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Digg it UP - What is the Secret to Building a $100M Consulting Practice?
Yesterday's Project Manager is Today's Project Engineer than it is to expand your offering into existing customers.The rapid growth of technology, greater exposure to knowledge, higher levels of awareness are making the young project engineer act more and more like a project manager.What I mean is, todays project engineers are actively supervising new graduates, setting and monitoring schedules & budgets, interacting with clients and so on.A deca Can you imagine the doors of add-on opportunities that will open to you as you successfully deliver a productized commodity service? Now for the best news of all: productizing your services couldn’t be easier. Software technology exists that allows firms to quickly productize services with project plans, resource plans, billable hours and even client collaborat Opening A Dollar Store - Focus on Payroll Cost Reduction Imagine if you were no longer threatened by consulting commoditization and the resulting loss of firm revenues. What if you could leverage technology in a way that would increase your profit margins and open doors of unlimited add-on consulting opportunities?For the entrepreneur who is opening a dollar store cost reduction is an ongoing challenge. It is a challenge that needs to be addressed in every aspect of the business. One of the most important areas of focus is payroll.Payroll cost reduction can be extremely difficult to achieve without an ongoing plan. If you are opening a dollar store t You are painfully aware that service-capability selling by a consulting organization no longer works. Clients are increasingly seeking productized consulting solutions to common business problems. Now absorb this information: Gartner reports that the consulting organizations that will ultimately survive in the future will be those that create standard, repeatable consulting services. What then, is the secret to building a thriving consulting practice in the face of commoditization? 1. Do This to Stand Out in a Commoditized Crowd Al Ries, author of The 22 Immutable Laws of Branding observed that most professional service firms are good at generating prospects, but not at branding. The key is not what you do (the commodity) but the way you do it (your brand). Just imagine what would happen if you productized your common business services and then competed on the merits of your brand. 2. Do This to Profit From Commoditization You probably already know this, but productizing services with pre-defined project plans not only accelerates project completion but also increases firm profit margins. Think of how many of your current services could be pre-defined and delivered as a solution package. What affect would that have on your profit margins? 3. Do This to Move Beyond Commoditization Most experts agree that it costs 6-12 times more to acquire a new customer, than it is to expand your offering into existing customers. Can you imagine the doors of add-on opportunities that will open to you as you successfully deliver a productized commodity service? Now for the best news of all: productizing your services couldn’t be easier. Software technology exists that allows firms to quickly productize services with project plans, resource plans, billable hours and even client collaborati Conduct An Informational Interview to common business problems.Informational interviews are designed to get as much information as you can about the industry and career you're seeking a job in from people who are already in that career.Many job seekers don’t conduct informational interviews because the purpose of this type of interview is NOT to ask for a job. But, when you talk with people in your ar Now absorb this information: Gartner reports that the consulting organizations that will ultimately survive in the future will be those that create standard, repeatable consulting services. What then, is the secret to building a thriving consulting practice in the face of commoditization? 1. Do This to Stand Out in a Commoditized Crowd Al Ries, author of The 22 Immutable Laws of Branding observed that most professional service firms are good at generating prospects, but not at branding. The key is not what you do (the commodity) but the way you do it (your brand). Just imagine what would happen if you productized your common business services and then competed on the merits of your brand. 2. Do This to Profit From Commoditization You probably already know this, but productizing services with pre-defined project plans not only accelerates project completion but also increases firm profit margins. Think of how many of your current services could be pre-defined and delivered as a solution package. What affect would that have on your profit margins? 3. Do This to Move Beyond Commoditization Most experts agree that it costs 6-12 times more to acquire a new customer, than it is to expand your offering into existing customers. Can you imagine the doors of add-on opportunities that will open to you as you successfully deliver a productized commodity service? Now for the best news of all: productizing your services couldn’t be easier. Software technology exists that allows firms to quickly productize services with project plans, resource plans, billable hours and even client collaborat It's All Marketing! The Sneaker Wars le Laws of Branding observed that most professional service firms are good at generating prospects, but not at branding. The key is not what you do (the commodity) but the way you do it (your brand).For the past 40 years of my life, I've been involved with basketball in one way or another. First as a mighty mite player, as a 10-year-old. And progressing through the ranks, as a player, coach, referee and spectator.As a youngster, there were only two manufacturers of sneakers that could be worn for basketball. The two manufacturers we Just imagine what would happen if you productized your common business services and then competed on the merits of your brand. 2. Do This to Profit From Commoditization You probably already know this, but productizing services with pre-defined project plans not only accelerates project completion but also increases firm profit margins. Think of how many of your current services could be pre-defined and delivered as a solution package. What affect would that have on your profit margins? 3. Do This to Move Beyond Commoditization Most experts agree that it costs 6-12 times more to acquire a new customer, than it is to expand your offering into existing customers. Can you imagine the doors of add-on opportunities that will open to you as you successfully deliver a productized commodity service? Now for the best news of all: productizing your services couldn’t be easier. Software technology exists that allows firms to quickly productize services with project plans, resource plans, billable hours and even client collaborat Basic Management Skills - Relationships productizing services with pre-defined project plans not only accelerates project completion but also increases firm profit margins.Recent studies have shown that industrial supervisors are working at less than 60 % of their potential. Basic management skills training is guaranteed to change all this and at such little cost.Building and maintaining relationships The building, protecting and repairing of relationships is at the center of all our lives. Family life is t Think of how many of your current services could be pre-defined and delivered as a solution package. What affect would that have on your profit margins? 3. Do This to Move Beyond Commoditization Most experts agree that it costs 6-12 times more to acquire a new customer, than it is to expand your offering into existing customers. Can you imagine the doors of add-on opportunities that will open to you as you successfully deliver a productized commodity service? Now for the best news of all: productizing your services couldn’t be easier. Software technology exists that allows firms to quickly productize services with project plans, resource plans, billable hours and even client collaborat Pet Grooming Is Fastest Growing Pet Service Business than it is to expand your offering into existing customers.I arrived at Logan airport about an hour before my girlfriend’s plane from Atlanta was due in. As I wandered through the airport, I went to look at some books and magazines to kill some time. My eyes started to glaze over, as every magazine cover seemed to only be concerned with Paris Hilton’s latest escapades, or Jennifer Aniston and Brad Pitts Can you imagine the doors of add-on opportunities that will open to you as you successfully deliver a productized commodity service? Now for the best news of all: productizing your services couldn’t be easier. Software technology exists that allows firms to quickly productize services with project plans, resource plans, billable hours and even client collaboration. But be sure to select a software partner that provides: 1. ASP software (the last thing you need is technology hassles) 2. Cross-platform software (you need a solution that fits in any environment) 3. Customization (you are the business expert, not them) 4. Commissions (you should be making money with their software) Learn more about wining the commodity game; get your free copy of the guide “3 Steps to Build a $100M Consulting Firm” at http://www.attask.com/partner/consult-signup.html
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