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Digg it UP - Finding and Promoting a Residual Income Program
Email Marketing: Don't Treat All Your Customers the Same - Make It Personal! duct in front of the customers who are searching for it. All the major search engines have their version. Visit their advertising center and check out your optiions. You may need to play around with keywords and bids, as well as advertising copy, to find which converts best.Fruit trees provide a useful email marketing analogy. Like fruit trees, different types of customers need to be cultivated in different ways if they are to bear fruit. The problem is that when it comes to email marketing, most companies treat all their customers the same...providing the same nutrients to all of their fruit trees instead of taking time to understand that what makes an apple tree bear fruit may cause a cherry tree to produce a miserable crop. When you use email marketing properly, you spend your efforts providing each different type of tree with personalized care so each one produces an abundance of juicy fruit.So before you go ahead and develop that new email campaign, here's a short p ezines-There are thousands of ezine publications online. Practically every niche has dozens (or more). Find one that accepts advertising, or maybe even start your own! Find one that your product would appeal to. Your own opt-in mail list. If you've been successfully building your business and have built up an opt-in list, send your offer to your list. If they've already bought from you, they likely will again, if what you're offering is similar. Other people's opt-in mailing lists. Some lists accept advertisements for a fee or a cut of the commission. Warning: Never send spam or bulk email to anyone who has not opted in to a list. This can get you in trouble with the law, as Are You Branded Yet? So, you've had some success with Internet marketing, and you're looking to take it to the next level. Or, are you new to it and still searching for the ultimate product? A residual income program may be just what you're looking for.One of the best ways to increase your chances of success, whether you work for someone else or have your own small business, is to find an effective way to tell people what you have to offer.You can do this by creating your own brand, according to author, consultant, movie producer and director, Tom Marcoux, who is known as America's Communication Coach. "In order to make your dreams come true you need to effectively tell the world what you offer.And, the essence of telling the world is to clearly and concisely express what you're best known for. This is your personal brand," Marcoux says. Corporations spend millions of dollars to keep their brands in people's minds and wallets.What is What is residual income? Let's start with a brick and mortar example: Say you're a car salesman. You sell a car. You get a commission, right? Nice, but to get another commission, you have to sell another car. Sounds like a job to me, doesn't it? Now, that car you sold needs to have insurance, right? The insurance agent sells the same customer insurance. The agent gets a commission check, too. But, the difference is every time another insurance payment is due, the insurance agent gets another commission check. Nice, huh? Make one sale, get commissions forever! This is what is known as residual income. Now, the insurance agent can concentrate on making another sale, which will give him even more and more residual income, year after year. The car salesman has to sell another car to get another check. Which sounds better to you? Before you rush out and become an insurance agent, let's see how to apply this principle to online marketing. Now, let's say you have a product that you're selling. It sells for $50. Your marketing efforts cost you $25. That leaves $25 for you. Nice. Now, Imagine you found a product that has a residual income of $50 a month. It costs you the same $25 to market and make one sale. After 1 year, the total income is $600, of which $575 is pure profit from one sale! Keep making sales, and the profits would keep compounding. Making just one sale a day for 3 months, your monthly income could be over $3750! After a year, your montly income could become quite staggering-even if you quit advertising. Ok, now the big question. How do I find a residual income program for me? There are a few options here. Create your own. Some ideas include: Start a newsletter. Getting paid subscribers to a newsletter you write on your area of expertise is one. Web hosting is an option. Starting a web hosting business where you collect a monthly fee would be another excellent idea. Maybe you don't want to go through the hassles of creating your own newsletter week after week, or whatever your time frame would be. Perhaps you don't have the ability to write the sales letter to sell it yourself. Or, you don't have the technical knowledge required for web hosting. Then, an affiliate program may be what you are looking for. This means you get a commission off of someone else's existing product. You may even use their marketing materials. All you do is promote the product and send visitors to their site using your ID.Then, you get a piece of the profit. Sounds even better, huh? There are hundreds of these opportunities to be found online. Take a little time, and find the one that's right for you. A couple of things to keep in mind: Your product should provide a value to your customers. People buy because they feel they're going to recieve something of value. You get what you want by helping people get what they want. Offer an inferior product, and customers will not buy, or they'll cancel their monthly subscription and take your profit with them. Use the product yourself. If you're trying to sell your customers a product they don't believe in, they will sense it, and not buy from you. If you don't believe in your product, who will? Some affiliate programs pay on more than one level. Much like MLM, you can get paid on other people's sales, too. Getting any ideas yet? Do a search on residual income affiliate programs. Find one that appeals to you. Now, you've found your product. How do you promote it? Use the same techniques that have proven effective for other online products. We'll go through the basics: PPC-or pay per click. Probably the fastest way to get a new product in front of the customers who are searching for it. All the major search engines have their version. Visit their advertising center and check out your optiions. You may need to play around with keywords and bids, as well as advertising copy, to find which converts best. ezines-There are thousands of ezine publications online. Practically every niche has dozens (or more). Find one that accepts advertising, or maybe even start your own! Find one that your product would appeal to. Your own opt-in mail list. If you've been successfully building your business and have built up an opt-in list, send your offer to your list. If they've already bought from you, they likely will again, if what you're offering is similar. Other people's opt-in mailing lists. Some lists accept advertisements for a fee or a cut of the commission. Warning: Never send spam or bulk email to anyone who has not opted in to a list. This can get you in trouble with the law, as w The Addictive Business Plan year. The car salesman has to sell another car to get another check. Which sounds better to you? Before you rush out and become an insurance agent, let's see how to apply this principle to online marketing.While the average business plan ranges from twenty to thirty pages in length, on average, investors only read one page of each business plan they receive. Obviously, for a business plan to receive funding, investors have to be encouraged to read the entire business plan, and then take additional action such as setting up a meeting with the company’s management.In figuring out how to get investors to read more than the first page of a business plan, soap operas quickly came to mind. Soap operas are very effective in getting viewers to keep watching over time. They do this by making their content addictive. That is, they have cliff hanger episodes, they pique the interest of viewers, and they make viewe Now, let's say you have a product that you're selling. It sells for $50. Your marketing efforts cost you $25. That leaves $25 for you. Nice. Now, Imagine you found a product that has a residual income of $50 a month. It costs you the same $25 to market and make one sale. After 1 year, the total income is $600, of which $575 is pure profit from one sale! Keep making sales, and the profits would keep compounding. Making just one sale a day for 3 months, your monthly income could be over $3750! After a year, your montly income could become quite staggering-even if you quit advertising. Ok, now the big question. How do I find a residual income program for me? There are a few options here. Create your own. Some ideas include: Start a newsletter. Getting paid subscribers to a newsletter you write on your area of expertise is one. Web hosting is an option. Starting a web hosting business where you collect a monthly fee would be another excellent idea. Maybe you don't want to go through the hassles of creating your own newsletter week after week, or whatever your time frame would be. Perhaps you don't have the ability to write the sales letter to sell it yourself. Or, you don't have the technical knowledge required for web hosting. Then, an affiliate program may be what you are looking for. This means you get a commission off of someone else's existing product. You may even use their marketing materials. All you do is promote the product and send visitors to their site using your ID.Then, you get a piece of the profit. Sounds even better, huh? There are hundreds of these opportunities to be found online. Take a little time, and find the one that's right for you. A couple of things to keep in mind: Your product should provide a value to your customers. People buy because they feel they're going to recieve something of value. You get what you want by helping people get what they want. Offer an inferior product, and customers will not buy, or they'll cancel their monthly subscription and take your profit with them. Use the product yourself. If you're trying to sell your customers a product they don't believe in, they will sense it, and not buy from you. If you don't believe in your product, who will? Some affiliate programs pay on more than one level. Much like MLM, you can get paid on other people's sales, too. Getting any ideas yet? Do a search on residual income affiliate programs. Find one that appeals to you. Now, you've found your product. How do you promote it? Use the same techniques that have proven effective for other online products. We'll go through the basics: PPC-or pay per click. Probably the fastest way to get a new product in front of the customers who are searching for it. All the major search engines have their version. Visit their advertising center and check out your optiions. You may need to play around with keywords and bids, as well as advertising copy, to find which converts best. ezines-There are thousands of ezine publications online. Practically every niche has dozens (or more). Find one that accepts advertising, or maybe even start your own! Find one that your product would appeal to. Your own opt-in mail list. If you've been successfully building your business and have built up an opt-in list, send your offer to your list. If they've already bought from you, they likely will again, if what you're offering is similar. Other people's opt-in mailing lists. Some lists accept advertisements for a fee or a cut of the commission. Warning: Never send spam or bulk email to anyone who has not opted in to a list. This can get you in trouble with the law, as How to Get More Referral Business in Life Coaching g paid subscribers to a newsletter you write on your area of expertise is one. Web hosting is an option. Starting a web hosting business where you collect a monthly fee would be another excellent idea.Word of mouth is one of the most effective ways to grow your coaching business. It’s free, or at most costs very little, yet very few coaches use it to anywhere near it’s potential!Consider this: if you got just one referral from each one of your clients, over the next 60 days you’d double your client base! What would that mean to your potential income and how many more people would you be helping in supportive and uplifting ways?So, how do you maximize word of mouth? Here are 5 Steps you can take now…1. Really appreciate your clients and let them know consistently you value them This is the most important, yet overlooked element of creating endless referrals. Many businesses focus more Maybe you don't want to go through the hassles of creating your own newsletter week after week, or whatever your time frame would be. Perhaps you don't have the ability to write the sales letter to sell it yourself. Or, you don't have the technical knowledge required for web hosting. Then, an affiliate program may be what you are looking for. This means you get a commission off of someone else's existing product. You may even use their marketing materials. All you do is promote the product and send visitors to their site using your ID.Then, you get a piece of the profit. Sounds even better, huh? There are hundreds of these opportunities to be found online. Take a little time, and find the one that's right for you. A couple of things to keep in mind: Your product should provide a value to your customers. People buy because they feel they're going to recieve something of value. You get what you want by helping people get what they want. Offer an inferior product, and customers will not buy, or they'll cancel their monthly subscription and take your profit with them. Use the product yourself. If you're trying to sell your customers a product they don't believe in, they will sense it, and not buy from you. If you don't believe in your product, who will? Some affiliate programs pay on more than one level. Much like MLM, you can get paid on other people's sales, too. Getting any ideas yet? Do a search on residual income affiliate programs. Find one that appeals to you. Now, you've found your product. How do you promote it? Use the same techniques that have proven effective for other online products. We'll go through the basics: PPC-or pay per click. Probably the fastest way to get a new product in front of the customers who are searching for it. All the major search engines have their version. Visit their advertising center and check out your optiions. You may need to play around with keywords and bids, as well as advertising copy, to find which converts best. ezines-There are thousands of ezine publications online. Practically every niche has dozens (or more). Find one that accepts advertising, or maybe even start your own! Find one that your product would appeal to. Your own opt-in mail list. If you've been successfully building your business and have built up an opt-in list, send your offer to your list. If they've already bought from you, they likely will again, if what you're offering is similar. Other people's opt-in mailing lists. Some lists accept advertisements for a fee or a cut of the commission. Warning: Never send spam or bulk email to anyone who has not opted in to a list. This can get you in trouble with the law, as What Exactly Does a Day Job Killer Do? p>Your product should provide a value to your customers. People buy because they feel they're going to recieve something of value. You get what you want by helping people get what they want. Offer an inferior product, and customers will not buy, or they'll cancel their monthly subscription and take your profit with them.When I hear the words Day Job Killer, I kind of get the image of someone coming into a workforce of people and killing all the computers - or something. Actually, those words used to conjure up that image, but ever since I discovered Affiliate Marketing, it now brings on much more pleasant thoughts.Here's the image you'll get when you finally learn the tricks of Affiliate Marketing:It's morning and you're in your bed. There is no alarm clock to wake you; you just get up when you're ready. Your daily commute to the office is small – basically from the bedroom to the other bedroom which is now your office, and you get to work when you want, and go shopping during the day when there's no one el Use the product yourself. If you're trying to sell your customers a product they don't believe in, they will sense it, and not buy from you. If you don't believe in your product, who will? Some affiliate programs pay on more than one level. Much like MLM, you can get paid on other people's sales, too. Getting any ideas yet? Do a search on residual income affiliate programs. Find one that appeals to you. Now, you've found your product. How do you promote it? Use the same techniques that have proven effective for other online products. We'll go through the basics: PPC-or pay per click. Probably the fastest way to get a new product in front of the customers who are searching for it. All the major search engines have their version. Visit their advertising center and check out your optiions. You may need to play around with keywords and bids, as well as advertising copy, to find which converts best. ezines-There are thousands of ezine publications online. Practically every niche has dozens (or more). Find one that accepts advertising, or maybe even start your own! Find one that your product would appeal to. Your own opt-in mail list. If you've been successfully building your business and have built up an opt-in list, send your offer to your list. If they've already bought from you, they likely will again, if what you're offering is similar. Other people's opt-in mailing lists. Some lists accept advertisements for a fee or a cut of the commission. Warning: Never send spam or bulk email to anyone who has not opted in to a list. This can get you in trouble with the law, as Teaming With Success duct in front of the customers who are searching for it. All the major search engines have their version. Visit their advertising center and check out your optiions. You may need to play around with keywords and bids, as well as advertising copy, to find which converts best.We're surrounded by examples of great, and not-so-great, teamwork. Recently I flew to Los Angeles, visited relatives, took in a parade with floats, bands and street performers, saw a football game and attended an opera. Countless teams made it all possible, whether on stage or back stage, seen or unseen. You too are a part of a variety of teams. How well you work together tells me how successful you are. Are you teaming with success? True teamwork takes time and a willingness to contribute to the greater good of the team, as opposed to only looking out for number one. It begins with a desire to work on behalf of the group. Examine your motives. In successful teams, when the teams win their teammat ezines-There are thousands of ezine publications online. Practically every niche has dozens (or more). Find one that accepts advertising, or maybe even start your own! Find one that your product would appeal to. Your own opt-in mail list. If you've been successfully building your business and have built up an opt-in list, send your offer to your list. If they've already bought from you, they likely will again, if what you're offering is similar. Other people's opt-in mailing lists. Some lists accept advertisements for a fee or a cut of the commission. Warning: Never send spam or bulk email to anyone who has not opted in to a list. This can get you in trouble with the law, as well as alienate the customers you're trying to reach. Write an article such as this one. Make it informative, not a sales letter. You're allowed to put a tag line at the end with a link to your url. There are dozens of services to submit them to, and web publishers who are constantly looking for new content use them. They publish them on their websites, and you get links to your site, which send you free traffic. Everybody wins and it's very effective. (And cheap!) If you don't have the knowledge, or the time to write an article yourself, hire a ghostwriter to do it for you. By now you should have gotten some great ideas on what you would like to promote, and how to do it. All that's left is to go out and do it! Find the right one, and you may just become the next Internet millionaire. Copyright 2006 Andrew Saari
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