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    Setting Up a New Nursery - Avoid the Common Mistakes when Starting Up in the Nursery World - Part 1
    So you've finally decided to go it alone and set up your own Nursery. Well congratulations on making this big decision and good luck in your new venture. Here are some tips to help you along the way:1. Do your researchMarket research for any new start business is vital and this certainly applies to people considering setting up in the Nursery World. It may have been your life long ambition to set up and run your own Nursery but is it really a viable option?In fact is there even a demand for a Nursery, Pre School, Kindergarten or Day Care Centre in the location you're planning on opening one? You can check the census to find out local birth rates and the number of children of nursery age in the area.The internet, local councils, libraries and speaking to people in the area you're planning on opening your new nursery can all give you valuable information into what is required.Finally on the matter of research it's important to remember that many new start businesses and new nurseries fail because there is simply no demand for them. Check out your competition and never forget that without enough children actually attending your nursery may well be doomed before you even begin.2. Get your finances rightSo if your dream is to open and run a nursery, pre school, kindergarten or day care centre and you've done your market research to establish a need in the area then getting your finances right from the start is also vital.Make sure your business plan (we'll look more at business plans for Nurseries in Part 2) is realistic and takes into account that it takes time to establish a good reputation for a new nursery. And on the subject of finances getting professional advice for your new venture will also come in handy.Accountants and financial advisors can help you with your borrowings and making sure you manage your money effectively. You might also want to consider using an Insurance Broker for your Nursery Business Insurance. An Insurance Broker who specialises in Nursery Insurance will be able to help you with risk management advice and make sure you only pay for the Nursery
    talks about QinetiQ which was reaching the end of an existing outsourcing contract and realized the need to have a single source solution to provide a wide range of services and also reduce its total cost for IT services. In the year 2003, the company signed a contract with Accenture to provide broad range of applications; hardware and data center services, as well as purchasing and program management. To achieve early savings, the two companies bought into a structure and effective governance along with establishing good relationship at all levels at both the organizations. They were able to exceed the savings target in the first year of their partnership with the help of open communication, continuous innovation and win-win based solutions. Looking at the example of QinetiQ and Accenture we can say that good outsourcing relationships can create a win-win culture, which can benefit both sides. More and more companies are trying to copy the success of these two companies. (Garner, 2005, pp.4)

    Having discussed about the positive side of outsourcing, the benefits it can offer to the business and the Government, we now turn our discussion to the negative side of outsourcing namely declining satisfaction among the outsourcing clients, security risks, social effects and public opposition. Declining satisfaction among outsourcing clients Report on declining satisfaction among outsourcing clients published on ZDnet talks about Diamond Cluster International's study, which found out that the number of buyers satisfied from their offshoring provider has dropped from 79% to 62%. Also the number of buyers terminating their offshoring contracts prematurely has doubled and reached 51%. (Frauenheim, 2005, p.2)

    Security Risks In Outsourcing

    This declining rate of satisfaction wil

    A Leadership Screw Driver: The 90 Day Improvement Plan
    I was talking with first-line supervisors in a utility company about how to deal with poor performing employees."You've gotta put the screws to him!" suggested one supervisor to his colleague who was having trouble managing one particular poor performer."I've put so many screws to him he's dead weight!" the supervisor replied.We all knew what "putting the screws to him" meant -- using rewards and punishments to force change in behavior.The trouble is, rewards and punishments are the least effective ways of dealing with poor performers. That's because poor performers are usually smart, motivated, and tenacious -- when it comes to poor performing.To change the behavior of poor performers, avoid the outside-in approach of rewards and punishments and cultivate an inside-out approach.Aesop understood that. There is the Aesop's fable of the wind and sun competing to see who can remove a coat from a man. The wind tries to blow the coat off, but the man clutches it tightly to his body. Then the sun grows hotter, and the man, perspiring heavily and getting hotter and hotter, gladly rips the coat off.The leadership lesson is clear: You can bluster and blow to get somebody to accomplish a task, but that's not as effective as setting up a situation in which the person gladly does it.Here is a way to deal with poor performers using Aesop's lesson: the 90-Day Improvement Plan. A business leader tells me that he uses such plans as tools for change. Each plan is comprised of two pages: the first page pointing out that the individual must improve and the second page detailing the precise ways that improvement must take place."Be specific about improvement," he says. "For instance, one leader I gave an Improvement Plan to was very bright but was not getting results. He tended to deal with future, strategic issues; whereas our business wants results now, preferably yesterday. We identified specific ways he could improve his performance in getting results, such as precise calls to make and exact, quick-closing targets to pursue."The objective of 90-Day Improvement Plans should n
    As we start to learn about outsourcing, its impact and the way it is perceived by society and the Information Technology industry, we come across some issues that seem to define outsourcing. Some of the issues are positive about outsourcing and some are negative. One negative issue has been identified as the problem statement for this study. The outsourcing industry in United States has been a target of political ideologues and a fair amount of fear. During the course of this study we will try to explain the social and political environment that affects outsourcing. Also, many American companies have suffered losses in outsourcing because the infrastructure in the host nation is not up to the standard. We will attempt to address that issue too.

    History of Outsourcing

    Looking at the history of human development, the history of outsourcing dates back to the industrial development that began in the late 17th century. For instance, the making of America's covered wagon covers and clipper ships' sails was a job outsourced to workers in Scotland, with raw material imported from India. England's textile industry became so efficient in the 1830s that eventually Indian manufacturers couldn't compete, and that work was outsourced to England. (Kelly, 2003, p.3) The ancient Chinese empire and the Japanese were also adept at outsourcing to their conquered nations. Looking at recent times, in the USA many computer companies used to outsource their payroll processing in the 1970s and 1980s. Learning that outsourcing existed since the early days of our civilization, one may wonder why no one talked about it, let's say, 10-15 years back? The reason outsourcing stayed out of the news is because it used to happen on a small scale and was concentrated in some specific regions, like the USA, Europe. But now outsourcing is a $400 billion a year industry and the world cannot afford to ignore it. Globalization, explosive growth of Internet, and the development of information society in every region of the world has made outsourcing an integral part of the world economy.

    In our study we are focused on Information Technology (IT) outsourcing. IT outsourcing gained momentum after the Internet started bringing together every corner of the world, and globalization brought down national barriers. Nowadays American companies such as Intel and Sun Microsystems have larger research and development outside the United States than within the nation, Citibank has card processing outsourced to India, and customer support at Dell comes from the Philippines.

    Some look at outsourcing as a way in which developing nations can have access to the new technology enjoyed by the developed nations and a way towards economic and social empowerment.

    Relevant Research on Outsourcing

    The most relevant research conducted is that done by LOMA, which explores the pros and cons of outsourcing and offshoring. The focus of the research report is on information technology (IT) outsourcing and offshoring to IT service companies in the Unites States and India. Sources for the report include SEC filings, Internet sites, press reports, and government research. The topics in the report include: a) Explanation of Outsourcing, b) Explanation of Offshoring, c) Process of Selecting Providers, d) Reasons Why Outsourcing and Offshoring Are Rising, e) Evidence of Impact of Outsourcing and Offshoring on Jobs.

    However, it must be stated here that we found a lack of theoretical research on outsourcing. The knowledge base of the industry does not focus on theoretical research but on financial data and global economic and political trends. What we have observed is that the IT industry is looking at outsourcing as an economic phenomenon and is not focusing on research the way it has for the field of software, microprocessors, the Internet etc.

    Why is outsourcing an important issue? Referring to our problem statement, we would like to stress that the problem is significant not only because of its impact on IT outsourcing industry but also because of its impact on the global economy as whole. We know that outsourcing is a $400 billion a year industry and IT outsourcing is a vital part of the industry. A slump in IT outsourcing would mean a loss for the global economy.

    Since the problems facing IT outsourcing (such as political pressure in the USA and lack of infrastructure in the host developing countries) can seriously slow down the growth of IT outsourcing, the problem facing this industry is significant.

    In conclusion, we would like to state that nothing should be judged in a void. If we judge outsourcing by itself we would not be able to say whether it is good for society or not, but if we view outsourcing from the perspective of the global economy, increasing globalization, rising cost of production in USA, and lower costs in developing countries, we can see that outsourcing has a positive side too. Although fewer than 20% of the total American software companies outsource their jobs, in general offshore outsourcing ("offshoring") is seen as something bad for America. We hope that with this study we would be able to present a balanced picture of outsourcing.

    Inside The Outsourcing Debate: How DuPont Benefited from Outsourcing to China

    When we began looking at the debate surrounding outsourcing, we came across DuPont, which has outsourced its project of creating online database of fabrics to China. The report published in Outsourcing Asia's website said that by outsourcing to China the company was able to create a 24/7 operation and complete the project before schedule. The report also pointed out why the company had selected China as its destination and also talks about China's future as outsourcing destination. (Rosenthal, 2005, p.6)

    How US Government Can Benefit From Outsourcing

    Looking at the example of DuPont, where outsourcing helped the company to complete a project in time and also saved costs, we decided to look at how outsourcing might help the government. We came across a report on the US government's IT challenge and how outsourcing can be of help in Outsourcing Asia's website. The report said that, in the year 2005, 50 percent of the federal government's 70,000 IT workers would become eligible for retirement, according to a 1999 study. Also, the Government's IT legacy systems have also aged. So even if young people join the work force they are not trained in the old system. They have to be trained, which means increase in cost and expenses for Government. This gap has opened doors to the suppliers to offer outsourcing as a solution to the problem. (Harney, 2005, p.2) The report mentioned that many Unions and Government workers are against outsourcing because they fear that it will raise unemployment in USA. Although there is a general fear of outsourcing among the public, we believe that if we are able to create a mutually beneficial outsourcing relationship between the two parties and show the benefits to the people, they will begin to feel positive about it.

    Creating A Mutually Beneficial Outsourcing Relationship

    The report titled "Creating a Win-Win Culture" in Outsourcing Journal talks about QinetiQ which was reaching the end of an existing outsourcing contract and realized the need to have a single source solution to provide a wide range of services and also reduce its total cost for IT services. In the year 2003, the company signed a contract with Accenture to provide broad range of applications; hardware and data center services, as well as purchasing and program management. To achieve early savings, the two companies bought into a structure and effective governance along with establishing good relationship at all levels at both the organizations. They were able to exceed the savings target in the first year of their partnership with the help of open communication, continuous innovation and win-win based solutions. Looking at the example of QinetiQ and Accenture we can say that good outsourcing relationships can create a win-win culture, which can benefit both sides. More and more companies are trying to copy the success of these two companies. (Garner, 2005, pp.4)

    Having discussed about the positive side of outsourcing, the benefits it can offer to the business and the Government, we now turn our discussion to the negative side of outsourcing namely declining satisfaction among the outsourcing clients, security risks, social effects and public opposition. Declining satisfaction among outsourcing clients Report on declining satisfaction among outsourcing clients published on ZDnet talks about Diamond Cluster International's study, which found out that the number of buyers satisfied from their offshoring provider has dropped from 79% to 62%. Also the number of buyers terminating their offshoring contracts prematurely has doubled and reached 51%. (Frauenheim, 2005, p.2)

    Security Risks In Outsourcing

    This declining rate of satisfaction will

    Why Many Entrepreneurs Don't Make Enough Money
    Are you making hand crafted products and wondering why you're working hard but not making enough money? I might have the answer for you.A Common MistakeA common mistake entrepreneurs and handcrafters make is thinking that if you’re selling your product at double your cost, you’re making 100% profit.Surprise - there is no such thing as 100% profit.Profit is always figured as a percentage of your selling price, not by comparing it to your costs. Here's a handy formula for you.Profit % = ((Selling Price – Costs) divided by Selling Price) x 100For example, if your product costs are $20.00 and you sell your product for $40.00, here’s how the formula would work:$40 (selling price) - $20 (total costs) = $20 (profit dollars) divided by $40 (selling price) = 0.5 x 100 = 50% profitSo when you double your costs, you're making 50% profit. But what if you’re selling that same product for $27?$27 (selling price) - $20 (total costs) = $7 (profit dollars) divided by $27 (selling price) = 0.26 x 100 = 26% profitThe only businesses that can succeed on 26% profit margins are businesses that rely on extremely high volume turnover. Is that you? Could you work fast enough to handle high volume turnover and not burn out?Of course, those profit margins only apply if you have actually added up all your costs. Did you factor in overhead, income taxes and labor in case you have to hire help when you grow? If you haven’t factored in overhead, income taxes, labor and other “unseen” costs, you are making even less profit.According to the Small Business Association, the number one reason small businesses struggle is because of financial issues. Just like this one. Business success really is "black and white" - it's determined by the numbers you calculate on paper.
    Europe. But now outsourcing is a $400 billion a year industry and the world cannot afford to ignore it. Globalization, explosive growth of Internet, and the development of information society in every region of the world has made outsourcing an integral part of the world economy.

    In our study we are focused on Information Technology (IT) outsourcing. IT outsourcing gained momentum after the Internet started bringing together every corner of the world, and globalization brought down national barriers. Nowadays American companies such as Intel and Sun Microsystems have larger research and development outside the United States than within the nation, Citibank has card processing outsourced to India, and customer support at Dell comes from the Philippines.

    Some look at outsourcing as a way in which developing nations can have access to the new technology enjoyed by the developed nations and a way towards economic and social empowerment.

    Relevant Research on Outsourcing

    The most relevant research conducted is that done by LOMA, which explores the pros and cons of outsourcing and offshoring. The focus of the research report is on information technology (IT) outsourcing and offshoring to IT service companies in the Unites States and India. Sources for the report include SEC filings, Internet sites, press reports, and government research. The topics in the report include: a) Explanation of Outsourcing, b) Explanation of Offshoring, c) Process of Selecting Providers, d) Reasons Why Outsourcing and Offshoring Are Rising, e) Evidence of Impact of Outsourcing and Offshoring on Jobs.

    However, it must be stated here that we found a lack of theoretical research on outsourcing. The knowledge base of the industry does not focus on theoretical research but on financial data and global economic and political trends. What we have observed is that the IT industry is looking at outsourcing as an economic phenomenon and is not focusing on research the way it has for the field of software, microprocessors, the Internet etc.

    Why is outsourcing an important issue? Referring to our problem statement, we would like to stress that the problem is significant not only because of its impact on IT outsourcing industry but also because of its impact on the global economy as whole. We know that outsourcing is a $400 billion a year industry and IT outsourcing is a vital part of the industry. A slump in IT outsourcing would mean a loss for the global economy.

    Since the problems facing IT outsourcing (such as political pressure in the USA and lack of infrastructure in the host developing countries) can seriously slow down the growth of IT outsourcing, the problem facing this industry is significant.

    In conclusion, we would like to state that nothing should be judged in a void. If we judge outsourcing by itself we would not be able to say whether it is good for society or not, but if we view outsourcing from the perspective of the global economy, increasing globalization, rising cost of production in USA, and lower costs in developing countries, we can see that outsourcing has a positive side too. Although fewer than 20% of the total American software companies outsource their jobs, in general offshore outsourcing ("offshoring") is seen as something bad for America. We hope that with this study we would be able to present a balanced picture of outsourcing.

    Inside The Outsourcing Debate: How DuPont Benefited from Outsourcing to China

    When we began looking at the debate surrounding outsourcing, we came across DuPont, which has outsourced its project of creating online database of fabrics to China. The report published in Outsourcing Asia's website said that by outsourcing to China the company was able to create a 24/7 operation and complete the project before schedule. The report also pointed out why the company had selected China as its destination and also talks about China's future as outsourcing destination. (Rosenthal, 2005, p.6)

    How US Government Can Benefit From Outsourcing

    Looking at the example of DuPont, where outsourcing helped the company to complete a project in time and also saved costs, we decided to look at how outsourcing might help the government. We came across a report on the US government's IT challenge and how outsourcing can be of help in Outsourcing Asia's website. The report said that, in the year 2005, 50 percent of the federal government's 70,000 IT workers would become eligible for retirement, according to a 1999 study. Also, the Government's IT legacy systems have also aged. So even if young people join the work force they are not trained in the old system. They have to be trained, which means increase in cost and expenses for Government. This gap has opened doors to the suppliers to offer outsourcing as a solution to the problem. (Harney, 2005, p.2) The report mentioned that many Unions and Government workers are against outsourcing because they fear that it will raise unemployment in USA. Although there is a general fear of outsourcing among the public, we believe that if we are able to create a mutually beneficial outsourcing relationship between the two parties and show the benefits to the people, they will begin to feel positive about it.

    Creating A Mutually Beneficial Outsourcing Relationship

    The report titled "Creating a Win-Win Culture" in Outsourcing Journal talks about QinetiQ which was reaching the end of an existing outsourcing contract and realized the need to have a single source solution to provide a wide range of services and also reduce its total cost for IT services. In the year 2003, the company signed a contract with Accenture to provide broad range of applications; hardware and data center services, as well as purchasing and program management. To achieve early savings, the two companies bought into a structure and effective governance along with establishing good relationship at all levels at both the organizations. They were able to exceed the savings target in the first year of their partnership with the help of open communication, continuous innovation and win-win based solutions. Looking at the example of QinetiQ and Accenture we can say that good outsourcing relationships can create a win-win culture, which can benefit both sides. More and more companies are trying to copy the success of these two companies. (Garner, 2005, pp.4)

    Having discussed about the positive side of outsourcing, the benefits it can offer to the business and the Government, we now turn our discussion to the negative side of outsourcing namely declining satisfaction among the outsourcing clients, security risks, social effects and public opposition. Declining satisfaction among outsourcing clients Report on declining satisfaction among outsourcing clients published on ZDnet talks about Diamond Cluster International's study, which found out that the number of buyers satisfied from their offshoring provider has dropped from 79% to 62%. Also the number of buyers terminating their offshoring contracts prematurely has doubled and reached 51%. (Frauenheim, 2005, p.2)

    Security Risks In Outsourcing

    This declining rate of satisfaction wil

    Shipping Basics
    When one wants to transport goods, either for personal or for business reasons, one has to deal with the issue of shipping. There are some basic guidelines on how to efficiently go about it.What one generally wants out of shipping is basically to get the goods on time, on the place specified, and on good condition. The cost of shipping is another factor that most people would consider when availing of such services. It is thus best that one takes the time to compare prices for each shipping provider.Most established shipping service companies would give you a quote on the expected cost of your shipping requirements. You can ask this thru their sales staff or you may conveniently access the standard computation thru their websites. With information you provide as dimensions of the package, weight, destination, expected time of arrival to the designated place and other details, you will have an idea of how much to eventually shell out when it comes to paying for the shipments.There are also companies, usually who also have internet presence, who offer to provide you with the lowest price in shipping with their own search and comparison of the best prices over the web. You may wonder though how they operate profitably without having to charge the customer with an extra fee. Just don’t buy in right away with what such firms have to offer. But with these companies, they are most likely selling their superior customer service and their extensive knowledge on the shipping system & workings.For your shipping needs, you may also want to go directly to the shipping service providers. Nowadays, these companies have excellent customer service and they have websites that you can look for the exact information you need, and they are upfront with the costs of your shipping requirements. Talk to their sales staff if you need clarifications, most are very helpful and would really want to help you come up with a better decision on the best way to go.It is highly advisable that you get the services of established firms on this field; you surely wouldn’t want your goods delivered late, on the wrong place,
    data and global economic and political trends. What we have observed is that the IT industry is looking at outsourcing as an economic phenomenon and is not focusing on research the way it has for the field of software, microprocessors, the Internet etc.

    Why is outsourcing an important issue? Referring to our problem statement, we would like to stress that the problem is significant not only because of its impact on IT outsourcing industry but also because of its impact on the global economy as whole. We know that outsourcing is a $400 billion a year industry and IT outsourcing is a vital part of the industry. A slump in IT outsourcing would mean a loss for the global economy.

    Since the problems facing IT outsourcing (such as political pressure in the USA and lack of infrastructure in the host developing countries) can seriously slow down the growth of IT outsourcing, the problem facing this industry is significant.

    In conclusion, we would like to state that nothing should be judged in a void. If we judge outsourcing by itself we would not be able to say whether it is good for society or not, but if we view outsourcing from the perspective of the global economy, increasing globalization, rising cost of production in USA, and lower costs in developing countries, we can see that outsourcing has a positive side too. Although fewer than 20% of the total American software companies outsource their jobs, in general offshore outsourcing ("offshoring") is seen as something bad for America. We hope that with this study we would be able to present a balanced picture of outsourcing.

    Inside The Outsourcing Debate: How DuPont Benefited from Outsourcing to China

    When we began looking at the debate surrounding outsourcing, we came across DuPont, which has outsourced its project of creating online database of fabrics to China. The report published in Outsourcing Asia's website said that by outsourcing to China the company was able to create a 24/7 operation and complete the project before schedule. The report also pointed out why the company had selected China as its destination and also talks about China's future as outsourcing destination. (Rosenthal, 2005, p.6)

    How US Government Can Benefit From Outsourcing

    Looking at the example of DuPont, where outsourcing helped the company to complete a project in time and also saved costs, we decided to look at how outsourcing might help the government. We came across a report on the US government's IT challenge and how outsourcing can be of help in Outsourcing Asia's website. The report said that, in the year 2005, 50 percent of the federal government's 70,000 IT workers would become eligible for retirement, according to a 1999 study. Also, the Government's IT legacy systems have also aged. So even if young people join the work force they are not trained in the old system. They have to be trained, which means increase in cost and expenses for Government. This gap has opened doors to the suppliers to offer outsourcing as a solution to the problem. (Harney, 2005, p.2) The report mentioned that many Unions and Government workers are against outsourcing because they fear that it will raise unemployment in USA. Although there is a general fear of outsourcing among the public, we believe that if we are able to create a mutually beneficial outsourcing relationship between the two parties and show the benefits to the people, they will begin to feel positive about it.

    Creating A Mutually Beneficial Outsourcing Relationship

    The report titled "Creating a Win-Win Culture" in Outsourcing Journal talks about QinetiQ which was reaching the end of an existing outsourcing contract and realized the need to have a single source solution to provide a wide range of services and also reduce its total cost for IT services. In the year 2003, the company signed a contract with Accenture to provide broad range of applications; hardware and data center services, as well as purchasing and program management. To achieve early savings, the two companies bought into a structure and effective governance along with establishing good relationship at all levels at both the organizations. They were able to exceed the savings target in the first year of their partnership with the help of open communication, continuous innovation and win-win based solutions. Looking at the example of QinetiQ and Accenture we can say that good outsourcing relationships can create a win-win culture, which can benefit both sides. More and more companies are trying to copy the success of these two companies. (Garner, 2005, pp.4)

    Having discussed about the positive side of outsourcing, the benefits it can offer to the business and the Government, we now turn our discussion to the negative side of outsourcing namely declining satisfaction among the outsourcing clients, security risks, social effects and public opposition. Declining satisfaction among outsourcing clients Report on declining satisfaction among outsourcing clients published on ZDnet talks about Diamond Cluster International's study, which found out that the number of buyers satisfied from their offshoring provider has dropped from 79% to 62%. Also the number of buyers terminating their offshoring contracts prematurely has doubled and reached 51%. (Frauenheim, 2005, p.2)

    Security Risks In Outsourcing

    This declining rate of satisfaction wil

    Direct Marketing Defined - Metcalf's Law
    There is no denying that those who do well in life have networked in some form or another.Networking does not only apply to what most people consider MLM or multi-level marketing,but also to anyone who establishes contacts for the purpose of expanding and strengthening their business connections. So when one takes an in depth look at all types of businesses, including the financial sector such as banks, everyone networks in some way, even the job hunter who sends hundreds of applications to his or her favorite placement agency.This then brings us to the topic in question. It is widely recognized that direct marketing is a closely related to network marketing. Or isn’t it the other way around. Let’s be clear on one thing, the term “network marketing” has been greatly abused. It is shunned upon as strictly meaning multi-level marketing, when it is not. Not that there’s anything wrong with multi-level marketing which is in fact, direct marketing.But isn’t selling from a website direct marketing? Yes it is! Direct marketing (person to person), in whatever form you choose to apply it, whether it be an information product on the net, or as an independent business owner for various manufacturers and distributors that choose this route, is in my opinion the only viable source in today’s economy where anyone can become rich in a relatively short time frame as compared to conventional methods.There is no argument…that if you want to escape life’s daily ruts which the lack of money imposes on people, there’s no other way! I firmly believe that!Some universities, at least in my neck of the woods, have given it a new name. They call it “collective entrepreneurship”, based on people joining together in solidarity towards a common goal, which is obviously financial.Direct marketing, because of the principle and the magic of geometric progression, is an engine of infinite success. Did you all understand this? Let me put it another way.How many of you know who Robert Metcalf is? Robert Metcalf is one of the people credited for creating the Ethernet. The Ethernet dates back to when people first start
    project of creating online database of fabrics to China. The report published in Outsourcing Asia's website said that by outsourcing to China the company was able to create a 24/7 operation and complete the project before schedule. The report also pointed out why the company had selected China as its destination and also talks about China's future as outsourcing destination. (Rosenthal, 2005, p.6)

    How US Government Can Benefit From Outsourcing

    Looking at the example of DuPont, where outsourcing helped the company to complete a project in time and also saved costs, we decided to look at how outsourcing might help the government. We came across a report on the US government's IT challenge and how outsourcing can be of help in Outsourcing Asia's website. The report said that, in the year 2005, 50 percent of the federal government's 70,000 IT workers would become eligible for retirement, according to a 1999 study. Also, the Government's IT legacy systems have also aged. So even if young people join the work force they are not trained in the old system. They have to be trained, which means increase in cost and expenses for Government. This gap has opened doors to the suppliers to offer outsourcing as a solution to the problem. (Harney, 2005, p.2) The report mentioned that many Unions and Government workers are against outsourcing because they fear that it will raise unemployment in USA. Although there is a general fear of outsourcing among the public, we believe that if we are able to create a mutually beneficial outsourcing relationship between the two parties and show the benefits to the people, they will begin to feel positive about it.

    Creating A Mutually Beneficial Outsourcing Relationship

    The report titled "Creating a Win-Win Culture" in Outsourcing Journal talks about QinetiQ which was reaching the end of an existing outsourcing contract and realized the need to have a single source solution to provide a wide range of services and also reduce its total cost for IT services. In the year 2003, the company signed a contract with Accenture to provide broad range of applications; hardware and data center services, as well as purchasing and program management. To achieve early savings, the two companies bought into a structure and effective governance along with establishing good relationship at all levels at both the organizations. They were able to exceed the savings target in the first year of their partnership with the help of open communication, continuous innovation and win-win based solutions. Looking at the example of QinetiQ and Accenture we can say that good outsourcing relationships can create a win-win culture, which can benefit both sides. More and more companies are trying to copy the success of these two companies. (Garner, 2005, pp.4)

    Having discussed about the positive side of outsourcing, the benefits it can offer to the business and the Government, we now turn our discussion to the negative side of outsourcing namely declining satisfaction among the outsourcing clients, security risks, social effects and public opposition. Declining satisfaction among outsourcing clients Report on declining satisfaction among outsourcing clients published on ZDnet talks about Diamond Cluster International's study, which found out that the number of buyers satisfied from their offshoring provider has dropped from 79% to 62%. Also the number of buyers terminating their offshoring contracts prematurely has doubled and reached 51%. (Frauenheim, 2005, p.2)

    Security Risks In Outsourcing

    This declining rate of satisfaction wil

    The Marketing Plan and the Four P's
    The Marketing Plan section of the business plan demonstrates how a company will penetrate the market with its products and services. The Marketing Plan should include “the four P’s” – Product, Promotions, Price, and Place.Products and/or ServicesThe first “P” stands for Product, but includes all products and services that the company offers. This section of the business plan should detail all the features of the products and services, how they work, their unique/proprietary attributes, etc. For products that are patented and/or technical in nature, drawings and backup materials should be presented in the Appendix.Most growing companies offer certain products and services today but expect to offer more in the future. It is important to mention both current and future products/services here, but to focus primarily on the short-to-intermediate term horizon.PromotionsPromotions include each of the activities that induce a customer to buy the company’s products and services. Promotional activities could include advertising, public relations (PR), free samples, discounts, direct mail, telemarketing, partnerships, etc.This section of the business plan discusses which promotions will be used and how they will be used. For instance, if partnerships will be used to secure new customers, the plan must explain which companies are partners, how they will be able to provide new customers, how the partnership will work (from operational/ financial standpoints), etc.This section must be as specific as possible, particularly as it relates to discussing future promotions. To say that a company is going to generate PR in trade magazines is simply too vague. Rather, the plan must explain the type of article/feature that may be written about the firm and why, which specific trade journals that will be targeted and/or the projected publication dates.In discussing how the company will promote itself, it is important to discuss how the company will position itself. This positioning statement details the attributes that customers will assign to the company, its products and services. The choice of pr
    talks about QinetiQ which was reaching the end of an existing outsourcing contract and realized the need to have a single source solution to provide a wide range of services and also reduce its total cost for IT services. In the year 2003, the company signed a contract with Accenture to provide broad range of applications; hardware and data center services, as well as purchasing and program management. To achieve early savings, the two companies bought into a structure and effective governance along with establishing good relationship at all levels at both the organizations. They were able to exceed the savings target in the first year of their partnership with the help of open communication, continuous innovation and win-win based solutions. Looking at the example of QinetiQ and Accenture we can say that good outsourcing relationships can create a win-win culture, which can benefit both sides. More and more companies are trying to copy the success of these two companies. (Garner, 2005, pp.4)

    Having discussed about the positive side of outsourcing, the benefits it can offer to the business and the Government, we now turn our discussion to the negative side of outsourcing namely declining satisfaction among the outsourcing clients, security risks, social effects and public opposition. Declining satisfaction among outsourcing clients Report on declining satisfaction among outsourcing clients published on ZDnet talks about Diamond Cluster International's study, which found out that the number of buyers satisfied from their offshoring provider has dropped from 79% to 62%. Also the number of buyers terminating their offshoring contracts prematurely has doubled and reached 51%. (Frauenheim, 2005, p.2)

    Security Risks In Outsourcing

    This declining rate of satisfaction will not be helped by recent reports on security breaches at the call centers in India. It was reported on the BBC by Zubair Ahmed that some employees of Indian call center Mphasis in Pune transferred large sums of money to the fake account they created from the accounts of American customers of Citibank, whose call operations were handled by the company. This incident has brought into focus the lack of integrated security management system in India's call centers. The industry is still in the growing stage, and not much attention is paid to ensure that proper security procedures are followed. It's only after this incident that the companies have started doing background checks on the employees and have made the background checks a norm in their hiring process. This incident raises many questions regarding the safety and security of data when processes are outsourced; also the capacity of Indian companies to handle data securely is in question. (Ahmed, 2005, p.2)

    Social Effects of Outsourcing

    While data security in outsourcing is being questioned, there is a question about the social effects of outsourcing too. This issue has largely being sidelined because the industry is mostly concerned with the more visible effects of outsourcing like the cost saving and profits, rather than look for the slow but steady social change outsourcing is causing. Kaushik Basu talks about this issue in his article, "The Politics of Business Outsourcing," published on Project Syndicate's website. In his article he says that job loss due to outsourcing may lead to protectionism and nativism. In the long run this can lead to racism and other discriminatory practices. So it's very important to help the laid off workers so that they do not develop these kind of feeling toward the country where his job went. (Basu, 2004, p.9)

    Unions Opposing Outsourcing IT

    Unions in America have looked at one side of the social effects of outsourcing — job loss and the effect it has on the family and society. They are protesting against outsourcing and pushing the Government to pass laws to ban outsourcing. In his report "Unions step up anti-outsourcing efforts," Juan Carlos Perez says that Information Technology Unions are fighting to keep American jobs in America. Leading this struggle is the International Federation of Technical and Professional Engineers (IFPTE), which is trying to convince the United States Congress to pass laws that will protect jobs from being outsourced. The Union is also lobbying hard to get the working visa, especially H1B regulations tightened so that whatever jobs stay in America goes to Americans. (Perez, 2005, p.4) Although it concerns us that the Unions are painting outsourcing as the sole reason for job losses in the IT industry, while they turn a blind eye to other reasons like stagnating industry, high costs and increasing competition from foreign-based companies. It would be better for the industry and also for the IT professionals if they start looking at the whole picture instead of targeting outsourcing as the sole evil.

    Depleting IT Talent Pool in USA

    To understand why outsourcing is happening we must realize that the USA has a fast depleting talent pool in technical fields like Computer Science and Physics. So the companies are forced to seek talent outside the country or to send the job to country where there is a large talent pool. India and China are the best examples for this. India has a large population of engineering graduates who have refined technical skills and are able to do the job for less. Also China produces largest number of Computer engineers every year. So to compete against them United States should try to encourage its students to enter technical fields and should also introduce courses in schools and universities to increase technical skills. The report "Inside the Debate over Outsourcing Information Technology Service Jobs Overseas," published by Manufacturing News, talks about the issue of talent shortage in America. The reports also discusses about the rising number of job protection groups, some of whom have websites; although these groups are trying to bring into focus the job loss and economic hardships caused to the American workers by outsourcing, some of their sites have included racist and biased remarks. And instead of using reasons they are resorting to insulting the foreigners who are talking their job overseas. (Manufacturing News, 2005, p.6)

    Having discussed in length about the issues in outsourcing like security concerns, questions on job loss, depleting talent pool in America, and others, we now move our discussion to the outsourcing destinations and the IT infrastructure in those destinations. Outsourcing Destinations India and China have emerged as the leading destination IT job outsourcing. For out study we did an analysis of China as an outsourcing destination.

    The report "Country Analysis: China" talks about China as an outsourcing destination. The highlights of the report have been summarized as follows: The software outsourcing market in China is a US$1.5 billion market with annual growth rate of about 35%. The present position of China is where India used to be 12 years ago. The growth in this sector is fuelled by the large supply of low-cost and qualified manpower and a large internal market. Although the Chinese market is promising it is suffering from some serious problems like the lack of English language proficiency among the programmers and managers, the Chinese companies do not have established quality control procedure like their Indian counterparts. Also the large problem of software piracy in China is not helping it to become a credible destination for software development. The Chinese government is launching programs to encourage and develop the software industry. But it does not have a good international image because of its un-democratic style of governance and many European companies and US companies are hesitant of doing business in China because of this.

    Although China has a large supply of IT professionals, those qualified in software engineering and software are very limited because the Chinese universities still emphasize the traditional engineering fields like mechanical engineering and electrical engineering. Also, China has made great improvements in the telecommunication infrastructure but the developments are concentrated in the big cities and near the costal regions. The heartland and the rural areas are still far behind. This limits the Chinese market for software sales and development. We can see that China is a promising destination for IT outsourcing, but then it has some problems too. The country is trying to take the position India has in the outsourcing market, which it may be able to if we look at the IT infrastructure and other surrounding issues affecting IT development in the South Asian market.

    A report titled "Struggling with the Digital Divide, Internet Infrastructure, Policies and Regulations," published in South Asia Net, talks about the problems facing the South Asian IT industry. The highlights of the report can be summarized as follows:

    The Internet made way to the Sou

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