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Digg it UP - What You Can Learn From Tom Cruise... And How It Can Explode Your Sales!
Promoting your business with marketing gifts and promotional items is a year round effort, but the warm weather brings out so many new options for reminding your customers and target markets of your name and presence, that warm weather marketing gifts deserve a special mention. As you head into the spring and summer months, consider the type of marketing gifts that your customers might especially appreciate and target your campaigns around this.Baby, It’s Hot Outside! When the sun comes out and the heat kicks up, keeping cool is the number thing on everybodies mind. Take their minds off the heat and onto yo
And before you know it, what happens is, you wind up moving on to another project because all that enthusiasm you once had over your idea, is long gone, just like all the other hopes and dreams you once had but didn't "get to".
Along those lines, let me tell you a somewhat embarassing story:
I didn't grow up in what you'd exactly call a... "lovin
Do customers still use PRINT Yellow Page directories, or has everything gone digital? Well, physicians, auto repair shops, attorneys, dentists, plumbers, insurance agencies, veterinarians and florists... Just these 8 (out of 300) categories alone were referenced nearly 3 BILLION times in 2005. Now consider that “online Yellow Pages” were referenced a measly 1.8 billion times for ALL BUSINESS CATEGORIES, and you can see that print Yellow Page directories are still one of the very best ways to reach valuable local prospects at the very time they’re in need of your product or service.In fact,
Yeah, he's got a big blockbuster movie out right now that he's trying to promote (War Of The Worlds), but he's also been getting a little "out there" going on about his newest love, Katie Holmes, and of course -- he's been in "preacher" mode about his cult / religion, scientology.
Now whether you like this kind of stuff or not, there's a very simple lesson you can learn from Tom Cruise, that can make a HUGE difference in your business, and therefore in your life.
Any idea what that lesson is?
No... it's not that you should go around getting publicity by being a nut...
And n-o-o-o... it's not that you should profess your love for your newest flame, shouting it out from every rooftop in town at the top of your lungs, so we can all hear about it, either.
It has to do with "action".
More specifically, it has to do with "taking action".
Napoleon Hill, the author of the incredible book, "Think And Grow Rich", once said,
"Do not wait. The time will never be "just right". Start where you stand, and work with whatever tools you may have at your command, and better tools will be found as you go along."
And it's true: Things happen once you're in motion, not when you're in meditation.
See, regardless of whether you love Tom Cruise or whether you think he's an a-hole, the fact of the matter is...
At least he's out there doing something!
Many people just sit around waiting... and waiting... and waiting...
Until their timing is "just right".
And before you know it, what happens is, you wind up moving on to another project because all that enthusiasm you once had over your idea, is long gone, just like all the other hopes and dreams you once had but didn't "get to".
Along those lines, let me tell you a somewhat embarassing story:
I didn't grow up in what you'd exactly call a... "loving
Brightness Management is all about good quality of lighting and not just quantity of lighting (lux levels)People in offices don't just work at VDT screens; they read, they write, they think, they interact, they chat, they socialize and in the process exchange all kinds of information in a variety of media. Each of these essential functions demand a suitably lit ambience, which is aesthetically appealing, stress free and adaptable.It is very important to consider ‘people’ as the central element in the workspace lighting design.Conventional lighting solutions for the VDT intensive workspaces have p
Any idea what that lesson is?
No... it's not that you should go around getting publicity by being a nut...
And n-o-o-o... it's not that you should profess your love for your newest flame, shouting it out from every rooftop in town at the top of your lungs, so we can all hear about it, either.
It has to do with "action".
More specifically, it has to do with "taking action".
Napoleon Hill, the author of the incredible book, "Think And Grow Rich", once said,
"Do not wait. The time will never be "just right". Start where you stand, and work with whatever tools you may have at your command, and better tools will be found as you go along."
And it's true: Things happen once you're in motion, not when you're in meditation.
See, regardless of whether you love Tom Cruise or whether you think he's an a-hole, the fact of the matter is...
At least he's out there doing something!
Many people just sit around waiting... and waiting... and waiting...
Until their timing is "just right".
And before you know it, what happens is, you wind up moving on to another project because all that enthusiasm you once had over your idea, is long gone, just like all the other hopes and dreams you once had but didn't "get to".
Along those lines, let me tell you a somewhat embarassing story:
I didn't grow up in what you'd exactly call a... "lovin
Considering the current economic climate and the ever increasing pressure on job seekers to find a job, some employers do not comply with federal regulations by discriminately selecting their employees. In many cases, some job seekers may be now willing to abandon some of their rights during an interview to get the job. But job seekers have rights and during an interview employers are prohibited from asking the applicant a certain number of information.Therefore, it is essential to know what information you should not be asked about and you are allowed to refuse to divulge. Employers are banned to ask an intervie
It has to do with "action".
More specifically, it has to do with "taking action".
Napoleon Hill, the author of the incredible book, "Think And Grow Rich", once said,
"Do not wait. The time will never be "just right". Start where you stand, and work with whatever tools you may have at your command, and better tools will be found as you go along."
And it's true: Things happen once you're in motion, not when you're in meditation.
See, regardless of whether you love Tom Cruise or whether you think he's an a-hole, the fact of the matter is...
At least he's out there doing something!
Many people just sit around waiting... and waiting... and waiting...
Until their timing is "just right".
And before you know it, what happens is, you wind up moving on to another project because all that enthusiasm you once had over your idea, is long gone, just like all the other hopes and dreams you once had but didn't "get to".
Along those lines, let me tell you a somewhat embarassing story:
I didn't grow up in what you'd exactly call a... "lovin
Postcards generally have limited space available for both the copy and the lay-out. It may seem very easy to design a postcard because of the small space that you need to fill up. But this is not always the case.Because the size of the postcard restricts you to put all the graphics and details that you want to include, it may be difficult (for some) to find the appropriate image and the correct words to maximize the small space available for you.Postcards typically have to be very concise, clear and direct in what it wants to convey. There is, literally, a small amount of space available for you to use and
And it's true: Things happen once you're in motion, not when you're in meditation.
See, regardless of whether you love Tom Cruise or whether you think he's an a-hole, the fact of the matter is...
At least he's out there doing something!
Many people just sit around waiting... and waiting... and waiting...
Until their timing is "just right".
And before you know it, what happens is, you wind up moving on to another project because all that enthusiasm you once had over your idea, is long gone, just like all the other hopes and dreams you once had but didn't "get to".
Along those lines, let me tell you a somewhat embarassing story:
I didn't grow up in what you'd exactly call a... "lovin
Fundraising can be hellish especially to first time organizers who do not have a clue on what to do. Everything may seem overwhelming, from organizing the event down to the selection of the product or services that the organization will be offering.Below are some quick tips in raising funds. Read on and you might get a thing or two that can help you make organizing your fundraising a breeze.Decide on your target amountBefore you can actually plan the rest of the fundraising event, you need to determine just how much you will need to raise. Everything will actually depend on this, from the venue of y
And before you know it, what happens is, you wind up moving on to another project because all that enthusiasm you once had over your idea, is long gone, just like all the other hopes and dreams you once had but didn't "get to".
Along those lines, let me tell you a somewhat embarassing story:
I didn't grow up in what you'd exactly call a... "loving environment".
As a result, I had a lot of negative programming shoved down my throat from an early age.
And it's taken me loads of time to reverse all that and to sort of "re-program" myself with "good messages" instead of "bad" ones.
Anyway, when I was a kid, my father had a favorite expression. He used to tell me "You're no effin' good Craig."
For a while there, I used to believe him.
So I got myself in lots of trouble... and I did a lot of negative things... and I really was sort of wandering around aimlessly.
If I'm 100% honest about things, I didn't really "snap out" of that mode, until I was around 30 years old.
Around that time, I made some "key" decisions, that I may tell you about later, but for now... just know that I started making some good strategic moves in my life, for the very first time.
A few years later, in late 1998, I decided to go into business for myself.
Was my timing right?
Absoluetly not.
I had a very close family member that was just recovering from a serious illness, and that was pre-occupying a great deal of my time, both physically and emotionally... Anne and I were working on having another child... and lastly, it wasn't exactly like we had a huge amount of free cash to play with.
In fact, we had a little stash for the first time in a while, and I was about to invest the lion's share of it into getting my new office set up.
On top of that, mind you... this was all new to me.
After all, I was the son of a toll collector and a bank teller... so i
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