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  • Digg it UP - Financial Planners Get Free Publicity With Email

    Writing Your Business Plan
    Writing a business plan can be quite a difficult task for individuals new to the world of entrepreneurship. However taxing this task may prove, it is essential for the devel
    eporter an attachment of any kind. Many news organizations, fearful that their technically unsavvy staff will introduce a virus, prevent staff from receiving attachments. Usually they accomplish this by deleting the whole email.

    If you want your email to be rea

    How To Come Up With A Business Idea
    There’s nothing more frustrating than wanting to start your own business, but not having the right idea. Maybe you’ve come up with several ideas, but not hit on the one that’
    In previous articles for marketing-minded financial planners, I've discussed what to say to a reporter over the telephone.

    However, if you are phone-shy or time-challenged, it's better to send an email than to do nothing.

    Many reporters favor e-mail anyway, so use it. Call the media outlet or check its staff listing to get the reporter’s email address. Sometimes reporters email addresses are at the bottom of their article in the newspaper—or linked to in the online version of the outlet. It’s rarely a secret.

    Again, offer practical story ideas – one or two max per e-mail. Summarize your best story idea in the ‘subject’ line of the email.

    Be specific. In fact, spend as much time composing that subject line as you do the entire body of your message. It's that important.

    Reporters get dozens of emails per day, and struggle with spam just like the rest of us, so make sure that your email doesn't look like spam. Avoid any words (you know what they are) that would be likely to set off a spam blocker.

    And never, ever send a reporter an attachment of any kind. Many news organizations, fearful that their technically unsavvy staff will introduce a virus, prevent staff from receiving attachments. Usually they accomplish this by deleting the whole email.

    If you want your email to be read

    An Offer You Can't Refuse
    Many of us have heard the term “down-sizing”. Down-sizing in corporations has taken it’s toll on the American worker. Many people, ranging in age from their late 40s to ear
    y, so use it. Call the media outlet or check its staff listing to get the reporter’s email address. Sometimes reporters email addresses are at the bottom of their article in the newspaper—or linked to in the online version of the outlet. It’s rarely a secret.

    Again, offer practical story ideas – one or two max per e-mail. Summarize your best story idea in the ‘subject’ line of the email.

    Be specific. In fact, spend as much time composing that subject line as you do the entire body of your message. It's that important.

    Reporters get dozens of emails per day, and struggle with spam just like the rest of us, so make sure that your email doesn't look like spam. Avoid any words (you know what they are) that would be likely to set off a spam blocker.

    And never, ever send a reporter an attachment of any kind. Many news organizations, fearful that their technically unsavvy staff will introduce a virus, prevent staff from receiving attachments. Usually they accomplish this by deleting the whole email.

    If you want your email to be rea

    Service Businesses Can Learn a Lot from Manufacturing
    Many service businesses appear to be operating efficiently enough. But are they really, having been in the service business and worked along side the Manufacturing Sectors of
    ain, offer practical story ideas – one or two max per e-mail. Summarize your best story idea in the ‘subject’ line of the email.

    Be specific. In fact, spend as much time composing that subject line as you do the entire body of your message. It's that important.

    Reporters get dozens of emails per day, and struggle with spam just like the rest of us, so make sure that your email doesn't look like spam. Avoid any words (you know what they are) that would be likely to set off a spam blocker.

    And never, ever send a reporter an attachment of any kind. Many news organizations, fearful that their technically unsavvy staff will introduce a virus, prevent staff from receiving attachments. Usually they accomplish this by deleting the whole email.

    If you want your email to be rea

    Have You Sold Your Internal Customers?
    You can make the sale. You know your core message. You know your target market inside out, right?But if you have even one employee than you've got another sales job to

    Reporters get dozens of emails per day, and struggle with spam just like the rest of us, so make sure that your email doesn't look like spam. Avoid any words (you know what they are) that would be likely to set off a spam blocker.

    And never, ever send a reporter an attachment of any kind. Many news organizations, fearful that their technically unsavvy staff will introduce a virus, prevent staff from receiving attachments. Usually they accomplish this by deleting the whole email.

    If you want your email to be rea

    Brand Identity: Picture it with Power
    Your vision is clear, you’ve identified your product; now BRAND it! What’s the purpose?Your BRAND identifies your product as belonging to you. When I write an article
    eporter an attachment of any kind. Many news organizations, fearful that their technically unsavvy staff will introduce a virus, prevent staff from receiving attachments. Usually they accomplish this by deleting the whole email.

    If you want your email to be read, include a compelling subject line, and no attachment.

    HTTP = HTML link (for blogs, profiles,phorums):
    <a href="http://www.diggitup.net/article/34010/diggitup-Financial-Planners-Get-Free-Publicity-With-Email.html">Financial Planners Get Free Publicity With Email</a>

    BB link (for phorums):
    [url=http://www.diggitup.net/article/34010/diggitup-Financial-Planners-Get-Free-Publicity-With-Email.html]Financial Planners Get Free Publicity With Email[/url]

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