Tags |
|
|
Links |
|
|
Digg it UP - How To Make Money On The Internet-Part 2 of 7 (A Well Written Sales Letter)
After the settling down of the dot-com bubble, sanity checks have brought realistic expectations to the fore. Initially, a backlash was seen, forecasting the doom of the Internet. Finally, merits have made the Internet gain its rightful place. In breakthroughs that show the promise of e-commerce wasn't all smoke and mirrors, four dot-coms recently reported their first quarterly profits. The list of the Internet’s publicly held moneymakers includes eBay Inc., Amazon.com Inc., Yahoo! Inc., Overture Services Inc., Expedia Inc.,FindWhat.com Inc. and E-Trade Group Inc. Several privately owned dot-coms, including search engines Google and De
2) Create a Sense of Urgency
Most people don’t want to miss out on a good deal, s
Can women lead America’s businesses?Six corporate consultants and one Princeton student say “Yes!”A new leadership development program for women in business was announced today. Six former corporate managers and consultants to Fortune 500 companies and one student from Princeton came together to form one of the most dynamic new development programs for women in business available on the market today.Womencorp, an international women’s leadership training company, was developed as a solution to the problem many companies are experiencing in attracting and retaining top talent.“Considering that 50% of
When the reader arrives at your niche website (niche meaning focused on a specific topic, do not deviate), there are 2 options to care for your guest.
- 1st option is to get an opt-in, meaning the visitor gives you his email and name in exchange for information that you will email him later. Such emails will have a sales offer at the end of each email, gently reminding your reader the solutions you provide. This is a rapport building method over time.
- 2nd option is to motivate the reader to purchase your product immediately. To do this, you’ll need a compelling sales letter, one that will draw your readers to reach for their credit card and make a purchase. We’ll touch on the 2nd option because if you can write a great sales letter, you will be equipped with the right ideas to formulate emails.
A well written sales letter, read by a customer sitting on the fence will tip him in your favor. By scrolling through, reading and Re-reading your sales letter, the reader is sub-consciously convincing himself that your product is THE solution to his problems, and furthermore, it is being recommended by an authority, namely you. It will not be surprising should customers make purchases with their credit cards even before they contact you. All you will be doing is not to hard sell, but provide customer service, because your sales letter has done the job for you, on autopilot even in your sleep. Thus, the value of a good sales letter? Priceless...
The key ingredients of a Sales Letter should encompass the following:
1) Give Hope
People are constantly searching for Hope. They believe that the next product they buy is the next secret to solving their problem. Refer to the diet advertisements that have beautiful models and success stories, and think of what they’re trying to sell you on... that’s right, HOPE! Often, a person will sell himself on the success stories, purchase the product and then be inconsistent in consuming the supplement. With no results, he goes in search for the next miracle product. Should there be a money back guarantee on the product, most people don’t take this up either because they forgot or simply don’t wish to go through the hassle of requesting a refund. So invoke HOPE, it’s used to sell anything from exercise equipment to golf clubs. Golf club manufacturers use HOPE by telling you that their golf clubs can help you hit the ball longer and straighter.
2) Create a Sense of Urgency
Most people don’t want to miss out on a good deal, s
Sickness is something that can not be completely avoided. Everyone knows this to be the truth. At some point or another, everyone gets sick enough to need the help of a doctor. Anyone who hasn't, may have a problem that has gone undetected. So, there is just no truth to the old saying "an apple a day keeps the doctor away."Being a doctor is very difficult because he/she has to always be organized and there is no margin for error. The reason for this is because of the life or death decisions that are the daily reality of being a doctor. Unlike casino gambling where casual risks are acceptable, a doctor can't gamble casually with
- 2nd option is to motivate the reader to purchase your product immediately. To do this, you’ll need a compelling sales letter, one that will draw your readers to reach for their credit card and make a purchase. We’ll touch on the 2nd option because if you can write a great sales letter, you will be equipped with the right ideas to formulate emails.
A well written sales letter, read by a customer sitting on the fence will tip him in your favor. By scrolling through, reading and Re-reading your sales letter, the reader is sub-consciously convincing himself that your product is THE solution to his problems, and furthermore, it is being recommended by an authority, namely you. It will not be surprising should customers make purchases with their credit cards even before they contact you. All you will be doing is not to hard sell, but provide customer service, because your sales letter has done the job for you, on autopilot even in your sleep. Thus, the value of a good sales letter? Priceless...
The key ingredients of a Sales Letter should encompass the following:
1) Give Hope
People are constantly searching for Hope. They believe that the next product they buy is the next secret to solving their problem. Refer to the diet advertisements that have beautiful models and success stories, and think of what they’re trying to sell you on... that’s right, HOPE! Often, a person will sell himself on the success stories, purchase the product and then be inconsistent in consuming the supplement. With no results, he goes in search for the next miracle product. Should there be a money back guarantee on the product, most people don’t take this up either because they forgot or simply don’t wish to go through the hassle of requesting a refund. So invoke HOPE, it’s used to sell anything from exercise equipment to golf clubs. Golf club manufacturers use HOPE by telling you that their golf clubs can help you hit the ball longer and straighter.
2) Create a Sense of Urgency
Most people don’t want to miss out on a good deal, s
Is it possible? The answer is a roaring YES!!!!!. With the right plan and strategy, this is how you can definitely achieve this level.The potential of the subscription websiteIt’s very simple when you actually go about doing this. Sign up 2500 subscribers with ?100 annual subscription and by simple multiplication, you can see that you would have achieved the target easily.If you are able to achieve the target that you set forth, you are on your way of tasting success. But there must be certain elements in the subscription website for it to earn you this kind of money.The question is where to find 2500 customer
A well written sales letter, read by a customer sitting on the fence will tip him in your favor. By scrolling through, reading and Re-reading your sales letter, the reader is sub-consciously convincing himself that your product is THE solution to his problems, and furthermore, it is being recommended by an authority, namely you. It will not be surprising should customers make purchases with their credit cards even before they contact you. All you will be doing is not to hard sell, but provide customer service, because your sales letter has done the job for you, on autopilot even in your sleep. Thus, the value of a good sales letter? Priceless...
The key ingredients of a Sales Letter should encompass the following:
1) Give Hope
People are constantly searching for Hope. They believe that the next product they buy is the next secret to solving their problem. Refer to the diet advertisements that have beautiful models and success stories, and think of what they’re trying to sell you on... that’s right, HOPE! Often, a person will sell himself on the success stories, purchase the product and then be inconsistent in consuming the supplement. With no results, he goes in search for the next miracle product. Should there be a money back guarantee on the product, most people don’t take this up either because they forgot or simply don’t wish to go through the hassle of requesting a refund. So invoke HOPE, it’s used to sell anything from exercise equipment to golf clubs. Golf club manufacturers use HOPE by telling you that their golf clubs can help you hit the ball longer and straighter.
2) Create a Sense of Urgency
Most people don’t want to miss out on a good deal, s
The cover letter that accompanies your resume on your job search is the first thing that your prospective employer sees ?your first advertisement. Naturally you must embellish your cover letter with certain qualities so that it leaves a good impression on the employer about you. A cover letter that looks professional and smart will be good advertisement for you. Use good quality stationery, print the copy in fonts that are large enough to read and have a professional look. That will leave the person look at it with approval.Your name and contact address on top of the page along with your contact details, phone numbers. e-mail ids
The key ingredients of a Sales Letter should encompass the following:
1) Give Hope
People are constantly searching for Hope. They believe that the next product they buy is the next secret to solving their problem. Refer to the diet advertisements that have beautiful models and success stories, and think of what they’re trying to sell you on... that’s right, HOPE! Often, a person will sell himself on the success stories, purchase the product and then be inconsistent in consuming the supplement. With no results, he goes in search for the next miracle product. Should there be a money back guarantee on the product, most people don’t take this up either because they forgot or simply don’t wish to go through the hassle of requesting a refund. So invoke HOPE, it’s used to sell anything from exercise equipment to golf clubs. Golf club manufacturers use HOPE by telling you that their golf clubs can help you hit the ball longer and straighter.
2) Create a Sense of Urgency
Most people don’t want to miss out on a good deal, s
Many companies choose outsourcing and offshoring of their software development to cut their costs. Although there is nothing wrong with the idea, it is rarely executed correctly to realize the expected results.After listening to well-delivered sales spiels, some managers tend to look at the offshore costs and come to some interesting conclusions. “Hmmm! I could have four software developers for the cost of one”“ or even ““Cheaper, better and faster!”“All true, however, this gain is not fully realizable as there are several costly and time-consuming obstacles that need to be overcome. For a small flavor, here a
2) Create a Sense of Urgency
Most people don’t want to miss out on a good deal, so create an impulse within the reader to act. I’m sure you’ve come across an ad at a computer fair that says,”1st 100 customers to purchase today will get a 20% discount!” If you go back on the next day, the same promotion will be there, and you can’t claim the promotion was a lie, because it is indeed a new offer for the 1st 100 customers for that new day. So the ad stays within the guidelines of truth but yet creates a sense of urgency that causes its targeted customers to act.
3) Position yourself as an Authority in the eyes of the reader
If you have written sufficient blogs, articles, and forums, then most of the work is done. Readers want to know that a product they are buying is recommended by an expert because experts will not risk their reputation and career by recommending inferior products.
4) Promote fear
Create fear by stating the dangers of consuming an inferior detox product. Instill the possibility of repercussions, problems if your reader does not buy a product of good repute. Note, do not degrade a competitor’s product, so as to avoid legal implications. Just be general and simply state the downsides of using a non proven formula. Naturally, you’ll want your product to have some history of success before using this technique. Otherwise it would be quite hypocritical.
5) Be innovative and unique
There was once a super affiliate selling a high ticket price info product for USD1497. The innovative yet sincere approach was to inform his loyal customers via his sales letter, that this product was not for everyone, and neither did he, wish for those who could not afford it to purchase. This is because he did not want to be the cause of someone’s financial woes, even though he was sure the product was a worthy investment. An approach like this brings the super affiliate across as someone down to earth, matured and creates customer loyalty.
Well thought out sales letters can be incorporated into your follow up emails using an Auto Responder. Auto Responders are a crucial investment if you like the “build rapport with your audience via email to make a sale” approach (sometimes necessary depending on the product). And yes, you can make very big money online using the right tool.
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.diggitup.net/article/67032/diggitup-How-To-Make-Money-On-The-InternetPart-2-of-7-A-Well-Written-Sales-Letter.html">How To Make Money On The Internet-Part 2 of 7 (A Well Written Sales Letter)</a>
BB link (for phorums):
[url=http://www.diggitup.net/article/67032/diggitup-How-To-Make-Money-On-The-InternetPart-2-of-7-A-Well-Written-Sales-Letter.html]How To Make Money On The Internet-Part 2 of 7 (A Well Written Sales Letter)[/url]
Related Articles:
Great Business ... Pity About the Boss
Starting A Newsletter Publishing Business In Portland
Bookmark it:
|