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    Creativity and Innovation Management - Feasibility
    Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be defined as consisting of a
    value to your customers, however, if they don't feel the same way - then sister -you have a BIG PROBLEM!

    So what is a girl to do?

    This is a great time of year to whip together a survey and send it out to your customer base.

    A great one to use is www.surveymonkey.com and don't be spoon-feeding your customers with questions that support your own

    Buy Glow Sticks
    Glow sticks are fun, innovative and inexpensive to buy. They are also quite short-lived. Some may live for a number of days, but glow sticks are known more for burning out within just a couple of hours. Their life depends on the temperature and the amount of chemicals tha
    I was driving my 8-year old niece and her little friend to a birthday party the other day.

    They were chatting (as little girls do) about dogs, their dolls, world peace and what they would do if they were the head of the country (I kid you not!)

    Keegan was telling us how she had recently sold her Barbie doll collection in the classified section of the newspaper. She said she had sold it for $100 even though she thought it was worth $500.

    I asked her."Why did you sell it for such a good price?"

    She said...

    "Customers don't want to buy greedy things from greedy people"

    You know what I was doing of course...I pulled the car over so I could find a piece of scrap paper and a pen to write her quote down!

    Are There Some "Greedy Gum-Drop" Areas In Your Business?

    As Keegan, our 8-year old marketing genius identified, customers quickly grow tired of people who continually seem to be after the quick buck.

    Most business owners or sales people don't mean to look like that...it just kind of sneaks up on them.

    It happens because of the usual suspects - lack of time, money, energy or resources. (has it ever happened to you?)

    However, that doesn't mean much in the eyes of the customer. And they start feeling like you are a little."SCROOGEY."

    What's Your Customer's Perception Of YOU?

    Everything in selling is based upon perception.

    You may feel you're offering tremendous value to your customers, however, if they don't feel the same way - then sister -you have a BIG PROBLEM!

    So what is a girl to do?

    This is a great time of year to whip together a survey and send it out to your customer base.

    A great one to use is www.surveymonkey.com and don't be spoon-feeding your customers with questions that support your own

    Create Your Dynamic Elevator Speech
    So, what’s an elevator speech, and how do you get one?What Is It?An elevator speech is a short (15-30 second, 150 word) sound bite that succinctly and memorably introduces you. It spotlights your uniqueness. It focuses on the benefits you provid
    newspaper. She said she had sold it for $100 even though she thought it was worth $500.

    I asked her."Why did you sell it for such a good price?"

    She said...

    "Customers don't want to buy greedy things from greedy people"

    You know what I was doing of course...I pulled the car over so I could find a piece of scrap paper and a pen to write her quote down!

    Are There Some "Greedy Gum-Drop" Areas In Your Business?

    As Keegan, our 8-year old marketing genius identified, customers quickly grow tired of people who continually seem to be after the quick buck.

    Most business owners or sales people don't mean to look like that...it just kind of sneaks up on them.

    It happens because of the usual suspects - lack of time, money, energy or resources. (has it ever happened to you?)

    However, that doesn't mean much in the eyes of the customer. And they start feeling like you are a little."SCROOGEY."

    What's Your Customer's Perception Of YOU?

    Everything in selling is based upon perception.

    You may feel you're offering tremendous value to your customers, however, if they don't feel the same way - then sister -you have a BIG PROBLEM!

    So what is a girl to do?

    This is a great time of year to whip together a survey and send it out to your customer base.

    A great one to use is www.surveymonkey.com and don't be spoon-feeding your customers with questions that support your own

    Security Guards For Your Peace Of Mind
    Security has become an inevitable part of today's dynamic world. Here comes the role of security guards. A security guard, otherwise known as security officer, is of supreme importance in almost all such arenas as physical security of personnel, monitoring specialized eve
    er quote down!

    Are There Some "Greedy Gum-Drop" Areas In Your Business?

    As Keegan, our 8-year old marketing genius identified, customers quickly grow tired of people who continually seem to be after the quick buck.

    Most business owners or sales people don't mean to look like that...it just kind of sneaks up on them.

    It happens because of the usual suspects - lack of time, money, energy or resources. (has it ever happened to you?)

    However, that doesn't mean much in the eyes of the customer. And they start feeling like you are a little."SCROOGEY."

    What's Your Customer's Perception Of YOU?

    Everything in selling is based upon perception.

    You may feel you're offering tremendous value to your customers, however, if they don't feel the same way - then sister -you have a BIG PROBLEM!

    So what is a girl to do?

    This is a great time of year to whip together a survey and send it out to your customer base.

    A great one to use is www.surveymonkey.com and don't be spoon-feeding your customers with questions that support your own

    Ace the Interview, Land the Job
    If you truly want to land the pharmaceutical sales career of your dreams then you have to ace the interview. You can’t just show up mind you, you have to entice the interviewer and make them really and truly want to hire you. After all you’re likely vying for a limited po
    he usual suspects - lack of time, money, energy or resources. (has it ever happened to you?)

    However, that doesn't mean much in the eyes of the customer. And they start feeling like you are a little."SCROOGEY."

    What's Your Customer's Perception Of YOU?

    Everything in selling is based upon perception.

    You may feel you're offering tremendous value to your customers, however, if they don't feel the same way - then sister -you have a BIG PROBLEM!

    So what is a girl to do?

    This is a great time of year to whip together a survey and send it out to your customer base.

    A great one to use is www.surveymonkey.com and don't be spoon-feeding your customers with questions that support your own

    Opening a Dollar Store - Weekly Store Maintenance
    If you are opening a dollar store you will soon find that there are many little activities that must be routinely completed. Among those items is the need to complete routine store maintenance. While this is little fun to do it is important to the success of your business
    value to your customers, however, if they don't feel the same way - then sister -you have a BIG PROBLEM!

    So what is a girl to do?

    This is a great time of year to whip together a survey and send it out to your customer base.

    A great one to use is www.surveymonkey.com and don't be spoon-feeding your customers with questions that support your own conclusions.

    Be brave!

    So here's the question to end the year with...

    "Are there any areas in my business where I am being greedy?"( as in a tight-fisted, less than stellar, carving corners at the sake of quality etc. kind of greedy)

    If so...snap out of it!

    Who says?

    Wellllll...Keegan does and so does your bossy Sales Diva.

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