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Digg it UP - How To Woo Your Clients and Keep Them for Life
Doctors and therapists must produce clinical documentation in ever increasing volumes and detail to ensure best healthcare, get medical claims paid in full and on time, and protect the practice from post-payment audits and unfair litigation.But visit documentation speed conflicts with documentation accuracy and thoroughness. For insurance companies, patient visit documentation must be precise and comp
After you've gained a new client, you can't stop th
“Sales All Day”…I wish I hear you yell…one sale would be great!”Under The Radar Advertising Strategy”...sounds like something out of a Star Trek Movie!You see in the world of advertising as quick as you can say “Beam me up Scottie”; new tools are constantly being created in order to differentiate one company from another. These innovations try to as much as possible, maximize resources, minimize
o Face-to-face networking
o Referral only
o Cold calling
Whatever method you use to gain a new client the #1 thing you can never forget is to show them, all of them, how much you care.
Let me share my dating analogy with you...
When you're on a first date, you're on your best behavior (and being authentic the entire time).
On your first date (aka: first meeting) you ask lots of questions to get to know this person better - their likes, dislikes, passions, aspirations.
Armed with this knowledge, you're now able to do little things for them you know they'll enjoy; send them their favorite flowers, prepare their favorite meal, suggest a movie or play you know they'll like. You get the idea.
Soon after the first meeting you follow-up for fear they might be wined and dined by someone else.
Before you make your "first move" you test the waters and look for the signals that it's okay to take a next step. Once an agreement has been made to get more "serious" you absolutely do NOT stop courting them...not if you want this relationship to last.
Like dating, at every stage of the business courtship you must show your future clients and customers how much you care about them in a genuine way. This takes strength of character (moving in for a more serious commitment before they are ready is a huge turn off - in dating AND in business) and strong leadership.
After you've gained a new client, you can't stop the
Everything these days, it seems, have embraced the catch phrase made popular by a movie that featured a gigantic green lizard. Size matters. The sexual connotations of that phrase aside, size does seem to matter in every facet of human existence. The sight of a Big Mac is more appealing than a regular hamburger. Well-known companies want to establish offices in tall skyscrapers. A country’s prominence is
On your first date (aka: first meeting) you ask lots of questions to get to know this person better - their likes, dislikes, passions, aspirations.
Armed with this knowledge, you're now able to do little things for them you know they'll enjoy; send them their favorite flowers, prepare their favorite meal, suggest a movie or play you know they'll like. You get the idea.
Soon after the first meeting you follow-up for fear they might be wined and dined by someone else.
Before you make your "first move" you test the waters and look for the signals that it's okay to take a next step. Once an agreement has been made to get more "serious" you absolutely do NOT stop courting them...not if you want this relationship to last.
Like dating, at every stage of the business courtship you must show your future clients and customers how much you care about them in a genuine way. This takes strength of character (moving in for a more serious commitment before they are ready is a huge turn off - in dating AND in business) and strong leadership.
After you've gained a new client, you can't stop th
The title Design Risk Assessment in Six Sigma beckons to be likened with Poka Yoke or Mistake Proofing. But without going deeper into the comparison part of it, what we can say is that both of these do not have any similarities whatsoever, even though Poka Yoke appears to be the next logical step of Design risk Assessment in Six Sigma.So What Is Design Risk Assessment In Six Sigma?As the name su
Soon after the first meeting you follow-up for fear they might be wined and dined by someone else.
Before you make your "first move" you test the waters and look for the signals that it's okay to take a next step. Once an agreement has been made to get more "serious" you absolutely do NOT stop courting them...not if you want this relationship to last.
Like dating, at every stage of the business courtship you must show your future clients and customers how much you care about them in a genuine way. This takes strength of character (moving in for a more serious commitment before they are ready is a huge turn off - in dating AND in business) and strong leadership.
After you've gained a new client, you can't stop th
Reports suggest that a majority of online businesses fail. This means that you will need to avoid the common reasons for the failure in order to make a success of your online business.Instant results:In the day of instant gratification and lightning speed, everyone wants everything yesterday. The level of expectations is further heightened by the number of stories doing the rounds about inte
Like dating, at every stage of the business courtship you must show your future clients and customers how much you care about them in a genuine way. This takes strength of character (moving in for a more serious commitment before they are ready is a huge turn off - in dating AND in business) and strong leadership.
After you've gained a new client, you can't stop th
To create a powerful brochure, you need to think about your potential clients. How can you compose the brochure to attract your targeted market in the best way possible?1. PersonalizeColors, fonts, tones and pictures will all affect how well your brochure catches the readers' attention. Even if we don't think or want to admit it, the look is important and you want to give a good first impression
After you've gained a new client, you can't stop the courting process, you must continue to make them feel special. In other words, you must appeal to their heart. How else will you convert them into a raving fan of your brand? Get their repeat business? Ensure that they provide you with referral business?
It's much too costly to book a new client, put them aside to then go chase after another new client especially when you consider what it costs you to get one new client.
When you factor in the cost of mailings, networking dues and fees, follow-up calls, and don't forget the VALUE of your time, it is EXPENSIVE to get just one new client.
Why not nurture that investment by making it your business to keep them with you for the long haul.
Do that, and you'll have a corral of brand cheerleaders that are singing your praises and sending YOU more business. It's not complicated stuff folks. It just takes shifting your mindset and re-prioritizing your business practices.
It is said that to lead yourself you must use your head and to lead others you must use your heart. I'll add that if you can't use your heart you won't appeal to theirs.
Happy courting!
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