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    Digg it UP - Business Postcard Marketing: 35 Ways to Use It

    Pre Employment Evaluation
    Prior Employment EvaluationCandidates are often taken aback when asked to take up the assessment tests for the job. This indicates that candidates are not prepared for Prior Employment tests. They should be.Prior Employment testing is on the rise and seen in most of the companies. In the past three years, nearly 60% of the
    >
  • remind a customer that her car is due for a service

  • announce to clients that you are moving, giving your new address

  • survey your clients

  • announce the re-opening of your business after renovations are complete

  • distribute a coupon that gives the holder a discount at your store

  • announce the openin
    You Are The Boss
    If you are the owner of the company, or head of a department, if you have employees that fall under your direction, than you are the boss. And bosses are not just one of the gang. It is important for you, the company and your employees to have a clear demarcation between you and them. Friendly is one thing, friends is not what the rel
    Postcards are an effective way for many business owners and marketing managers to attract new customers and increase sales from existing ones. Postcards are inexpensive to produce and mail. You can produce one in less time than you need for a letter or self-mailer. You can use postcards in dozens of ways to promote your business.

    1. attract new customers

    2. generate leads for your sales force

    3. generate traffic at your trade show booth

    4. drive buyers to your website

    5. strengthen relationships with your existing customers

    6. secure sales appointments with qualified prospects

    7. announce a special offer

    8. nurture relationships with long-term prospects

    9. introduce new products and services to your customers

    10. persuade prospects to try your demo software CD

    11. increase traffic to your retail store

    12. invite clients to your event

    13. persuade prospective clients to invite you onsite to conduct a needs analysis

    14. announce the opening of your new business in a neighborhood

    15. announce a special offer

    16. win back inactive customers with a special promotion

    17. publicize your new business hours

    18. announce that you will be in the area on a certain date

    19. show that your real estate firm has listed or sold a home in the reader’s neighbourhood

    20. remind a customer that her car is due for a service

    21. announce to clients that you are moving, giving your new address

    22. survey your clients

    23. announce the re-opening of your business after renovations are complete

    24. distribute a coupon that gives the holder a discount at your store

    25. announce the opening
      Freight Brokers
      Freight brokers are described quite simply as people who bridge the gap between a shipper (those that will need to transport goods) and a licensed and reliable logistics provider, in this case, truckers.Categorically, freight brokers are called transportation intermediaries. In other words, they are the middle men who ensure a shi
      /li>

    26. generate leads for your sales force

    27. generate traffic at your trade show booth

    28. drive buyers to your website

    29. strengthen relationships with your existing customers

    30. secure sales appointments with qualified prospects

    31. announce a special offer

    32. nurture relationships with long-term prospects

    33. introduce new products and services to your customers

    34. persuade prospects to try your demo software CD

    35. increase traffic to your retail store

    36. invite clients to your event

    37. persuade prospective clients to invite you onsite to conduct a needs analysis

    38. announce the opening of your new business in a neighborhood

    39. announce a special offer

    40. win back inactive customers with a special promotion

    41. publicize your new business hours

    42. announce that you will be in the area on a certain date

    43. show that your real estate firm has listed or sold a home in the reader’s neighbourhood

    44. remind a customer that her car is due for a service

    45. announce to clients that you are moving, giving your new address

    46. survey your clients

    47. announce the re-opening of your business after renovations are complete

    48. distribute a coupon that gives the holder a discount at your store

    49. announce the openin
      QuickBooks and Small Business Accounting
      According to statistics, close to 1 million people will start a small business in the U.S. Unfortunately, at least 400,000 (40%) of those businesses will fail within the first year and more than 800,000 (80%) of them will be out of business within 5 years and 960,000 (96%) will have closed their doors before their 10th year in business.<
      rm prospects

    50. introduce new products and services to your customers

    51. persuade prospects to try your demo software CD

    52. increase traffic to your retail store

    53. invite clients to your event

    54. persuade prospective clients to invite you onsite to conduct a needs analysis

    55. announce the opening of your new business in a neighborhood

    56. announce a special offer

    57. win back inactive customers with a special promotion

    58. publicize your new business hours

    59. announce that you will be in the area on a certain date

    60. show that your real estate firm has listed or sold a home in the reader’s neighbourhood

    61. remind a customer that her car is due for a service

    62. announce to clients that you are moving, giving your new address

    63. survey your clients

    64. announce the re-opening of your business after renovations are complete

    65. distribute a coupon that gives the holder a discount at your store

    66. announce the openin
      One Rule for Owners, Another for Employees
      As a child growing up and hanging out at my father's business, I remember that we had a gasoline tank on our property to refuel our delivery vehicles. My dad, his partners and their family members gave themselves the privilege of refueling their personal automobiles at the "company gas pump." We abided by a strict rule, however. Immediat
      our new business in a neighborhood

    67. announce a special offer

    68. win back inactive customers with a special promotion

    69. publicize your new business hours

    70. announce that you will be in the area on a certain date

    71. show that your real estate firm has listed or sold a home in the reader’s neighbourhood

    72. remind a customer that her car is due for a service

    73. announce to clients that you are moving, giving your new address

    74. survey your clients

    75. announce the re-opening of your business after renovations are complete

    76. distribute a coupon that gives the holder a discount at your store

    77. announce the openin
      Tips for Collecting Past Due Accounts Receivable
      During a consultation with one of my clients this week, he proudly stated, "Greg, our past due accounts receivable are down from over $100,000 in October to less than $30,000 at year end! I still can’t believe what a difference those simple steps made in our collection process.” Later the same day, I spoke with a prospect who told me t
      >
    78. remind a customer that her car is due for a service

    79. announce to clients that you are moving, giving your new address

    80. survey your clients

    81. announce the re-opening of your business after renovations are complete

    82. distribute a coupon that gives the holder a discount at your store

    83. announce the opening of a new location near your customers and potential customers

    84. remind customers when the product that you sell (such as home heating oil) is ready to be replenished

    85. send a follow-up note after sending a sales letter

    86. send a thank you note

    87. remind customers of a seasonal deadline for ordering

    88. announce a retirement

    89. capture names and addresses of potential customers by asking them to mail back your warranty card

    90. keep in touch with clients with a simple “We’re thinking about you” message

    91. introduce a new manager, sales person or customer service rep

    92. offer a mystery gift that is redeemed by visiting your business

    93. announce that you are going out of business (may it never happen!)

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