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Digg it UP - Case Study; Public Relations for Utility Companies
Remember, the few days back there was a zero size in clothing, but you may get shocked if you find size smaller than zero. It’s true – now fashion designers are coming up with collections sizing minus zero.Don’t have an idea of a minus-zero size women? Well, a good example is the socc
ELECTRIC COMPANY: Electric companies have employees who are often in boom trucks and are at a great vantage point looking down at situations from 30 feet in the air. All the while they have two-way communication via walkie-talkie. They tend to have some of the largest fleets in the ar
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This of course is all well and good, but Utility Companies can do more; sometimes you see their logo on the back of a 10K run T-shirt and this is good also. In this case study I wish to pitch the idea of Utility Companies sponsoring or participating in Mobile Neighborhood Watch Patrols and becoming the eyes and ears of the community to reduce crime. Below are some reasons why it is a good idea to include Utility Companies in a community policing effort and receive the public relations goodwill for doing so.
GAS COMPANY: The gas company can really be of great service. They have meter readers that go into neighborhood with scanning devises to read meters and some still have walkers, which go into the actual yards of residents. They may also be willing to put into their bills that they are helping with your neighborhood watch program thus helping alert consumers and public of this program.
ELECTRIC COMPANY: Electric companies have employees who are often in boom trucks and are at a great vantage point looking down at situations from 30 feet in the air. All the while they have two-way communication via walkie-talkie. They tend to have some of the largest fleets in the are
Most of us would like to be better communicators. As leaders, co-workers, team members and in all of the other roles we play both professionally and personally, we know that communication is a major key to success.When we are frustrated or stymied by something, often better communica
This of course is all well and good, but Utility Companies can do more; sometimes you see their logo on the back of a 10K run T-shirt and this is good also. In this case study I wish to pitch the idea of Utility Companies sponsoring or participating in Mobile Neighborhood Watch Patrols and becoming the eyes and ears of the community to reduce crime. Below are some reasons why it is a good idea to include Utility Companies in a community policing effort and receive the public relations goodwill for doing so.
GAS COMPANY: The gas company can really be of great service. They have meter readers that go into neighborhood with scanning devises to read meters and some still have walkers, which go into the actual yards of residents. They may also be willing to put into their bills that they are helping with your neighborhood watch program thus helping alert consumers and public of this program.
ELECTRIC COMPANY: Electric companies have employees who are often in boom trucks and are at a great vantage point looking down at situations from 30 feet in the air. All the while they have two-way communication via walkie-talkie. They tend to have some of the largest fleets in the ar
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GAS COMPANY: The gas company can really be of great service. They have meter readers that go into neighborhood with scanning devises to read meters and some still have walkers, which go into the actual yards of residents. They may also be willing to put into their bills that they are helping with your neighborhood watch program thus helping alert consumers and public of this program.
ELECTRIC COMPANY: Electric companies have employees who are often in boom trucks and are at a great vantage point looking down at situations from 30 feet in the air. All the while they have two-way communication via walkie-talkie. They tend to have some of the largest fleets in the ar
Imagine your blood racing as the previously closed doors of the executive suites magically open … because you know the secret words.The words that establish trust, build your credibility as the authority, and compel the decision maker to meet with you and only you.The words tha
ELECTRIC COMPANY: Electric companies have employees who are often in boom trucks and are at a great vantage point looking down at situations from 30 feet in the air. All the while they have two-way communication via walkie-talkie. They tend to have some of the largest fleets in the ar
One of my favorite things to write about is the topic of leadership and one of my favorite business theorists is Peter Drucker. Peter Drucker has authored more than 35 books and is considered by many to be the founding father on the study of management practices. In this blog post I will bre
ELECTRIC COMPANY: Electric companies have employees who are often in boom trucks and are at a great vantage point looking down at situations from 30 feet in the air. All the while they have two-way communication via walkie-talkie. They tend to have some of the largest fleets in the area and have lots of divisions, which do everything from installation to customer service and education.
UTILITY COMPANY: There are other utility companies in different areas covering a wide variety of services. Different areas have special needs and have utility companies set up to serve those needs. Check to see in your phone book if you have other utility companies, which are not listed here that can help with your program, its coverage, and scope. It makes sense to consider adding community policing to the list of public relations plans and efforts. It will unite the community with the Public Utility and let the citizens know that the Utility Companies are on their team in keeping everyone safe. Consider all this in 2006.
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