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  • Digg it UP - Your Small Business Web Site

    There is No Easy Way
    Be careful what you wish for business ownership is hard work. Is there an easy way? Many very successful people in the corporate world are chosen for important assignments and projects at work. They then get frustrated, while trying to become an entrepreneur on the side, they feel that they are too busy working at the corporation to get anywhere in a business of their own.To those who feel this way, I say to you; “and you of course know you should be careful what you wish for.” You see the reality is that there is no easy way..."They lied to us" you see? Or we lied to ourselves. But the freedom to pursue happiness indeed is a great gift, but too it comes with the ultimate responsibility. Owning your own business means that every mis
    f the global ecommerce market! So, how can you reach some of those internet surfers, and how can you capture s
    Come Home Rich - How to Get the Most out of Your Next Conference
    Success in your career depends upon how well you manage your professional development. A prime source of this development comes from being a member of a professional association that relates to your career. As a member, you can attend conferences where you advance your skills and meet people who can help you.Some people, however, treat conferences as a paid vacation. They party, they skip sessions, and they return home with little more than a stack of receipts. That costs them (or their business) money and contributes nothing to professional growth.Here’s how to get the most out of your next conference.Start With a PlanFirst, make a list of your goals for attending the conference. For example, this could
    A web site is a crucial ingredient of your marketing strategy because it can widen your target market to include anyone who has access to a computer and the internet. Almost 60% of Canadians had access to the internet at home in 2003, and around 8 million had regular access to the internet from somewhere, either at home, at work or at school.

    And that’s just in Canada. Ecommerce sales from Canada were $7.2 billion, and we only captured 4% of the global ecommerce market! So, how can you reach some of those internet surfers, and how can you capture so

    Five Musts of Good Customer Service
    Have you ever seen one of the signs regarding customer services that many places of business have hanging up? They say, "Rule Number 1: The customer is always right," and below that, "Rule Number 2: Refer back to rule number 1."Although that's a pointed oversimplification, the statement makes a valid point, and that is the customer is the reason for the business, whatever that business might be. The customer is what keeps the business fueled and running. Without the customer, there would be no business, and keeping customer happy and coming back is of the utmost importance.Though customer service truly can't be simplified into a one-rule overview and the truth is that customers aren't always right, there are some un
    anyone who has access to a computer and the internet. Almost 60% of Canadians had access to the internet at home in 2003, and around 8 million had regular access to the internet from somewhere, either at home, at work or at school.

    And that’s just in Canada. Ecommerce sales from Canada were $7.2 billion, and we only captured 4% of the global ecommerce market! So, how can you reach some of those internet surfers, and how can you capture s

    Attracting and Keeping the Right Graduates
    It’s that time of year again – recruiting and starting the graduates. This whole area is one which needs to be considered and reviewed as it is a major commitment for the organisation. Getting it right can help the future of the business – the alternative is just an expensive waste. In this article I will cover some key points to help you increase your success rate in both getting and keeping the right graduates. I will pose some questions for you to consider at the recruitment phase and ideas or reminders of things to do when they are working for you. The aim is to make the whole process worthwhile for you.I often wonder how many organisations, including professional practices, really do a full opportunity costing of this annu
    e in 2003, and around 8 million had regular access to the internet from somewhere, either at home, at work or at school.

    And that’s just in Canada. Ecommerce sales from Canada were $7.2 billion, and we only captured 4% of the global ecommerce market! So, how can you reach some of those internet surfers, and how can you capture s

    Setting Business Goals - Overcoming the Fear of Failure
    Everyone starts to consider goals for the future when the year comes to an end. You may be in a position where you have been considering starting up your own business, or you may have a business but are ready to take it to the next level, but for one reason or another have been putting off the steps necessary to ‘go there’. You have to set goals to make it reality, however. Often fear is what holds us back from setting goals. What if you fail? Or what if you succeed?? You want it but it scares you terribly!Less than three percent of all Americans have written down goals. Eight out of 10 businesses fail within the first 3 years because a surprising number begin their businesses without creating any plans.They say that
    school.

    And that’s just in Canada. Ecommerce sales from Canada were $7.2 billion, and we only captured 4% of the global ecommerce market! So, how can you reach some of those internet surfers, and how can you capture s

    Case Study: People Care and Client Care at SmithBucklin Corporation
    Founded in 1949, Chicago-based SmithBucklin Corporation is the world’s largest association management and professional services company. In fact, Chairman and CEO Henry S. Givray – who worked for the organization from 1983 to 1996 and returned again in 2002 as chief executive – says that the their nearest competitor is only one-fifth their size. However, Givray notes, “I don’t believe size necessarily translates to greatness in a company. But if you do things right, in our type of service, size really yields tremendous benefits to client organizations.”SmithBucklin, with a staff of nearly 700, serves over 200 associations, professional societies, technology user groups, government agencies and other entities. For more than 80 of the
    f the global ecommerce market! So, how can you reach some of those internet surfers, and how can you capture some of that $7.2 billion spent in ecommerce?

    First, you build it
    The first step is designing your website. If your company already has business cards and letterhead, it’s best to design your website around them. A matching corporate identity and website helps with branding.

    I like uncomplicated websites, with a simple layout and easy navigation. A nice, simple layout, with good graphics, balanced look and good color combin

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