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Digg it UP - Street Wars Between Mobile Car Washers and Mobile Auto Detailers
Every day a business has expenses. Sometimes the money comes in and sometimes it doesn't.* Does your business have the holiday doldrums or holiday exhaustion? * Are some parts of your business more active than others (sometimes)?There are two ways to measure sales--count the money or count the sales. Sometimes they are related and sometimes they are not. Let's look at some ways to sort this out.How many
Since they are so much better, they are helping the customer by warning them about you
‘You get what you pay for’ so the customer should pay more
You have taken all their wash business so they are getting back at you
They made a lot of money where you sent them on a referral and would like to keep going back
What the mobile detailers don’t understand is that if they were really that great and that smart,
Trend watching in business has come a long way from being a trend in itself to being a full time profession. Trend watching helps companies by preparing them to adopt new trends in their field of business. Trends change quickly without limitations, but the lack of knowledge and timing about changing trends can result in disaster if a company tries to make a foray into a business whose time has not yet come. Accurate judgment abo
Sometimes there is much animosity in parking lots and words spoken when the two types of businesses are at the same location. Sometimes you hear the mobile car washer say something like; “We don’t do detailing, we wash cars.”
This puts the mobile auto detailer at ease; unless they also sometimes wash cars. Sometimes the mobile car washers will tell them that they will refer customers to them who want detailing because you don’t do that; even ask for a stack of business cards. During the next week the mobile car washer might refer eight to ten people to them. If they hear back that people are pleased, refer two people per week from then on; meanwhile the mobile car washer ends up stealing all the mobile detailers weekly wash customers because the prices are so much different. As soon as this starts happening the mobile detailer starts to bad mouth the mobile car washers quality.
Mobile car wash operators think; “Why would someone bad mouth you when you just referred business to them?” Good question, it is hard to understand why people shoot themselves in the foot. Here is their logic:
They do detailing, they spend more time on a car, therefore, they are better
They believe that since they charge more they are better
Since they are so much better, they are helping the customer by warning them about you
‘You get what you pay for’ so the customer should pay more
You have taken all their wash business so they are getting back at you
They made a lot of money where you sent them on a referral and would like to keep going back
What the mobile detailers don’t understand is that if they were really that great and that smart,
Internet marketing forums are a great way to build a business and they are free!A lot of forums have regular visitors who read but don't post. These people are usually seeking a home based business.The other people who visit forums do post regularly and while they often already have a business, they may be open to other offers.How can you use forums effectively to find business partners?The way to ma
Sometimes there is much animosity in parking lots and words spoken when the two types of businesses are at the same location. Sometimes you hear the mobile car washer say something like; “We don’t do detailing, we wash cars.”
This puts the mobile auto detailer at ease; unless they also sometimes wash cars. Sometimes the mobile car washers will tell them that they will refer customers to them who want detailing because you don’t do that; even ask for a stack of business cards. During the next week the mobile car washer might refer eight to ten people to them. If they hear back that people are pleased, refer two people per week from then on; meanwhile the mobile car washer ends up stealing all the mobile detailers weekly wash customers because the prices are so much different. As soon as this starts happening the mobile detailer starts to bad mouth the mobile car washers quality.
Mobile car wash operators think; “Why would someone bad mouth you when you just referred business to them?” Good question, it is hard to understand why people shoot themselves in the foot. Here is their logic:
They do detailing, they spend more time on a car, therefore, they are better
They believe that since they charge more they are better
Since they are so much better, they are helping the customer by warning them about you
‘You get what you pay for’ so the customer should pay more
You have taken all their wash business so they are getting back at you
They made a lot of money where you sent them on a referral and would like to keep going back
What the mobile detailers don’t understand is that if they were really that great and that smart,
Employment law solicitors are experts in their field and know all there is to know about redundancy, unfair dismissal, discrimination, workplace bullying & compromise agreements. Therefore if you believe you have a problem at work such as these you should probably consult and employment solicitor.However if you are considering approaching an employment law solicitor its worth learning some of the legal basics. That way it
Mobile car wash operators think; “Why would someone bad mouth you when you just referred business to them?” Good question, it is hard to understand why people shoot themselves in the foot. Here is their logic:
They do detailing, they spend more time on a car, therefore, they are better
They believe that since they charge more they are better
Since they are so much better, they are helping the customer by warning them about you
‘You get what you pay for’ so the customer should pay more
You have taken all their wash business so they are getting back at you
They made a lot of money where you sent them on a referral and would like to keep going back
What the mobile detailers don’t understand is that if they were really that great and that smart,
If you have recently decided to become involved with a network marketing company or have been with one for years, there are two things you must know to survive and build a business that will pay you for life.1) Make sure you have a rock solid purpose. What do you love? What do you hate? What is really important to you? What situation do you want out of and never want to be in again? You may have heard this befor
Mobile car wash operators think; “Why would someone bad mouth you when you just referred business to them?” Good question, it is hard to understand why people shoot themselves in the foot. Here is their logic:
They do detailing, they spend more time on a car, therefore, they are better
They believe that since they charge more they are better
Since they are so much better, they are helping the customer by warning them about you
‘You get what you pay for’ so the customer should pay more
You have taken all their wash business so they are getting back at you
They made a lot of money where you sent them on a referral and would like to keep going back
What the mobile detailers don’t understand is that if they were really that great and that smart,
1. Choose the right creative approach.Who are you selling to? What are they buying — really? Choose the angle that will attract customers’ attention, stimulate their interest, and “hook” them on what you offer. Don’t be in a hurry to start writing your ad. There are several components to the creative approach that must be decided before creative work begins.You’ll need to: - Identify the target market. -
Since they are so much better, they are helping the customer by warning them about you
‘You get what you pay for’ so the customer should pay more
You have taken all their wash business so they are getting back at you
They made a lot of money where you sent them on a referral and would like to keep going back
What the mobile detailers don’t understand is that if they were really that great and that smart, they indeed would be making as much as the mobile car washers who derive their income on volume and do not limit their customer bases in doing so to the top 10% instead they go after the 90% and accept the 10% on their level if they choose to purchase services. The mobile auto detailers also fail to understand the driving force of the free market system:
Supply and demand
Quality and service
Image and marketing
Location
Consider this. If the mobile auto detailers would lower their price, they would get more work and more people would tell more friends and they would have an out of control snowball effect - enough work to last a life time. Sort of like the franchises in mobile car washing. Oh well; they say you can’t teach an old dog a new trick. If a competitor mobile detailer doesn’t want to play fair and wants to bad mouth, in the end the customer will probably switch. But since the customer is always right, both parties of the war on business methods and concepts of mobile auto cleaning ought start thinking and stop fighting.
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