haven’t yet given up the day job, but you’ve definitely decided that property development is for you. You’ve seen a good investment property for sale, what’s next? If you’re new to the game it pays to find yourself a good property investment forum. There are plenty on the web.Don’t think however that this is going to tell you to buy an investment property and you’ve got it made. Life is never that simple. One look at the questions and answers section on making it in the property market and you’ll see that good investment property is not easy to find. Quite a few of the people writing in the property investment forum are already involved they’ve found investment property for sale and have begun the hard work that property investment entails. They will tell you that it is not easy, don’t give up the day job just yet.Still determined to buy investment property? Then go to the property forum and get advice from those who have already done it. For example, there are auction services out there who will charge you a nice fat finder’s fee of around $250 to advise you of coming auctions near you. Don’t bother, is the advice on the forum, most of the auctioneers and their listings are freely available on line, just log in and take a look. The advice on such forums is useful. If you see investment property for sale and think that it might be for you, find out what you can then check it out on the forum. Most of them will tell you that when you start out take the safest option, continue working and develop your property in the evenings and at weekends. Sound exhausting? Writers at the property investment forum say that it is that you need almo
The truth is that your really far too busy reading ‘help me’ books to actually take the time and effort to do something about your life yourself, what you want is for some one else to do it for you – and as you have already discovered with your bookshelves bulging and which is why you are reading THIS right now, no amount of ‘self help me’ books will get you out of your own stupor. And actually neither will I – only YOU can get yourself out of the same old same old tiresome round and round of circles and patterns that you have created to get you where you are today . So in advance you must forgive me for being blunt but the truth is all that you have got left and the truth is that you have read it ALL before, you already know ALL of this stuff, you’ve read the books, listened to the cds, watched the videos and prayed to be happy more times that you can count. And nothing works, does it? There may be some respite from the continued nagging feeling that keeps popping into your head that you are put onto this earth to do some thing with your life, or that you can make a difference in the world, or that your soul is talking to you.
Yes in between the madness that nags at us and asks ‘what is it all about’ there are the
times that we ‘forget’ or put more clearly we chose to cover up with the crap that consumes our lives. It’s so much easier – we think – to ignore the inner chatter and resort to the usual stuff – after all what can we do about anything its all some one
Most often it is essentially said that word of mouth is the fastest way of making your business known. But how sure are you that the people you informed and told about will remember what you told them. Mostly only 25% of the people you informed will mostly remember you.Now speed up and create something unique and worth remembering. Make use of sticker printing materials that will totally stick up for you. Stickers are effective material that you can use because they stick and keep your clients aware of what goods your business can provide.Utilizing sticker printing jobs for your small business will effectively work for your business success. With the stickers you are able to inform and persuade your target prospects.Inform – perceptibly because you tell your clients about what services your company provides, what are the benefits they can get from you, and how they can easily reach out for you. With this simple concept about your sticker printing jobs information dissemination is inevitable.Persuade – primarily this is the driving force that will likely run over customers to get what you had advertised. Actually it is not the advertising strategy that made your clients decide to hit the purchase button rather it is because you were able to persuade them. So in order to be successful in selling your business products and services you have to hit the soft spot of your clients in order for you to yield positive sales.To successfully achieve the desired need for the sticker printing jobs for your business success your cards must possess efficient factors such as:1. Designs – stickers need to attract your prospect. It needs to have a perceived value that will keep them out of trash and increase the possibility of being applied and used. Good stickers are most likely seen attached on visible locations like cars, notebooks, helmets, windows and a lot more.2. Durable paper stock – sticker stock are intended to be printed only on one side. The reverse side is sticky and is covered by a peel away paper. This stock can be coated and uncoated. The stock possesses a durable quality that will make i
Yes in between the madness that nags at us and asks ‘what is it all about’ there are the
times that we ‘forget’ or put more clearly we chose to cover up with the crap that consumes our lives. It’s so much easier – we think – to ignore the inner chatter and resort to the usual stuff – after all what can we do about anything its all some one
Are you too busy with what you are doing to change or get ahead?Are you so distracted with life that you have time to pay attention to what you want in life?Can you even remember what you want any more?The routine tasks of daily life can so easily use up all of your time that they become the main part of life.When was the last time you spent time thinking or contemplating what you want in your life? For most it has been far too long.Are you aware that your daily activities are your predominate habits? A habit is an automatic thought, routine or behavior. They become so ingrained in you life that you build interpretations, thinking, behavior, and defenses around them, protecting the status quo.Have you noticed how protective you can be about what you do and think, even if you are not really sure why. How you will defend anything even if it is really not in your best interest. You will actually personalize and protect your habits no matter how negative, debilitating and restrictive they become.Sometimes, what habits prevent you from doing is far more damaging than the habit itself. Many habitual routines cause you no harm other than sapping your time and energy that could be utilized for your personal growth and development.We have all heard of how effective use of our time leads to results. Well, there are always results in your life; everything you do has a result. Even when you think you are doing nothing, you are getting the results of the doing 'nothing'. And part of the result is, what you are not doing while doing the 'nothing'.If you sit and watch TV instead of washing the dishes, the result is - the dishes are not washed, and of course you accomplished TV watching.This goes on all day, with you getting appropriate results for all of your actions and apparent inaction.The question becomes, how long are you going to continue to let what you do all day long prevent you from the life you desire? You can't continue to do everything you do now and expect different results. You must make some adjustments.Change what you are doing and what yo
Yes in between the madness that nags at us and asks ‘what is it all about’ there are the
times that we ‘forget’ or put more clearly we chose to cover up with the crap that consumes our lives. It’s so much easier – we think – to ignore the inner chatter and resort to the usual stuff – after all what can we do about anything its all some one
Do you recognize yourself in this?It’s Monday, you get up early in the morning. Still half asleep you prepare yourself to go to yet another day of work. You quickly get dressed and have a burned piece of toast and a cup of coffee for breakfast. Grumpy you get in your car and soon find yourself in the middle of the morning’s traffic jam. When you arrive at work you start the rat race, the clock has become your biggest enemy. When the clock hits 5 pm you thank God and head for home. After you made your way trough another traffic jam you have dinner and talk about work with your spouse. After dinner you fall asleep behind the TV tired after a day of working for someone else. at 11 pm you go to bed only to start the same “ritual”again the next day.Is this more or less you?For most people this is life’s reality. They have been taught to go to school and get a good J.O.B. Only to find themselves worse off then they where after 40 years of hard labour.It does not have to be this way…More and more people are starting their own online business. No wonder because the benefits are great.- Go to bed when you get tired and wake up when you get tired of sleeping - Take the 2 second commute to your home office in your pyjama’s - No employer looking over your shoulder, nobody to boss you around - Set your own schedule and work when you want, wherever you want - You decide when and how often you take a vacation, not your employer! - Be financially free and have the time to enjoy life with your loved ones. - Have peace of mindThese are just some of the benefits you will enjoy when you have a profitable online business.Wouldn’t it be great to live your life this way?You can, however there is no such thing as get rich quick. In order to build your new business you have to work to make it a success. But don’t worry, you wont be making 40 hour workdays, most people with successful online businesses work less then 10 hours a week. That’s the power of online marketing!Are you willing to work to build an online business? Are you willing to help other people do the same? If so then you proba
Yes in between the madness that nags at us and asks ‘what is it all about’ there are the
times that we ‘forget’ or put more clearly we chose to cover up with the crap that consumes our lives. It’s so much easier – we think – to ignore the inner chatter and resort to the usual stuff – after all what can we do about anything its all some one else’s fault. So back to the pub, the fags, the food, the shopping, gambling, TV, gym, sex or whatever it is that shuts the ‘real’ you up. Oh now don’t start to argue with me and give me the bullshit that many people do in my classes, but what’s wrong with the odd glass of wine? what’s wrong with buying great new clothes ? What’s wrong with the gym? Now I will stop you right there and remind you that YOU already know that your talking rubbish, all of this is just another one of your reactions to divert the reality.
You know that if all these things are done with moderation and are balanced and are not being done to cover up your feelings of lack of self worth that they are perfectly natural things to do. But lets get real this is not what happens is it. This is why your reading this remember!! Okay so maybe you don’t have a pattern of over indulgence – how about the pattern of not eating properly, getting enough sleep, taking care of your body in a nurturing way – what did you say ? What does nurturing the body mean?
Or what about a pattern of self neglect maybe that’s your story.
This is ALL your own creation and it is all just the story that you continue to live out
– you’re the actor or actress and it’s all your drama?
Maybe your pattern is around the kind of relationships you keep choosing,
partners who don’t care enough, don’t listen, or who are abusive, obsessive, angry, passive, alcoholics, should we go on and maybe you simply can’t help your self. You could be overweight, underweight, depressive, constantly worried, suffer from insomnia, always in arguments, hate your job, having an adulterous relationsh
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