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  • Digg it UP - Mistake 3 - Neglecting Your Current Clients

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    better. Use the time before a session when you just chat to ask whether any of their friends might benefit from your service as well.

    Most people do not actively think about it, but when they do, can think of others who have the same problem. They might tell you someone or just start thinking.

    If they told you someone, you can refer to t

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    This is part 3 of the 7 Biggest Business Mistakes Health Practitioners Make.

    ----------------------------------------------------------------------

    Mistake 3: Neglecting Your Current Clients

    Do you know the feeling of always being the one to contact a friend and never being contacted in return? It will not take long until you stop calling her a friend and then stop making contact.

    Now ask yourself how often you have made contact with your current clients? If you have ever done it, you are far ahead of other health practitioners. Most just wait for clients to call for the next appointment.

    Follow-up
    Make follow-ups a part of looking after your clients. Focus on their wellbeing, rather than on trying to sell them another appointment and you will see how much more they will come to you.

    The time-frame for follow-ups really depends on your modality and you have to choose what is appropriate. However, the maximum time to leave between contacts is 3 months.

    Referrals
    If you provide a great service and your clients are happy with you, you are actually doing them a favour by asking for referrals. Why? Because they will have the satisfaction of having helped one of their friends to solve a problem and they will have helped you to get a new client.

    The best time to ask for referrals is after they have seen you a few times and are getting better. Use the time before a session when you just chat to ask whether any of their friends might benefit from your service as well.

    Most people do not actively think about it, but when they do, can think of others who have the same problem. They might tell you someone or just start thinking.

    If they told you someone, you can refer to th

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    calling her a friend and then stop making contact.

    Now ask yourself how often you have made contact with your current clients? If you have ever done it, you are far ahead of other health practitioners. Most just wait for clients to call for the next appointment.

    Follow-up
    Make follow-ups a part of looking after your clients. Focus on their wellbeing, rather than on trying to sell them another appointment and you will see how much more they will come to you.

    The time-frame for follow-ups really depends on your modality and you have to choose what is appropriate. However, the maximum time to leave between contacts is 3 months.

    Referrals
    If you provide a great service and your clients are happy with you, you are actually doing them a favour by asking for referrals. Why? Because they will have the satisfaction of having helped one of their friends to solve a problem and they will have helped you to get a new client.

    The best time to ask for referrals is after they have seen you a few times and are getting better. Use the time before a session when you just chat to ask whether any of their friends might benefit from your service as well.

    Most people do not actively think about it, but when they do, can think of others who have the same problem. They might tell you someone or just start thinking.

    If they told you someone, you can refer to t

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    heir wellbeing, rather than on trying to sell them another appointment and you will see how much more they will come to you.

    The time-frame for follow-ups really depends on your modality and you have to choose what is appropriate. However, the maximum time to leave between contacts is 3 months.

    Referrals
    If you provide a great service and your clients are happy with you, you are actually doing them a favour by asking for referrals. Why? Because they will have the satisfaction of having helped one of their friends to solve a problem and they will have helped you to get a new client.

    The best time to ask for referrals is after they have seen you a few times and are getting better. Use the time before a session when you just chat to ask whether any of their friends might benefit from your service as well.

    Most people do not actively think about it, but when they do, can think of others who have the same problem. They might tell you someone or just start thinking.

    If they told you someone, you can refer to t

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    e and your clients are happy with you, you are actually doing them a favour by asking for referrals. Why? Because they will have the satisfaction of having helped one of their friends to solve a problem and they will have helped you to get a new client.

    The best time to ask for referrals is after they have seen you a few times and are getting better. Use the time before a session when you just chat to ask whether any of their friends might benefit from your service as well.

    Most people do not actively think about it, but when they do, can think of others who have the same problem. They might tell you someone or just start thinking.

    If they told you someone, you can refer to t

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    better. Use the time before a session when you just chat to ask whether any of their friends might benefit from your service as well.

    Most people do not actively think about it, but when they do, can think of others who have the same problem. They might tell you someone or just start thinking.

    If they told you someone, you can refer to that person at the end of our session and make a special offer that your client can pass on to their friend.

    Make sure you always thank the referrer when a new client comes because of them.

    Tell me what you think! Can you relate to that or is your experience completely different?

    Best regards
    Alexander Kohl

    Already posted:
    Mistake 1: Being a Jack of All Trades
    Mistake 2: Producing a Brochure

    Still to come:
    Mistake 4: Hiding at Home
    Mistake 5: Failing to Plan
    Mistake 6: Working Without Financial Stability
    Mistake 7: Doing it Alone

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