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Digg it UP - Speak to Influence Mini-course; Part 4 of 5
As a business owner, you have the option of taking several different approaches to handling your Marketing and Advertising. You may choose to handle the responsibility yourself, with the idea that no one understands your business quite the way you do.. You may also consider hiring a full time marketing manager or even assigning the tasks, as they arise, to someone already working within your organization. Consider this… When your business needs plumbing work do you do it yourself? Hire a plumber to be on staff full time? Or ask your accountant to handle it?Call in the Experts.Though some advertising and marketing ventures seems simple enough to be handled ‘’in house’’, nothing is as costly as a marketing misfire. Not only may you be sending out the wrong messages, to the wrong markets, but also by the time you catch it, your budget may be in no shape to recover and redirect. The truth is, no one can do the job as effectively and efficiently as someone who lives and breathes the industry everyday. Plus, the added perk of consistent media contacts that will prove to be financially be
Now that we know we need to consider how we say something let take a look at some real distractions to the receiver of our message when we talk on the telephone.
2. GOOD AND BAD TELEPHONE HABITS
Here are some big telephone turn-offs. There may be more but here are some important ones from my list.
What you do while talking on the phone affects how you sound to the person you’re talking to. Your message may no
Set goals for your small business, write them down on paper and commit yourself to them! If you do, you will come out as a successful small business entrepreneur!The everyday small business operations such as : keeping up with email, maintain your web site, checking traffic statistics, surf the web for new ideas etc, may consume the time you need to use for necessary actions developing your small business. If you don't watch it, it might have a very negative impact on your ability to achieve your goals.Now, how do you take your business all the way? How can you avoid to be distracted from what you have to do? Create a Five Tasks a day schedule! Do five small tasks every day that help take your small business one step at the time closer to your goals.Create An Action PlanWhen you define what you want to achieve with your small business, spend some extra time to write down the steps you need to take. Make a blueprint which states exactly what you want to achieve, and what you have to do to reach your goals. Make it clear what is most important. In what order should it be
1. Why your telephone voice is important
2. Bad telephone habits and telephone tips
3. How to leave a great voicemail message
4. How to script your out-going message
1. WHY YOUR TELEPHONE VOICE IS IMPORTANT
Most business relationships strongly rely on the telephone as a communication tool. It is very important to consider how we sound on the telephone, as the tone and pitch and the emphasis that we use affect how our message is received.
Most people determine the meaning of what you say more from how the words are stated rather than from the words themselves. A large part of the content of your message lies in how you say it rather than what you say.
Consider the following sentence. Notice what happens when the emphasis is put on different words. Say these sentences out loud to really emphasize how the meaning changes.
I did not break that dish.
(I did not do it. Someone else did it.)
I did not break that dish.
(I did not do it.)
I did not break that dish.
(I did not do it.)
I did not break that dish.
(It may have been cracked but not broken)
I did not break that dish.
(I broke another dish.)
I did not break that dish.
(I broke something else.)
In each case, with the emphasis on a different word, the sentence has a different meaning. The meaning, as heard by the listener, will be different (sometimes very different) in each case.
It is important to realize that we are only broadcasting our message. It is also being received. There is sometimes a big difference in what we feel we have broadcast versus what is actually received.
Now that we know we need to consider how we say something let take a look at some real distractions to the receiver of our message when we talk on the telephone.
2. GOOD AND BAD TELEPHONE HABITS
Here are some big telephone turn-offs. There may be more but here are some important ones from my list.
What you do while talking on the phone affects how you sound to the person you’re talking to. Your message may not
The internet has somewhat opened up a can of worms when it comes to finding the best small business ideas.See, on one side we have thousands of pages of information on just about any business idea you can think about. But on the other side, if you listen to these marketers and authors...just about every idea under the sun is fool-proof and becoming wealthy as a business owner is just about certain and failure impossible.The thing is, there are too many folks out there on the internet selling hope when what you're often getting is a bag of goods.The hope that you can soon tell your boss to get lost.Hope you can work in your pajamas and spend 90% of your time playing with your kids while the bucks pour in the door.Hope you can buy that fancy car withing a month or two.The funny thing is...it takes more than a $47 ebook and a little will to be on your way to millions.But the fact is, not every business idea is a good one for you personally just because someone shows you the checks they made online.This "hard sell" of hope is nothing new. In fac
Most people determine the meaning of what you say more from how the words are stated rather than from the words themselves. A large part of the content of your message lies in how you say it rather than what you say.
Consider the following sentence. Notice what happens when the emphasis is put on different words. Say these sentences out loud to really emphasize how the meaning changes.
I did not break that dish.
(I did not do it. Someone else did it.)
I did not break that dish.
(I did not do it.)
I did not break that dish.
(I did not do it.)
I did not break that dish.
(It may have been cracked but not broken)
I did not break that dish.
(I broke another dish.)
I did not break that dish.
(I broke something else.)
In each case, with the emphasis on a different word, the sentence has a different meaning. The meaning, as heard by the listener, will be different (sometimes very different) in each case.
It is important to realize that we are only broadcasting our message. It is also being received. There is sometimes a big difference in what we feel we have broadcast versus what is actually received.
Now that we know we need to consider how we say something let take a look at some real distractions to the receiver of our message when we talk on the telephone.
2. GOOD AND BAD TELEPHONE HABITS
Here are some big telephone turn-offs. There may be more but here are some important ones from my list.
What you do while talking on the phone affects how you sound to the person you’re talking to. Your message may no
Queens - November, 2006—Angie Parlionas was always fond of lip gloss as a child, constantly reapplying it throughout the school day, so she thought, “wouldn’t it be great if the lip gloss could be permanently attached to me?” That was the day YOYO Lip Gloss was born. The lip gloss, made in five different shades, is attached to a retractable reel that clips onto your jeans, making it easily accessible.The groundwork of her project began with a search to confirm no other similar product was currently on the market. When no exact matches were found, Angie proceeded to build a business plan, based on what she had learned in Professor Larry Boone’s Entrepreneurship class in 2003. This plan helped her to determine profit potential, industry and target consumer information, and growth potential within the US cosmetics industry.Outlined in her plan, Angie estimated that the female teen, tween and young adult segments, aged 8 to 24, will reach $34 million in 2010 and that this same market accounts for 20% of all US cosmetic sales.To create the vision of YOYO Lip Gloss, Angie h
I did not break that dish.
(I did not do it. Someone else did it.)
I did not break that dish.
(I did not do it.)
I did not break that dish.
(I did not do it.)
I did not break that dish.
(It may have been cracked but not broken)
I did not break that dish.
(I broke another dish.)
I did not break that dish.
(I broke something else.)
In each case, with the emphasis on a different word, the sentence has a different meaning. The meaning, as heard by the listener, will be different (sometimes very different) in each case.
It is important to realize that we are only broadcasting our message. It is also being received. There is sometimes a big difference in what we feel we have broadcast versus what is actually received.
Now that we know we need to consider how we say something let take a look at some real distractions to the receiver of our message when we talk on the telephone.
2. GOOD AND BAD TELEPHONE HABITS
Here are some big telephone turn-offs. There may be more but here are some important ones from my list.
What you do while talking on the phone affects how you sound to the person you’re talking to. Your message may no
Generally speaking, the IT industry is young compared to other disciplines such as medicine and law. Employers are often more concerned with work experience, enthusiasm, achievement, extra-curricular activities, and of course reliability rather than degree content. Aline Cumming, a consultant in IT and Education suggests that career changers need not worry about having a first degree in IT or Computer Science, citing that many employers provide training for new recruits in the specific technologies used within the work place and provide additional personnel tooling as newer technologies come on board. But there are also many ways in which you can ease your entry into the IT field while increasing your prospects to be successful at a career change. If you are seriously considering a new career path, try to broaden your experience and familiarity with what is happening in the industry today by taking advantage of additional training or even part time training. There are many opportunities to take courses in specific IT technologies at the community college or university level. It is often
(I broke something else.)
In each case, with the emphasis on a different word, the sentence has a different meaning. The meaning, as heard by the listener, will be different (sometimes very different) in each case.
It is important to realize that we are only broadcasting our message. It is also being received. There is sometimes a big difference in what we feel we have broadcast versus what is actually received.
Now that we know we need to consider how we say something let take a look at some real distractions to the receiver of our message when we talk on the telephone.
2. GOOD AND BAD TELEPHONE HABITS
Here are some big telephone turn-offs. There may be more but here are some important ones from my list.
What you do while talking on the phone affects how you sound to the person you’re talking to. Your message may no
IntroductionBefore some years there was no concept of readymade garments only custom made clothes were there. In economically backward families, the women of the family use to stitch the garments, and families from upper class get garments stitched by the tailors. The professional fit of the garment itself suggested the class differentiation.But now-a-days sewing clothes at home have become more of a hobby and leisure activity and people prefer readymade garments and tailor made clothes. Buying ready-to-wear garments has become more economical than getting the clothes custom stitched. Since specially made clothes require more money and time as the tailor has to individually take measurements, do the designing and stitch garments.The major breakthrough in garment manufacturing came during the starting of 20th century. The tailors instead of making customized clothes for their customers, began to grade the sizes, i.e. a set of standard sizes that would suit maximum number of people. However due to industrialization and invent of power looms the costs of ready-made garments were
Now that we know we need to consider how we say something let take a look at some real distractions to the receiver of our message when we talk on the telephone.
2. GOOD AND BAD TELEPHONE HABITS
Here are some big telephone turn-offs. There may be more but here are some important ones from my list.
What you do while talking on the phone affects how you sound to the person you’re talking to. Your message may not come across well if you are doing any of the following. Therefore, when speaking on the phone, do not:
• Cradle the telephone between your shoulder and ear. It has a tremendously negative impact on the quality of your voice.
It may put unnatural pressure on your larynx. The risk of dropping the phone may distract you from what you’re saying. This tenuous position keeps the mouthpiece from remaining steady, and when the mouthpiece moves, it sounds to the person on the other end like your tone and pitch are varying unnaturally
• Overuse the speaker phone. I once had a colleague that used the speaker phone for every call. There were occasions when I thought I was speaking only with him and then later learned that others were also in the room. On most occasions this may be fine but there is always the chance that your message may then be overheard by the wrong person or taken the wrong way by someone else in the room without the necessary background to fully understand what you meant.
If you are going to use a speaker phone, make sure that everyone in the room introduces themselves. This is a common courtesy.
• Use a grouchy voice.
• Have sloppy body language. The way you are standing or sitting reflects your attitude, and, this can be understood over the telephone. Leaning back in the chair with your feet up can be detected. If you can convey a smooth and confident tone this way then fine. My general advice, however, is to be careful with the positioning of your body even on the telephone. If you are hunched over your computer terminal or slouched over your desk you will not sound as good as you could. I often stand when I want to boost the quality and authority of my voice when using the telephone. Avoid having bad body language or post
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