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Digg it UP - How to Prepare a Business Plan
PTO; Justification of the Means and the Ends ou'll target specific groupsSome would say about certain issues that the means do not justify the ends. Well more often the ends do not justify the means. For instance if you are trying to accomplish something and know that if you do use the most approved PC methods then you cannot get to the desired results, but use those methods anyway as to not appear to offend anyone, then in the end you offend everyone by wasting their time and by failure of the project.What we must do is to pro Detail how you'll go about targeting and selling to each group e.g. Service levels Publicity and direct approaches you'll make (specify targets e.g. music schools etc) Promotion (e.g. freebies, discounts, buy one get one free, every 6th something free, charity performances, openings etc) The actual product / service you're selling FINANCIAL PLAN Details: General Construction Site Safety If you're about to start a business (or approach a financial institution for funding to expand your existing business), then you must have a business plan. Your plan allows you to set your goals, assess your strengths and address your weaknesses.There are a number of specific dangers linked to construction sites; the major hazard is falls from high places, although there are significantly more hazards, including those related to scaffolds, confined spaces, and electric equipments and lines near water sources. Construction workers often put their health at risk as well, with the materials they use and handle, such as lead. The irony is that the protective equipment worn by construction workers to reduce t You wouldn't set out on a journey not knowing where you were going, yet many people establish a business with no real concept of what they want to achieve or how they'll achieve it. The outline below shows what you need to include in your business plan; use it to gather the appropriate information so that you get your business off to the best start. EXECUTIVE SUMMARY Quote (about your vision for the business) What already exists The niche -- as you see it and benefits your business will bring Type of business proposed -- benefits you will bring to the market niche Overall financial goals -- anticipated sales and profits Funds required to start up business BUSINESS PROFILE Business name Principals Description of business: Vision -- ultimate goals Mission -- value, service you'll offer Competitive advantage you have -- e.g. flexibility, able to draw on wide base of talents, connections in the industry etc. SWOT analysis [Strengths Weaknesses Opportunities Threats](Be honest with these, but only put in threats, weaknesses that you know you can meet and overcome successfully) Objectives: PRODUCT AND MARKET ANALYSIS Product / Service -- description of what you're offering Features Benefits Price structure Industry description and outlook Market demand -- percentage of market you think you can capture; competition share you think you can take etc. OPERATING PLAN Resource requirements: List items and specify prices (tables etc) MANAGEMENT PLAN Manning levels: Experience of managers and their skills MARKETING PLAN Divide this into: Internal - how you'll win repeat customers and referrals External - how you'll get new customers Impact - how you'll target specific groups Detail how you'll go about targeting and selling to each group e.g. Service levels Publicity and direct approaches you'll make (specify targets e.g. music schools etc) Promotion (e.g. freebies, discounts, buy one get one free, every 6th something free, charity performances, openings etc) The actual product / service you're selling FINANCIAL PLAN Details: What Every Manager Should Know About How to Conduct Successful Meetings o the best start.Do you announce a meeting and find either no one shows up on time, they come with their own agenda, or the meeting goes on and on? If this is true in your case, then worry no more.Here are six steps to help you develop successful meetings:1. Establish a realistic and specific objective. Ask yourself, "What do I want to accomplish?" or "Why am I calling people together at this time?"Do I want:* to solve problem(s). EXECUTIVE SUMMARY Quote (about your vision for the business) What already exists The niche -- as you see it and benefits your business will bring Type of business proposed -- benefits you will bring to the market niche Overall financial goals -- anticipated sales and profits Funds required to start up business BUSINESS PROFILE Business name Principals Description of business: Vision -- ultimate goals Mission -- value, service you'll offer Competitive advantage you have -- e.g. flexibility, able to draw on wide base of talents, connections in the industry etc. SWOT analysis [Strengths Weaknesses Opportunities Threats](Be honest with these, but only put in threats, weaknesses that you know you can meet and overcome successfully) Objectives: PRODUCT AND MARKET ANALYSIS Product / Service -- description of what you're offering Features Benefits Price structure Industry description and outlook Market demand -- percentage of market you think you can capture; competition share you think you can take etc. OPERATING PLAN Resource requirements: List items and specify prices (tables etc) MANAGEMENT PLAN Manning levels: Experience of managers and their skills MARKETING PLAN Divide this into: Internal - how you'll win repeat customers and referrals External - how you'll get new customers Impact - how you'll target specific groups Detail how you'll go about targeting and selling to each group e.g. Service levels Publicity and direct approaches you'll make (specify targets e.g. music schools etc) Promotion (e.g. freebies, discounts, buy one get one free, every 6th something free, charity performances, openings etc) The actual product / service you're selling FINANCIAL PLAN Details: Customer Service in a Car Wash Fundraiser >Have you ever been to a car wash fundraiser and when you left you could not see out your streaky windows? Well, so much for quality and customer service. If you are running a car wash fundraiser, as your next nonprofit activity to raise the funds you need to grow your organization and perhaps pay for a very expensive the events that you are also planning then you will need to consider customer service as part of your car wash fundraiser.If you have a youth Competitive advantage you have -- e.g. flexibility, able to draw on wide base of talents, connections in the industry etc. SWOT analysis [Strengths Weaknesses Opportunities Threats](Be honest with these, but only put in threats, weaknesses that you know you can meet and overcome successfully) Objectives: PRODUCT AND MARKET ANALYSIS Product / Service -- description of what you're offering Features Benefits Price structure Industry description and outlook Market demand -- percentage of market you think you can capture; competition share you think you can take etc. OPERATING PLAN Resource requirements: List items and specify prices (tables etc) MANAGEMENT PLAN Manning levels: Experience of managers and their skills MARKETING PLAN Divide this into: Internal - how you'll win repeat customers and referrals External - how you'll get new customers Impact - how you'll target specific groups Detail how you'll go about targeting and selling to each group e.g. Service levels Publicity and direct approaches you'll make (specify targets e.g. music schools etc) Promotion (e.g. freebies, discounts, buy one get one free, every 6th something free, charity performances, openings etc) The actual product / service you're selling FINANCIAL PLAN Details: The McDonaldization Of Business Market demand -- percentage of market you think you can capture; competition share you think you can take etc.In business, everyone has a role or at least they ought to.A few years ago, I was working as a sub-contractor with a Virtual Bookkeeping company and I was searching for some deeper understanding of our respective roles. I discovered a great little book by Michael Gerber The E-Myth.The E-Myth is an easy read and yet the information that Gerber shares is pivotal to anyone who runs a business. In the book Gerber explains why so many small businesses OPERATING PLAN Resource requirements: List items and specify prices (tables etc) MANAGEMENT PLAN Manning levels: Experience of managers and their skills MARKETING PLAN Divide this into: Internal - how you'll win repeat customers and referrals External - how you'll get new customers Impact - how you'll target specific groups Detail how you'll go about targeting and selling to each group e.g. Service levels Publicity and direct approaches you'll make (specify targets e.g. music schools etc) Promotion (e.g. freebies, discounts, buy one get one free, every 6th something free, charity performances, openings etc) The actual product / service you're selling FINANCIAL PLAN Details: Make Your Trade Show Booth Popular ou'll target specific groupsSo, you are taking your products and heading to a trade show, but this year you want to make your trade show booth popular in order to garner more business and have no idea how to do it. Actually, it really is quite simple to make a popular trade show booth as long as you put forth the effort.One idea to attract people to your trade show is to offer a raffle. By doing this people will come to sign up for the raffle, especially if it is a product worthwhile Detail how you'll go about targeting and selling to each group e.g. Service levels Publicity and direct approaches you'll make (specify targets e.g. music schools etc) Promotion (e.g. freebies, discounts, buy one get one free, every 6th something free, charity performances, openings etc) The actual product / service you're selling FINANCIAL PLAN Details: Give SPECIFIC details e.g. break down into gross profits, overheads, net profits etc. ACTION PLAN Use table to show: Give a chronological sequence of action to show how you plan to start and develop the business. Provide plenty of graphs (use different styles), tables, facts and figures. Get info from Bureau of Statistics on demography, socio-economic groups, age etc etc. Have AN appendix and include any extra details (for example: newspaper cuttings about bands bemoaning the fact that they can't get their CDs cut etc). By following this outline, you'll have a realistic goal for your business ... and your bank manager!
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