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Digg it UP - Magnetic Business Cards: Make Your Marketing Message Stick
The success of any business depends on the way messages are communicated to existing and prospective customers, competitors, advertisers, suppliers and other people important to the business.Today there are many modes of communication, beginning with the most basic and rudimentary means of word-of-mouth to advertising on the Internet. With so many options in advertising, from the traditional newspapers and magazines to radios and television to the modern phenomenon of the Internet and SMS advertising, how does one know what
Option #1: Buy stick-on magnets and attach them to the back your current business cards
You can buy magnets of various shapes and sizes at your local craft store at a relatively cheap price. Take a hot-glue gun and glue the magnets at each corner on the back of the cards. The upside is that this is a cheap and easy method of creating magnetized business cards. The downside is that it can be a very time consuming process to attach the magne
Have you ever considered working from home? What it must feel like not to have to be somewhere at a certain time or be woken up by some irritating alarm chiming away?Many of us wish we did not have to be at someones beck and call from 9 till 5 and more often longer than that! There are many successful home business ideas out there in todays modern world but could we ever be sure we could earn enough money to cover the rent or mortgage if we jacked in our regular jobs?A successful home busines
Many people like to have the contact information handy for common service providers without flipping through a bulky phone book. Magnets are the perfect solution for being seen in this situation. It's a win-win relationship for you and the customer.
Putting Magnetic Business Cards to Work for You
Almost any small business can take advantage of the advertising power a magnetic business card holds. This includes:
- Pest control
- Repairmen & Contractors
- Veterinarians
- Realtors
- Food Delivery
- Insurance agents; and
- Hair/Nail/Tanning Salons
Hand them out at:
- Conventions
- Open houses
- Tradeshows
- Product launches; or
- When you perform a service for the customer
Your customers can stick your magnets to fridges, filing cabinets, vending machines, appliances, cars, lockers, and just about any other metal surface making the magnet a powerful advertising option.
When your clients place your magnet, you instantly have an advantage over the competition. Now, all the client has to do is pick up the phone and call when they need you. They will appreciate the fact that they didn't have to spend valuable time flipping through the yellow pages trying to pick one company to fulfill their needs. With their satisfaction comes repeat and referral business for you. It's a snowball effect that can't be beat!
On my fridge, you'll find magnets from Wing Stop and Boston Market restaurants, Domino's and Papa John's pizza, a heating and air specialist, a massage therapist, the local veterinarian, as well as the nail salon my wife goes to. I have no idea when these magnets were placed there, but I do know that they don't move from the prominent spots they were placed months or years ago.
Creating Magnetized Business Cards
Now that you are convinced of the positive effects that magnetic business cards can have for your company, what's the best way to obtain them?
Option #1: Buy stick-on magnets and attach them to the back your current business cards
You can buy magnets of various shapes and sizes at your local craft store at a relatively cheap price. Take a hot-glue gun and glue the magnets at each corner on the back of the cards. The upside is that this is a cheap and easy method of creating magnetized business cards. The downside is that it can be a very time consuming process to attach the magnet
Almost every day we encounter an ad, a slogan, or some other communication that admonishes us to Listen! Entire ad campaigns have been built around a theme that tells the world that they listen to their customers. And I agree that listening is a very powerful way to connect with another person. That being said, I firmly believe that listening is only part of the power. The real power comes when we LISTEN & HEAR!Can you think of instances where you were talking with someone and they emphatically told you and assured you t
- Pest control
- Repairmen & Contractors
- Veterinarians
- Realtors
- Food Delivery
- Insurance agents; and
- Hair/Nail/Tanning Salons
Hand them out at:
- Conventions
- Open houses
- Tradeshows
- Product launches; or
- When you perform a service for the customer
Your customers can stick your magnets to fridges, filing cabinets, vending machines, appliances, cars, lockers, and just about any other metal surface making the magnet a powerful advertising option.
When your clients place your magnet, you instantly have an advantage over the competition. Now, all the client has to do is pick up the phone and call when they need you. They will appreciate the fact that they didn't have to spend valuable time flipping through the yellow pages trying to pick one company to fulfill their needs. With their satisfaction comes repeat and referral business for you. It's a snowball effect that can't be beat!
On my fridge, you'll find magnets from Wing Stop and Boston Market restaurants, Domino's and Papa John's pizza, a heating and air specialist, a massage therapist, the local veterinarian, as well as the nail salon my wife goes to. I have no idea when these magnets were placed there, but I do know that they don't move from the prominent spots they were placed months or years ago.
Creating Magnetized Business Cards
Now that you are convinced of the positive effects that magnetic business cards can have for your company, what's the best way to obtain them?
Option #1: Buy stick-on magnets and attach them to the back your current business cards
You can buy magnets of various shapes and sizes at your local craft store at a relatively cheap price. Take a hot-glue gun and glue the magnets at each corner on the back of the cards. The upside is that this is a cheap and easy method of creating magnetized business cards. The downside is that it can be a very time consuming process to attach the magne
Direct response radio advertising, at its core, works in the same way regardless of what type of business you are in. Whether you own a direct-to-consumer model business, a retail business, a web business, or some combination thereof, direct response radio advertising can help you grow. And grow profitably. The fundamentals of direct response radio, then, must start with a discussion of how radio advertising works within the context of a basic business model. The purpose of this article is to convey the fundamentals of direct respo
When your clients place your magnet, you instantly have an advantage over the competition. Now, all the client has to do is pick up the phone and call when they need you. They will appreciate the fact that they didn't have to spend valuable time flipping through the yellow pages trying to pick one company to fulfill their needs. With their satisfaction comes repeat and referral business for you. It's a snowball effect that can't be beat!
On my fridge, you'll find magnets from Wing Stop and Boston Market restaurants, Domino's and Papa John's pizza, a heating and air specialist, a massage therapist, the local veterinarian, as well as the nail salon my wife goes to. I have no idea when these magnets were placed there, but I do know that they don't move from the prominent spots they were placed months or years ago.
Creating Magnetized Business Cards
Now that you are convinced of the positive effects that magnetic business cards can have for your company, what's the best way to obtain them?
Option #1: Buy stick-on magnets and attach them to the back your current business cards
You can buy magnets of various shapes and sizes at your local craft store at a relatively cheap price. Take a hot-glue gun and glue the magnets at each corner on the back of the cards. The upside is that this is a cheap and easy method of creating magnetized business cards. The downside is that it can be a very time consuming process to attach the magne
Invoice discounting is similar to invoice factoring, the difference being that the sales ledger management and the factoring company does not take up the collection responsibility. Invoice Discounting is good for businesses that are established with sufficient staff and infrastructure to keep accounts. The option is there to disclose or not disclose the service to the customer. Invoice discounting therefore allows more confidentiality than invoice factoring.Invoice discounting, like invoice factoring assures the working capi
On my fridge, you'll find magnets from Wing Stop and Boston Market restaurants, Domino's and Papa John's pizza, a heating and air specialist, a massage therapist, the local veterinarian, as well as the nail salon my wife goes to. I have no idea when these magnets were placed there, but I do know that they don't move from the prominent spots they were placed months or years ago.
Creating Magnetized Business Cards
Now that you are convinced of the positive effects that magnetic business cards can have for your company, what's the best way to obtain them?
Option #1: Buy stick-on magnets and attach them to the back your current business cards
You can buy magnets of various shapes and sizes at your local craft store at a relatively cheap price. Take a hot-glue gun and glue the magnets at each corner on the back of the cards. The upside is that this is a cheap and easy method of creating magnetized business cards. The downside is that it can be a very time consuming process to attach the magne
International Scams and the new MethodologySo you've heard about the Nigeria 419 scam, and about the Russian and Philippine brides-to-be scamming American and European men out of thousands. You're street smart, and you're not going to fall for some foolish game. You won't be sending money off to Africa. You wonder, how can anyone be so foolish, to send thousands of dollars off to Ghana, Nigeria, Russia, the Philippines, Colombia or South Africa, to someone they've never even met? All you need is a little common sense,
Option #1: Buy stick-on magnets and attach them to the back your current business cards
You can buy magnets of various shapes and sizes at your local craft store at a relatively cheap price. Take a hot-glue gun and glue the magnets at each corner on the back of the cards. The upside is that this is a cheap and easy method of creating magnetized business cards. The downside is that it can be a very time consuming process to attach the magnets and the end result usually looks less than professional.
Option #2: Buy magnetized business card stock from your local office supply store and print them yourself
Avery is a popular brand that offers these types of do-it-yourself inkjet cards. With these, you print out your card design multiple times on a sheet of paper that already has a full magnetic backside. There is less work involved in creating them; however, magnetic paper can be costly.
Another downside to this method is that inkjet printers don't print well on magnetized card stock because the paper surface is so thin. The ink from your printer will tend to glob on the surface once the paper is saturated making your cards sticky with the possibility of staining clothes and hands. Inkjet printer ink cartridges aren't cheap either, so be sure to figure that into your costs as well.
Using this method, you will end up paying the same, if not more, than the next option...
Option #3: Have your magnetic business cards printed by a professional commercial printer
While you may spend more money in the short term, ordering business card magnets online will save you time and earn much more business in the long run. Your cards will be printed on glossy, full sheet, magnetized card stock paper specially formulated for high-resolution press printing. The magnets will look and feel professional to your customers, and will have a better chance of getting placed in a prominent spot on the fridge or file cabinet.
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