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Digg it UP - Microsoft and Google Show It's Time for RSS Marketing
One of the best things about earning big revenues with AdSense is that it gives me a perfect excuse to surf the Internet all day. While other people have to squeeze their news-watching and blog-reading into coffee breaks and weekends, I can stay online all day and tell myself that I’m working.But who am I kidding?Surfing the Web is a huge amount of fun. I enjoyed it before I got into AdSense and I enjoy it now. But I have to admit that since I started using AdSens
B] Marketers will no longer (eventually, of course, when most of the world starts using the latest software versions) need to explain how to get an RSS re
This past week I had the incredible opportunity to experience first hand customer service that delighted and delivered loyal customers as well as just the opposite.Delightful Customer Service ExperienceSince I do a lot of traveling between my office and clients within the Chicago metropolitan area, I spend a lot of money at gas stations and hence I am always trying to save a few cents. At one Interstate intersection, there is one station that is convenient
Just as an overview, here are some of the benefits marketers are missing out on by not marketing with RSS:
A] 100% delivery of their marketing, relationship building and educational messages to their subscribers, customers, prospects and partners. E-mail isn’t getting delivered, but with RSS you will achieve 100% delivery.
B] Increased search engine rankings and quick content indexing, and increased traffic from other RSS-enabled online sources.
C] Getting your internet content published on other websites.
D] Generating new subscribers more easily and quickly.
E] And much much more …
Even if you don’t believe that RSS is being used by enough people right now, that’s still no excuse to not start using it as a vehicle to generate more traffic to your sites.
But, soon all of this will change, too.
As it was widely predicted, Microsoft is integrating RSS support in the next version of its Internet Explorer, and perhaps even more important, it's making it an integral part of its long-awaited Longhorn operating system.
What does this mean for marketers?
A] By being integrated in IE and other Microsoft software, RSS will achieve mass penetration. For marketers this means that RSS will finally become one of the standard tools of mass communication and content delivery. Furthermore, internet users will start to expect RSS from marketers, probably even more so than e-mail newsletters.
B] Marketers will no longer (eventually, of course, when most of the world starts using the latest software versions) need to explain how to get an RSS rea
One year ago, my father asked me, the young internet entrepreneur, "What's a blog?" I paused for minute. I had heard the term before ... but I couldn't answer him. I honestly didn't know. Little did I know that so many people would soon tap into a new type of gold mine and make money with blogs.Over the past few years, blogs have become the new craze of the internet. First it was online diaries, then online communities like MySpace, followed by the personal blog. The typ
B] Increased search engine rankings and quick content indexing, and increased traffic from other RSS-enabled online sources.
C] Getting your internet content published on other websites.
D] Generating new subscribers more easily and quickly.
E] And much much more …
Even if you don’t believe that RSS is being used by enough people right now, that’s still no excuse to not start using it as a vehicle to generate more traffic to your sites.
But, soon all of this will change, too.
As it was widely predicted, Microsoft is integrating RSS support in the next version of its Internet Explorer, and perhaps even more important, it's making it an integral part of its long-awaited Longhorn operating system.
What does this mean for marketers?
A] By being integrated in IE and other Microsoft software, RSS will achieve mass penetration. For marketers this means that RSS will finally become one of the standard tools of mass communication and content delivery. Furthermore, internet users will start to expect RSS from marketers, probably even more so than e-mail newsletters.
B] Marketers will no longer (eventually, of course, when most of the world starts using the latest software versions) need to explain how to get an RSS re
No matter how good your product or the service you are offering is, it will not build up the profile it deserves unless it stands out amongst its competitors in the marketplace. In fact, a good marketing campaign can be such a boon to your business that having the right marketing agency working for you can make all the difference between success and failure. As such, it is worthwhile spending some time reviewing several agencies in order to select one that matches your business
D] Generating new subscribers more easily and quickly.
E] And much much more …
Even if you don’t believe that RSS is being used by enough people right now, that’s still no excuse to not start using it as a vehicle to generate more traffic to your sites.
But, soon all of this will change, too.
As it was widely predicted, Microsoft is integrating RSS support in the next version of its Internet Explorer, and perhaps even more important, it's making it an integral part of its long-awaited Longhorn operating system.
What does this mean for marketers?
A] By being integrated in IE and other Microsoft software, RSS will achieve mass penetration. For marketers this means that RSS will finally become one of the standard tools of mass communication and content delivery. Furthermore, internet users will start to expect RSS from marketers, probably even more so than e-mail newsletters.
B] Marketers will no longer (eventually, of course, when most of the world starts using the latest software versions) need to explain how to get an RSS re
Anybody with a couple dollars and a website can drive traffic to their site these days. It may not be free however if you can turn those hits into sales you can build a dominating, money-making monster. I am a very big fan of utilizing all of the 3rd party tools to do your marketing for you. It will cost money, however any decent marketing tactic will. Once your campaigning has begun you will notice the exponential increase in hits as your website builds the momentum needed
What does this mean for marketers?
A] By being integrated in IE and other Microsoft software, RSS will achieve mass penetration. For marketers this means that RSS will finally become one of the standard tools of mass communication and content delivery. Furthermore, internet users will start to expect RSS from marketers, probably even more so than e-mail newsletters.
B] Marketers will no longer (eventually, of course, when most of the world starts using the latest software versions) need to explain how to get an RSS re
Business cards are great for advertising a new business that has just been launched. There is usually a cash flow problem in the beginning stages of the business. By making use of these little cards to advertise your business could mean a huge saving on advertising material.The cards can be designed and printed in your office. Print a few first to test on your friends and family. Welcome their input and change your cards accordingly. Make sure that they are clearly
B] Marketers will no longer (eventually, of course, when most of the world starts using the latest software versions) need to explain how to get an RSS reader, but will be able to focus only on presenting their business and benefits to the end-user.
C] Broader RSS integration in Microsoft's tools will enable for additional RSS uses, far beyond basic content delivery in the form of stories, podcasts and products. Marketers and developers will be able to deploy rich interaction applications to make communication and business/personal interaction more fluent, easier and more effective. In essence, for many advanced marketers the capability of marketing with RSS will mean their either “in” or “out” of the game.
D] This is now official. Marketers need to start taking the lead and implementing RSS feeds accross all their communicational innitiatives, from PR to direct marketing and sales.
And to top all of this, Google just recently started serving Google AdSense ads in RSS feeds as well.
The deeper meaning behind this is four-fold:
A] The new "program" is the perfect opportunity for RSS publishers to monetize their RSS feeds. With inclussion in Google's standard "runnings" of AdSense ads, publishers can expect to monetize on RSS immediately.
B] This is yet another reason for publishers to start publishing their content via RSS, especially since it won't cost them anything or very little, but will provide them with an additional source of revenues. With the low-cost aspect of RSS, we can expect a flood of new publishers to set-up RSS feeds of their content to generate additional AdSense clicks
HTTP = HTML link (for blogs, profiles,phorums):
<a href="http://www.diggitup.net/article/74776/diggitup-Microsoft-and-Google-Show-Its-Time-for-RSS-Marketing.html">Microsoft and Google Show It's Time for RSS Marketing</a>
BB link (for phorums):
[url=http://www.diggitup.net/article/74776/diggitup-Microsoft-and-Google-Show-Its-Time-for-RSS-Marketing.html]Microsoft and Google Show It's Time for RSS Marketing[/url]
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