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Digg it UP - Google for Resellers: Leveling the Resell Playing Field
Every action has a corresponding reaction, as they say. The end result may be dependent on how you acted on a particular situation. Although, there are situations where end results are uncontrollable due to some factors.The perks and drawbacks of working as a freelance copywriter will most likely depend on how you manage every situation. Some can well be managed within your reach while there will always be situations wherein you will have no control over.1. It’s all about time.Most copywriters tend to go freelance because of the issue about time. Freelancers are their own time-keepers, the best advantage they
Rule of Thumb: ALWAYS put the price of your product in your Google ad.
You don't want just anyone clicking on your ad because each click costs you money. You want to let people know up front that you are selling something and for how much. They won't click if they aren't willing to spend that or if they don't think they can get something for free.
#5 ~~ I always quit when I determine by results that the product is no longer selling sufficiently to justify my continuing to pay Google. I never assume that things will pick up after my cutoff point.
Rule of Thumb: Once I stop selling 2 items per week, I quit selling the item.
Th
Great teamwork is one of the most important keys to your company's success. The more harmoniously people work together, the better it is for your company. Teamwork is the way that things get done these days - and if you don't have a cohesive team, you're seriously handicapping your company out in the marketplace.According to Wikipedia, team building is necessary for success because it's unnatural for people to come together in a new group and immediately begin to get along. Throughout history, building a team has been the function of shared experiences and history. When that experience and history is lacking, it's difficult
Indeed, most people don't.
Why?
Sometimes it's because people get in on the tail end of the product being sold and start trying to resell it just as the original creator decides to start giving it away for free. Generally this is 3-4 months after the product debuts.
But lots of times people actually learn quickly about a new resale product, but don't have a mailing list or website with lots of traffic to advertise the product to.
So what are you to do if you're one of these folks? You use Google Adwords as your new best friend.
Notice that I said AdWORDS, not AdSENSE. What's the difference? Adsense is the big thing those marketing gurus have recently been talking up. You know...make a web page specifically designed for a search term, put Google Adsense on that page, and make tons of money when people click on those ads. (Yeah, right, sure. They don't happen to mention that you need *traffic* before you can get clicks.)
AdWords, on the other hand, are those ads themselves. Where YOU are the person paying every time someone clicks on one of them. And I have found them to be the #1 way to make money with short-term resell products if you don't have a decent mailing list.
Steps and Rules of Thumb
Here are the steps and rules of thumb I use to achieve good to great profits on short-term sales items - those products that will be sold quickly then given away free within 3-4 months - practically every time.
#1 ~~ I do a Google search on the product name to see if the market is already saturated (not all 'new' products are actually new), to see if the product is already being given away free (most end up this way), and to see what the Google Adwords competition looks like.
If everybody and his brother are already selling or giving it away, I look for a new product.
#2 ~~ Assuming there's an opportunity here, I use the Overture Keyword Bid Amounts Lookup Tool < http://www.pixelfast.com/overture/ > and FindWhat.com, as well as Google Adwords itself, to see what advertisers are paying for various search words and phrases, and compare the cost per click to the sale price of the item.
Rule of Thumb: I don't spend more than 1/100th of the price of an item on a click.
That means a $10 item couldn't cost more than $.10 a click or a $37 item couldn't cost more than $.37 a click.
#3 ~~ I determine who my audience is and write my ads and choose my keywords accordingly. For example, a lot of products include resell or master resell rights. If you look at the sales web page included, you'll see that is seen as a selling point. But I never mention that in my Google ads. Instead, I choose to sell to people for whom the product would be useful by itself. I've even rewritten the sales page copy to remove most resell rights information and instead emphasize the usefulness of the product itself. Plus, when I include bonuses, I only include those bonuses that enhance the product.
#4 ~~ I set an initial budget and time period that I will give the ad in which to make money. I know that I probably won't get my ad worded perfectly right off and will need to tweak it before I start attracting the right type of buyer and start making sales. But I can't tweak the ad until I start advertising and see the statistics that Google provides. Depending on the product price, I will give myself 2-3 weeks to maximize the ad.
Rule of Thumb: ALWAYS put the price of your product in your Google ad.
You don't want just anyone clicking on your ad because each click costs you money. You want to let people know up front that you are selling something and for how much. They won't click if they aren't willing to spend that or if they don't think they can get something for free.
#5 ~~ I always quit when I determine by results that the product is no longer selling sufficiently to justify my continuing to pay Google. I never assume that things will pick up after my cutoff point.
Rule of Thumb: Once I stop selling 2 items per week, I quit selling the item.
The
About a year ago I read a feature story in the Wall Street Journal. It was about a new trend -- baby showers that were being thrown for grandmothers.The article was terrific -- newsy, entertaining and informative. It was subsequently featured as a reprint in my local newspaper, and I'm sure in many other newspapers.I remember thinking (of course, being in the publicity business, this is the kind of stuff I think about) that this was a prime example of the quality of stories in the Wall Street Journal, and a major reason for the popularity of this newspaper.As a long-time reader of the Wall Street Journal (I w
AdWords, on the other hand, are those ads themselves. Where YOU are the person paying every time someone clicks on one of them. And I have found them to be the #1 way to make money with short-term resell products if you don't have a decent mailing list.
Steps and Rules of Thumb
Here are the steps and rules of thumb I use to achieve good to great profits on short-term sales items - those products that will be sold quickly then given away free within 3-4 months - practically every time.
#1 ~~ I do a Google search on the product name to see if the market is already saturated (not all 'new' products are actually new), to see if the product is already being given away free (most end up this way), and to see what the Google Adwords competition looks like.
If everybody and his brother are already selling or giving it away, I look for a new product.
#2 ~~ Assuming there's an opportunity here, I use the Overture Keyword Bid Amounts Lookup Tool < http://www.pixelfast.com/overture/ > and FindWhat.com, as well as Google Adwords itself, to see what advertisers are paying for various search words and phrases, and compare the cost per click to the sale price of the item.
Rule of Thumb: I don't spend more than 1/100th of the price of an item on a click.
That means a $10 item couldn't cost more than $.10 a click or a $37 item couldn't cost more than $.37 a click.
#3 ~~ I determine who my audience is and write my ads and choose my keywords accordingly. For example, a lot of products include resell or master resell rights. If you look at the sales web page included, you'll see that is seen as a selling point. But I never mention that in my Google ads. Instead, I choose to sell to people for whom the product would be useful by itself. I've even rewritten the sales page copy to remove most resell rights information and instead emphasize the usefulness of the product itself. Plus, when I include bonuses, I only include those bonuses that enhance the product.
#4 ~~ I set an initial budget and time period that I will give the ad in which to make money. I know that I probably won't get my ad worded perfectly right off and will need to tweak it before I start attracting the right type of buyer and start making sales. But I can't tweak the ad until I start advertising and see the statistics that Google provides. Depending on the product price, I will give myself 2-3 weeks to maximize the ad.
Rule of Thumb: ALWAYS put the price of your product in your Google ad.
You don't want just anyone clicking on your ad because each click costs you money. You want to let people know up front that you are selling something and for how much. They won't click if they aren't willing to spend that or if they don't think they can get something for free.
#5 ~~ I always quit when I determine by results that the product is no longer selling sufficiently to justify my continuing to pay Google. I never assume that things will pick up after my cutoff point.
Rule of Thumb: Once I stop selling 2 items per week, I quit selling the item.
Th
It's one of the simplest ways to earn money online. All you need to do is become an affiliate for someone else's product, service, or program. Fill out their sign-up form and you're ready to start promoting your unique referral URL.Now I ask you, what could possibly be simpler than that?Of course, you're most likely expecting to earn a substantial amount of income from whatever product, service or program you're promoting. That, my friend, requires rising to what is commonly referred to as "super" affiliate status, something that is anything BUT simple.Mind you, it doesn't carry any degree of difficulty. M
If everybody and his brother are already selling or giving it away, I look for a new product.
#2 ~~ Assuming there's an opportunity here, I use the Overture Keyword Bid Amounts Lookup Tool < http://www.pixelfast.com/overture/ > and FindWhat.com, as well as Google Adwords itself, to see what advertisers are paying for various search words and phrases, and compare the cost per click to the sale price of the item.
Rule of Thumb: I don't spend more than 1/100th of the price of an item on a click.
That means a $10 item couldn't cost more than $.10 a click or a $37 item couldn't cost more than $.37 a click.
#3 ~~ I determine who my audience is and write my ads and choose my keywords accordingly. For example, a lot of products include resell or master resell rights. If you look at the sales web page included, you'll see that is seen as a selling point. But I never mention that in my Google ads. Instead, I choose to sell to people for whom the product would be useful by itself. I've even rewritten the sales page copy to remove most resell rights information and instead emphasize the usefulness of the product itself. Plus, when I include bonuses, I only include those bonuses that enhance the product.
#4 ~~ I set an initial budget and time period that I will give the ad in which to make money. I know that I probably won't get my ad worded perfectly right off and will need to tweak it before I start attracting the right type of buyer and start making sales. But I can't tweak the ad until I start advertising and see the statistics that Google provides. Depending on the product price, I will give myself 2-3 weeks to maximize the ad.
Rule of Thumb: ALWAYS put the price of your product in your Google ad.
You don't want just anyone clicking on your ad because each click costs you money. You want to let people know up front that you are selling something and for how much. They won't click if they aren't willing to spend that or if they don't think they can get something for free.
#5 ~~ I always quit when I determine by results that the product is no longer selling sufficiently to justify my continuing to pay Google. I never assume that things will pick up after my cutoff point.
Rule of Thumb: Once I stop selling 2 items per week, I quit selling the item.
Th
In our increasingly stressful world, the business environment has also become more competitive and demanding. The sad fact that goes along with this reality is that sometimes clients don’t pay their debts. This is why there are scores of collection agencies out there that offer their services. In the event that a debt has not been paid and you wish to take further action to obtain the money owed to you, a collection agency is more than happy to take on your case an recover your lost earnings.Not all collection agencies, however are reputable and in your best interests to employ. It pays to do your homework and find one th
#4 ~~ I set an initial budget and time period that I will give the ad in which to make money. I know that I probably won't get my ad worded perfectly right off and will need to tweak it before I start attracting the right type of buyer and start making sales. But I can't tweak the ad until I start advertising and see the statistics that Google provides. Depending on the product price, I will give myself 2-3 weeks to maximize the ad.
Rule of Thumb: ALWAYS put the price of your product in your Google ad.
You don't want just anyone clicking on your ad because each click costs you money. You want to let people know up front that you are selling something and for how much. They won't click if they aren't willing to spend that or if they don't think they can get something for free.
#5 ~~ I always quit when I determine by results that the product is no longer selling sufficiently to justify my continuing to pay Google. I never assume that things will pick up after my cutoff point.
Rule of Thumb: Once I stop selling 2 items per week, I quit selling the item.
Th
The sales process of telemarketing services goes like this: Initial attraction generates sales leads… sales leads generate sales presentations… and sales presentations generate customers. So, assuming that an organization is effectively staffed to handle leads, presentations, and customers, is this: How do we create that initial attraction? Once that initial attraction is developed, the other elements fall into place with hard work and skill.The first step in creating that “initial attraction” is to determine what kind of lead you’re after. If it’s business sales leads, for example, you can position your offering in such a
Rule of Thumb: ALWAYS put the price of your product in your Google ad.
You don't want just anyone clicking on your ad because each click costs you money. You want to let people know up front that you are selling something and for how much. They won't click if they aren't willing to spend that or if they don't think they can get something for free.
#5 ~~ I always quit when I determine by results that the product is no longer selling sufficiently to justify my continuing to pay Google. I never assume that things will pick up after my cutoff point.
Rule of Thumb: Once I stop selling 2 items per week, I quit selling the item.
The first sale is to cover the price of the ads. The second sale is to cover other costs as well as give me a profit. If there's no profit, there's no point in advertising.
[By the way, you have the option of your ads showing up just on Google search results or also on people's websites. I've found I generally do better just advertising on Google, but it depends on what you're selling.]
Conclusion: It can be hard for people to quickly break into the reselling world, even with a great product, without a large mailing list or a website with lots of traffic. Using Google AdWords can seriously level the resell playing field and help *you* make a profit!
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