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  • Digg it UP - How to Make the Most of Those First 30 Seconds

    What Is A Business Plan?
    Individuals running small self-owned units with low revenues and lower profits are prone to ask –What is a business plan? They did not grow, simply because they didn’t have one, and never bothered to find out before. Evidently they don’t care much where their business is headed.Others wish to expand their business but have no idea how to go about it. Ask them what is their business plan and they shake their head, skeptical.
    gth in your job? Do you make people money? Do you keep your company's X out of the fire? Has you best suggestion been implemented? Have you just invented a new product? The list goes on and on. Utilize words that make people want to ask a question, drive them to ask you to contact them, or compels them to ask for your business card.

    Now let’s prepare to tell someone what you do best.

    Here are some exa

    Leadership: Is Mentoring for You?
    If you are considering mentoring a younger person, here are some things to think about.Make sure that mentoring is for you. Most effective mentors truly, deeply enjoy helping younger people grow and develop. Make sure you're likely to enjoy the process before you take it on.Make sure you have the time and flexibility. If your schedule is already overloaded or you're under stress at home, you might want to consider
    Did you just meet the most important person in your career/business? Tongue tied and not sure what to do about it? With advance planning and creative thinking you can be confident you will know how to handle this situation should the opportunity present itself.

    We all have had the juncture when we run into someone that we have really wanted to meet. Those who are prepared for the occasion will find themselves a step ahead on the career ladder or at the front of the line for business opportunities. Consider this, we all are bombarded with information; we meet dozens of new people with regularity. Ask yourself who do you remember and why?

    Even in 60 seconds you can make an impression. The key is to make that impression a lasting one or one that will trigger instant recognition. How do you do that? Practice, practice, practice.

    The most important step is having a pitch and then practicing it over, and over, and over. You need to be comfortable with your words. You are conveying a powerful message and you need to sound sincere and convincing. Above all, you need to look the part (if you find that you smirk at your own words then others will too. If this is the case, no one is going to be sold on why they should remember you.)

    Start by boiling down your core message.

    Who are you? What do you do? Why do I need to know you? What will make me remember you? Now that you have answered these questions read the results back to yourself. Is your message compelling, memorable, or is it just plain uninteresting and dull?

    It’s easy to change your message so don’t panic. What is it that you do best? What is your strength in your job? Do you make people money? Do you keep your company's X out of the fire? Has you best suggestion been implemented? Have you just invented a new product? The list goes on and on. Utilize words that make people want to ask a question, drive them to ask you to contact them, or compels them to ask for your business card.

    Now let’s prepare to tell someone what you do best.

    Here are some exa

    Yellow Page Ads No-No's -- Part 3
    If you have a Yellow Page ad and think it’s doing it’s job, think again. After all, when was the last time you tracked the results? In fact, before you even placed the ad, did you pass a copy around to employees, friends, relatives and total strangers to get a reaction? That’s your first problem. Then, did you set up a tracking device like a special phone number within the ad to measure the number of responses? Receiving feedback
    es a step ahead on the career ladder or at the front of the line for business opportunities. Consider this, we all are bombarded with information; we meet dozens of new people with regularity. Ask yourself who do you remember and why?

    Even in 60 seconds you can make an impression. The key is to make that impression a lasting one or one that will trigger instant recognition. How do you do that? Practice, practice, practice.

    The most important step is having a pitch and then practicing it over, and over, and over. You need to be comfortable with your words. You are conveying a powerful message and you need to sound sincere and convincing. Above all, you need to look the part (if you find that you smirk at your own words then others will too. If this is the case, no one is going to be sold on why they should remember you.)

    Start by boiling down your core message.

    Who are you? What do you do? Why do I need to know you? What will make me remember you? Now that you have answered these questions read the results back to yourself. Is your message compelling, memorable, or is it just plain uninteresting and dull?

    It’s easy to change your message so don’t panic. What is it that you do best? What is your strength in your job? Do you make people money? Do you keep your company's X out of the fire? Has you best suggestion been implemented? Have you just invented a new product? The list goes on and on. Utilize words that make people want to ask a question, drive them to ask you to contact them, or compels them to ask for your business card.

    Now let’s prepare to tell someone what you do best.

    Here are some exa

    Innovation Management - Six Crucial Steps
    Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas.There are distinct processes that enhance problem identification and idea generatio
    ctice, practice.

    The most important step is having a pitch and then practicing it over, and over, and over. You need to be comfortable with your words. You are conveying a powerful message and you need to sound sincere and convincing. Above all, you need to look the part (if you find that you smirk at your own words then others will too. If this is the case, no one is going to be sold on why they should remember you.)

    Start by boiling down your core message.

    Who are you? What do you do? Why do I need to know you? What will make me remember you? Now that you have answered these questions read the results back to yourself. Is your message compelling, memorable, or is it just plain uninteresting and dull?

    It’s easy to change your message so don’t panic. What is it that you do best? What is your strength in your job? Do you make people money? Do you keep your company's X out of the fire? Has you best suggestion been implemented? Have you just invented a new product? The list goes on and on. Utilize words that make people want to ask a question, drive them to ask you to contact them, or compels them to ask for your business card.

    Now let’s prepare to tell someone what you do best.

    Here are some exa

    Fundraising Cookies - A Yummy Way to Raise Money
    Most non profit organizations provide the communities where they serve with valuable programs that the communities would not otherwise have. Often, families and individuals that are not able to afford their basic needs are the beneficiaries of these services. It is necessary for the non-profit organization to adopt a very aggressive fundraising program in order to raise the money that is needed to maintain the level of service t
    ember you.)

    Start by boiling down your core message.

    Who are you? What do you do? Why do I need to know you? What will make me remember you? Now that you have answered these questions read the results back to yourself. Is your message compelling, memorable, or is it just plain uninteresting and dull?

    It’s easy to change your message so don’t panic. What is it that you do best? What is your strength in your job? Do you make people money? Do you keep your company's X out of the fire? Has you best suggestion been implemented? Have you just invented a new product? The list goes on and on. Utilize words that make people want to ask a question, drive them to ask you to contact them, or compels them to ask for your business card.

    Now let’s prepare to tell someone what you do best.

    Here are some exa

    High Tech Product Management
    Product Management--what does this mean in a High Tech company? What is the function, and where does it belong? I've held permanent positions in a number of high tech concerns, as with PJM Consulting I have worked with many more in a consulting capacity.Product Management is all over the map in High Tech. Most often it resides in the marketing department. Sometimes, it's in the engineering/product development department. Oc
    gth in your job? Do you make people money? Do you keep your company's X out of the fire? Has you best suggestion been implemented? Have you just invented a new product? The list goes on and on. Utilize words that make people want to ask a question, drive them to ask you to contact them, or compels them to ask for your business card.

    Now let’s prepare to tell someone what you do best.

    Here are some examples:

    My name is X. I'm a top-notch accountant. I save my client companies X dollars every year. When I meet your team, I can improve your bottom line. Let me share some examples of my work. When can we meet?

    My name is X. My new product invention catapulted my company to #1 in the category. I'm so creative that I can come up with a new invention/product in record time. I would be happy to share some of my creative secrets with your team. When can we meet?

    My name is X. My marketing skills are superlative. My nickname is the marketing maven. I can brainstorm with your team with examples on how we can transform your marketing efforts. Who should I speak with?

    Notice the action verbs improve, catapulted, brainstorm, and transform. These are words that create an image and leave a lasting impression. Think about words that express a call to action. Words that leave the person you are meeting knowing they want to follow up.

    Keep on working at your message toward distilling down the core elements. The simpler your message, the better it will be received.

    Be sure and ask for a meeting or the appropriate contact name. Make an effort to get a commitment for follow up. Do not just hand them your business card and smile. Use these tips to solidify your first impression in the first 30 seconds of meeting someone. Your career might depend on it.

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