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  • Digg it UP - Business Owner's Essentials - The 5 Biggest Challenges for Today's Business Owner

    Trade Show Lead Tracking
    Enter Your Leads – Your ROI Depends on It! If your company is asking what your trade show ROI is (and if they haven't been already – they will be!), you need to have a system in place for lead tracking. Most companies have some type of sales database in place – ACT, Goldmine and Sales Voodoo are a few of the more widely used programs that provide many great ways to track leads. If you don't have a system like this in place, get one! Manual tracking can be inaccurate to say the least, and is only as good as its keeper. Keepers may come and go, but a computer-based sales lead database program should be around for a long time to come.For all of your show leads, try to get these into your system as soon as possible, and tag them with the show name and date. This will make it easier to run a report later s
    ing to what they’re telling you; Not taking up proper references when recruiting; Not adopting good, consistent and fair HR policies within the company.

    Many business owners find that employee issues are the number one drain on their time and attention. And often the issues don't get resolved and lead to litigation and expensive legal bills.

    The first key is to recruit high quality people, who are smarter than you, who are motivated to build and grow your business

    Setting Up Your Home Office- Things to Consider
    With the number of telecommuters increasing every year and the amount of workers who bring work home with them at night or on weekends, it's no surprise that more and more folks are setting up an office at home.For some, putting together a home office is as simple as purchasing a laptop and having a free outlet. They can work anywhere. For others, it isn't quite that easy.What you'll need for a home office depends on a number of things: how your office will be used, how often you'll be using the space, specific job requirements, family circumstances, space limitations, and budget. For some, inevitably, other considerations will arise during the planning phase.Perhaps most important is to consider how your office will be used. Someone setting up a home office to pay bills and write letters will h
    Some of these challenges have been around since business began and others are new ones that are being faced as technology and the marketplace evolves. As a business owner, you need to be sure that you are handling each of these effectively and looking out for where they might destroy your business.

    1. Cashflow Management

    This is the number one essential for all businesses, no matter what stage they are at. Even the most successful businesses can fail if they take their eye off the ball on cash. Your cashflow is the difference between how fast money comes into your business from your customers and how fast you pay it out to your staff, your suppliers and the tax man.

    Many business owners don’t realise that their cashflow can be at most risk when they are growing fast or taking on big orders. This happens because in most businesses products and raw materials have to be bought and paid for before they can be provided to customers and billed. This is also similar for services, where your employees and contractors have to be paid at the end of the month but the client may not be billed until the following month or when a job is completed. And they may not pay you until some time after that.

    In periods of high growth your costs can go up and out of the door long before the cash from the increased sales comes in. And suddenly you find you have a cash crisis on your hands.

    2. Your staff

    Your employees can make or break your business. When you choose the right ones they can massively add to the value of your business. When you get the wrong ones they can be a drain on your time, your money and they can hold back your business.

    The usual mistakes made include recruiting people who are not as smart as you so that they make you look good; Hiring too fast and firing too slowly; Not investing in training and development for your staff; Not listening to what they’re telling you; Not taking up proper references when recruiting; Not adopting good, consistent and fair HR policies within the company.

    Many business owners find that employee issues are the number one drain on their time and attention. And often the issues don't get resolved and lead to litigation and expensive legal bills.

    The first key is to recruit high quality people, who are smarter than you, who are motivated to build and grow your business a

    Role of the UPS Store in the UPS System
    When is my box going to be delivered to me? This is a common question fielded by The UPS Store employees. The fact is that The UPS Store locations have nothing to do with delivering packages. Their role in the UPS system is to facilitate shipping.The local hub facility is responsible for delivering packages to the local area. They receive tractor trailer loads of packages to be sorted and loaded onto trucks throughout the night so that when the drivers come in, they can begin their delivery route.Of course, Air delivery packages have priority. Since they generally have a 10:30 a.m. guaranteed delivery time, these packages have to be delivered first. Since it is easier to find businesses, commercial establishments are the next priority. Businesses generally close by 5:00 p.m., so UPS tries to get these pack
    y take their eye off the ball on cash. Your cashflow is the difference between how fast money comes into your business from your customers and how fast you pay it out to your staff, your suppliers and the tax man.

    Many business owners don’t realise that their cashflow can be at most risk when they are growing fast or taking on big orders. This happens because in most businesses products and raw materials have to be bought and paid for before they can be provided to customers and billed. This is also similar for services, where your employees and contractors have to be paid at the end of the month but the client may not be billed until the following month or when a job is completed. And they may not pay you until some time after that.

    In periods of high growth your costs can go up and out of the door long before the cash from the increased sales comes in. And suddenly you find you have a cash crisis on your hands.

    2. Your staff

    Your employees can make or break your business. When you choose the right ones they can massively add to the value of your business. When you get the wrong ones they can be a drain on your time, your money and they can hold back your business.

    The usual mistakes made include recruiting people who are not as smart as you so that they make you look good; Hiring too fast and firing too slowly; Not investing in training and development for your staff; Not listening to what they’re telling you; Not taking up proper references when recruiting; Not adopting good, consistent and fair HR policies within the company.

    Many business owners find that employee issues are the number one drain on their time and attention. And often the issues don't get resolved and lead to litigation and expensive legal bills.

    The first key is to recruit high quality people, who are smarter than you, who are motivated to build and grow your business

    Factoring is Not Always About Cash Flow Problems, For Many It's About Growth
    Even though Factoring is an extremely common business practice in Europe, many American business people have never heard of it or used it. Factoring has been practiced for centuries; the Romans sold promissory notes at a discount and the Pilgrims journeys to America were financed by advances from a Factor who provided the funds to pay for the journey. The Pilgrims repaid the money with earnings from America. The word "factor" comes from Latin, the language of Rome. It means "to do" or "to make."Even the United State Congress acknowledges and supports factoring with the passing of the Assignment of Claims Act, (31 U.S.C.3727) which states that “Contractor or its assignee may assign its rights to receive payment due as a result of performance” to a financing institution. This is the assignment of invoices, kn
    tomers and billed. This is also similar for services, where your employees and contractors have to be paid at the end of the month but the client may not be billed until the following month or when a job is completed. And they may not pay you until some time after that.

    In periods of high growth your costs can go up and out of the door long before the cash from the increased sales comes in. And suddenly you find you have a cash crisis on your hands.

    2. Your staff

    Your employees can make or break your business. When you choose the right ones they can massively add to the value of your business. When you get the wrong ones they can be a drain on your time, your money and they can hold back your business.

    The usual mistakes made include recruiting people who are not as smart as you so that they make you look good; Hiring too fast and firing too slowly; Not investing in training and development for your staff; Not listening to what they’re telling you; Not taking up proper references when recruiting; Not adopting good, consistent and fair HR policies within the company.

    Many business owners find that employee issues are the number one drain on their time and attention. And often the issues don't get resolved and lead to litigation and expensive legal bills.

    The first key is to recruit high quality people, who are smarter than you, who are motivated to build and grow your business

    What About Bob? Further Lessons in Implementing a Diversity Strategy
    A recent movie starring Richard Dreyfus and Bill Murray tells the story of a man desperately trying to be included as a member of his psychiatrist's family. Whenever the doctor attempted to exclude him, his family would respond by asking, "What about Bob?"In the midst of all the work relating to diversity in the workplace, one group often gets excluded. When affirmative action categories are closely examined, we find that nearly everyone is covered in some way except this group. In discussions of equity, this group is excluded. As we struggle with ways to break through the glass ceiling, they are the ones on the other side. In our quest to value differences, we often fail to account for and honor their differences. I speak of course of the non-immigrant, non-Hispanic, able-bodied, heterosexual, white ma
    ff

    Your employees can make or break your business. When you choose the right ones they can massively add to the value of your business. When you get the wrong ones they can be a drain on your time, your money and they can hold back your business.

    The usual mistakes made include recruiting people who are not as smart as you so that they make you look good; Hiring too fast and firing too slowly; Not investing in training and development for your staff; Not listening to what they’re telling you; Not taking up proper references when recruiting; Not adopting good, consistent and fair HR policies within the company.

    Many business owners find that employee issues are the number one drain on their time and attention. And often the issues don't get resolved and lead to litigation and expensive legal bills.

    The first key is to recruit high quality people, who are smarter than you, who are motivated to build and grow your business

    Color Printing
    Color printing furnishes reproduction of images and text in color, which cannot be produced in monochrome printing processes. The technique is also referred to as four-color process printing when only CMYK, i.e., cyan, magenta, yellow, and black are used while printing. Six-color process printing is another method of color printing that involves addition of orange and green colors to the traditional CMYK color scheme, making possible more vibrant color combinations.However, a series of steps are involved in the color printing process to generate a quality color reproduction. Color separation is the most primary step, which is accomplished with the help of digital imaging technology wherein the original artwork is digitally scanned and separated into red, green, and blue components. Digital imaging technology has
    ing to what they’re telling you; Not taking up proper references when recruiting; Not adopting good, consistent and fair HR policies within the company.

    Many business owners find that employee issues are the number one drain on their time and attention. And often the issues don't get resolved and lead to litigation and expensive legal bills.

    The first key is to recruit high quality people, who are smarter than you, who are motivated to build and grow your business and which come with a good track record. Also, always take up references and carefully check CVs or Resum?s for any gaps or inconsistencies.

    The next key is to treat your staff fairly and reward them for good work. Whatever you measure and reward will get done more, so consider this carefully. Create clear and consistent policies for employee development and training and make sure you allow good time for one-to-one reviews where the discussion is allowed to be open and frank.

    And above all, keep the lines of communication open and clear and trust them.

    3. Getting Noticed in a Crowded Market

    You may have a great product or service but unless your potential customers know what you provide you’ll never have a great business. You need to get out into the market and deliver your message to the people you want as customers.

    The challenge comes with the fact that today people receive an average of 3,000 marketing messages a day. And they’ve become immune to many of them. Your job is to be able to cut through all those messages and stand out enough to get noticed by your customer.

    The best way to achieve this is by focussing on a niche. This way you can target your marketing with a laser focus to match you’re desired customers directly. And when you specifically target your prospects with a message that is tailored to them and their needs, they’re far more likely to take notice and listen.

    The standard reaction to this is to worry that by focussing on one niche you could miss out on other customers. The reality is that the scatter gun approach that throws your message out to anyone and everyone is extremely hit and miss in its results. And it rarely works now because the message becomes so generic that it no-one believes it applies to them. Remember, you can always select another niche once you’ve worked the first one. So you can eventually get to

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