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    Attending Special Events will Increase Your Exposure
    If an event falls into the area that is part of your expertise, find a way to attend and learn from others. Every time you attend an event, you should be able to come back with information that you can use for your own business. If you go through the display booths, you can pick up good information about what others are doing in the marketplace. It is also a good forum for developing new business relationships. This is much easier if you are simply a participant at the event. If you have a table, you will be more restricted in movement. People that drop by your table will have an interest in what you do
  • What is the growth rate of this market?


    4. Your Barriers.

  • Are there any current legal, ethical issues?
  • How will the current economic climate affect you?


    5. Your Competition.

  • Who are your competitors?
  • How does your business compare to your competitors?
  • On what basis are you competing?
  • How do you differ from your competitors?
  • How will your customers see the difference?


    <
    Some Economic Background on South Western CO
    We were impressed with South Western Colorado as a good place to hang your hat and a pretty good place to run a business. Great labor supply, good transportation and excellent tourist flows. The town is growing in Cortez and up the hill in Durango as well. Their nearest trading partners Montrose and Farmington NM also helped with money flows to the area. We like the area and thought it was completely economically viable and an excellent choice especially for manufacturing.About the only drawback is the drug issue in the region, but that is with any US City really. It was not as bad there as we ha
    Every business needs to have an idea of where it’s headed and it’s purpose. For that reason, you need a Business Plan.

    It doesn’t have to be a long, detailed business plan, unless you’re planning to seek funding from a financial institution. Your business plan can be as short or as long as you like and in whatever format you prefer that will capture the essence of your business and what you plan to achieve.

    Businesses that actually write down their plan with specific goals, objectives, strategies and tasks are more likely to achieve their goal and be successful.

    “If you fail to plan you plan to fail”

    You need to know the why, what, when, where, who and how for your business. While this might seem daunting when you’re just starting out your document is dynamic and will grow and evolve and your business grows.

    Don’t write it, stick it on a shelf and never refer to it again. It will help you to plan and schedule to create a successful business.

    Review it monthly. How are you doing in working towards your goals, what changes from month to month, year to year?

    Use the following basic elements to build a business plan in one day.


    1. Your Vision, Purpose, Mission.

  • Vision – an overall statement of what is possible for your business.

  • Purpose – What is the purpose of your business and why does it exist?

  • Mission – How do you plan to achieve your vision and purpose?


    2. Your objectives.

    Include biographical data about yourself, your business objectives and how you will succeed. Your goals for the business and different ways you will create income.


    3. Your Customers.

  • Who is your target market?
  • Where are they?
  • How many of them are there?
  • How many do you need for your business?
  • What do you know about them?
  • How do they perceive your services?
  • What is the growth rate of this market?


    4. Your Barriers.

  • Are there any current legal, ethical issues?
  • How will the current economic climate affect you?


    5. Your Competition.

  • Who are your competitors?
  • How does your business compare to your competitors?
  • On what basis are you competing?
  • How do you differ from your competitors?
  • How will your customers see the difference?


    Character: Is It Necessary In Leadership? (Part One)
    We know character when we see it, but what exactly is it? How do we define it? What role does it play in our getting results as leaders? What role does character play in our careers?In this two part article, I'll explore these questions and give tips on using character to get results and build your career.A key function of character in leadership is to engender trust in people, and the function of their trust is to have them take action for results. Few leaders come to grips with the challenges of character and so miss great job and career opportunities.Let's start with its root, wh
  • objectives, strategies and tasks are more likely to achieve their goal and be successful.

    “If you fail to plan you plan to fail”

    You need to know the why, what, when, where, who and how for your business. While this might seem daunting when you’re just starting out your document is dynamic and will grow and evolve and your business grows.

    Don’t write it, stick it on a shelf and never refer to it again. It will help you to plan and schedule to create a successful business.

    Review it monthly. How are you doing in working towards your goals, what changes from month to month, year to year?

    Use the following basic elements to build a business plan in one day.


    1. Your Vision, Purpose, Mission.

  • Vision – an overall statement of what is possible for your business.

  • Purpose – What is the purpose of your business and why does it exist?

  • Mission – How do you plan to achieve your vision and purpose?


    2. Your objectives.

    Include biographical data about yourself, your business objectives and how you will succeed. Your goals for the business and different ways you will create income.


    3. Your Customers.

  • Who is your target market?
  • Where are they?
  • How many of them are there?
  • How many do you need for your business?
  • What do you know about them?
  • How do they perceive your services?
  • What is the growth rate of this market?


    4. Your Barriers.

  • Are there any current legal, ethical issues?
  • How will the current economic climate affect you?


    5. Your Competition.

  • Who are your competitors?
  • How does your business compare to your competitors?
  • On what basis are you competing?
  • How do you differ from your competitors?
  • How will your customers see the difference?


    <
    Combining the Right Product for the Right Craft Medium
    All markets are not created equal, this is especially true when doing craft shows. It is always best to have craft products that compliment each other. So what is combining the right product to the right craft medium? Here is a good example… A few weeks ago I visited a craft show and came across a furniture maker. The furniture was beautiful and displayed on top of them were a few dolls. Of course, people didn't even notice the dolls and would set them aside so they could get a closer look at the furniture.Now I am not an expect in this field by any means, however I would think that large furnitu
    l business.

    Review it monthly. How are you doing in working towards your goals, what changes from month to month, year to year?

    Use the following basic elements to build a business plan in one day.


    1. Your Vision, Purpose, Mission.

  • Vision – an overall statement of what is possible for your business.

  • Purpose – What is the purpose of your business and why does it exist?

  • Mission – How do you plan to achieve your vision and purpose?


    2. Your objectives.

    Include biographical data about yourself, your business objectives and how you will succeed. Your goals for the business and different ways you will create income.


    3. Your Customers.

  • Who is your target market?
  • Where are they?
  • How many of them are there?
  • How many do you need for your business?
  • What do you know about them?
  • How do they perceive your services?
  • What is the growth rate of this market?


    4. Your Barriers.

  • Are there any current legal, ethical issues?
  • How will the current economic climate affect you?


    5. Your Competition.

  • Who are your competitors?
  • How does your business compare to your competitors?
  • On what basis are you competing?
  • How do you differ from your competitors?
  • How will your customers see the difference?


    <
    Business Success is the Mother of Reinvention
    Imagine going to your local grocery store and having to ask the clerk behind the counter to get your groceries for you! If it hadn’t been for a man named Clarence Saunders, a grocery wholesaler from Memphis, Tennessee who took a patent out in 1917 for what he called “Self-Serving Stores” we all might have been at the mercy of store clerks who kept the goods behind a counter. He thought it would save time and money to have the patrons gather their own goods and bring them up to the front of the store where clerks would ring up the purchases.We generally take for granted the process of going to a
    ion and purpose?


    2. Your objectives.

    Include biographical data about yourself, your business objectives and how you will succeed. Your goals for the business and different ways you will create income.


    3. Your Customers.

  • Who is your target market?
  • Where are they?
  • How many of them are there?
  • How many do you need for your business?
  • What do you know about them?
  • How do they perceive your services?
  • What is the growth rate of this market?


    4. Your Barriers.

  • Are there any current legal, ethical issues?
  • How will the current economic climate affect you?


    5. Your Competition.

  • Who are your competitors?
  • How does your business compare to your competitors?
  • On what basis are you competing?
  • How do you differ from your competitors?
  • How will your customers see the difference?


    <
    How To Make More Money
    The biggest crime in small businesses today goes unnoticed by most outsiders. It is not reported in the media. There are no police reports filed and companies do not even mention it on their websites. People don't talk about it on the street and employees often overlook it. Even though this crime is rampant among small businesses, it's presence is so subtle that many business owners fail to recognize when it is happening! Unfortunately, this crime is the same one that is most likely to kill a small business. It is not stealing by employees, burglaries, trivial lawsuits, or industrial espionage.Th
  • What is the growth rate of this market?


    4. Your Barriers.

  • Are there any current legal, ethical issues?
  • How will the current economic climate affect you?


    5. Your Competition.

  • Who are your competitors?
  • How does your business compare to your competitors?
  • On what basis are you competing?
  • How do you differ from your competitors?
  • How will your customers see the difference?


    6. Your Prospective Clients.

  • How will you market yourself?
  • How will you deliver your service?
  • How will you differentiate yourself in the market?
  • Do you have a brand?
  • What makes you unique?


    7. Your success.

    Why will you be successful in your business? What skills, experience and attitude do you have to enable you to succeed?


    8. Tools and Technology.

    What tools and technology will you use to make your business successful?

  • Newsletter
  • Web site
  • Service delivery
  • Telephone services


    9. Financial projection.

    How will the financial flow of your business take place. What revenue do you need in order to cover your expenses and achieve a profitable margin.

  • Capital – how much do you have to invest to start your business.
  • Survival income – how long can you survive without income?
  • Start-up cost – what do you need? (if needed).
  • What are your monthly business expenses?
  • What other income do you have?


    10. Long-term view.

    What will your business look like in three-five years time? How will you respond to changes in the market, trends etc?

  • What other products or services might impact you?
  • How will your financial forecast change – improve or reduce?
  • How is your business structured to allow you to adapt and change?


    Summary

    Extract the key information from each section and create an Executive Summary at the beginning of the document.

    Gather any information you need to create one page maximum on each of the essential elements. Note down your ideas and gather any additional information you need to complete each section. Is there anything missing?


    The One Page Business Plan!

    OK – so that’s too much? For a one page strategic plan take a large sheet of pape

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