Digg it UP - Business

Non-Verbal Messsages Are More Important Than What The Prospect Says
Effectively reading non-verbal messages can dramatically improve your sales relationships, as well as your sales results.Everyone communicates on two levels. Verbally and non-verbally. Verbal communication, or the spoken words we use, represent a very small portion (less than 10%) of our overall message. People can lie, misrepresent or mislead you with their words. Non-verbal language represents over 50% of our total message.If there is an inconsistency between the verbal message and the non-verbal message you are getting from a prospect, I would advise paying more attent

of the more important things to consider before building your website are:

• Determine the main goal and purpose of your website
• Keep it simple
• Keep the layout and navigation consistent
• Never lose site of your target audience requirements
• Include lots of quality content

Next, most importantly - get your site professionally designed. The cost is really worth it. An unprofessional looking website will only cost you money and turn your potential customers away. A great website will help to make you money.

Use professional images on your site. A great place to get af

Three Steps To Customer Loyalty
As a prime source for repeat business and referrals, your relationships with customers have to be given top priority. After the sale is made is when you can really strengthen the connectivity with your client. This is the time where you can develop unshakable customer loyalty.Loyalty is having a client that sticks with you, even when your competitors come knocking, because your relationship is so strong. That kind of loyalty will weather all kinds of competitive attacks, even better pricing offers, because your clients are buying you and the value you bring to the table.Th

Businesses with no website
What are the chances of trusting a very new small business to provide you with essential products and/or services, when you learn that they are working from their backyard, have no information they can send you, AND they have no website.

Probably not very high.

So how do you present a professional business presence to your customer when you are working from your home office, with a less then zero budget? One of the challenges many new small business owners face is providing the credibility to their customers of a capable, experienced and professional business that can deliver. YOU know you can, but how do you convince everyone else?

A professional website is the solution
The solution is rather simple. If you invest time and a little money into creating a professional looking website, the rewards for your business can be tenfold your initial investment. With a professional looking website, you CAN create the credible illusion of being a much bigger business than you really are, until you actually become your illusion!

Judging a book by its cover
We all know that it’s not really fair to judge a book by its cover, but in business, that is exactly what we must do. A company’s website is often the first impression we have of who we are dealing with. The presentation and “look and feel” of a website may be the only tangible evidence we have of the credibility of a business.

We judge instantly if:
• The business looks professional
• If they are a large or small organisation
• If they are able to provide sales assistance and services/products we require
• If they appear to be trustworthy
• If they have credible contact details
• If the information we require is easy to find

We also make more unconscious decisions about a business from their website such as:
• If we relate on an emotional level to the look and feel of the site
• If we feel comfortable dealing with this organisation
• If we trust the presentation of the information.

Creating the illusion with your website
Here are some elements to consider in creating your fabulous online website illusion:

Before you begin, do some research. Look at your competitor’s websites. Determine the ones that seem to work on first impression, and which ones don’t. Can you isolate what elements are making a website look successful and big?

Some of the more important things to consider before building your website are:

Use professional images on your site. A great place to get aff

6 Ways to Use Rebates and Incentives for Increasing Sales
Rebates and incentives are two of the most common methods used to increase your company’s sales. Unlike other advertising strategies, rebates and incentives speak for themselves. Thus, as long as they’re done properly, rebates and incentives are one of the most cost-efficient marketing solutions you can use for your company.How to Make Rebates Work for Your CompanyRebates may either be offered by the manufacturer or retailer but in either case, rebates usually offer products or services at a seemingly lower rate.Tip #1 Calculate CarefullyDon’t just lower the

n deliver. YOU know you can, but how do you convince everyone else?

Creating the illusion with your website
Here are some elements to consider in creating your fabulous online website illusion:

Some of the more important things to consider before building your website are:

Use professional images on your site. A great place to get af

Negotiation Tactic -- Take It Or Leave It
How many times have we heard this commonly used negotiation tactic? The “take it or leave it” tactic is basically an ultimatum designed to prevent further negotiations from taking place. It is almost always a bluff and a challenge to the other side to see who has the stronger nerves. The problem with this tactic is that it causes too much resistance and conflict to facilitate an agreement. This tactic is aggressive and demanding, two things that don’t sit well with your counterpart. What you are basically saying with this tactic is, “Its going to be my way, or no way.” Now the oth

what we must do. A company’s website is often the first impression we have of who we are dealing with. The presentation and “look and feel” of a website may be the only tangible evidence we have of the credibility of a business.

Creating the illusion with your website
Here are some elements to consider in creating your fabulous online website illusion:

Some of the more important things to consider before building your website are:

Use professional images on your site. A great place to get af

Are You Wearing The Right CAP At Work For Success?
Imagine just for a moment enjoying the work you do more than ever before; so much so that you don't count the days to Friday or to your next long awaited vacation. Does that sound like something that's too good to be true? Well, it isn't if you are wearing the right cap at work.There are five specific caps a person can wear at work. Each cap identifies where you are most likely to have the greatest success in the workplace. These caps are based on what I call your primary area gift stream©, or PAGS©. Your PAGS© is the stream where you naturally flow and exp

a business from their website such as:
• If we relate on an emotional level to the look and feel of the site
• If we feel comfortable dealing with this organisation
• If we trust the presentation of the information.

Creating the illusion with your website
Here are some elements to consider in creating your fabulous online website illusion:

Some of the more important things to consider before building your website are:

Use professional images on your site. A great place to get af

Advergaming – Playing to Win
From automobiles to personal hygiene, advergaming can promote a product and capture the time and attention of potential consumers of any age. While adult consumers have the disposable income to spend, consumers under the age of 18 are big marketing targets for companies and the millions of products and services offered. There's no denying the influence a child has on the spending habits of a parent, and advertisers are aware that pulling in the kids pulls in the parents – and their money.According to a recent brandingvoodoo.com posting, nearly 33 million kids and teens between th

of the more important things to consider before building your website are:

Use professional images on your site. A great place to get affordable stock images is at www.istockphoto.com. You can purchase images for use on your website for $1. A well used resource by many web designers!

Always have a contact or enquiries form on your site. You can include your contact details here, but if your address gives away the fact that you are working from home, leave it out. Organise a 1300 or a 1800 number to re-direct to your phone.

Make sure that your contact email addresses reflect your domain name. If you go to a web address at www.mybusiness.com, and the contact email address is phil@hotmail.com, this is a dead give away that you are dealing with a small business.

Here’s another good trick. Have a series of different email addresses for different kinds of enquiries. For example; sales@mybusiness.com for sales enquires, info@mybusiness.com for general enquiries, support@mybusiness.com for help.

Testimonials are always a high credibility factor to include – but they need to be real! Even if you have only had one customer (who of course is happy with your products/services), ask them to provide you with a one or two sentence tribute. The easiest way is to write it for them and ask them to approve it. You can feature this on your home page!

The illusion is complete
With a little thought and creativity, and following a few simple rules, your website illusion is now complete! Your next challenge is to become the illusion. Most successful business people and businesses start with a vision and a goal that is reached by taking risks and projecting a much bigger image of who they really are. Good luck!

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Performance problems and employee discipline processes are frustrating for managers, and performance appraisal for underperforming employees is painful. Here are seven tips for managers to help them address employee discipline and employee performance problems.

NLP is used in all corporate companies all over the world. If you wants your Sales Team to achieve higher targets, change character or behaviour NLP is the only solution.

Business contacts are all important. There are different categories and the influencer/user is the most powerful type of business contact.

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