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Digg it UP - What You MUST Understand About Your Web Numbers
I was reading in the Winnipeg Free Press (my local paper) about a woman who was a passenger in a Unicity taxi cab. The woman had pre-paid her fare to the tune of $25.00. Nine dollars into the cab ride, the cab got into an accident.The woman was injured and unable to complete her trip. She asked for a refund of at least $16.00. The balance left on her pre-payment.You would think the cab company would bend over backwards to accommodate the woman, but no; they refused to give her a refund. This kind of customer service attitude is REALLY DUMB on the part of Unicity and it’s bad fo
There are four types of basic "Web numbers" I want you to understand. Don't worry — if I can handle this, you can too!
1. Sales
HOW MANY SALES are you making?
I was at a training event recently and during the opening 'set the scene' intro the senior director in the company asked the group to list all the things that were stopping them providing a good service to their customers.The team took great pleasure in listing all the concerns: Morale, time, work pressures, customer issues, the products etc etc.The director gleefully added each and every comment to the flip chart and when no more issues were given he looked up and said.."I have only one problem with this list......." He let the question hang in the air for a few seconds and wh
...my Web statistics.
"Yuck! Why should I have to do this?" I thought. "I'm not a numbers person. Such small details! I want to spend time on big ideas."
Then after a few months of poor sales, I realized I needed to learn more about my numbers so I could learn how to improve my results. (You can't improve something that you can't measure.) After getting acquainted with my statistics, I not only realized that this information would help me immensely, but I was relieved that it wasn't so hard after all. It was just unfamiliar.
There are four types of basic "Web numbers" I want you to understand. Don't worry — if I can handle this, you can too!
1. Sales
HOW MANY SALES are you making?
The online world slowly and subtly has been replacing all other means of communication and entertainment, let that be the favorite companion i.e. a television set, today’s newspaper or the old reliable radio box. This transition also implicitly covers various other facets than the stated entertainment factor like marketing. You still need to reach your customers, television or no television. But how do you go about it is the key question. Well the first thing that could now strike is by advertising on various websites and use of pop ups. This is certainly a known tool and am sure that an att
...my Web statistics.
"Yuck! Why should I have to do this?" I thought. "I'm not a numbers person. Such small details! I want to spend time on big ideas."
Then after a few months of poor sales, I realized I needed to learn more about my numbers so I could learn how to improve my results. (You can't improve something that you can't measure.) After getting acquainted with my statistics, I not only realized that this information would help me immensely, but I was relieved that it wasn't so hard after all. It was just unfamiliar.
There are four types of basic "Web numbers" I want you to understand. Don't worry — if I can handle this, you can too!
1. Sales
HOW MANY SALES are you making?
One of the leading career choices of college seniors in the past and still is today, to become an entrepreneur. Surveys continue to show that one out of three working Americans want to be their own boss. What’s stopping them? Lack of capital. Capital is the fuel that energizes the business.Money is not difficult to find. Available cash always exists in great abundance, but you’ve got to know where to look for it and the proper way to get it. Most start-up entrepreneurs look to family, friends, or banks to get money for their businesses, but one the best yet often overlooked sources of
Then after a few months of poor sales, I realized I needed to learn more about my numbers so I could learn how to improve my results. (You can't improve something that you can't measure.) After getting acquainted with my statistics, I not only realized that this information would help me immensely, but I was relieved that it wasn't so hard after all. It was just unfamiliar.
There are four types of basic "Web numbers" I want you to understand. Don't worry — if I can handle this, you can too!
1. Sales
HOW MANY SALES are you making?
What my father didn’t know about communicating and relationships would fill volumes, but about hard work, he knew. And about turning that hard work into money, he knew.I saw my father buy cars and fix them up and sell them. He never chose an automobile that needed lots of work and I don’t think he did it that often, but if the opportunity came along . . . he was ready. He would tune it up and paint it if needed, but bodywork and major repairs were expensive, time consuming, and best left alone.He lived with his mistakes. In the fifties, he bought a Willy’s station wagon, the ki
There are four types of basic "Web numbers" I want you to understand. Don't worry — if I can handle this, you can too!
1. Sales
HOW MANY SALES are you making?
Non-profit organizations are known to have major financial constraints. Like any other organization, the printing needs of non-profit organizations are pressing. There are organizations, which provide quality-printing services to many enterprises in the non-profit sector at affordable rates or in some cases even do it free of cost. It may be their way of contributing to non-profits. These non-profit printing organizations should make sure that the non-profits they help are legitimate.These non-profit printing organizations provide services to schools, colleges, and museums. They also
There are four types of basic "Web numbers" I want you to understand. Don't worry — if I can handle this, you can too!
1. Sales
HOW MANY SALES are you making? This should be easy to determine on your end.
2. Unique Visitors
HOW MANY PEOPLE are visiting your site? To know this, you'll need to know your number of unique visitors.
Do NOT confuse unique visitors with "hits," which refers to number of graphics downloaded. (For example, if you have a Web page with 10 graphics, 10 hits would equal one visitor.)
Your Web host may already provide some stats you can access, but many of these programs are hard to understand and only track hits. If this is the case, it's well worth it to use a low-cost outside tracking service such as WebSTAT (www.WebStat.com) that will show you your number of unique visitors.
3. Sales Conversion Rate
Here's where we start with some math. Take your numb
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