Digg it UP - Go for the Knockout

At the height of the first internet craze while business fundamentals where tossed to the wind, companies were certainly innovative. Ideas were the currency, and a great idea – long before execution, could make you millions. It wasn’t ok to simply have a site, you had to stand out. Sure they had more sizzle than substance but now we have some stuff under the hood but little “Wow!” factor.

I challenge you to step away from the computer, quite trying to duplicate someone’s success story. It’s great to know that such success is possible and the methods and best practices of those who did it, but chart your own path! I bet a few readers would rather lead the pack than simply join it.

With so many sites and tons of content, simply being another site hoping to share a part of the money pot is - boring. If you are going to put in the effort – why not do something outstanding. Let me take a few steps back. It’s important to take baby steps when you are starting, and those steps may not be innovative or ground breaking, but let your vision be out of this world.

Walt Disney was very non-traditional in his thinking. Many business geniuses are ridiculed early in their carets. The press doubted the potential of Disneyland – they called it “Disney’s Folly”.

If you have a crazy idea that you dare to share – expect some ridicule. Imagine telling family and friends that you are going to start an internet business where you give everything away free. That’s right, free. That’s what a small company called Hotmail set out to do with their email platform. They were first, they were free and these isn’t anyone reading this article who doesn’t know someone with a Hotmail account or at least heard of it.

Hotmail understood what would be outstanding in the late nineties. Take a service that people pay for, improve upon it and give it away free. They sell ads on the site, so many that Microsoft decided to get in the action and rather than compete, simply bought them out and repackaged it as we now know it.

The “find what people are paying for on the Internet and give it away free” concept is still good, but to be wildly successful you may need something more. What would that be? That’s the million dollar question, rather if you come up with the answer you may stand a chance of turning that idea into a few zeros! How to Get More New Clients Quickly, Easily With No Cold Calling
Ultimately the success of any business depends upon having a consistent flow of new prospective clients. Unfortunately, far too many individuals rely solely upon their existing clients and referrals as their primary methods for getting new clients. While this may prove to be a successful strategy short term, it invariably leads to the “feast and faminave a site, you had to stand out. Sure they had more sizzle than substance but now we have some stuff under the hood but little “Wow!” factor.

I challenge you to step away from the computer, quite trying to duplicate someone’s success story. It’s great to know that such success is possible and the methods and best practices of those who did it, but chart your own path! I bet a few readers would rather lead the pack than simply join it.

With so many sites and tons of content, simply being another site hoping to share a part of the money pot is - boring. If you are going to put in the effort – why not do something outstanding. Let me take a few steps back. It’s important to take baby steps when you are starting, and those steps may not be innovative or ground breaking, but let your vision be out of this world.

Walt Disney was very non-traditional in his thinking. Many business geniuses are ridiculed early in their carets. The press doubted the potential of Disneyland – they called it “Disney’s Folly”.

If you have a crazy idea that you dare to share – expect some ridicule. Imagine telling family and friends that you are going to start an internet business where you give everything away free. That’s right, free. That’s what a small company called Hotmail set out to do with their email platform. They were first, they were free and these isn’t anyone reading this article who doesn’t know someone with a Hotmail account or at least heard of it.

Hotmail understood what would be outstanding in the late nineties. Take a service that people pay for, improve upon it and give it away free. They sell ads on the site, so many that Microsoft decided to get in the action and rather than compete, simply bought them out and repackaged it as we now know it.

The “find what people are paying for on the Internet and give it away free” concept is still good, but to be wildly successful you may need something more. What would that be? That’s the million dollar question, rather if you come up with the answer you may stand a chance of turning that idea into a few zeros! Customers Want a Relationship
Would you rather go out to a different store every time you want to buy something, never being completely satisfied with what you get, and having to look for a new store on each new shopping trip or would you rather go to the same store and get everything that you need and want each time you go? The same is true for your customers. Just like anyone seeking a hare a part of the money pot is - boring. If you are going to put in the effort – why not do something outstanding. Let me take a few steps back. It’s important to take baby steps when you are starting, and those steps may not be innovative or ground breaking, but let your vision be out of this world.

Walt Disney was very non-traditional in his thinking. Many business geniuses are ridiculed early in their carets. The press doubted the potential of Disneyland – they called it “Disney’s Folly”.

If you have a crazy idea that you dare to share – expect some ridicule. Imagine telling family and friends that you are going to start an internet business where you give everything away free. That’s right, free. That’s what a small company called Hotmail set out to do with their email platform. They were first, they were free and these isn’t anyone reading this article who doesn’t know someone with a Hotmail account or at least heard of it.

Hotmail understood what would be outstanding in the late nineties. Take a service that people pay for, improve upon it and give it away free. They sell ads on the site, so many that Microsoft decided to get in the action and rather than compete, simply bought them out and repackaged it as we now know it.

The “find what people are paying for on the Internet and give it away free” concept is still good, but to be wildly successful you may need something more. What would that be? That’s the million dollar question, rather if you come up with the answer you may stand a chance of turning that idea into a few zeros! I Was A Victim Of Intellectual Properties Theft
Don’t you hate it when you share an absolutely brilliant idea with your colleague and she runs to your boss and presented your idea as hers? It’s totally dishonorable, absolutely despicable and utterly disgusting when such scumbags are bathed in the light of your glory while you languish in the back-waters of obscurity. That idea of yours is an intellectual pro idea that you dare to share – expect some ridicule. Imagine telling family and friends that you are going to start an internet business where you give everything away free. That’s right, free. That’s what a small company called Hotmail set out to do with their email platform. They were first, they were free and these isn’t anyone reading this article who doesn’t know someone with a Hotmail account or at least heard of it.

Hotmail understood what would be outstanding in the late nineties. Take a service that people pay for, improve upon it and give it away free. They sell ads on the site, so many that Microsoft decided to get in the action and rather than compete, simply bought them out and repackaged it as we now know it.

The “find what people are paying for on the Internet and give it away free” concept is still good, but to be wildly successful you may need something more. What would that be? That’s the million dollar question, rather if you come up with the answer you may stand a chance of turning that idea into a few zeros! Increasing Short and Long Term Profits
"I was at your site for all of two minutes before I bought one of your manuals. I'm impressed!" I love to get emails like this one sent by Vicki from Tucson, Arizona. Marketing my business would be easy if every client bought my products within two minutes of seeing my marketing materials, or signed up for my coaching services after a few minutes on the phone wy for, improve upon it and give it away free. They sell ads on the site, so many that Microsoft decided to get in the action and rather than compete, simply bought them out and repackaged it as we now know it.

The “find what people are paying for on the Internet and give it away free” concept is still good, but to be wildly successful you may need something more. What would that be? That’s the million dollar question, rather if you come up with the answer you may stand a chance of turning that idea into a few zeros!

Having said all this, you have to start somewhere – even better, start with someone who has show some success, so find a mentor who has shown some success, so find a mentor and learn the ropes. Then jump in the ring with the intention of scoring a knockout!

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