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  • Digg it UP - Modern Marketing With Postcards

    Canadian Business and Investor Visa
    Applying for a Business visa is a major undertaking especially if you are thinking of relocating your business in Canada. One of the main processes to start the ball rolling is to be able to prove that the funds you have available are not the proceeds of crime. Any applications have to be made from the country of residence of the applicant.People who are experienced in business matters or have sufficie
    t between 4 cents and 9 cents each to produce if you use a commercial printer ...depending on the number you have printed and the quality you want.

    Postcards are Cheap to Mail

    Even the postage for mailing postcards is cheap - 23 cents each to send them by First Class Mail in the US. The only requirement for this special rate is that the dimensions of your postcards must be at least 3 1/2 x 5 inches but not over 4 1/4 x 6 inches.

    Tip: Always use a real 23 cent stamp on your postcards. It produces more replies than a printed indicia (imprinted

    Effective Transition From Employee to Leader
    Changing roles from employee to leader can be fun and very rewarding. It usually brings about more pay, more responsibility, and prestige. But it can also bring about some potential pitfalls as well. Here are 3 areas you can anticipate in advance as potential problems.First of all, many of us jump into our new role and never really know what is expected of us. We find out as time goes on just what
    Postcards may be one of the best kept secrets of modern marketing. They produce even better results now than in the past. That's probably because postcards deliver information the way people want to get it today ...fast and with little or no effort.

    Use Postcards to Generate Website Traffic and Sales Leads

    A brief captivating message on a postcard with an enticing offer sent to the right prospects will generate a flood of traffic to your website - or a large number of sales leads.

    Keep your postcard simple. Make it look at first glance like a message from a friend instead of like an advertisement. This creates a pleasant emotional response from readers even though they quickly realize that it is a commercial message.

    State the biggest benefit you offer to customers. Then briefly add a few other advantages or features you provide. End with a compelling reason for prospects to contact you ...or to go to your website for more details. It's that simple.

    Tip: Don't try to close sales directly from a postcard. There's not enough space on a postcard to provide all the information your prospects need to make a buying decision.

    People Read Postcards

    Almost everybody will read a postcard - even those who usually throw out other direct mail without opening it. That's because it's almost impossible to throw out a postcard without looking at the message.

    This high rate of readership is the main reason why postcards produce a bigger response than other types of direct marketing. With other types of marketing you often lose prospects who would have responded to your offer - but they never saw it.

    Tip: Postcards are an excellent low-cost alternative to email. People get so much email today that even legitimate messages are getting deleted unread. But they get few if any postcards. Your message is guaranteed to get their attention when it's delivered on a postcard.

    Postcards are Cheap to Produce

    Postcards cost less than 2 cents each to produce if you print them using your own computer. You can print postcards individually on blank 4 x 6 inch index cards or print 4 postcards on 8 1/2 x 11 sheets of index card stock and cut each sheet into quarters.

    Your postcards will cost between 4 cents and 9 cents each to produce if you use a commercial printer ...depending on the number you have printed and the quality you want.

    Postcards are Cheap to Mail

    Even the postage for mailing postcards is cheap - 23 cents each to send them by First Class Mail in the US. The only requirement for this special rate is that the dimensions of your postcards must be at least 3 1/2 x 5 inches but not over 4 1/4 x 6 inches.

    Tip: Always use a real 23 cent stamp on your postcards. It produces more replies than a printed indicia (imprinted

    Professional Yellow Page Advertising Design Assistance; Do You Need It?
    Having been involved in the franchising industry I have seen a lot of well-intentioned advertisements that simply did not pull and often I would cringe when I looked at some of those ads. But it was not just our franchise company franchisees that needed help, truly it is most all small business people.We finally instituted a plan that our franchisees had to fax us a copy of their ad 24-hours prior to s
    message from a friend instead of like an advertisement. This creates a pleasant emotional response from readers even though they quickly realize that it is a commercial message.

    State the biggest benefit you offer to customers. Then briefly add a few other advantages or features you provide. End with a compelling reason for prospects to contact you ...or to go to your website for more details. It's that simple.

    Tip: Don't try to close sales directly from a postcard. There's not enough space on a postcard to provide all the information your prospects need to make a buying decision.

    People Read Postcards

    Almost everybody will read a postcard - even those who usually throw out other direct mail without opening it. That's because it's almost impossible to throw out a postcard without looking at the message.

    This high rate of readership is the main reason why postcards produce a bigger response than other types of direct marketing. With other types of marketing you often lose prospects who would have responded to your offer - but they never saw it.

    Tip: Postcards are an excellent low-cost alternative to email. People get so much email today that even legitimate messages are getting deleted unread. But they get few if any postcards. Your message is guaranteed to get their attention when it's delivered on a postcard.

    Postcards are Cheap to Produce

    Postcards cost less than 2 cents each to produce if you print them using your own computer. You can print postcards individually on blank 4 x 6 inch index cards or print 4 postcards on 8 1/2 x 11 sheets of index card stock and cut each sheet into quarters.

    Your postcards will cost between 4 cents and 9 cents each to produce if you use a commercial printer ...depending on the number you have printed and the quality you want.

    Postcards are Cheap to Mail

    Even the postage for mailing postcards is cheap - 23 cents each to send them by First Class Mail in the US. The only requirement for this special rate is that the dimensions of your postcards must be at least 3 1/2 x 5 inches but not over 4 1/4 x 6 inches.

    Tip: Always use a real 23 cent stamp on your postcards. It produces more replies than a printed indicia (imprinted

    What to Ask Before Attending a Meeting
    Managers spend much of their time in meetings. But some junior staff use meetings to showcase themselves. Or they invite their boss to help with work that they should be doing. In either case, such meetings waste your time.Here are five questions that you (or your assistant) must ask before agreeing to attend a meeting.1) Where is the agenda? A meeting without an agenda is like a journey without
    ts need to make a buying decision.

    People Read Postcards

    Almost everybody will read a postcard - even those who usually throw out other direct mail without opening it. That's because it's almost impossible to throw out a postcard without looking at the message.

    This high rate of readership is the main reason why postcards produce a bigger response than other types of direct marketing. With other types of marketing you often lose prospects who would have responded to your offer - but they never saw it.

    Tip: Postcards are an excellent low-cost alternative to email. People get so much email today that even legitimate messages are getting deleted unread. But they get few if any postcards. Your message is guaranteed to get their attention when it's delivered on a postcard.

    Postcards are Cheap to Produce

    Postcards cost less than 2 cents each to produce if you print them using your own computer. You can print postcards individually on blank 4 x 6 inch index cards or print 4 postcards on 8 1/2 x 11 sheets of index card stock and cut each sheet into quarters.

    Your postcards will cost between 4 cents and 9 cents each to produce if you use a commercial printer ...depending on the number you have printed and the quality you want.

    Postcards are Cheap to Mail

    Even the postage for mailing postcards is cheap - 23 cents each to send them by First Class Mail in the US. The only requirement for this special rate is that the dimensions of your postcards must be at least 3 1/2 x 5 inches but not over 4 1/4 x 6 inches.

    Tip: Always use a real 23 cent stamp on your postcards. It produces more replies than a printed indicia (imprinted

    Branding is About Imagination, Not Millions
    So you want to build a brand, huh?Well, you’re in luck. Because there’s good news, and REALLY good news!THE GOOD NEWS: it doesn’t take much money.Don’t be fooled by headlines like, “Coca-Cola spends 10 million dollars on new 30 second spot!” or “Nike takes out front page ad for $20,000!”You’re an entrepreneur. That stuff doesn’t apply to you.Because, in the words of best-s
    cost alternative to email. People get so much email today that even legitimate messages are getting deleted unread. But they get few if any postcards. Your message is guaranteed to get their attention when it's delivered on a postcard.

    Postcards are Cheap to Produce

    Postcards cost less than 2 cents each to produce if you print them using your own computer. You can print postcards individually on blank 4 x 6 inch index cards or print 4 postcards on 8 1/2 x 11 sheets of index card stock and cut each sheet into quarters.

    Your postcards will cost between 4 cents and 9 cents each to produce if you use a commercial printer ...depending on the number you have printed and the quality you want.

    Postcards are Cheap to Mail

    Even the postage for mailing postcards is cheap - 23 cents each to send them by First Class Mail in the US. The only requirement for this special rate is that the dimensions of your postcards must be at least 3 1/2 x 5 inches but not over 4 1/4 x 6 inches.

    Tip: Always use a real 23 cent stamp on your postcards. It produces more replies than a printed indicia (imprinted

    Creating Multiple Mini Niche Portal Sites
    The popularity of the minisite has elevated amongst the internet marketing crowd as a viable way to create one page minisites that sell, pre-sell and get opt in subscribers. These pages are much more easy to create and have great value because of its cash producing and list building percentages.Another viable way to enhance those minisites is creating mini portal sites in combination of your minisites.
    t between 4 cents and 9 cents each to produce if you use a commercial printer ...depending on the number you have printed and the quality you want.

    Postcards are Cheap to Mail

    Even the postage for mailing postcards is cheap - 23 cents each to send them by First Class Mail in the US. The only requirement for this special rate is that the dimensions of your postcards must be at least 3 1/2 x 5 inches but not over 4 1/4 x 6 inches.

    Tip: Always use a real 23 cent stamp on your postcards. It produces more replies than a printed indicia (imprinted postage) ...probably because people associate a printed indicia with junk mail.

    Don't overlook postcards the next time you want to drive a huge amount of traffic to your website or generate a flood of new sales leads. They're simple to use, highly effective and very low-cost.

    Copyright 2004 Bob Leduc. http://BobLeduc.com

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