Tags |
|
|
Links |
|
|
Digg it UP - Ten Ways to Leverage a Professional Speaker
Ghostwriting has become a popular and practical solution for people with great ideas but poor writing skills. They hire a ghostwriter to convert their ideas and concepts into a cohesive publishable manuscript. Ghostwriting is a great career for a motivated writer who is willing to write for good money but no recognition or credit.Who is a Ghost Writer? A ghostwriter is someone who wri
Help people remember and apply key points with an attractive take-home handout. Handouts can be as extensive as a customized notebook, or as simple as a laminated wallet-size card.
8. Arrange for audio and video taping of your speaker.
If your speaker is properly prepared and effective in delivering an important message, the cost of professional audio and video taping can be a very wise investment.
This week I was involved in a situation where a salesperson that had lots of energy, didn't seem to be reaching the success or goals expected. It was clear that the sales activity was there. However, after listening and watching the salesperson in action. We knew the sales process wasn't being followed. The situation made me think about how easily we can slip into bad habits. In reality the s
1. Use pre-event publicity to build interest in your speaker.
Use posters to announce the speaker and the topic.
Send a memo describing the speaker’s credentials.
Encourage your staff to visit the speaker’s website.
2. Fully inform your speaker about your business.
Provide information for the speaker to study well in advance: annual reports, newsletters, press releases, etc.
Answer the speaker’s questionnaire as completely as possible. Don’t hold back useful insights or information.
3. Put your speaker in touch with people in the business.
Give your speaker access with management and staff prior to the event. Telephone conversations are a good start. Face-to-face meetings are even better.
4. Put your speaker in touch with your customers.
Encourage contact between your speaker and your customers. Let customers know in advance that a speaker will be calling to gather their ideas and suggestions.
5. Be candid with your speaker about your culture and your competition.
Let your speaker know what’s really going on in your industry. Be sure he or she understands your competitive advantage and the actions being taken by others.
6. Review and use a speaker’s introduction.
Your speaker should provide you with a ‘speaker’s introduction’ in advance of the actual event. Customize this to link with your event theme or business issues.
The person introducing the speaker should be prepared and enthusiastic. The introduction starts the speech!
7. Reinforce the message with take-home handouts.
Help people remember and apply key points with an attractive take-home handout. Handouts can be as extensive as a customized notebook, or as simple as a laminated wallet-size card.
8. Arrange for audio and video taping of your speaker.
If your speaker is properly prepared and effective in delivering an important message, the cost of professional audio and video taping can be a very wise investment.
<If you have ever simply watched people at work you will find that many often come in late or miss work entirely for days on end. We may be able to draw a connection in our reasoning that says all these people showing up 10 minutes late can add up to lots of lost revenue for the company. The problem is how to control attendance issues and still treat everyone fairly?A CCH study on unexc
Provide information for the speaker to study well in advance: annual reports, newsletters, press releases, etc.
Answer the speaker’s questionnaire as completely as possible. Don’t hold back useful insights or information.
3. Put your speaker in touch with people in the business.
Give your speaker access with management and staff prior to the event. Telephone conversations are a good start. Face-to-face meetings are even better.
4. Put your speaker in touch with your customers.
Encourage contact between your speaker and your customers. Let customers know in advance that a speaker will be calling to gather their ideas and suggestions.
5. Be candid with your speaker about your culture and your competition.
Let your speaker know what’s really going on in your industry. Be sure he or she understands your competitive advantage and the actions being taken by others.
6. Review and use a speaker’s introduction.
Your speaker should provide you with a ‘speaker’s introduction’ in advance of the actual event. Customize this to link with your event theme or business issues.
The person introducing the speaker should be prepared and enthusiastic. The introduction starts the speech!
7. Reinforce the message with take-home handouts.
Help people remember and apply key points with an attractive take-home handout. Handouts can be as extensive as a customized notebook, or as simple as a laminated wallet-size card.
8. Arrange for audio and video taping of your speaker.
If your speaker is properly prepared and effective in delivering an important message, the cost of professional audio and video taping can be a very wise investment.
Many people truly love what they do. They’re living, loving, learning, growing and making a profit while doing it. There is so much excitement and joy that comes with that kind of success. Even the thought of casually making five and six-figure income through a labor-of-love, generates motivation and passion that I may not have felt otherwise.If I’m going to spend time working hard
4. Put your speaker in touch with your customers.
Encourage contact between your speaker and your customers. Let customers know in advance that a speaker will be calling to gather their ideas and suggestions.
5. Be candid with your speaker about your culture and your competition.
Let your speaker know what’s really going on in your industry. Be sure he or she understands your competitive advantage and the actions being taken by others.
6. Review and use a speaker’s introduction.
Your speaker should provide you with a ‘speaker’s introduction’ in advance of the actual event. Customize this to link with your event theme or business issues.
The person introducing the speaker should be prepared and enthusiastic. The introduction starts the speech!
7. Reinforce the message with take-home handouts.
Help people remember and apply key points with an attractive take-home handout. Handouts can be as extensive as a customized notebook, or as simple as a laminated wallet-size card.
8. Arrange for audio and video taping of your speaker.
If your speaker is properly prepared and effective in delivering an important message, the cost of professional audio and video taping can be a very wise investment.
Recently I was facilitating an Outstanding Customer Service program and broke for lunch. Knowing that the restaurants in the area left much to desire as far as service I gave the students an extra fifteen minutes for lunch.Sure enough a group of four students came rushing into the classroom with their lunches in hand. They apologized and quickly explained that they received poor
6. Review and use a speaker’s introduction.
Your speaker should provide you with a ‘speaker’s introduction’ in advance of the actual event. Customize this to link with your event theme or business issues.
The person introducing the speaker should be prepared and enthusiastic. The introduction starts the speech!
7. Reinforce the message with take-home handouts.
Help people remember and apply key points with an attractive take-home handout. Handouts can be as extensive as a customized notebook, or as simple as a laminated wallet-size card.
8. Arrange for audio and video taping of your speaker.
If your speaker is properly prepared and effective in delivering an important message, the cost of professional audio and video taping can be a very wise investment.
1) Customer Base - Under the assumption that you are an existing business and have repeat business from the same customers:A) you want to ensure that they stay loyal in each opportunity to buy from somebody;B) you want to offer them additional products/services."A" is best done with mailings, e-mailings and te
Help people remember and apply key points with an attractive take-home handout. Handouts can be as extensive as a customized notebook, or as simple as a laminated wallet-size card.
8. Arrange for audio and video taping of your speaker.
If your speaker is properly prepared and effective in delivering an important message, the cost of professional audio and video taping can be a very wise investment.
9. Improve room setup with your speaker’s input.
Be sure your speaker has access to the venue prior to his or her presentation. Professional speakers have vast experience with room layouts, acoustics, lighting, etc. Small improvements can make a very big difference.
10. Allow time for questions and answers, but ensure you get good questions!
When the schedule allows, a Q&A session lets your audience go deeper into the topic with the speaker.
Get good questions by letting your audience know in advance that a Q&A session will follow the normal presentation. Allow a few minutes for discussion among audience members before taking the first question. Make sure one or two participants are ready in advance with excellent questions to help ‘get the ball rolling’.
Provide microphones for your audience to ask questions. Otherwise, ask your speaker to repeat each question clearly before providing an answer.
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.diggitup.net/article/46141/diggitup-Ten-Ways-to-Leverage-a-Professional-Speaker.html">Ten Ways to Leverage a Professional Speaker</a>
BB link (for phorums):
[url=http://www.diggitup.net/article/46141/diggitup-Ten-Ways-to-Leverage-a-Professional-Speaker.html]Ten Ways to Leverage a Professional Speaker[/url]
Related Articles:
Packaging Your Invention: Think Like A Consumer
Bookmark it:
|