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Digg it UP - How To Make Your Computer Print Money In 6 Easy Steps
You took the time to carefully craft your resume. You secured an interview. After all the time and effort you have expended in looking for a job, don’t fail to be attentive to the small details. Many people don’t consider the follow up letter to be important. They intend to send one but do not or they assume that a company will call if interested.The job market is competitive and hiring managers may have spoken with several candidates. After several interviews, the hiring manager may forget key details of your discussion or your strengths. A follow up letter is another opportunity for you to sell yourself and reinforce your value to the organization.A follow up letter can also help you to recover from any missteps in the interview. Even if the interview went exceptionally well, the follow-up letter can set you apart from other candidates. You should se
5 - Drive Traffic To Your Website
Setting up a business on the net is different than at a physical location. In the "real" world it's all about location, location, location. If your store's in a high traffic area it's easy to get customers. But on the net no one just passes by, they SEARCH for specific things. Until your site is listed in the search engines there's no way for anyone to find it - It's up to you to drive traffic to it.
There a several ways to do this:
You can buy it by creating ads and then bid
John's a freelance photographer in Ohio who called to tell me of his frustration with the advertising and promotional campaigns he has tried in the last couple of years. Each time he does a promotional mailing to his list of 10,000, he is lucky if he gets one or two inquiries. I had a similar call from a corporation that was spending its time and money driving traffic to its web site. With six thousand visitors a day, they were only getting a couple of inquiries per week.Both businesses were spending a lot of money to get attention but weren’t converting this attention to leads.Are you having the same problem?Marketing is a lot like farming. You can’t just head out to your fields and bring in a bountiful harvest. First, you buy seed from the money you’ve budgeted. You buy enough to be sure that a good crop will germinate and thrive until harvest, and
This is an enormous subject and you could write a book on each different step. I'm just going to provide a general outline here of the 6 crucial steps to creating a website that's successful over the long term.
1 – Pick Your Niche
Choose something you enjoy researching and writing about because you're going to spend a lot of time doing both. It shouldn't have a lot of competition. For example, don't choose "electronics." I guarantee you'll never get a better ranking in the search engines than Sony or Amazon.com. Narrow it down to something like "high end audiophile speakers".
Do some research. Check out how much your keywords are going to cost for advertising. If they're really expensive you might want to choose another niche. Check out some sites with similar subject matter so you can see who you're going to be competing with for rankings in the search engines.
2 – Choose Your Service Providers And Register Your Domain
Your service providers must be reliable. If your internet connection is always going down or your server is constantly crashing it's going to be difficult to maintain a successful business. Don't skimp on quality just to save a few pennies here.
Your domain name should contain your most important keyword that you're hoping to rank well for in the search engines. It should be something unique that's related to your niche and easily brandable. By brandable I mean easy for people to remember and associate with your site. Some call it "mindshare".
3 – Create Your Content
Your content must be unique. If you're content is plagiarized, Google will tend to ignore you. They now recognize duplicate content and refuse to list it. They want to provide their users with useful results. People have been slapping together crappy "made for adsense" websites by just copying and pasting content and Google's decided to put an end to it.
My advice is not to mess with Google. They're the 900 lb gorilla of the internet that you really don't want to piss off. If you can't get listed in the search engines, you're pretty much doomed from the start. So give them what they want. You'll need 30-100 pages of good content before you even put up a website. You could just start with a few pages and add a page day – like you would with a blog – but it will take you longer to get indexed. Are you noticing a theme about the search engines here?
4 - Create Your Website
You're either going to have to use a program like Dreamweaver or a Content Management System. I'd suggest considering a CMS. You'll need to update your website frequently, and even for experienced web designers this can be difficult. A CMS removes all the hassles of publishing new content daily. However, you have to make sure your CMS is search engine friendly. Probably the easiest thing to do for a beginner is use a blogging program like Wordpress. Search engines LOVE blogs, they're very easy to update, and best of all Wordpress is FREE.
You should create the website with search engine optimization in mind right from the start. SEO is a very in-depth subject that I can't get into here. Basically, you'll want to make sure your website can be easily crawled by the search engine robots or "spiders". This requires all kinds of things like proper meta-tags and making sure you have good keyword density on your pages.
Also, you MUST make sure all your pages load quickly. Much of the world still doesn't have broadband. The average surfer will only wait about 4 seconds before they click off elsewhere. If your pages load too slowly you will be losing massive amounts of traffic. Navigation is very important as well. If people have a hard time finding their way around they'll quickly get frustrated and leave.
5 - Drive Traffic To Your Website
Setting up a business on the net is different than at a physical location. In the "real" world it's all about location, location, location. If your store's in a high traffic area it's easy to get customers. But on the net no one just passes by, they SEARCH for specific things. Until your site is listed in the search engines there's no way for anyone to find it - It's up to you to drive traffic to it.
There a several ways to do this:
You can buy it by creating ads and then bid
If you're taking your company to a trade show in the near future, it's important to make sure that you've got your image right. After all, trade shows are the best opportunity you'll have to meet other major players in your industry face to face - whether it's future business partners, existing customers or your fiercest competitors. Trade show giveaways might represent a substantial extra cost; but, when used correctly, the right combination of promotional gifts and items emblazoned with your logo can work wonders for your brand.When at a trade show, it's important to remember that you're competing for the attention span of all attending delegates. This means that you need to make sure you have promotional giveaways that will attract attention and get people talking about your name. What's more, since you've paid for the opportunity to expose your brand to your in
2 – Choose Your Service Providers And Register Your Domain
Your service providers must be reliable. If your internet connection is always going down or your server is constantly crashing it's going to be difficult to maintain a successful business. Don't skimp on quality just to save a few pennies here.
Your domain name should contain your most important keyword that you're hoping to rank well for in the search engines. It should be something unique that's related to your niche and easily brandable. By brandable I mean easy for people to remember and associate with your site. Some call it "mindshare".
3 – Create Your Content
Your content must be unique. If you're content is plagiarized, Google will tend to ignore you. They now recognize duplicate content and refuse to list it. They want to provide their users with useful results. People have been slapping together crappy "made for adsense" websites by just copying and pasting content and Google's decided to put an end to it.
My advice is not to mess with Google. They're the 900 lb gorilla of the internet that you really don't want to piss off. If you can't get listed in the search engines, you're pretty much doomed from the start. So give them what they want. You'll need 30-100 pages of good content before you even put up a website. You could just start with a few pages and add a page day – like you would with a blog – but it will take you longer to get indexed. Are you noticing a theme about the search engines here?
4 - Create Your Website
You're either going to have to use a program like Dreamweaver or a Content Management System. I'd suggest considering a CMS. You'll need to update your website frequently, and even for experienced web designers this can be difficult. A CMS removes all the hassles of publishing new content daily. However, you have to make sure your CMS is search engine friendly. Probably the easiest thing to do for a beginner is use a blogging program like Wordpress. Search engines LOVE blogs, they're very easy to update, and best of all Wordpress is FREE.
You should create the website with search engine optimization in mind right from the start. SEO is a very in-depth subject that I can't get into here. Basically, you'll want to make sure your website can be easily crawled by the search engine robots or "spiders". This requires all kinds of things like proper meta-tags and making sure you have good keyword density on your pages.
Also, you MUST make sure all your pages load quickly. Much of the world still doesn't have broadband. The average surfer will only wait about 4 seconds before they click off elsewhere. If your pages load too slowly you will be losing massive amounts of traffic. Navigation is very important as well. If people have a hard time finding their way around they'll quickly get frustrated and leave.
5 - Drive Traffic To Your Website
Setting up a business on the net is different than at a physical location. In the "real" world it's all about location, location, location. If your store's in a high traffic area it's easy to get customers. But on the net no one just passes by, they SEARCH for specific things. Until your site is listed in the search engines there's no way for anyone to find it - It's up to you to drive traffic to it.
There a several ways to do this:
You can buy it by creating ads and then bid
My wife and I were cruising around the antique shops in Twin Falls when I came upon a book published in 1912 by the A.W. Shaw Company, Chicago, New York. The title is How to Write Advertisements that Sell.The book is part of a series of “how to” books and the author or authors are not revealed.The First Chapter of the book has a clever little table that all of you experts probably already know about. I hadn’t seen it before so I was impressed.I’m not allowed to put illustrations in my articles. I’ve put the table on the Internet and you can see it at http://www.secret-cash.com/chart.html.According to the text, the question that must be answered for any advertising campaign is 4-fold:1. What does the buyer want?2. How does your product fit that want?3. What tone should dominate your advertisement?4. What should
My advice is not to mess with Google. They're the 900 lb gorilla of the internet that you really don't want to piss off. If you can't get listed in the search engines, you're pretty much doomed from the start. So give them what they want. You'll need 30-100 pages of good content before you even put up a website. You could just start with a few pages and add a page day – like you would with a blog – but it will take you longer to get indexed. Are you noticing a theme about the search engines here?
4 - Create Your Website
You're either going to have to use a program like Dreamweaver or a Content Management System. I'd suggest considering a CMS. You'll need to update your website frequently, and even for experienced web designers this can be difficult. A CMS removes all the hassles of publishing new content daily. However, you have to make sure your CMS is search engine friendly. Probably the easiest thing to do for a beginner is use a blogging program like Wordpress. Search engines LOVE blogs, they're very easy to update, and best of all Wordpress is FREE.
You should create the website with search engine optimization in mind right from the start. SEO is a very in-depth subject that I can't get into here. Basically, you'll want to make sure your website can be easily crawled by the search engine robots or "spiders". This requires all kinds of things like proper meta-tags and making sure you have good keyword density on your pages.
Also, you MUST make sure all your pages load quickly. Much of the world still doesn't have broadband. The average surfer will only wait about 4 seconds before they click off elsewhere. If your pages load too slowly you will be losing massive amounts of traffic. Navigation is very important as well. If people have a hard time finding their way around they'll quickly get frustrated and leave.
5 - Drive Traffic To Your Website
Setting up a business on the net is different than at a physical location. In the "real" world it's all about location, location, location. If your store's in a high traffic area it's easy to get customers. But on the net no one just passes by, they SEARCH for specific things. Until your site is listed in the search engines there's no way for anyone to find it - It's up to you to drive traffic to it.
There a several ways to do this:
You can buy it by creating ads and then bid
Even if you have never left the town you were born in, you could still likely be successful with a home based travel reservation business. It can take a little time and hard work to start, but if you get some help from reliable sources, so that you do it right the first time, you can easily gain a profit rather quickly.The travel industry seems to be growing by leaps and bounds, and the more it grows the more financial success you can expect for your business. Just for the United States, travel plays a huge part in the economy. People spend over four million dollars a year on travel and related travel expenses; wouldn’t you love to get just a small chunk of that?If all of this sounds good to you, and you are serious in your desire to start a home based travel reservation business, then there a few things you should think about first. Keep in mind, that as wi
You should create the website with search engine optimization in mind right from the start. SEO is a very in-depth subject that I can't get into here. Basically, you'll want to make sure your website can be easily crawled by the search engine robots or "spiders". This requires all kinds of things like proper meta-tags and making sure you have good keyword density on your pages.
Also, you MUST make sure all your pages load quickly. Much of the world still doesn't have broadband. The average surfer will only wait about 4 seconds before they click off elsewhere. If your pages load too slowly you will be losing massive amounts of traffic. Navigation is very important as well. If people have a hard time finding their way around they'll quickly get frustrated and leave.
5 - Drive Traffic To Your Website
Setting up a business on the net is different than at a physical location. In the "real" world it's all about location, location, location. If your store's in a high traffic area it's easy to get customers. But on the net no one just passes by, they SEARCH for specific things. Until your site is listed in the search engines there's no way for anyone to find it - It's up to you to drive traffic to it.
There a several ways to do this:
You can buy it by creating ads and then bid
With only twenty four hours in the day, it is almost impossible to get everything done. We have all been in a situation – whether it is in school or a work environment, when we pray for even just an extra minute of time. After all, with such demanding schedules, even a few more seconds would allow us to actually have a life after work. Luckily, since the internet boom, there have been many alternatives which will help us manage our time better.Online training is now essentially part of every company. It not only makes it easier to learn and comprehend, but it is more affordable for both the business and the staff member. For instance, if a company were to hire a trainer for new employees, they would have to create an entire budget for another salary. However, if they use e-training, it is much more reasonably priced and they do not have to take out a loan just to c
5 - Drive Traffic To Your Website
Setting up a business on the net is different than at a physical location. In the "real" world it's all about location, location, location. If your store's in a high traffic area it's easy to get customers. But on the net no one just passes by, they SEARCH for specific things. Until your site is listed in the search engines there's no way for anyone to find it - It's up to you to drive traffic to it.
There a several ways to do this:
You can buy it by creating ads and then bidding on certain keywords so the ads will show up whenever anyone searches for them.
You can get it for free by:
- Writing articles on your niche topic with a link to your site in the author's resource box, and submitting them to article directories so publishers can use them and distribute them to thousands of readers.
- Submitting your site to free SEO friendly web directories.
- Social bookmarking some of the more interesting pages on your site at places like del.icio.us and Blink.
- Submitting some of your articles to sites like Digg or Reddit, where people vote on whether they should be displayed on the front page. If you're item is popular and gets displayed on the front page of Digg, the amount of traffic you get could crash your server. I'm not kidding, I've seen it happen.
- Participate in forums and provide a link to your site in you signature. Don't spam or you'll get banned – make intelligent comments.
- Comment in blogs with a link in your sig. Again – don't spam. And make sure the blog isn't using no-follow or you'll be wasting your time.
- Post free classified ads. These provide a high value link back from a popular site, plus you get free targeted traffic to your website from the ads.
- There's many ways to get free traffic – just be creative – but don't be too creative. There's a lot of illegal ways to get free traffic as well but they'll backfire on you in the long run.
6 - Monetize Your Website
This is the fun part. Now that you've got all this traffic how do you make money?
- You can sell advertising - probably the easiest way is with Google Adsense. You can also sell banner space, text links, almost anything really.
- You can sell merchandise - I'd suggest drop-shipping. Why do all that packing and shipping if you don't have to? That's too much like work.
- You can do affiliate marketing - one of the easiest ways to do this is to feature recommended products that link through to your affiliate's site for purchase. Just make sure you choose quality products to be affiliated with.
- The sky's the limit when it comes to monetizing your website. Be creative here too – but again, not too creative. You don't want to do anything stupid and get banned from Adsense or your best affiliate program.
And there you have it. How to make your computer print money in six not so easy steps. Now get going and have some fun!
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