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Digg it UP - How Well Do Your Customers Know You?
It's always hard to be sure, isn't it, exactly when to follow up on a quote?I would always recommend within 48 hours for the following reasons:1) It is still a good time frame where people remember they have received your quote2) It shows that you are interested in helping them to get what they want3) Makes prospective clients feel cherished that you are interested in making sure their needs are met4) It allows you to iron out any potential misunderstandings and to 'get a feel' as to whether or not you have got the job. If they are still waiting on quotes from other Plumbers t
As a result, shoppers who walked in the door felt like they personally knew the owners. Engaging conversations about children, fami
There's a lot of excitement today in the health care field about the benefits that Lean practice can bring. This is especially critical in an environment where patient care needs are climbing while the pool of skilled resources and reimbursement for services shrink. Lean Advisors Inc. is working in the healthcare industry to help them implement Lean in order to be able to do more with less while doing it better. The key is to apply Lean methods in an environment driven by the unique values that surround patient care.As in other industries, the customer should come first. In healthcare that customer is th
Sam Walton, founder of Wal-Mart, asked himself this important question several decades ago. His answer: employee nametags. So, he rolled out an initiative that required all of his employees to wear badges, the purpose of which was to “help the customers get to know the people they bought from.”
But helping customers “get to know you” isn’t just about names, it’s about information. In other words, it’s about self-disclosure, which is the process of revealing your personal information to another.
This process starts with a small piece of information, i.e., your name. Then, as the relationship develops, it progresses into more intimate territory with the sharing of opinions, preferences and experiences. What’s more, because of its reciprocal nature, self-disclosure has incredible power. It creates comfort, establishes rapport, helps discover the CPI (Common Point of Interest) and builds trust between you and your customers.
I once worked at a mom-and-pop furniture store in Portland, Oregon. More so than any business I’ve ever walked into, the owners of City Liquidators leveraged self-disclosure to its fullest extent. You couldn’t step five feet into their store without seeing pictures of their family. The walls donned clippings from nostalgic newspaper articles and various personal memorabilia that brought the store to life!
As a result, shoppers who walked in the door felt like they personally knew the owners. Engaging conversations about children, fami
Management is needed whenever several people work together in an organized unity, to reach organizational goals. Most companies and other business organizations have profit as their primary objective. If a firm stops having profits, it will be rather complicated to support its functioning on employees’ own initiative.A manger has several functions such as planning, organizing, leading and controlling.Planning refers to choosing a certain mission, determining the course of actions (such as projects, methods of implementation, etc.) to achieve those stated missions. Organizing refers to identifying
But helping customers “get to know you” isn’t just about names, it’s about information. In other words, it’s about self-disclosure, which is the process of revealing your personal information to another.
This process starts with a small piece of information, i.e., your name. Then, as the relationship develops, it progresses into more intimate territory with the sharing of opinions, preferences and experiences. What’s more, because of its reciprocal nature, self-disclosure has incredible power. It creates comfort, establishes rapport, helps discover the CPI (Common Point of Interest) and builds trust between you and your customers.
I once worked at a mom-and-pop furniture store in Portland, Oregon. More so than any business I’ve ever walked into, the owners of City Liquidators leveraged self-disclosure to its fullest extent. You couldn’t step five feet into their store without seeing pictures of their family. The walls donned clippings from nostalgic newspaper articles and various personal memorabilia that brought the store to life!
As a result, shoppers who walked in the door felt like they personally knew the owners. Engaging conversations about children, fami
Business cards are still the most valued marketing tool used at present. Its valuable contribution to the promotions and advertising field had made it to be among the top most tools used.Basically the significance of business cards had manifold to bring great benefits. One of which is, it serves as a frontline image of your business. Second they make first contact with your future customers. And lastly serve as a marketing tool of keeping a good networking communication among your clients.More often we observe the initial reactions given by our first hand clients. When we hand them out our cards t
This process starts with a small piece of information, i.e., your name. Then, as the relationship develops, it progresses into more intimate territory with the sharing of opinions, preferences and experiences. What’s more, because of its reciprocal nature, self-disclosure has incredible power. It creates comfort, establishes rapport, helps discover the CPI (Common Point of Interest) and builds trust between you and your customers.
I once worked at a mom-and-pop furniture store in Portland, Oregon. More so than any business I’ve ever walked into, the owners of City Liquidators leveraged self-disclosure to its fullest extent. You couldn’t step five feet into their store without seeing pictures of their family. The walls donned clippings from nostalgic newspaper articles and various personal memorabilia that brought the store to life!
As a result, shoppers who walked in the door felt like they personally knew the owners. Engaging conversations about children, fami
Office cleaning in particular is the one area of contract cleaning which is extremely competitive. For cleaning companies bidding for contracts it can be virtually guaranteed that there will be someone out there who is willing to undercut you and put in a price solely to gain the contract. Should businesses simply go for the lowest quote or should they be looking for other things? Sadly many go for the lowest quote and then pay further down the line by having inferior cleaning that they continually have to chase and complain about. Obviously price is important but firms should also be looking for other things.
I once worked at a mom-and-pop furniture store in Portland, Oregon. More so than any business I’ve ever walked into, the owners of City Liquidators leveraged self-disclosure to its fullest extent. You couldn’t step five feet into their store without seeing pictures of their family. The walls donned clippings from nostalgic newspaper articles and various personal memorabilia that brought the store to life!
As a result, shoppers who walked in the door felt like they personally knew the owners. Engaging conversations about children, fami
In order for someone to do business with you they need to know you, like you and trust you from a business perspective. Below I am going to share with you numerous ways to speed up the 'like you' aspect through the use of greeting cards.For starters, when was the last time you got a greeting card from someone that you purchased products or services from? Most of you will answer 'NEVER' and some of you may even be laughing at this point! Which brings me to my point; most people are over looking this simple, very inexpensive means of marketing their business and staying in touch with prospects and clients
As a result, shoppers who walked in the door felt like they personally knew the owners. Engaging conversations about children, families and growing up in Portland were frequent among the customers. And, the emotional connection sparked by these interactions helped the customers feel more comfortable while shopping – which ultimately secured their loyalty.
Not to mention, self-disclosure actually helps YOU get to know your customers better as well! Here’s another example. My friend Dennis is a doorman at the Ritz Carlton. He is a master of using self-disclosure to establish relationships with guests.
If a family with young children pulls into the front drive, Dennis always gets excited. (He has a young daughter himself.) And as soon as he extends his warm welcome to the arriving guests, he doesn’t hesitate to share information about his own family. Sometimes he’ll even show guests a picture! But Dennis knows that an effective way to learn about his customers is to educate them about himself first.
How well do your customers know you? Here are some ways you can use self-disclosure to create comfort and build rapport with buyers:
What’s Your Story?
How did you get your start in business? Did you “fall” into your line of work? Perhaps there’s an interesting anecdote or event that caused the birth of your business. If so, this is called “Your Story,” and it’s a fundamental tool for helping your customers get
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