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Digg it UP - Wanted - Sheep for the Marketing Flock?
You really want a leather office chair. You really would like to impress all of the other employees that you left behind when you moved up through that promotion. In fact, you really want to look like you are important. More importantly, you want that leather option because of just how soft it is. You know that when you sit in that chair that you are important and y
Come on marketers - it worked for the original creator of this headline. It is a unique headline - like a signature, but for the originator only. Not for copycat purposes.
What has happened to creative marketing? What has happened to re-packaging? What has happened to original thinking?
When you draw up business plans, apart from forecasting bottom lines and sources of investment, you also need to work on contingency plans for your business. All businesses go through a rough patch occasionally, so it is best to be prepared for any contingency. This way, you will not be taken unawares by any unforeseen event. This article gives tips on how to make the b
So what is this all about?
The other day I got an e-mail from a marketer: Intriguing subject line, but also a little disconcerting. "Leon, Don't ever trust me again". Wow, this is really thin ice stuff. I must say it really intrigued me. A powerful statement and unique. Methinks that this marketer had a lot of faith and kudos' to him for a very original opening headline.
So what did I do? Of course I opened the mail and had a look!
Why did I open it? It was a mail from one of my trusted marketing acquaintances in the marketing world. It was from someone that has built credibility and trust with me over a period of time. And yes, the headline or subject hooked me - why should I now suddenly not trust this marketer?
Yes it worked
Now comes the crunch - why, o why must everyone copy - like sheep, I tell you.
In the next 24 hours I received another bunch of mails with the same heading/subject from other marketers! O dear me - how un-original can you get - A flock of sheep following a leader! My unsubscribe button worked overtime. It now was becoming an irritation - not an attention grabber.
Come on marketers - it worked for the original creator of this headline. It is a unique headline - like a signature, but for the originator only. Not for copycat purposes.
What has happened to creative marketing? What has happened to re-packaging? What has happened to original thinking? W
Everyone gets frustrated at their jobs at some point. This doesn’t necessarily mean that you need to find a new job. Sometimes, however, people need a change, and they don’t know when to move. Here are some clues to help you discover if you should stay at your current job or move to another one.Career Change v. Job Change Changing a career is a m
So what did I do? Of course I opened the mail and had a look!
Why did I open it? It was a mail from one of my trusted marketing acquaintances in the marketing world. It was from someone that has built credibility and trust with me over a period of time. And yes, the headline or subject hooked me - why should I now suddenly not trust this marketer?
Yes it worked
Now comes the crunch - why, o why must everyone copy - like sheep, I tell you.
In the next 24 hours I received another bunch of mails with the same heading/subject from other marketers! O dear me - how un-original can you get - A flock of sheep following a leader! My unsubscribe button worked overtime. It now was becoming an irritation - not an attention grabber.
Come on marketers - it worked for the original creator of this headline. It is a unique headline - like a signature, but for the originator only. Not for copycat purposes.
What has happened to creative marketing? What has happened to re-packaging? What has happened to original thinking?
Home nursing jobs are nursing jobs for people who can provide care to those who require personalized patient care. In home nursing jobs, the nurses have to mingle with patients and their family members. Home nursing jobs offer quality and affordable home nursing services for the needy elderly sick or disabled persons in the home. Home nurses provide periodic services to
Yes it worked
Now comes the crunch - why, o why must everyone copy - like sheep, I tell you.
In the next 24 hours I received another bunch of mails with the same heading/subject from other marketers! O dear me - how un-original can you get - A flock of sheep following a leader! My unsubscribe button worked overtime. It now was becoming an irritation - not an attention grabber.
Come on marketers - it worked for the original creator of this headline. It is a unique headline - like a signature, but for the originator only. Not for copycat purposes.
What has happened to creative marketing? What has happened to re-packaging? What has happened to original thinking?
Testimonials are a powerful selling tool for all businesses especially in pet stores. If the pet store has services such as dog training, testimonials are even more powerful. New shoppers to your store are more likely to make a purchase after reading testimonials about your business. Testimonials build trust and credibility to your business.After obtaining testim
In the next 24 hours I received another bunch of mails with the same heading/subject from other marketers! O dear me - how un-original can you get - A flock of sheep following a leader! My unsubscribe button worked overtime. It now was becoming an irritation - not an attention grabber.
Come on marketers - it worked for the original creator of this headline. It is a unique headline - like a signature, but for the originator only. Not for copycat purposes.
What has happened to creative marketing? What has happened to re-packaging? What has happened to original thinking?
Almost everyone wants to get online these days with an e-commerce website/ online store and start selling to the global masses. But before you build or design your e-commerce website, keep in mind the below tips.Remove customers’ fearHow easy is it to use your product? How easy is it to place an order? How easy is it to get a refund
Come on marketers - it worked for the original creator of this headline. It is a unique headline - like a signature, but for the originator only. Not for copycat purposes.
What has happened to creative marketing? What has happened to re-packaging? What has happened to original thinking? What has happened to you, dear fellow marketers? I am using a specific example of an e-mail in this article, but unfortunately it happens all the time. I see this happening continuously - the same marketing messages/headlines/subject coming through from different marketers. It is so obvious.
The originator of this created a great attention grabbing headline/subject for the marketing e-mail. It also worked for him because he had already built a trust relationship with his customers. Because it was so unique, it stood out - like a brand.
Other marketers that copied this - word for word I must add - fell flat on their faces - it worked against them as it was obvious that there was not even a hint of originality in their thinking. By all means copy the method, even the manner, but copying the exact words as well ?
So please marketers - be wary of what you copy. And when you copy someone's message please check the spelling.
Please marketers - be original, be yourself, take a little time to be creative - repackage the message to fit your style and your list.
Please marketers - be aware that you have customers on the other side and not just a list of names that needs to be fed regurgitated copy.
Please marketers - stop copying and start m
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