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    What's Your Story (Part 2 in a Series of Yet-to-be-Determined Length)
    In part one of this series, we talked about marketing being all about telling stories. As a marketer, I tell my client’s stories to their customers. And yes, I do it because I enjoy it – but I also do it (as does every other marketer) because consumers demand it.So, if marketing = story telling, does that mean that all story
    ng papers with even the slightest error may slow you down. If you need to fly into or out of the United States, be prepared to be especially slowed down due to terrorist issues. If you need to fly anywhere, take only the bare essentials, and nothing with an cutting edge (if you must, put it in your baggage). The bureaucracy and the sheer number of other travelers are your biggest traveling obstacles, and you should simplify things so that your travel is as easy as possible.

    If you need to tra

    Quick Tip - Effective Meetings Have SMART Goals
    The first step in planning an agenda is to identify the goals for the meeting. Properly done, goals have five S M A R T characteristics. They are:Specific. The goal must tell exactly what will be accomplished. For example: During the next hour we will find at least three ways to reduce defects on Unit #4 by 10%. This st
    Christmas parties are usually affairs where the event is planned around a specific location each year. That location is usually nearby the office, if it’s not the office itself. But…is it the only possibility?

    You can dramatically move the location if you have a good enough reason to do so. The best reason is to have an event planned at the location, such as a special announcement regarding the future of the company or if the location has a special significance to the company, for example, the first factory or where the founder established the company. Other reasons are more political in nature; as more branches are added, the company president may choose a random one and have the party he shows up at there.

    You may have personal reasons for traveling, such as wanting to join a spouse or other loved one at their location. As a manager or investigator, you may need to go be somewhere after Christmas, and decide to show up early to take advantage of the Christmas party. For that matter, as a freelancer you may be invited to a client’s party and need to travel there.

    You may just decide to get a group of people together and do something weird and wonderful for Christmas. The number of people that decide to do “something different” is increasing each year as travel agencies make those packages available.

    When you do travel, make sure that book early, the earlier the better; this allows you to make sure that you get your seat, usually gets you a discount, and simplifies life. Air travel is advised, as it’s safer and quicker; not only will you get there faster and be able to return faster, but do it with a better chance of returning. Buses and trains may be great most of the year (as they allow some sightseeing), but are lousy around the holidays due too crowding and are limited to weather. If it all possible, do not drive; it’s the slowest form of travel, and you may face too many slow-downs.

    When traveling, make sure that your papers are in order; having papers with even the slightest error may slow you down. If you need to fly into or out of the United States, be prepared to be especially slowed down due to terrorist issues. If you need to fly anywhere, take only the bare essentials, and nothing with an cutting edge (if you must, put it in your baggage). The bureaucracy and the sheer number of other travelers are your biggest traveling obstacles, and you should simplify things so that your travel is as easy as possible.

    If you need to trav

    A Marketing Shortcut - Or Putting The Cart Before The Horse
    Marketing is magic. Now, the magic in marketing is to get it all done before you even have a product. That was the advice I got when I first started out in business.The person who told it to me was an old friend of my family. He was a magician by profession and he was also a multimillionaire marketer. He created more than
    e first factory or where the founder established the company. Other reasons are more political in nature; as more branches are added, the company president may choose a random one and have the party he shows up at there.

    You may have personal reasons for traveling, such as wanting to join a spouse or other loved one at their location. As a manager or investigator, you may need to go be somewhere after Christmas, and decide to show up early to take advantage of the Christmas party. For that matter, as a freelancer you may be invited to a client’s party and need to travel there.

    You may just decide to get a group of people together and do something weird and wonderful for Christmas. The number of people that decide to do “something different” is increasing each year as travel agencies make those packages available.

    When you do travel, make sure that book early, the earlier the better; this allows you to make sure that you get your seat, usually gets you a discount, and simplifies life. Air travel is advised, as it’s safer and quicker; not only will you get there faster and be able to return faster, but do it with a better chance of returning. Buses and trains may be great most of the year (as they allow some sightseeing), but are lousy around the holidays due too crowding and are limited to weather. If it all possible, do not drive; it’s the slowest form of travel, and you may face too many slow-downs.

    When traveling, make sure that your papers are in order; having papers with even the slightest error may slow you down. If you need to fly into or out of the United States, be prepared to be especially slowed down due to terrorist issues. If you need to fly anywhere, take only the bare essentials, and nothing with an cutting edge (if you must, put it in your baggage). The bureaucracy and the sheer number of other travelers are your biggest traveling obstacles, and you should simplify things so that your travel is as easy as possible.

    If you need to tra

    Management by Deer-Caught-in-Headlights
    Tom is a childhood friend of my brother’s. He lived about four houses from us since our junior-high days, and the guys have been friends for years. After getting his degree from Purdue, Tom went to work for a steel company. The guys have another friend, Mark, who, after graduating, wound up leasing a seat at the Mercantile Ex
    tter, as a freelancer you may be invited to a client’s party and need to travel there.

    You may just decide to get a group of people together and do something weird and wonderful for Christmas. The number of people that decide to do “something different” is increasing each year as travel agencies make those packages available.

    When you do travel, make sure that book early, the earlier the better; this allows you to make sure that you get your seat, usually gets you a discount, and simplifies life. Air travel is advised, as it’s safer and quicker; not only will you get there faster and be able to return faster, but do it with a better chance of returning. Buses and trains may be great most of the year (as they allow some sightseeing), but are lousy around the holidays due too crowding and are limited to weather. If it all possible, do not drive; it’s the slowest form of travel, and you may face too many slow-downs.

    When traveling, make sure that your papers are in order; having papers with even the slightest error may slow you down. If you need to fly into or out of the United States, be prepared to be especially slowed down due to terrorist issues. If you need to fly anywhere, take only the bare essentials, and nothing with an cutting edge (if you must, put it in your baggage). The bureaucracy and the sheer number of other travelers are your biggest traveling obstacles, and you should simplify things so that your travel is as easy as possible.

    If you need to tra

    Limited Liability Company LLC
    A relatively recent form of business allowed by state statute, Limited Liability Companies (LLCs) are popular because, as in a corporation, owners have limited personal liability for LLC debts and actions. In addition, LLCs offer the benefits of partnerships, namely management flexibility and pass-through taxation.In most stat
    fies life. Air travel is advised, as it’s safer and quicker; not only will you get there faster and be able to return faster, but do it with a better chance of returning. Buses and trains may be great most of the year (as they allow some sightseeing), but are lousy around the holidays due too crowding and are limited to weather. If it all possible, do not drive; it’s the slowest form of travel, and you may face too many slow-downs.

    When traveling, make sure that your papers are in order; having papers with even the slightest error may slow you down. If you need to fly into or out of the United States, be prepared to be especially slowed down due to terrorist issues. If you need to fly anywhere, take only the bare essentials, and nothing with an cutting edge (if you must, put it in your baggage). The bureaucracy and the sheer number of other travelers are your biggest traveling obstacles, and you should simplify things so that your travel is as easy as possible.

    If you need to tra

    Looking for Ways to Improve the Bottom Line? Think Print!
    If this sounds ridiculous to you then chances are you really should read this article.Fact is that print is one of the biggest areas of unregulated expense within an organization. In fact, most companies ignore expenses associated with printing. This typically results in un-metered costs, escalating waste and increased obsoles
    ng papers with even the slightest error may slow you down. If you need to fly into or out of the United States, be prepared to be especially slowed down due to terrorist issues. If you need to fly anywhere, take only the bare essentials, and nothing with an cutting edge (if you must, put it in your baggage). The bureaucracy and the sheer number of other travelers are your biggest traveling obstacles, and you should simplify things so that your travel is as easy as possible.

    If you need to travel, do it in the most expeditious way possible; by doing so, you will have a great adventure at wherever it is that you plan to go and return relaxed instead of stressed.

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