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Digg it UP - Getting a Real Merchant Account or Using 3rd Party Processors Like PayPal(R) - Which is Better?
This is the second of three articles on various aspects of my new 21-Step How to Write and Deliver A Dynamite Speech System.In the Part One Dynamite Speech article, I discussed Step One: Defining Your Core Message. Defining your core message is the first step of Phase One – Strategic Design.In this article, I’ll briefly discuss two of the steps in Phase Two – Creative Development. This is where you allow your imagination to run free as you brainstorm and choose which elements will make up your dynamite speech.Here’s a hypothetical situation. A high level executive is asked to relocate and assume the leadership of a regional off
This perspective is only taking considering the actual numbers involved - and not any other variables that crop up when conducting business online, or offline...
2. Initially, it seems like PayPal is by far the better choice. Their low discount rate and transaction fees are without equal, and there is almost no entry impediment. You can start a PayPal account at no cost in a few minutes, and you are able to begin taking pa
My research has clearly shown that, when it comes to selling, the part we're most comfortable with is talking about what we do - explaining our services and how we can help the client. So what do you think happens in most sales encounters? That's right… we tell 'em what we do. Problem #1 - Clients don't really want to know what we do.Not to start with anyway. Usually they first want to know that they can trust us and that we comprehend their situation. They also want to understand 'how' we can help them. This is different to knowing exactly 'what' we do. To achieve this we need to look at what they want to achieve, and what
Why don't we discuss the real differences between going with a third-party company (such as PayPal) and setting up a merchant account of your own...
1. A regular merchant account will charge between $100 - $250 initially to set up, a minimum monthly fee (minimum charges incurred) of $25 and $5+ to send out statements. These companies will bill you somewhere around 1% to 4% or even more per transaction (discount rate) - this varies with your business type - and a majority also use some kind of flat-fee for transactions. These fees range from $0.05 to $0.25
In contrast, PayPal does not charge a set up fee. They do have a 2.9% discount rate and charge 30 cents for each transaction. CC Now lacks fees except a 9% per transaction charge. ClickBank's set-up fee is $49.95. They charge no monthly fee, but a transaction fee of $1 in addition to 7%. DigiBuy has a set-up fee of $29.95 and no monthly fee. They do charge 13.9% or $3 per transaction (you pay the larger fee).
To better explain the fees involved, essentially, as soon as you build up a noteworthy sales volume ($1000/month or more), the costs involved with utilizing companies such as ClickBank, CCNow and DigiBuy far exceed what you would pay for a true merchant account that really works with your business. The advertised discount rate is normally where most of the money is used anyway, and this is how third-parties usually take in all their money.
PayPal, however, has a quite affordable discount rate, and the sole extra charge incurred for a regular account is the 30 cents transaction fee. In fact, if the average charges of a traditional merchant account are compared with PayPal's strictly from a "numbers" standpoint, the only time it is less expensive to use a merchant account is if your transactions are upwards of $50,000 monthly.
This perspective is only taking considering the actual numbers involved - and not any other variables that crop up when conducting business online, or offline...
2. Initially, it seems like PayPal is by far the better choice. Their low discount rate and transaction fees are without equal, and there is almost no entry impediment. You can start a PayPal account at no cost in a few minutes, and you are able to begin taking pa
One of the biggest challenges for business owners in the USA and in Canada is finding and securing the right type of financing for their businesses. Traditionally, business owners flock to banks when they needed business financing. However, the majority fail to get the business loan because they did not meet the bank’s tough lending standards.As a rule, banks require that you have an extensive and solid business plan and countless financial projections. And if you are already in business, the bank will need three years of profitable operations before they’ll consider lending you the money.But don’t be discouraged. If you own a business that is in operation you may have an
1. A regular merchant account will charge between $100 - $250 initially to set up, a minimum monthly fee (minimum charges incurred) of $25 and $5+ to send out statements. These companies will bill you somewhere around 1% to 4% or even more per transaction (discount rate) - this varies with your business type - and a majority also use some kind of flat-fee for transactions. These fees range from $0.05 to $0.25
In contrast, PayPal does not charge a set up fee. They do have a 2.9% discount rate and charge 30 cents for each transaction. CC Now lacks fees except a 9% per transaction charge. ClickBank's set-up fee is $49.95. They charge no monthly fee, but a transaction fee of $1 in addition to 7%. DigiBuy has a set-up fee of $29.95 and no monthly fee. They do charge 13.9% or $3 per transaction (you pay the larger fee).
To better explain the fees involved, essentially, as soon as you build up a noteworthy sales volume ($1000/month or more), the costs involved with utilizing companies such as ClickBank, CCNow and DigiBuy far exceed what you would pay for a true merchant account that really works with your business. The advertised discount rate is normally where most of the money is used anyway, and this is how third-parties usually take in all their money.
PayPal, however, has a quite affordable discount rate, and the sole extra charge incurred for a regular account is the 30 cents transaction fee. In fact, if the average charges of a traditional merchant account are compared with PayPal's strictly from a "numbers" standpoint, the only time it is less expensive to use a merchant account is if your transactions are upwards of $50,000 monthly.
This perspective is only taking considering the actual numbers involved - and not any other variables that crop up when conducting business online, or offline...
2. Initially, it seems like PayPal is by far the better choice. Their low discount rate and transaction fees are without equal, and there is almost no entry impediment. You can start a PayPal account at no cost in a few minutes, and you are able to begin taking pa
Let’s face it, nobody confuses writing or reading a Business Plan with a Bruce Willis action movie or a Tom Clancy novel. A Business Plan is a serious presentation that details an economic opportunity being offered for funding, licensing or sales consideration. Detail, research, financials and harvest options, key elements of any plan, can be dry, less than electric stuff. However, Business Plans that achieve success invariably are written with an air of urgency, excitement and color that separates them from the usual, boring template-based submissions.I write business plans, teach business school students to write plans and read plan submissions daily in my consulting business.
To better explain the fees involved, essentially, as soon as you build up a noteworthy sales volume ($1000/month or more), the costs involved with utilizing companies such as ClickBank, CCNow and DigiBuy far exceed what you would pay for a true merchant account that really works with your business. The advertised discount rate is normally where most of the money is used anyway, and this is how third-parties usually take in all their money.
PayPal, however, has a quite affordable discount rate, and the sole extra charge incurred for a regular account is the 30 cents transaction fee. In fact, if the average charges of a traditional merchant account are compared with PayPal's strictly from a "numbers" standpoint, the only time it is less expensive to use a merchant account is if your transactions are upwards of $50,000 monthly.
This perspective is only taking considering the actual numbers involved - and not any other variables that crop up when conducting business online, or offline...
2. Initially, it seems like PayPal is by far the better choice. Their low discount rate and transaction fees are without equal, and there is almost no entry impediment. You can start a PayPal account at no cost in a few minutes, and you are able to begin taking pa
I’ve heard about it a lot but until today I had never checked it out, Wikipedia the free on-line encyclopedia. (http://en.wikipedia.org) Now this is a pretty cool invention, let me tell you. This is an encyclopedia made by the masses for the masses, and anyone (even you) can add or edit pages. This means that if you’ve got a piece of knowledge that you think is worth knowing, after checking that it is not out there already you can add to this huge body of knowledge that is growing everyday. There are over half a million articles in English alone, but there are also articles from many other different languages, some with over 100,000. In the old days we had to spend a lot of money to bu
PayPal, however, has a quite affordable discount rate, and the sole extra charge incurred for a regular account is the 30 cents transaction fee. In fact, if the average charges of a traditional merchant account are compared with PayPal's strictly from a "numbers" standpoint, the only time it is less expensive to use a merchant account is if your transactions are upwards of $50,000 monthly.
This perspective is only taking considering the actual numbers involved - and not any other variables that crop up when conducting business online, or offline...
2. Initially, it seems like PayPal is by far the better choice. Their low discount rate and transaction fees are without equal, and there is almost no entry impediment. You can start a PayPal account at no cost in a few minutes, and you are able to begin taking pa
In Brick and Mortal business, location is the most important thing; if you look at most successful business like McDonalds they are located in the busiest areas in the world. Without location there is no way you can succeed in offline business.On the Internet however, we have what we call traffic; If you DON’T have traffic you DON’T have a business. You have to get targeted traffic if you really want to succeed. But how can you do it if you don’t have the means.One of the best ways to get targeted traffic is to use pay per click. You just write a simple ad on Google adwords and you let it run on autopilot to drive traffic to your site or directly to your affiliate site.ime it is less expensive to use a merchant account is if your transactions are upwards of $50,000 monthly.
This perspective is only taking considering the actual numbers involved - and not any other variables that crop up when conducting business online, or offline...
2. Initially, it seems like PayPal is by far the better choice. Their low discount rate and transaction fees are without equal, and there is almost no entry impediment. You can start a PayPal account at no cost in a few minutes, and you are able to begin taking payments the moment your details are verified. For some small-time sellers and internet entrepreneurs, PayPal is just the ticket.
However, there are huge shortcomings that are not disclosed in the black and white contrast table that deals with cash - the value of the service could be different after you understand the following:
a. Many times these alternatives don't deal with support requests quickly; there have been times that delays persisted for several weeks.
b. Paypal does not give you access to your customer's credit card number, neither do any of the other third party service bureaus
c. A great majority of the alternatives cannot calculate shipping charges and taxes in their shopping carts
d. Some other companies are only serviceable for large profit-margin sales because of the expensive charges per sale (eg. DigiBuy charges 14% per sale which is huge)
e. Many alternatives to the merchant account lack a shopping cart altogether (eg. ClickBank), while like Paypal's is crude to say the least
f. PayPal has been known to shut down accounts and freeze funds - without warning - based solely on the hunches of employees that feel that vendors have violated their terms of service.
g. If you're especially accomplished at marketing, and if you render an ample amount of sales during a launch - you should not be startled if your account ends up being "red-flagged", frozen and audited. And this will take place, once again, without warning.
In comparison, this is what you can anticipate from a merchant account:
1. If you are processing sales online, you will have the ability to enter your merchant details into an easy to use, uncomplicated menu-driven (shopping-cart) interface/gateway - and there are several that are readily obtainable, even free ones such as OSCommerce. These are is simple to use by potential clients, and all-inclusive in terms of assembling crucial data
2. You can allow you to modify the shopping cart to fit your precise purpose including the shipping costs and taxes
3. It will show you your clients' credit card numbers to make tracking, refunds, etc. easier.
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