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Digg it UP - Offline Pennies ... Online Dollars
As I mention in almost all of my articles, 97% of Internet marketers never make a cent online. I mention this simple fact because it has a lot of power--it has the power to completely discourage people who are not succeeding, and it also has the power to encourage those same people who are failing to learn, so that they can succeed.In this article, I will teach you exactly what it means to build Internet capital
5. Flyers are not very popular with me but I will share this short story anyway. Last year, a fellow online entrepreneur was able to bring hundreds of visitors to his website by placi
How much time, money and effort does it take to win a new customer? For most businesses, if they can quantify what it costs to acquire a new client, it's considerable.You have to advertise, make contact, try and set an appointment, visit, fact-find, draw up a proposal, make a presentation then try to close. Phew, tiring just thinking about all of that! And of course you don't win every job you pitch on, many tim
There is a simple solution to your problem. Spend a few pennies offline and it could bring you major visitors (and dollars) online. Here are 7 quick ways to market your site offline without going broke. By the way, some of these methods are well known and used often, while others may not be.
1. Business Cards are a no-brainer but you will be surprised at how many business owners do not own this simple tool. It does not have to be anything fancy. I recall one card that read "Hottest Site on the Net" followed by the website address and the person's name. That was it! It made me visit.
2. T-Shirts are a great way to give something away (or sell) and have many people advertising for you instantly. The key here is designing a phrase that is catchy and that will appeal to your target audience. A simple design with the right words, and your website address, will pay off quickly.
3. License Plate Frames are something that has been used by car dealers for several years now. If the words are easy to read (and color compatible with most cars--some folks are particular about this), frames can be effective. You can have hundreds of people per day reading it on the back of one car.
4. Classified Ads have been working since the day of the dinosaur and will continue to work. Inexpensive ads in local papers can bring many websurfers. Make sure that you have a nice headline and offer something FREE if you have that option available.
5. Flyers are not very popular with me but I will share this short story anyway. Last year, a fellow online entrepreneur was able to bring hundreds of visitors to his website by placin
You wake up in the morning, head to work, and find out your company is downsizing and you are being laid off. No big deal you think, you have experience, you've worked at the same company for years. You think companies will WANT to hire you. Guess what, your wrong. It’s a new day and age, while you may potentially find work. It’s a lot more difficult than you may think to get a job these days. Most reputable comp
1. Business Cards are a no-brainer but you will be surprised at how many business owners do not own this simple tool. It does not have to be anything fancy. I recall one card that read "Hottest Site on the Net" followed by the website address and the person's name. That was it! It made me visit.
2. T-Shirts are a great way to give something away (or sell) and have many people advertising for you instantly. The key here is designing a phrase that is catchy and that will appeal to your target audience. A simple design with the right words, and your website address, will pay off quickly.
3. License Plate Frames are something that has been used by car dealers for several years now. If the words are easy to read (and color compatible with most cars--some folks are particular about this), frames can be effective. You can have hundreds of people per day reading it on the back of one car.
4. Classified Ads have been working since the day of the dinosaur and will continue to work. Inexpensive ads in local papers can bring many websurfers. Make sure that you have a nice headline and offer something FREE if you have that option available.
5. Flyers are not very popular with me but I will share this short story anyway. Last year, a fellow online entrepreneur was able to bring hundreds of visitors to his website by placi
An Entrepreneur is an individual who chooses to go into business by himself. Often entrepreneurs decide to stay a one-person company to keep decisions and quality of work under control. These single entrepreneurs are often called solo entrepreneurs, too. These entrepreneurs are often referred to as free agents, freelancer, self-employed, sole proprietor, or home based business owner (although not all single person entr
2. T-Shirts are a great way to give something away (or sell) and have many people advertising for you instantly. The key here is designing a phrase that is catchy and that will appeal to your target audience. A simple design with the right words, and your website address, will pay off quickly.
3. License Plate Frames are something that has been used by car dealers for several years now. If the words are easy to read (and color compatible with most cars--some folks are particular about this), frames can be effective. You can have hundreds of people per day reading it on the back of one car.
4. Classified Ads have been working since the day of the dinosaur and will continue to work. Inexpensive ads in local papers can bring many websurfers. Make sure that you have a nice headline and offer something FREE if you have that option available.
5. Flyers are not very popular with me but I will share this short story anyway. Last year, a fellow online entrepreneur was able to bring hundreds of visitors to his website by placi
Once, in the middle of a major consulting assignment I chatted with two managers about the prior customer service training that they had sponsored for their staff.With derision in his voice, one described the program as “Please & Thank You” training.Well that’s pretty mindless and wasteful, I recall thinking.But now, I have a different viewpoint. I believe every customer interfacing person should b
3. License Plate Frames are something that has been used by car dealers for several years now. If the words are easy to read (and color compatible with most cars--some folks are particular about this), frames can be effective. You can have hundreds of people per day reading it on the back of one car.
4. Classified Ads have been working since the day of the dinosaur and will continue to work. Inexpensive ads in local papers can bring many websurfers. Make sure that you have a nice headline and offer something FREE if you have that option available.
5. Flyers are not very popular with me but I will share this short story anyway. Last year, a fellow online entrepreneur was able to bring hundreds of visitors to his website by placi
Why do we measure organisational performance? The first answers that pop into your head might be:* you can't manage what you don't measure* what you measure gets done* we have to be accountable* they have to be held accountable* they told us toThese aren't the answers to the question this article asks. The reasons why so many organisations - particularly high performing organis
5. Flyers are not very popular with me but I will share this short story anyway. Last year, a fellow online entrepreneur was able to bring hundreds of visitors to his website by placing doorhangers. He hired a few local kids (don't know what he paid them) and launched his way to the top position in his company. The key here is don't try to make a sale with a flyer--just get them to your website.
6. Word of mouth is still one of the most powerful methods of selling anything. If you are not good at talking, pass on your business card. You will accomplish the same goal. You do have business cards don't you?
7. Leave Behinds is a term often used in direct marketing and it can be very effective. I don't advocate leaving piles of flyers or business cards all over town because that may not be good for your image. However, freely drop down your card when you check out of hotels, tip anyone, ask for help, or any other time that is appropriate.
In the end, people are very curious. They will often visit your site if only to see what you actually do in life. Your goal is to get the word out and always be open to new ideas.
Take care...
.....................
Article provided by http://www.NationalNetworkers.com
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"Offline Pennies...Online Dollars" is an old article published online in 2000.
It is being redistributed in its original form to show that many marketing
strategies remain the same even after long periods of time.
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