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  • Digg it UP - How to Write a Kick-Butt E-zine Ad That Gets Attention and Action!

    Employing A Writer To Produce Your Articles
    If you are a webmaster who is interested in using articles to promote your website, then you will either have the option of writing the articles yourself or employing a writer to produce your articles in exchange for a fee. The latter works very well if you are not a natural-born writer yourself or simply don’t have the time to devote to writing and research. The majority of webmasters are very busy just trying to keep their website updated, operating correctly, answering e-mails and accepting orders. With that being said, there are a number of terrific writers who are looking for employment opportunities. In addition, there a
    tion. Even better if you give a sense of urgency -- a reason to act now.

    Most ezine ads vary between 25 and 50 words, so write one of this length, including your URL, and keep working it until it's GREAT!

    Here Are Some Examples of Ads I've Used Myself:

    Sample Ad 1:
    HERE'S HOW TO BLAST OFF YOUR SALES, FAST! Tourism in the South of Spain - The Shift to Quality
    Some changes that appear to be very complex are driven by very common principles. Take for example the shift to quality tourism in Spain, how does this process gain momentum?First of all the shift to quality tourism is a response on another trend that changes the scene. First of all there is a move to residential tourism and there is (the longer existing) influence of the budget-flights to popular destinations, like Malaga in the south of Spain. Both trends are interrelated because residential tourism brings in more families and relations that do not reserve a hotel or apartment (but stay in the house of the foreign res

    One of the best places to advertise online is in ezines and e-mail newsletters. Why? Ezine ads are very affordable compared with many other types of advertising. That also makes it an inexpensive way to test headlines and offers. But most important, it's a great way to reach the exact target market you want.

    For example, my own ezine, "Straight Shooter Marketing", is read by over 20,000 small business owners and solo-preneurs. So if that's a market you're trying to reach, that could be a great match. If your target market is stay-at-home moms, you should search for ezines with that type of readership.

    To find ezines that fit your particular needs, I recommend searching the Directory of Ezines Once you find where you'd like to advertise, it's time to write a kick-butt ad!

    Remember that a successful ezine ad needs to do THREE things:

    1) Get people's attention. can do this with an exciting headline. All caps is OK for this.

    2) Promise something people will WANT and can GET right now. Instead of advertising your service or business, advertise a lead-generator like a free report, how-to articles, or of course your own ezine!

    3) Tell them what to do next. This is the "call to action". Direct them to a web page for more information. Even better if you give a sense of urgency -- a reason to act now.

    Most ezine ads vary between 25 and 50 words, so write one of this length, including your URL, and keep working it until it's GREAT!

    Here Are Some Examples of Ads I've Used Myself:

    Sample Ad 1:
    HERE'S HOW TO BLAST OFF YOUR SALES, FAST!

    5 Tips For New Internet Surfers
    Everyday, thousands of new surfers open their browsers for the first time, it is confusing in the beginning, but if you have some good advices in the early beginning, you can surf easier and faster with a friendly browser...Tip 1: Surf in security.The first action that you will do if you are new to the net is to open your browser to surf. If you have a PC, like most of the Internet population. You will have Internet explorer installed in your computer, but it is not the best browser available on the net, and it is in fact limited. You may think that it is hard to surf on Internet. When you will discover Mozilla
    , "Straight Shooter Marketing", is read by over 20,000 small business owners and solo-preneurs. So if that's a market you're trying to reach, that could be a great match. If your target market is stay-at-home moms, you should search for ezines with that type of readership.

    To find ezines that fit your particular needs, I recommend searching the Directory of Ezines Once you find where you'd like to advertise, it's time to write a kick-butt ad!

    Remember that a successful ezine ad needs to do THREE things:

    1) Get people's attention. can do this with an exciting headline. All caps is OK for this.

    2) Promise something people will WANT and can GET right now. Instead of advertising your service or business, advertise a lead-generator like a free report, how-to articles, or of course your own ezine!

    3) Tell them what to do next. This is the "call to action". Direct them to a web page for more information. Even better if you give a sense of urgency -- a reason to act now.

    Most ezine ads vary between 25 and 50 words, so write one of this length, including your URL, and keep working it until it's GREAT!

    Here Are Some Examples of Ads I've Used Myself:

    Sample Ad 1:
    HERE'S HOW TO BLAST OFF YOUR SALES, FAST! Selling, a Great Career Choice, Part 3 of 8, You can Literally Write Your Own Paycheck
    If you belong to a union that negotiates your rate of pay or if you have ever toiled in a minimum wage job, I'm sure that you have dreamed about writing your own paycheck. There is a special group of men and women that do just that every day. You can, too.Master salespeople are among the top 20% in the industry. I suggest that they will earn 80% of the money earned by salespeople. They are generally compensated, either by a combination of salary and commission or solely by commission.That word 'commission' scares the daylights out of a lot of people. They equate 'commission' with 'insecurity'. Tharching the Directory of Ezines Once you find where you'd like to advertise, it's time to write a kick-butt ad!

    Remember that a successful ezine ad needs to do THREE things:

    1) Get people's attention. can do this with an exciting headline. All caps is OK for this.

    2) Promise something people will WANT and can GET right now. Instead of advertising your service or business, advertise a lead-generator like a free report, how-to articles, or of course your own ezine!

    3) Tell them what to do next. This is the "call to action". Direct them to a web page for more information. Even better if you give a sense of urgency -- a reason to act now.

    Most ezine ads vary between 25 and 50 words, so write one of this length, including your URL, and keep working it until it's GREAT!

    Here Are Some Examples of Ads I've Used Myself:

    Sample Ad 1:
    HERE'S HOW TO BLAST OFF YOUR SALES, FAST! 12 Sure Ways to Keep Customers Happy
    Customers come, and customers go. Whether you sell to consumers or to other companies, that’s a sad fact of doing business. Sadder yet is the fact that it can cost you between three and 10 times more to acquire a new customer than to keep an existing one. With that in mind, give some thought to the following 12 proven ways to keep your customers by keeping them happy.1. Your customers are always right. Always! Yes, you can win a battle with one or two, but doing so repeatedly can eventually cost you the war. Someone’s always waiting to sell them what they want, how, when and where they want it.2. Don’t trethis.

    2) Promise something people will WANT and can GET right now. Instead of advertising your service or business, advertise a lead-generator like a free report, how-to articles, or of course your own ezine!

    3) Tell them what to do next. This is the "call to action". Direct them to a web page for more information. Even better if you give a sense of urgency -- a reason to act now.

    Most ezine ads vary between 25 and 50 words, so write one of this length, including your URL, and keep working it until it's GREAT!

    Here Are Some Examples of Ads I've Used Myself:

    Sample Ad 1:
    HERE'S HOW TO BLAST OFF YOUR SALES, FAST! Eliminate the Cost, Hassle and Time Associated With Printing and Distributing Enterprise Reports
    Like most large businesses, the magazine relies on large reports to distribute information to manage their business. They produce over 1,000 unique financial reports in their central data center for use by their staff around the world. These reports are currently printed on large production printers then physically distributed to their offices around the country.This process proved to be very inefficient and costly. The cost of producing these reports strains the company’s IT budget, both in terms of paper, direct printer costs (including acquisition and maintenance) printer supplies and in terms of personnel costs ation. Even better if you give a sense of urgency -- a reason to act now.

    Most ezine ads vary between 25 and 50 words, so write one of this length, including your URL, and keep working it until it's GREAT!

    Here Are Some Examples of Ads I've Used Myself:

    Sample Ad 1:
    HERE'S HOW TO BLAST OFF YOUR SALES, FAST!
    Learn how to publish a simple ezine that will boost your business, make you famous, and grow a massive mailing list you can market to over and over. FREE report tells you how at http://www.ezinequeen.com/tutorial/index.htm.

    Sample Ad 2:
    HOW TO PUBLISH AN EZINE THAT MAKES YOU MONEY
    My FREE Special Report will tell you how! Learn how to publish a simple ezine that will boost your business, make you famous, and grow a massive mailing list you can market to over and over. Go to http://www.ezinequeen.com/tutorial/index.htm.

    Sample Ad 3:
    THE MARKETING SECRET NO ONE IS TALKING ABOUT
    It will boost your business, make you famous, grow a massive mailing list you can market to over and over, and it's easy and free! What is it? See http://www.ezinequeen.com/tutorial/index.htm.

    Run Your Ad in MULTIPLE Subsequent Issues of One Ezine

    Running your ad just once will NOT give you a good sense of whether it's working. Place ads in at least 3 subsequent issues of one ezine to see how you do. Repeated placement has been proven to increase response rates. The Direct Marketing Association says that most people won't even respond to an ad until it's been seen 9 times!

    A smart publisher will offer discounts for multiple ads. We do this especially to encourage beginner advertisers to run more

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